Chapter 299: The British also pirated

"Uncle Liu, the value of this game is far beyond your imagination, and it can be said that it is the most important cornerstone of the future Yibao Games Company. Pen, fun, pavilion www. biquge。 Info two, you have to know who took the most territory from China, don't look at the USSR with your love and hatred. ”

When it came to the USSR, it was very hard to talk about it, and it was not until a few days ago that I had a clue.

With the support of several second generations, the USSR agreed to sell all the intellectual property rights of Tetris to Ippo for four million dollars, although where the so-called Ippo is, has not yet been determined.

This price, with the current impact of Tetris, is not too expensive, nor is it too cheap.

The key second generation made a private request, in addition to the four million US dollars, they also asked Yibao to send them 7 million US dollars worth of Chinese clothing in the next six months. It's not Yili, for the time being, the Soviets don't know about the existence of an Yili company, and there are two requirements, the service price must be negotiated with Liu Xiangzhong and various service factories before it can be determined. It was not shipped to the USSR, and it was said that it was as much as it was. Maybe the $7 million costume could end up being a $9 million costume. Secondly, Liu Xiangzhong had to stay in the Soviet Union as a hostage, when the clothes were shipped out, and when he could leave the Soviet Union.

Liu Xiangzhong went crazy, not to mention that the money in Li Mo's hands was kept to give birth to sons and grandchildren, Li Mo's money will also be of great use in the future, with some of Li Mo's plans, Li Mo may need astronomical funds in the future.

"Boss, is it that important?"

"Uncle Liu, believe in my vision, as for safety, you don't have to worry, I will call back immediately, and immediately ask Sun Hongqi to organize manpower to buy this batch of clothing and transport it to the relevant ports in the Northeast. At that time, it was almost spring, and although it was still very cold in the north, it probably did not affect transportation. In addition, you have to pay attention to your personal safety, it doesn't matter if you spend more money, your safety is more important than money. ”

"Boss, don't worry about this, although these second generations are insatiable, the hospitality is still very good...... not only entertained, but also stuffed Liu Xiangzhong with several beautiful Russian girls, let's fall together, Liu Xiangzhong stays in the gentle township every night, but is he embarrassed to say?

"That's good, and, remember, what do these second generations do, don't worry about them, you try to be good with them, so let's do it, I'll ask Hao Like to send you another $1 million, before you come back, you have to spend them cleanly, I need you to have a good relationship with a few powerful second generations." It's the New Year, you can't come back, and I feel indebted. ”

"Boss, don't say it, this is what I should do. ”

But after hanging up the phone, Liu Xiangzhong wondered again in his heart, Li Mo hadn't said it once.

Did the USSR have any major opportunities?

He really couldn't figure it out, in his eyes, the Soviet Union at this time was just a puddle of shit except for making a little money as a fallen master.

Even if Chenguang arrived in January 88, it was indeed difficult for ordinary people to imagine what the Soviet Union would be like in the future.

Li Mo called Sun Hongqi again.

This matter has to be solved quickly, otherwise there will be long nights and dreams, and the second generation of Mao has a bigger appetite than the other.

The goods are delivered, the two are not owed, this matter is over, Liu Xiangzhong continues to deal with them, and the people will be safe, and because many second generations have benefited this time, it is equivalent to pushing the door a little bigger. On the contrary, let them have misunderstandings, and anything can happen.

Sun Hongqi immediately agreed, this matter is easy to do, the money is transferred in the name of Aiao Studio, it is foreign exchange, as long as it is foreign exchange, no matter which garment factory, it will be red-eyed. With foreign exchange, everyone can figure out a way, including sending goods to the Northeast port, including exporting to the Soviet Union, and even the price does not need to be negotiated by them. Anyway, you talk, we pay.

Then Universal called again, and these two songs were also going to be recorded, but Li Mo was not in a hurry, anyway, Professor Zhu and Sojiro were in California, communicating with some musicians.

