Rongcheng, College Road. Pen "Fun" Pavilion www.biquge.info

It's Saturday, and the weather in Banyan City is exceptionally sunny today, with a sunny and moderate temperature, so the commercial district around Xueyuan Road is bustling, and students from several universities around it have come out to shop, play, and date

Xinhua Book City, located in the prime location of Xueyuan Road, is even more crowded, and many students will come here every weekend to buy textbooks and tutorial materials, or to look through new books that have just come out, and usually the second floor of the book store is signed by writers on weekends.

In addition to selling books, Xinhua Bookstore has also carried out a variety of operations, and the renovated book city has a café, milk tea and ice cream shop, as well as selling various audio-visual equipment and even toys.

In the past, radios, MP3s, genuine tapes, CDs, DVDs, etc. were best-selling items in bookstores, but now there are very few people who buy CDs, and everyone is used to buying and downloading digital music on the Internet.

Therefore, the scale of the display cabinet for selling these goods has shrunk greatly and retreated to the corner, but it has not died out, because most of the singers who release albums often use the channels of Xinhua Book Company to sell physical CDs and peripheral products.

The tape receivers of the past have now been replaced by more beautifully packaged USB flash drives, CD sets, dolls, figurines, etc., as well as large celebrity posters.

[The original dream - Tong Xinyao's first album was grandly released!]

Today, the publicity theme of the audio-visual entertainment exhibition area of Xinhua Book City on Rongcheng Xueyuan Road is clearly expressed through the color printed posters, color spray banners, roll-up banners and so on hanging high above the counter.

But for the name Tong Xinyao, many people are unfamiliar and do not have much interest, but many students recognize the smiling girl in the poster.

"Tong Xinyao, it seems to be the third runner-up of The Voice of China!"

"Yes, I've seen her sing, and it's not bad. ”

"Wow! she's out on a new album now?"

While people were talking, the large-screen TV hanging on the wall of the display area switched the screen, and beautiful musical melodies poured out of the hi-fi speakers.

"If pride is not coldly photographed by the sea of reality,

How can you know how hard to work harder,

to go far away.

If dreams have never fallen off a cliff,

Tremble in the balance

How do you know the persistent one?

Possess invisible wings.

Plant tears in your heart,

will bloom brave flowers,

Can be in the tired time,

Close your eyes and smell a fragrance,

……”

In the TV, a young girl is running along a path full of flowers, she wears a ponytail, her face and forehead are covered with crystal sweat, although she is tired, her eyes are bright and full of determination.

She ran to the wind, accompanied by the song, and in front of her there was a picturesque Mediterranean Sea, and a Greek stone house standing by the sea...

The original dream!

The refreshing and energetic singing quickly spread throughout the book city, and the music video appeared on all the TV screens, attracting the attention of the men and women who were in the book city.

Today's customers are mainly students, many of whom are young people in their twenties, and it is the first time that they have heard this straightforward and inspirational song.

“……

The first dream is clenched in the hand,

The place I want to go to the most,

How can you return halfway!

The first dreams will definitely arrive,

Fulfilled the true desire,

to be able to count yourself to heaven!

……”

The song is telling people that no matter what difficulties and setbacks they encounter, as long as they stick to their "original dream" and recall the efforts they made to realize their dreams, they will never give up easily.

Only by working hard to stick to your dreams can you realize the day!

Youth is flying, it is the most dreamy time, this song undoubtedly touched the hearts of young boys and girls, the impassioned melody, the uplifting lyrics, undoubtedly moved them/them deeply.

Unconsciously, the audio-visual entertainment exhibition area on the second floor of Xinhua Book City was surrounded by many customers.

On the large poster, Tong Xinyao smiled at everyone, full of sunshine and confidence.

……

On December 16, the first solo album "The First Dream" of Tong Xinyao, a contracted artist of Chenfei Media, was listed and released in Xinhua Bookstores across the country, and the digital version was simultaneously sold in Feixun Music.

As early as last month, this album launched a crowdfunding campaign on the crowdfunding network, because there is a sign of Lu Chen's personal supervision, so the results of crowdfunding pre-sale are quite good, and it ranks among the best newcomer singers who debuted this year.

Compared with crowdfunding pre-sales, the online and offline sales results in the next three days today and tomorrow are the key to determining the future fate of this album, and Chenfei Media has also made careful preparations for this.

Unlike many well-known entertainment record companies in the industry, before the album was released, Chenfei Media did not carry out large-scale and high-intensity promotion of Tong Xinyao, or hired a professional public relations company to hype.

This makes people feel that Chenfei Media doesn't seem to attach much importance to Tong Xinyao and is unwilling to spend a lot of effort on marketing.

There is even a rumor in the circle, saying that Chen Fei'er doesn't want a newcomer in the company who can threaten her status, so she won't invest too much in Tong Xinyao, and she wants to pressure Tong Xinyao.

This kind of rumor is actually quite marketable, and even some unscrupulous media have exposed it with obscure penmanship.

But both Tong Xinyao herself and the employees of Chenfei Media know that this kind of rumor is completely nonsense, and it is true that the company has not vigorously promoted it, but there is no lot of investment in this album.

In the album, the MV shooting of several songs, including the title song "The First Dream", was completed on the island of Crete, Greece, a world-famous tourist destination, and this investment alone cost millions!

There is no hype, but there is no ambiguity in the production, and a lot of investment is invested in sales terminals like Xinhua Book City, which can be said to be the use of good steel on the blade.

On December 17, the 24-hour sales results of "The First Dream" were released, of which a total of 37,560 sets (copies) of CD records including commemorative sets were sold (received), and 51,350 copies were sold by Feixun Music!

This result immediately caused quite a stir in the industry.

The sales of the previous physical album were crowdfunded, so there was nothing to make a fuss about, but the sales of more than 50,000 digital albums were a big surprise.

You must know that a few years ago, Lu Chen launched his debut album "You at the Same Table", and the 24-hour sales of Feixun Music were only more than 60,000 copies.

People seem to see that a new star in the music world is rising!

-------------------

Note: "The First Dream" Lyrics: Yao Ruolong / Composer: Miyuki Nakajima