Chapter 34: less is more

With a feeling of anxiety, Ran Xixi and Lu Qinghuan walked into the elevator together.

He didn't seem to be afraid of suspicion at all, and went in and out with her, and even called the senior manager of the advertising department directly to the office.

Along with Manager Gao, there are also the new product leaders of "Sulfur Find", Angelina and Ji Shixue, who are two old people who have been working in the company a few years ago.

They didn't expect to meet their former boss here.

Ji Shixue was so excited that she was almost speechless, because of the phone call before leaving, she always felt that Ran Xixi might have committed suicide, and for so many years, she always had a pimple in her heart, feeling that she could not stop her.

Therefore, as soon as she saw Ran Xixi, Ji Shixue could hardly control her emotions.

"Let's talk about work first, and then you can talk about it later, ladies, how's that."

After all, there were other people present, and Lu Qinghuan had to clear his throat and suggest loudly. After his reminder, the women finally returned to normal, and all of them sat down again and continued their work, but they still couldn't hide their excitement.

Regarding the new products that will be launched this time, in fact, the biggest opinion in private is the advertising department. Originally, this was not their project, and it was a thankless task to work hard for other companies for no reason. In addition, the confidentiality of the new product is too strong, and the entire department still does not know what products to advertise and promote, and even the minimum positioning is not accurate.

Until now, there is still more than a month left in the countdown to the new product release, and Lu Qinghuan finally spoke in person and held this small meeting, and the advertising department was all relieved.

As everyone knows, the battle has just begun.

After the meeting officially began, the first sentence that Lu Qinghuan said made everyone fall into panic.

"Everyone, get ready, I have decided to cancel the endorsement contract with Miss Qiu Yibai from now on, and leave it to the lawyer to negotiate. That is to say, colleagues in the advertising department should adjust the next plan as soon as possible, and the media should say hello as soon as possible, and there should be no problems with the relevant layout and schedule. ”

As soon as these words came out, everyone was stunned on the spot.

Qiu Yibai has been a brand spokesperson for more than three years, whether it is a counter in major shopping malls or a chain store in the first line of provinces and cities, she is basically everywhere. Once the endorsement is terminated halfway, then it means that all places have to be adjusted, this amount of work is not generally huge, and it is not good, the products originally endorsed by her will be discounted and promoted, and they will not be able to continue to sell normally.

Therefore, Angelina was the first to speak out against it, and she had to take into account not only the promotion of new products, but also the profitability of the entire company.

To be honest, since the company changed hands, although more investment has been obtained, the overall profit has not actually increased, but has been declining. This feeling is like a stepmother raising a child, not beating or scolding, but the child is not as good as following her own mother. As an old man in the company, Angelina and others have always had a headache, but they have to continue to do it.

Now, Lu Qinghuan's decision is tantamount to thunder on the ground, which surprised everyone present.

"Mr. Li, this matter is too involved, our star products have been on sale, and we just changed the packaging last year, if Miss Qiu's endorsement contract is terminated, according to the relevant laws, we must remove all these products from the shelves. Even if it is not taken off the shelves, after this batch of products is sold out, all the outer packaging must be changed, so that not only will the cost increase, but also "

Angelina voiced her concerns, having previously objected to Qiu Yibai as the brand spokesperson, believing that her image characteristics did not match the definition of the product. However, at that time, Qiu Yibai had just jumped to Jiahuang Entertainment, in order to show enough sincerity, and she was indeed a huge cash cow, in this matter, Lu Qinghuan did not object, and pushed her to sign an endorsement contract.

Unexpectedly, to this day, he is the one who repents.

Lu Qinghuan made a gesture at the right time, signaling to interrupt Angelina's unfinished words.

She was unwilling, but the big boss had already spoken, so she could only shut up.

"I will send someone to follow up on the follow-up processing, which please rest assured that it will not affect the normal sales of the product. In addition, the promotional photos of the new products will be completed by Miss Ran herself, and you will give her the information later. Manager Gao, after the meeting, you are responsible for signing the relevant contract with Miss Ran, arranging the studio as soon as possible, and I will see the original film in three days. ”

After speaking, Lu Qinghuan leaned back, played with the signature pen in front of him with both hands, and smiled slightly.