Big deal, when he is about to leave the United States, he will take a little time to record the remaining two pieces with Professor Zhu and Sojiro.

Li Mo continued to stay in the office.

Zhang Ting bumped twice, but was asked out by the security guards, and she was so angry that she was about to jump up.

But on the third day, Li Mo finally found some time to accompany her.

In the afternoon, Li Mo came out of the office with a tired face, that's it, there are still many outlines that have not been written. I had to write in Los Angeles, but I had to move my computer and printer to work in a hotel.

He first inspected Yili, and the white card sold like crazy, which means that Yili will get a lot of cash flow. But it is impossible to keep the cash in the bank and continue to use it to buy a large number of shops, not only in the United States, but also in Canada, Australia, New Zealand, and even Mexico in Central and South American countries, as well as South Korea, Malaysia and Singapore. The continuation of Europe is mainly a transportation problem, the cost of air transportation is too high, if it is used by sea, it is not only too far to go to Europe, unless a large-scale shop is built, otherwise the cost will become very high. Many of the costumes have a certain seasonal and trendy nature. Maybe it became popular this spring, and it will be eliminated immediately next spring...... Therefore, the first step has to follow the development of the Pacific Rim countries and regions.

There are several countries Li Mo is automatically negligent, Japan's housing prices are high, what is the future of the Philippines, Li Mo is very clear, investing not only in direct sales stores, but also in real estate, not cost-effective, Indonesia's turmoil after a few years, is a pain in the hearts of all Chinese.

Next, Taylor and Tina will be very busy, even busier than Li Mo!

In addition to the rapid expansion of these shops, Yili will continue to hire a large number of designers, not only from the United States, but also from many European countries, and even from Central and South America and Oceania.

In this way, Yili can continue to introduce fashionable clothes or other clothing with national styles.

I also want to go to China to recruit some college students to come and train, this is Li Mo's suggestion, and no one dares not to listen.

Li Mo didn't care, he just took a look.

In the words of some dissatisfied employees of Huawei, Huawei may have a high salary, but if you are asked to take the salary of two people, you must do the work of three people.

The nature is similar, Yile and Yili are also in this way, giving you a high income, even two, three or four times the income of other factories, and you have to do two, three or four times the work.

The headquarters of Yili is different, and even the company allows designers to go out to find inspiration during working hours, but their income is not salary, but the design drawings that are finally adopted, as well as the sales volume and net profit of the design products.

Li Mo does not look at how they do things, but at their enthusiasm.

After looking around, I talked to some designers for a while, and some designers humbly asked Li Mo some questions, at least Li Mo drew so many styles of clothing......

Li Mo moved on to Veldek again.

Cisco was also in San Francisco, and Li Mo didn't go.

Then Li Mo went to the Yili outlet, this time with Zhang Ting, and came to the Alice area, took out the white card, and let her choose her own clothes.

Li Mo walked around, many people recognized him, some people gathered around to take a group photo, and Li Mo did not refuse.

Later, I talked to the manager of this outlet store, and the main thing was to ask about the difference between pre-show and post-show sales.

Overall, this performance was very successful, and Li Mo's clear positioning also played a role at this time.

There are no punk style clothes that many young people like, or in other words, except for some intimate clothes, Yili's various styles are a little conservative, or at least not so bold and edgy.

If you let the young people choose, not many young people may like Yili's clothes.

However, there is one ......

As a parent, do you like to be polite, humorous and humorous, generous and well-dressed like Li Mo, or do you choose to let your children wear a nose ring, a smoky makeup, a bat shirt on the upper body, and jeans with a few big holes on the lower body?

Nine out of ten successful people will force their children to choose the former...... It's the business of these successful people! As for the ideas of young people who like to be cool...... Hehe, when you make enough money, let's go to Yili again.

