Chapter 179: Crowdfunding goes live

Since Wang Bin was arrested on the 17th, until the 20th, in just three days, the domestic entertainment industry has experienced a baptism of storm, and several celebrities have been picked up to participate in the senior's party, and some have even been taken away by the police to assist in the investigation, and their reputation and future have been completely ruined.

For a while, there was a lot of rumors in the circle that everyone was in danger, and even all kinds of publicity and hype had stopped a lot.

And the wave blog is simply a group of demons dancing, all kinds of big V, small V and speculators are making waves, gossip and even rumors are flying all over the sky, resulting in many artists being shot innocently.

Although Beijing Satellite TV is not an artist star, it was also shot.

In fact, the gun in Beijing TV is not too wronged, because as early as half a month ago, the official revealed that Wang Bin and Chen Feier and other big-name stars were invited to participate in the National Day Gala, and even gave Wang Bin an exclusive interview in the show to build momentum.

As a result, who would have thought that Wang Bin would have such a big leak!

Although Beijing Satellite TV official V soon issued an announcement saying that he would terminate all cooperation with Wang Bin and replace his performance program, the impact has already been done.

Because the media broke the news, Wang Bin's drug abuse was not a day or two, it started a long time ago.

As the head snake of the capital, Beijing Satellite TV really doesn't know anything about it?

Knowing the situation and inviting Wang Bin to participate in such an important party, is that promoting a bad atmosphere in the circle?

Some people even accused Beijing Satellite TV of falling into the trap for Wang Bin.

Most of these doubts and accusations are actually untenable, but that's the case on the Internet, unreasonable and unreasonable, not to mention that some people deliberately make waves, which makes Beijing Satellite TV inevitably a little passive.

However, Beijing Satellite TV is not a vegetarian, and soon launched a counterattack in terms of public opinion.

First of all, the official refuted those false rumors on the blog, and also advocated self-discipline for stars in the entertainment industry.

8 p.m. on the 21st. When the turmoil caused by Wang Bin gradually began to subside, the official V of Beijing Satellite TV posted an official leak video on its wave blog.

The content of the video is very interesting, it is the rehearsal site of the National Day Gala in the T1 studio hall of Satellite TV on the afternoon of the 17th.

And the protagonist of the video is none other than Lu Chen!

Official V intercepted two of the rehearsal live videos, which were the scenes of Lu Chen singing two songs "I Love You China", and launched a prize voting activity to all blog users in the post.

The voting was simple - two main melody works with the same title. Which one do you prefer?

In the end, official V said that the audience's choice will determine the song Lu Chen sings at the National Day Gala!

Anyone with a discerning eye knows that this blog post must be part of the crisis public relations of Beijing Satellite TV, the purpose is to divert everyone's attention from Wang Bin, at least not to be implicated with Beijing TV.

But this way of diverting the gaze is not offensive, and it is interesting.

Lu Chen's two works have aroused the curiosity and attention of many people, and the number of clicks and comments has risen rapidly.

At 8:24, Chen Fei'er reposted this blog post and commented that she voted for the second song!

Except for Chen Fei'er. There are not a few other industries in the circle who forward comments, coupled with the official push, the topic was quickly stirred, and by 10 o'clock in the evening, the number of votes exceeded 200,000+!

The most excited are Lu Chen's fans.

In Lu Chen's wave blog support group, Lu Jiajun's group V, the comment area was blown up.

Fans who support Lu Chen are all very good for the official leak video of Beijing Satellite TV!

"Lu Chen is very powerful!"

"Our family's Xiao Chen is getting more and more powerful. Both songs are very good, I can't imagine that he can still write the main theme! ”

"The first song isn't the main theme, is it? The trend is obvious. The second song has nothing to say, convinced! ”

"Chen Fei'er said that she liked the second song, and I liked it too."

"Lu Chen shouldn't have replaced Wang Bin, right? Beijing Satellite TV's National Day Gala is a must-see! ”

"Must see +1!"

"What is Beijing Satellite TV, Lu Chen will definitely be on the CCTV Spring Festival Gala in the future!"

"Looking forward to the CCTV Spring Festival Gala."

Compared with ordinary fans, the evaluation of many people in the industry is much more professional.

Chen Guodong, who once wrote a wonderful blog post of "The Silent Majority" for Lu Chen's "You at the Same Table" album, praised in his blog: "Lu Chen's achievements in original folk songs are already well known. I can't imagine that he can write such a wonderful main theme work, and the richness of the melody is really admirable. ”

"Regarding the vote of Beijing TV, it really made me feel embarrassed, and I didn't have a choice after thinking about it for a long time."

