Chapter 708: Zhu Yutao's Internationalization
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The trademark of Windows has been registered by Microsoft, and Chen Kangjie can no longer use it, so he temporarily thought of an English word with a similar meaning to name it, as for whether his name will be adopted, he is not worried at all, he believes that Ouyang Zhenhua will make the right decision. (To read the latest chapters of this book, please visit the Wèn Aishang Novel Network biquge.info).
"Of course, there is communication, their R&D is not very smooth, the Maichi system is not stable, the important thing is that the R&D funds in their hands are almost gone, and the investment in the construction stage is too large, and now it is a little more generous on Mai Chengdong's side", Qin Xiaobin replied.
"You don't have to think about the problem of funds at all, you can spend it how you want, you don't need to save, in two days President Ouyang will come, I will build yì He will replenish the funds for you", compared to the product, money is not a problem for Chen Kangjie at all.
"I reported this to President Ouyang on the phone, and he also said so, that the publicity thing is not built by Jieshao, we think, if it is through guò ordinary TV promotion, the effect is too slow, and the cost is more, there is no advertising budget of 2000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000
Qin Xiaobin's two judgments are almost not wrong, in the history before rebirth, Microsoft's advertising cost for windows95 is as high as 300 million US dollars, which is not much different from Qin Xiaobin's estimate, Microsoft's windows95 was released globally more than three months later, and it is really in the final stage.
"You don't have to worry about this, hurry up and do a good job in intellectual property rights, and the testing should also be fast, in a word, regardless of the cost, you must not let Microsoft take the lead", Chen Kangjie is still a little afraid of Microsoft led by Bill Gates.
Chen Kangjie knows very well that whoever launches the product first will be able to occupy the commanding heights, and if the market works well, he will be the first to end the competition between the cluttered desktop operating systems.
"These tasks are being done at the same time, mainly because I am in charge, product testing, and Zhu Dan is democratic." !!!!,。
After returning home, Chen Kangjie has been thinking about how to make doors95 quickly attract the attention of the world, how to enter the global market, Chen Kangjie believes that whether it is Qin Xiaobin or Zhu Danmin, they must be thinking about this problem, but different people will have different angles, and Chen Kangjie himself has his own independent thinking.
If TV commercials and newspaper advertisements were directly used at the beginning, Chen Kangjie thought, it might not attract so much attention, after all, Huawei Software is not famous in the world, including in China, not many people know about it, in such a situation, spending a lot of money to smash advertising, at least one-third of the amount is to buy the reputation of Huawei Software Company, which is equivalent to a waste.
In this case, they need something impactful enough to attract the attention of the world, bypassing the first stage directly, otherwise, Warwick Software will need to spend at least a billion more than a billion in advertising if it wants to achieve the original Microsoft's achievements.
Although money is a trivial matter for Chen Kangjie, but time is a big thing, in the promotion of this kind of high-tech, time is a very critical factor, if others only know about this product or this company after a year or two of publicity, it will be a big trouble, this two years of time, enough for many competitors to kill in, and seize the opportunity that originally belonged to them.
Thinking about it, Chen Kangjie came up with the best way, that is, to push himself out, at present, to be honest, Chen Kangjie has to admit that only he can attract the world's attention and attention.
However, to achieve this goal, Chen Kangjie has to have new measures, not just stand up on his own, which is not lethal enough, and not attractive enough to attract sustained attention.
"It seems that the second album can only be advanced", Chen Kangjie said to himself as he lay on the bed, looking at the ceiling.
He promised to release a new album this year, but his plan was to do it during the summer vacation, however, in order to make doors95 a hit, it seems that he can only advance it, and borrow the new release of the second album to launch the doors95 operating system.
The next day, Sunday, April 40, many companies and units were closed, but Warwick Software Company, Free Semiconductor Company and COY Technology Company under Hongyuan Investment did not rest, they were scrambling for time at the same time.
Early in the morning, Qin Xiaobin, Zhu Danmin, Fan Mark, Mai Chengdong, Mi Qin and others held a meeting at Huawei Software Company to discuss the pace of action of the three companies and the focus of their work.
At the meeting, Qin Xiaobin conveyed the meaning of Ouyang Zhenhua and Chen Kangjie.
"If there will be a large number of funds to supplement, then we will be able to debug the processor you need before the end of June, in the middle of last year, we built a new packaging plant in Liu, intending to provide domestic enterprises with Maichi processors, the funds are really stretched, and now we only have 30 million on the books", Fan Mark said.
"Making these things is the most expensive, at first I thought that billions were a lot, enough for us to toss, but now I know that high-tech is really burning money, since the beginning of research and development, we spend six million a day, we are worse than you, and the current account is only 11 million", Qin Xiaobin himself took out the numbers and sighed.
