Chapter 523: Aurora E-sports Competition
"Ye Dong, good news! "PlayerUnknown's Battlegrounds: Battle Royale" has sold more than 800,000 in the first week!"
800,000 sales, close to 100 million sales, this figure is already very good. X
After all, it's a paid game, and there is a price threshold.
Although there are now a large number of players at home and abroad who have accepted this form of buyout consumption, the price of 120 yuan can still make people hesitate.
In this case, it is already worthy of Ye Le's pride to be able to achieve 800,000 sales in the first week.
Thinking of this, Ye Le still nodded with satisfaction and encouraged: "Yes, make persistent efforts to sprint to two million sales in the first month after the release of the game." ”
This shouldn't be a problem, the recent increase in sales is huge, and every day can bring surprises. ”
Luis patted his chest with joy, and in his opinion, according to this momentum, it will not be difficult for "PUBG: Battle Royale" to sell 2 million copies in the first month.
When Ye Le asked him to contact those game streamers and video creators before, he was still skeptical about it, which made him feel a little disdainful.
Originally, in his opinion, there are so many channels for the promotion of Aurora Game's great cause, why bother looking for those anchors and video creators like those ordinary game manufacturers, it is simply self-surrendering.
But Ye Le is the boss, and what he says Louis has to do.
However, it soon became clear to him that such a method of propaganda was not without reason.
Compared to the current free online games, paid games actually don't have much of an advantage.
Free online games can be downloaded and tried first, and you can play them if you have fun, and you don't need to spend money anyway.
This is not the case with paid games, which are paid before they are downloaded, and most players are afraid of being deceived without knowing the game.
However, because Ye Le sent these video creators and anchors to contact him, they showed players "PUBG: Battle Royale" in all directions in live broadcasts or videos posted on the Internet, so those players who didn't know about the game became interested, and sales doubled on the third day.
He now has to admit that PUBG: Battle Royale's 800,000 sales in its first week are inseparable from these game streamers and video creators.
Indeed, smart players are not willing to spend more than 100 yuan to buy a game because the official publicity is overwhelming, or it is difficult for them to intuitively feel whether the game is worth buying nowadays.
It's not uncommon to see games that are very different from the hype, and some games look fun when they're advertised, but when you actually pay for the game, you're bound to lose it.
As a game manufacturer, it is natural to do everything possible to make players pay willingly, and this kind of interview with someone king other players is undoubtedly the most convincing.
Therefore, Louis has now changed from the initial disdain and doubt to convincing Ye Le's decision.
"Boss, then we're going next..."
Louis has not forgotten the true purpose of his chairman's office, so he said at this time.
"Don't worry, we'll be restarting the Doomsday Horn project in two weeks. Funding isn't an issue, but I don't want to see substandard work like that. ”
Although Louis didn't say it thoroughly, Ye Le knew what he wanted to say by looking at his expression.
"Uh..... We won't disappoint the company this time. ”
Louis couldn't help but be a little embarrassed when he heard Ye Le say this, he was almost removed because he messed up before, no matter how stupid he was, he knew that if he couldn't make Ye Le satisfied, then he could really pack up his things and get out of the house this time.
"Okay, you can go back if it's okay. ”
After speaking, Ye Le lowered his head and continued to look at the document.......
That night, the "Battle Royale" competition held by Aurora E-sports also kicked off.
It's not just the more famous streamers who are participating, but also celebrities and other professional players who love the game.
The so-called social celebrities are celebrities to put it bluntly, and of course, there is a leading writer of the new generation in China today.
This writer's name is Liu Xixi, and he is quite famous on the Internet and in real life.
In the past two years, he has made many movies into movies, and he has also directed movies and TV series.
One of the biggest characteristics of this writer is that he is like a thief like the little man "Guo Jingming" in his previous life!
In addition, there is also a streamer who has risen from the League of Legends section, Xiao Xiaoshuo.
Now the black flag swept through the teams and got the ticket to the quarterfinals of the S1 Huaxia Division with a winning record.
As the most eye-catching "dark horse" team, Wang Xiaoshuo, the captain, has naturally gained a lot of attention and popularity.
The world's highest-ranking person, coupled with the chubby and cute one, has increased the number of viewers in his live broadcast room several times.
Even though live broadcast is just his side business, he is currently able to stabilize the number of real viewers in the live broadcast room every day between 80-1 million, and he is the current first brother of Aurora E-sports' "League of Legends Plate".
With such popularity, it is enough to participate in this kind of entertainment event held by Aurora E-sports.
The anchors who have been invited by the platform can team up with each other, so the anchors who usually have a good relationship get together.
Wang Xiaoshuo also became popular because of the recent competition, and he didn't know other big anchors at all.
So he was assigned to a group with no tacit understanding, and the other three were Lin Nan, Zhang Yue, and Liu Yuexi.
Lin Nan and Zhang Yue, one is a singer, the other is an actor, they are both domestic first-line stars, and Liu Xixi is the writer who has a ninety percent similarity with Guo Jingming.
Lin Nan, Zhang Yue and Ye Le have a good personal relationship, and they are relatively familiar friends, but they don't know that Wang Xiaoshuo is Ye Le's cousin.
So everyone was silent at first, except for Zhang Yue and Lin Nan who bragged and chatted in the team's voice, Liu Xixi and Wang Xiaoshuo both adhered to the principle that silence is golden, and listened to their conversation silently.
Compared with other teams composed of PUBG streamers who have been playing "PUBG: Battle Royale" for several days, four of them are pure newcomers who have never played a few games, and they are purely here to "deliver couriers".
But their team is also the most popular, after all, there are two stars and a new generation of leading writers.
Many viewers in the official live broadcast room enthusiastically greeted them with a barrage, but Lin Nan and others did not start the live broadcast, and they couldn't see the audience's greetings at all.
The tournament has a custom server, and there are a total of 25 teams of four players each.
The rules of the game are the same as the rules of the normal game.