The original novel of "Smiling Proud Jianghu" was first published on Inspur Reading and came out in the form of an online novel, which did not have much impact at the beginning, and there were few clicks from readers. Pen Fun Pavilion wWw. ｂiquge。 ｉｎfo

But the big waves of sand began to see gold, the light of this novel that opened a new school of martial arts could not be concealed after all, it was loved by a group of readers, and spread in the online world, and finally printed in large quantities.

So far, "Smiling Proud Jianghu" has been reprinted 5 times, with a total print run of more than 10 million, and has also been translated into many languages and published abroad, with countless fans.

After "Smiling Proud Jianghu", "The Legend of the Condor Heroes" created by the same author took over the banner of the new school of martial arts, and just after it was listed, it appeared on the hot list of Xinhua Bookstore, showing strong strength.

Coupled with Chenfei Media's announcement to buy the adaptation copyright of "Smiling Proud Jianghu", as long as the industry is not stupid, it can be seen that a popular IP is taking shape, and the market potential is huge.

The most important thing is that many people have a kind of superstitious admiration for Lu Chen, because the projects he involves have never failed, and they all make a lot of money, and by the way, the collaborators are full of oil.

Since Lu Chen bets on martial arts IP, who doesn't want to follow suit?

It's a pity that it is not realistic to cooperate directly with Chenfei Media, not because of money, but because Chenfei Media is very picky about its partners, and this piece of fat is not so easy to eat.

Since the cooperation can't be achieved, then do it yourself, after Chenfei Media announced the filming of the big movie "Smiling Proud Jianghu", many large companies in the industry have set up projects to shoot the same type of film and television works, and even the copyrights of many novels that follow the trend of "Smiling Proud Jianghu" have been sold for it, and it has been hyped up in the market.

The competition is so fierce, it is natural that some people will inevitably go off the rails.

Some time ago, "New Seven Heroes and Five Righteousness" filmed by Dadi Pictures was very popular, and the starring Gu Lei not only jumped up and down in the blog, but even challenged Lu Chen, desperately rubbing the heat.

Although Gu Lei was despised and reprimanded by Lu Chen's fans because of this, the effect of his cheekiness and popularity was really good, not only did he hype up his fame, but also "New Seven Heroes and Five Righteousness" was well-known to many people, if it wasn't for Lu Chen's interaction with Chen Fei'er to suppress it, it is estimated that he would have made a lot of money.

With "successful precedents" such as Gu Lei and "New Seven Heroes and Five Righteousness", there are naturally many people who have learned and behaved, and there are many people with clever means, who suddenly "shine their swords" at critical moments.

The sword points to the upcoming summer file!

And this bright sword is none other than Marriott Pictures, which has recently become famous in the film and television industry.

Marriott Pictures is a newcomer in the film and television industry, only a few years old, but its origins are very large - a wholly-owned subsidiary of the Marriott Group.

Marriott Group's core Marriott Real Estate is one of the top ten real estate developers in China, which can be described as wealthy, and has just entered the film and television industry to show great ambitions, signing a number of heavyweight star artists to join, making a lot of noise in the circle.

At the beginning of this year, Marriott Pictures spent a huge amount of money to buy the film and television rights of the hot-selling new martial arts novel "Young Jianghuxing", and announced that it would start filming this movie this year, with a total investment of up to 150 million.

At that time, this caused a great sensation in the industry, and many people were impressed by Marriott Pictures' handwriting, and many people were happy to watch the show, wondering what kind of storm this predator would stir up when he entered this red sea!

However, what is unexpected is that since Marriott Pictures announced the filming of "Young Jianghu", there has been no major news, and it has become silent all of a sudden, making people feel a little confused.

Later, there was some sporadic news that Marriott Pictures was not talking about fun, but really engaged in filming, but they even made the start-up ceremony extremely low-key, so that there was not much media coverage.

Now is the information age, the era of information explosion, Marriott Pictures is low-key, naturally no one is idle to hype, and even the influence of the popular IP of "Young Jianghu" has been weakened a lot.

Even some people in the industry ridiculed Marriott Pictures behind their backs, thinking that Marriott Pictures was inexperienced and wronged, and whether "Young Jianghu Xing" could be filmed or not was a problem, and maybe in the end, a lot of money was wasted.

Similar cases are not uncommon, don't look at the current film market is extremely hot, many film and television companies have made a lot of money, attracting countless capitals to bend their waists, that is not to see the tired bones inside!

However, the result was a heavy slap in the face to these people, and on June 5, Marriott Pictures suddenly released the first trailer of "Young Jianghu" on its official V!

At the same time, the movie "Youth Jianghu Xing" was officially launched on the Inspur blog, and many famous actors who participated in the filming of this movie forwarded the official V at the same time, opening the curtain of publicity at a lightning speed.

This has made many insiders very nervous, Marriott Pictures' secrecy work is really good, there is no news leaked out in advance, and suddenly the news is exposed, which is simply unexpected!

All of a sudden, the movie "Young Jianghu" became a hot topic on blogs and the Internet.

The trailer of Official V was retweeted a lot.

As far as the trailer itself is concerned, there are undoubtedly many highlights, whether it is the character modeling, fight scenes, special effects and soundtrack, which are quite good, and the carefully edited 2 minutes and 20 seconds video reaches the level that a blockbuster should have.

Several big-name actors appeared in the trailer, which immediately attracted the attention of a large number of fans.

And Marriott Pictures' sudden efforts have undoubtedly put huge pressure on peers, especially those who are shooting and producing films of the same type.

The new martial arts movie has been hyped hot enough and long enough, Marriott Pictures was the first to release a trailer, and judging from the trailer, its degree of completion is already very high.

On June 6, Marriott Pictures announced again that "Youth Jianghu" will officially land in major theaters in China on July 15, and launch a large-scale promotional campaign before the release, and its peripheral products will also be launched simultaneously on the release day!

Then a marketing account with more than one million fans on the blog broke the news that Huo Feile, the star of "Young Jianghu", originally intended to play the role in "Smiling Proud Jianghu", but was rejected by Chenfei Media.

As a result, now that "Smiling Proud Jianghu" has jumped the summer file, "Young Jianghu Xing" is one step ahead!

As soon as this incident was exposed, it immediately caused heated discussions on the Internet, and Huo Feile's fans had a violent conflict with Lu Chen's fans!

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