"Actually, you should have reported this situation to the top earlier, maybe you would have received a financial subsidy a long time ago, and I still have a billion yuan here, but that is reserved for production," Mak Chengdong said.
"You think we don't want to, but we haven't got anything out, so we always reach out and ask for money, this !, Lao Mai, I can't say it, that is, I dare to say it now, otherwise, I spent billions, and I don't know how to be embarrassed to speak", Zhu Danmin said with a pen in his hand.
"I have the same idea, I originally made a Maichi processor, but it is still not stable enough, I plan to launch the market first to make some money", Fan Mark echoed.
"Lao Mai, you can actually act now", Qin Xiaobin proposed to Mai Chengdong.
"Actually, we have everything ready, the abrasives, the motherboard, the fans, the power supply, etc., and the monitor has been finalized, just waiting for the two of you", Michen responded. !!!!,。
When the CEOs below were in a meeting, Chen Kangjie was also chatting with Zhu Yutao and Dong Siying.
Zhu Yutao came to visit Dong Siying from the provincial capital to the city yesterday Saturday, the headquarters of Qianzhou Shuangai Advertising Communication Co., Ltd. is in the provincial capital, but Dong Siying is here, and Zhu Yutao's company also has a lot of business here, so almost every weekend will come to Liushuipan.
Today, Chen Kangjie called him and learned that he was here in the tourism group, so Chen Kangjie came over.
"Brother Tao, the white Mercedes-Benz downstairs is yours, and I think it's the license plate of the provincial city", sitting in Dong Siying's office on the 12th floor of the temporary headquarters of the tourism group, Chen Kangjie asked Zhu Yutao with a smile, Dong Siying went to prepare tea for the two of them.
"Jie Shao, thanks to you, I made some money last year, and I just changed it", Zhu Yutao said in a low-key manner.
Zhu Yutao's customers are basically Hongyuan investment below the company, he has no heart to take over the advertising business of other units, he can't be busy with just a few, these companies have a large amount of advertising, high quality requirements, and good profits, and also ask them to track the effect of advertising, how can he be busy.
"How many of your personnel are there. Chen Kangjie asked with concern.
"All of them, more than 700 people, with two points in the capital and Mingzhu, and an office in Hong Kong this year, and next, we plan to set up another office in Tokyo, New York and Paris, and we can't keep up with the pace of anycall", Zhu Yutao reported his work to Chen Kangjie as a boss.
"Your Shuangai Advertising Communication Co., Ltd. went to New York, Paris, and Tokyo to open offices, probably not only because you can't keep up with the pace of AnyCall Communications. Chen Kangjie laughed at Zhu Yutao.
"I can't hide anything from Jie Shao's eyes, but it's not just that, because I know that Huawei Software Company, COY Technology Company and Free Semiconductor Company will all have big moves overseas, so I have to run ahead, otherwise they will blame me if they can't get the effect when the time comes, and I'm sorry Jie Shao, your cultivation is not. Zhu Yutao didn't play much sloppily in front of Chen Kangjie.
"You talked to them. ”。
"They are my food and clothing parents, how can I not keep in touch, but they are too busy, and they have little time to talk to me in detail, I have to go to them at least once a month, and there will be products coming out from Tengfei Auto soon," Zhu Yutao continued.
Zhu Yutao is very clear that even if there are no companies with products on the market, the advertising services needed behind are amazing, each company can make him a lot of money, with such good resources, how can he not grasp it well, although with the introduction of Chen Kangjie and Ouyang Zhenhua, but he still pays attention to maintaining a close and friendly relationship with Qi Junwu and Qin Xiaobin, otherwise if they do not recognize him, it is estimated that the above will not be mandatory to use the services provided by Shuangai Advertising Company.
"Well, although you are not big enough, but the speed of development is fast, to maintain high speed at the same time, pay attention to the cultivation of talents and the use of high technology, you now pay attention to internationalization is important and critical, they have high-tech products, for the broader market is overseas, the proportion of domestic stations will not be too large, so, the study of the advertising ecology around the world, the study of consumption habits and advertising acceptance habits around the world, is very important, only in this way, you can provide better services" , Chen Kangjie proposed suggestions and praise for Zhu Yutao's actions.
"We have established a research institute for advertising communication and reception, now there are 20 people, five of them are foreigners, your construction is very important, we still lack understanding of foreign consumers and advertising channels, communication methods, this is also the anycall communication company forced us to do this, they have made a short-term strategy for overseas expansion, which requires us to provide a scientific report in this regard, as a last resort, this institute was established in the middle of last month".
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