"If you look at the characteristics of the main theme work alone, the second song is undoubtedly the first one. But the first piece is a good combination of the main theme and pop music, full of bold and innovative spirit! ”

He said: "I like both of Lu Chen's works, I like them very much, and if possible, I hope to be on stage at the same time, but that is obviously impossible, so I didn't choose the two songs." ”

Chen Guodong did not vote, but there are more people voting for songs on the blog.

The result was the second song "I Love You China" sung by Lu Chenqing, which defeated the first song "I Love You China" by a disparity of 72.89% to 27.11% in the 2-day voting time.

And his creative talent and singing strength have been praised by the vast majority of people, and with this wave of publicity and hype of Beijing Satellite TV, the number of blog fans has exceeded 6.5 million!

Lu Chen's reputation in and out of the circle has also taken a big step up because of this!

Taking advantage of this shareholder wind, Lu Chen grandly launched an album crowdfunding plan on the Inspur blog that had been delayed for more than half a month.

The crowdfunding network is online and operating at the same time!

Except for a few people, the term crowdfunding is unfamiliar to people all over the world, so Lu Chen deliberately briefly explained what is called the crowdfunding model in his blog post, and attached the URL.

Click on the URL to log in directly to the crowdfunding network.

For Lu Chen's fans, they may not care about what is called crowdfunding, or the meaning contained in this word, nor do they want to know the meaning and market value of the crowdfunding model.

What really aroused the interest of fans was that Lu Chen was finally going to release a CD record!

Although it is said that after entering the new century, the domestic and international record industry has been worse than year by year.

Nowadays, online sales have become the focus of album releases, and even the judging criteria for "Gold Records" and "Platinum Records" include sales data from music websites, but the meaning of real records is still very different.

It's easy to release an online album or single, but it's not easy to release a CD.

First of all, the production cost, CD is much higher than the non-cost audio data, and the cost and difficulty of sales and distribution are also higher than that of the website.

There are many singers who have launched CD records in order to brush up the style, and the sales data are often very bleak, completely losing money and making money, or even slapping a swollen face and becoming fat.

Many CD albums are half-sold and half-given, or given back to fans as gifts, and some are smashed in their hands.

Therefore, although there are countless singers who dream of releasing a CD record to get a "gold record" or even a "platinum record", only a few people can really do it.

For entertainment brokerage companies, unless they are promoting an artist at any cost, they will never easily dig a big hole for themselves, and the more strict the cost control company, the more so.

But this market still exists!

Releasing a CD record is a plan that Lu Chen has thought of a long time ago, he doesn't want to slap his swollen face and become fat, and smash hundreds of thousands of dollars for the sake of brushing the grid, so the crowdfunding model is the best choice.

And the success of the online sales of the album "You at the Same Table" also greatly boosted Lu Chen's confidence.

His fundraising goal for this album is 500,000 yuan!

There are a total of 4 supported options.

The first item: ¥1 (10,000 people), 1 grand prize winner will be selected by the lucky draw, and the prize will be a laptop.

The first item: ¥15 (unlimited), supporters can get 1 genuine CD of "You at the Same Table".

The second item: ¥100 (1,000 people), supporters can get 1 CD and Lu Chen's signed commemorative poster, Lu Jiajun's support group customized 16G USB flash drive and keychain, and a limited set of metal nameplates.

The third item: ¥188 yuan (1000 people), supporters can get 2 CDs and Lu Chen's signed commemorative poster, Lu Jiajun support group customized 64G U disk and notepad, keychain, metal nameplate limited set.

Since it was the first crowdfunding, Lu Chen did not make the project too complicated, and only had 4 support options.

To be honest, he didn't know if he could succeed in crowdfunding this album, reach the pre-funding goal of 500,000, and then successfully launch his first CD record.

But the arrow has to be sent, and whether the crowdfunding network can be a hit depends on this first crowdfunding project.

In order to achieve the best promotion effect, in addition to vigorously promoting in the live broadcast room, post bar, and Feixun group, Lu Chen also @ all the well-known V numbers he knows on the blog, such as Tan Hong, Chen Feier, etc.

Fortunately, Lu Chen's fans are still very interested in the project of crowdfunding for the album, and after he officially launched the crowdfunding network, the number of visits to the website and the number of member registrations began to grow gradually, and more and more.

Then the first supporter appeared, he chose the first item, and first supported 1 yuan!

1 yuan, this is the first money harvested by the crowdfunding network.

Although it looks very pitiful, it indicates a new business financing model, officially on the big stage of the Internet!

It starts with an album record.

Regardless of whether the final result is success or failure, Lu Chen has a feeling of creating history-

The second more is sent, asking for subscription and monthly pass support, and asking for a guaranteed monthly pass!

PS: The first month of the new book on the shelves is about to pass, here the author Jun would like to express his heartfelt thanks to all the readers and friends who support this book and subscribe to the reward vote, it is precisely because of everyone's love that the author Jun always has sufficient code word power, thank you! (To be continued.) )