In particular, the various styles of clothes of classical gentlemen and ladies in British style who appeared for the first time that night were popular with many customers. It's not exactly retro, and it's also made a lot of bold improvements, and that's what it tastes like.

There is also a difference, there are many customers when choosing a drink, not the choice of coke, but pure water, of course, they still praise Yili's move, many people happen to be thirsty from shopping, this drink comes in time.

Zhang Ting ran down from upstairs, patted her chest and said, "It's so expensive, it's too expensive." ”

Li Mo sneered: "Is it expensive? I'll calculate an account for you, for the performance in Times Square, Yili gave ABC four million US dollars, which will increase by 10% every year in the future, and a month later, the Super Bowl will pay three million US dollars, which will also increase by 10%, which is an increase, three million this year, and four million three years later." In addition, if it is negotiated with the American Football League and the Baseball League, Yili will pay more than $20 million a year to the team, the league and the live TV station. This is the beginning, and in the future, there will be the Olympic Games, the promotion of magazines and newspapers, the cost of spokespersons, the large-scale events and performances in other countries, European football, the four major fashion weeks, and so on. The company will expand massively this year, and in the future it may hire thousands of designers, each earning an average of $50,000 or $60,000 a year, or more. Models are also needed, and models will be recruited in the future, and at least more than 500 models will be needed to meet Yili's needs, and each model will need at least more than 20,000 US dollars. Do the math, how much does it cost, and then calculate, is Alice's costume expensive?"

"How much does it cost Uncle Sixth to make a Tianlong Babu?"

"I'm talking to you like a chicken. ”

"What chickens and ducks say?"

"Playing the piano to a cow, you are a stupid cow. ”

"I, I," Zhang Ting was very angry, and ran upstairs to shop again, anyway, there were a lot of dollars in this card, enough for her to buy a lot of clothes.

After a while, Zhang Ting ran down from upstairs with a large bag and a small bag.

Li Mo looked at her with a smile: "Have you bought it all?"

Zhang Ting blinked her eyes and suddenly woke up: "I'm also stupid, this store is opened by your family, I moved all the clothes in the store, and you don't feel heartache." ”

"No, I'm only 70% of the shares. ”

"That's not the same. ”

"It's different, it's the same thing is that you've been making stupid, don't be stupid, go back and pack your bags, let's go to Los Angeles. ”

The group flew to Los Angeles again, not far away, and more than an hour later, they were picked up by Hao Lick at the hotel, and Li Mo handed him a bag: "Send someone to send them to Io Studio." ”

He was very cautious about these drafts, and during this time, he hired more than a dozen security guards to work day and night on duty in Io, just in case.

Hollick sent the manuscript to Io's studio, and brought Bode and Merio with him.

Li Mo said: "During this time, you have to deal with three things quickly, the first thing is to negotiate with Nintendo immediately, especially that Yokoi Junpei, no matter what, take him down at all costs." Of course, you just need to know what to expect, and negotiation requires skill. ”

Li Mo also said the allusion that Qin Mu bought Baili Xi with five sheepskins, but he didn't say it, Hao Like also knew it. Over the years, he has presided over a number of acquisitions with Hevman and others, not only the acquisition of subsidiaries, but also assisted Yili in the acquisition of various shops during this time, accumulating rich negotiation experience.

At the same time, I secretly contacted him, tried my best to persuade him, and promised to give him the title of CEO of the new company in the future, and some of the funds invested by the company and some projects, which could also be faintly revealed to him, at least let him himself not assist us in negotiations, but not exclude coming to the United States. ”

Hao Lik nodded solemnly.

This is no less difficult than negotiating patent sharing with Nintendo, because Yokoi Junhei was the head of Nintendo's first development department at this time, one of the most important backbones of the company.