At this moment, it was Ran Xixi's turn to be a little uncomfortable. However, fortunately, Manager Gao did not show any abnormal looks, but immediately responded: "No problem, we have always wanted to find a cutting-edge photographer with innovative thinking, and now with Miss Ran's joining, I think the new product will definitely be able to sell well." Miss Ran, please go to the advertising department with me to sign the contract later, the studio is at the company's headquarters, and it can start at any time. ”

In the past, Ran Xixi took photos in some small studios, and sometimes there were no studios, so she could use local materials, restaurants, cafes, flower shops, etc., and find two students or friends to help with the lighting. As soon as she heard Manager Gao say that there was an indoor studio in this building, she couldn't help but be a little nervous, but she still nodded to him.

"Well, I'm curious, what's new this time. What kind of route is taken. ”

After all, he has been in charge of "Sulfur Search" for more than a year, and Ran Xixi is inevitably curious, not knowing what this secret big killer is, which makes the company pay so much attention to it and be so mysterious.

Listening to her question, Lu Qinghuan raised his chin slightly and motioned for Ji Shixue to answer.

After stabilizing her mind, Ji Shixue gave the answer succinctly: "It is a cream, which is divided into two types according to the different formulas, one is high moisturizing and the other is anti-aging. ”

This answer was a bit beyond imagination, Ran Xixi paused, although she was full of doubts, but because of this kind of occasion, she was an outsider, and it was inconvenient for her to express any opinions, so she just smiled at Ji Shixue and didn't speak again.

After the meeting, Angelina and Ji Shixue stayed, and the three women hadn't seen each other for many years, so naturally they had a lot to say.

Lu Qinghuan was very caring, and asked Emily to bring coffee and snacks so that they could chat.

"I know you have a lot of things to ask me, well, let me go through them one by one. First, I'm not Diao Ranran, but I know you, to be exact, Diao Ranran, who came back from the United States, is me, and to me, you are not strangers. ”

In order not to confuse the two of them too much, after hesitating for a few seconds, Ran Xixi still decided to confess his identity.

Angelina and Ji Shixue each held a cup of coffee, glanced at each other, and both read the word "surprised" in each other's eyes.

However, the first to react was Ji Shixue, she nodded, showed a thoughtful expression, and said to herself: "Also, if Miss Diao knew that I was Bai Nuowei's cousin, I think I would have been fired a long time ago." Actually, I've always had this hunch before, thinking that after you came back from the United States, it really seems like you are a different person. Another time, I accidentally saw that you were practicing signing and writing a full sheet of paper."

Her face was slightly stunned, and Ran Xixi nodded embarrassedly, it was her imitating Diao Ranran's handwriting. Even though she works on a computerized basis and rarely writes on weekdays, some documents still need to be signed by her in person. She was afraid of revealing her stuffing, so she had to secretly find old documents, draw scoops according to gourds, and practice according to Diao Ranran's signature, and finally learned to look like each other.

Unexpectedly, this little thing was seen by the assistant.

"Miss Diao, she"

Angelina was a little curious, she had already guessed that it was a pair of twin sisters, so what about the other since one of them was sitting in front of her.

"She should be in Spain. Or Italy. Or France. She is very busy, has her own business, and now lives happily, and besides, she is no longer called by her original name, and has a new identity. For various reasons, I have not contacted her and do not plan to contact her. ”

With one hand on his cheek, Ran Xi Xi told the truth.

For that twin sister, frankly speaking, although she was grateful for her for reaching out to her at the moment of her life and death, and even drawing blood to save people, Ran Xixi was not a stupid child, she thought about it again and again, and actually understood Diao Ranran's true intentions.

It's just that she doesn't want to believe that the two people who calculate herself the most ruthlessly are her husband and her own sister.

"What about you"

Ji Shixue wanted to ask again, but Angelina next to her coughed lowly, as if to remind her not to ask too much, so as not to involve other people's ** and embarrass everyone. After her reminder, Ji Shixue also came to her senses and took the initiative to change the topic.

"Actually, I want to know why this new product was chosen as a cream. Now that essence milk and serum are all the rage, women are eager to apply a few more layers to their faces, is it really appropriate to return to the basics? ”

Ran Xixi is most worried about this, she knows how bad the situation of "sulfur seeking" is now, the market share has been declining year after year, the number of counters has decreased, and the chain industry is depressed.

Lu Qinghuan has spent so much real money, to put it bluntly, he still wants to maintain this company, which can be regarded as an explanation for her. But she also knows that doing business is not something that can be done by emotion, and once the trend of loss continues to appear, it is a bottomless pit and bottomless.

"In my opinion, the word RE probably applies to the same in the world of skincare, doesn't it."

As soon as the words fell, the voice of Lu Qinghuan came from the door, he put one hand in the pocket of his trousers, stood against the door, and looked over here with a smile.

...