386 Met with resistance
After three months of filming, the filming of "New World" came to an end. Pen "Fun" Pavilion www.biquge.info
At the same time, in the media of Korean entertainment, propaganda about the movie began to appear.
Originally, this "New World" movie has never lacked topics for publicity.
Coupled with Yuancheng Group's help to open up media publicity channels, and Fang Jing's generous investment in tens of millions of publicity expenses, the Korean entertainment media has been overwhelming with news about "New World" recently.
"Fang Jing went to South Korea to star in a movie, set up a studio, and the movie is about to be released. 》
"Surprise! The female king of China Entertainment was tragically canceled from the award, and then stayed in South Korea to shoot movies. 》
New World - A Korean gangster film based on true events. 》
Due to the fact that the Korean media did not report it before, all the Korean people did not know the actions of Fang Jing and Li Ya, nor did they know the establishment of "Earth Korean Entertainment", let alone the movie "New World".
Now after media reports, the South Korean people know about it, and it immediately sparked a huge heated discussion on the Internet.
"What, Fang Jing actually came to our Republic of Korea to set up a studio. ”
"Shameless guy, he still wants to make money from our Korean entertainment. ”
"Huayu movies are notoriously bad, not to mention that he is a movie starring a singer, can you really watch it?"
Although Fang Jing has a lot of popularity in South Korea, most people's impression of him comes from the global stage of "Crossover Song God". Therefore, most of the Korean people think that he is a very powerful and talented singer, and a small number of people will know that he is a director.
But if you want to say that he is an actor, the Korean people don't buy it.
It's not surprising to think about it, although Fang Jing made his acting debut, there is currently only one movie released on the China Entertainment Network, and some people will know about it in China, but it is not recognized at all in South Korea.
Therefore, after Korean netizens knew that "New World" was a movie starring Fang Jing, not only did no one support it, but they also encountered many complaints.
But Korean entertainment netizens are merciful to Fang Jing's complaints, as long as you look at the posts on the Internet, you will find that Sister Li Ya is the worst to be complained about.
"A star whose award has been canceled still dares to stay in my Republic of Korea to make movies?"
"What about the superstar, please leave the Republic of Korea. ”
"An actor who can't even play a good role dares to be a director. ”
"I feel like they need to ask director Kim Dae-sung for advice on how to make a movie. ”
Because of the cancellation of Li Ya's award at the Albiscus Film Festival, the Korean people did not have much good impression of her. Now it is found that Li Ya not only did not leave South Korea, but also stayed in South Korea to make movies, which is unacceptable to the people.
Even many South Korean people brought out director Kim Dae-sung, wanting him to stand up and boycott the movie.
It's a pity that the Korean people who have this idea are doomed to be disappointed, and now director Kim Dae-sung is scared when he sees the word "Liya", how can he dare to stand up and speak out again.
And those South Korean people, if they knew the miserable appearance of Kim Dae-sung when he toasted and apologized to Sister Li Ya, I don't know how they would feel in their hearts.
After seeing these public opinions on the Internet, Fang Jing couldn't help but smile bitterly: "I finally opened up the propaganda channels and spent a lot of money, but I didn't expect to attract the boycott of the people." ”
This is equivalent to spending tens of millions, purely to find scolding.
However, Fang Jing will naturally not be discouraged, at least the scolding is also a manifestation of popularity.
If there was no scolding, then Fang Jingzhen would only be able to roll back to China. But now that the scolding is so intense, it's worth spending tens of millions.
What Fang Jing needs to do now is to find a way to attract these people who make scolding voices into the cinema when the movie is released. I believe that by that time, these scoldings will be turned into amazements under the wonderful plot and superb acting skills.
But it's not easy to come up with good attention, and when Fang Jing racked his brains, the media reports also attracted the attention of the capitalists in the Korean entertainment film industry.
"Why is it that all the media is now about New World. ”
"It seems that the channel that Yuancheng Group helped to open up......"
"Hehe, this group of hooligans is really not a big deal. ”
Yuancheng Group is the overlord of Korean entertainment variety shows, no matter what achievements "New World" has achieved in the film industry, it will not damage its interests, otherwise Mr. Wenyang would not have helped Fang Jing open up publicity channels.
When other capitalists in the Korean entertainment film industry learned the news, they could only secretly scold, as for the trouble of going to Yuancheng Group, they didn't have the courage to do so.
At the same time, the Korean entertainment film industry also instinctively felt the threat from China Entertainment, although "New World" is a registered film in South Korea, whether it is the cast, production team, or the creator of the studio, it is all Chinese. It can be said that this movie is a work of pure Chinese blood.
In the eyes of industry insiders in the Korean entertainment film industry, this is a Chinese entertainment movie dressed in the skin of "Korean entertainment". And it is the first step for China Entertainment to invade the Korean entertainment film market, and privately called "New World" "the clarion call for China Entertainment's attack".
Although in Korean culture, there is no Chinese spirit of twisting into a rope.
But as capitalists, they will instinctively unite together when their interests are violated, so now the Korean entertainment film industry is unanimous with the outside world and regards "Fang Jing" as a target that must be defeated.
This scene looks very similar to Moson Entertainment's intervention in the China Entertainment online literary circle. However, in the final analysis, South Korea still lacks a spirit of unity, and even the film industry and mutual cooperation are only the result of being driven by interests.
Looking back at the domestic situation at the beginning, it can be said that the entire entertainment industry stood together and formed a strong line of defense. However, Fang Jing was a completely positive role at the beginning, but now due to the difference in positions, it has become a negative role in South Korea.
"I heard that "New World" has reached a cooperation agreement with theaters across the country and will be released nationwide. ”
"This group of businessmen who fell into the eyes of money actually let this movie be released. ”
"Now we have to call on the public to boycott this film first, and then wait for the schedule of "New World" to be confirmed, and then we will release the film at the same time to stop him at the box office. ”
The capitalists in the Korean entertainment film industry are not stupid, on the contrary, they are very shrewd, and they quickly negotiated a countermeasure.
This is a two-step strategy, the first of which is to call on the South Korean public to boycott Fang Jing's work. Looking at the current complaints on the Internet, you know that this is not a difficult thing, as long as you guide public opinion a little, the complaints will become a large-scale national boycott.
The second step is to block the box office, which is more simple and direct. is to wait until the release schedule of "New World" is confirmed, the capitalists in the Korean entertainment film industry will let the excellent works produced by the company be released at the same time, relying on local popularity, as well as more movies, and movie quality, to compete with "New World" for the box office.
used a method that is almost equivalent to encirclement and suppression, blocking the box office of "New World".