"In addition, the acquisition of some declining game companies in the United States, and the formation of agreements with some software companies, so that they can cooperate with Yibao in the future to develop various games. As for the initial investment, prepare $200 million, Baldur, Merio, and when you need it, you'll have to sell some of your shares to cash out. ”

"Boss, $200 million may not be enough. ”

Ten years ago, game consoles were still based on arcade machines, and then they marched to home game consoles, mostly a handheld machine with a TV, many people played game consoles in China in the early nineties, which is this kind of game console, of which ninety percent is Nintendo's FC machine, and there is also a handheld machine, also called a handheld machine, that is a small game console to play in the hand.

At this time, Japan began to catch up, and the American game companies still didn't care, some continued to revel in the beauty of the arcade, some did not want to make progress, and some came randomly. For example, Atari Company, their hardware is still okay. But various game companies want to participate in this cake, and put all kinds of inferior or copied games together on the Atari 2600. If, like China, it simply liberalizes intellectual property rights, then it is okay, and some copycats can be better than the original.

The key is that the United States also has an intellectual property right, which must always be avoided, that is, make some slight changes on the basis of the original, we are not plagiarism, you can't sue me...... As Atari they are to regulate, but not only do they not regulate, but on the contrary, they themselves participate in it.

It's just a cottage, how cool it is, how much easier it is.

In the end, he got rid of himself, and that was E.T.

Arida paid a lot of money to buy the rights to the E・T game, continued to hold the spirit of copycat saving, and in order to rush the Christmas release, the game was completed in only six weeks by one person. Is it a copycat, very cost-effective......

Its terrible gameplay is in stark contrast to the classic movie, and long-suppressed players are demanding a return. Millions of E.T cards that could not be sold were dragged together in the New Mexico desert to be crushed and buried.

Soon the Arita company collapsed, and countless game companies also went bankrupt, until more than ten years later, Blizzard and Microsoft entered the game industry, and gradually rose, which is the famous Atari collapse in the history of games.

There are still many game companies in the United States, and the benefits are not very good, and many are already dying.

At this time, whether it is acquiring a company or sourcing talent, it is very easy.

This is one of them.

The second is the rise of Nintendo's two FC machines, one is Mario and the other is Tetris.

In fact, Li Mo didn't know that he grabbed this Tetris quickly, otherwise he would be in trouble.

In another plane, Alexei invented Tetris, but under the Soviet system, it was difficult to get rewarded with the game. So in '86, its Hungarian programmers ported it to the Apple II and Commodore64, and then in January of this year, a few days later, Robert Stein, a manager of the British game company Andromeda, stole Tetris and put it on a computer platform to sell well.

Quickly, this game caused a situation where Luoyang paper was expensive, and the CBS evening newspaper knew that there might be a problem in the middle, so it sent a reporter to interview Alexei Pakitnov. The matter was made public, and the Russian software company ELORG took advantage of the chaos to enter and negotiate with Stein. So what is the identity of ELORG, it doesn't matter which company I am, I represent the Soviet government!

So this copyright is getting more and more messy...... Rogers then negotiated on Nintendo's behalf, and with a series of lawsuits, Nintendo became the final winner. As for the copyright, it was not until 96 that it returned to the inventor Pakitnov.

Because he didn't know, Li Mo wasn't too anxious.

Now there is no hurry, because Liu Xiangzhong has signed a contract with the Soviet government and Pakitnov himself, and at the same time, Liu Xiangzhong also gave Pakitnov a salary of 500,000 US dollars, which was given separately, not within the 4 million US dollars, and persuaded him to come to the United States, and Yibao Company would hire him at a large price, but Pakitnov refused.

This copyright, without consideration, did not expect that the British would pirate.

What they considered was that Nintendo would open its mouth widely.

In addition, since entering the game industry, it is necessary to learn from the Japanese spirit of excellence, and the tragedy of Atari cannot be repeated.

Then from development to publicity, a huge amount of money will be burned.

From this article, $200 million is not enough.

Li Mo laughed: "Hao Like, you think about it again, well, think about it." ”