"'PUBG: Battle Royale' sold 1.86 million copies in two weeks, and 'Iron Hoof' sold 470,000 copies in its first week....."

It shouldn't be!

Ye Le looked at this report and was quite surprised.

The sales of "PUBG: Battle Royale" actually exceeded one million copies in the second week, more than 200,000 copies more than the sales in the first week.

Andao's promotion in the early stage of the game is actually an important stage for accumulating popularity, so the first week should be the time point for a blowout of sales, and the growth rate of sales will slowly decline for a period of time after that.

But now the most real sales data is in front of Ye Le's eyes, and the second week of "PlayerUnknown's Battlegrounds: Battle Royale" is indeed higher than the first week, so it's no wonder that he was surprised.

The global sales of "Iron Hoof" in the first week were only 470,000 copies, and even half of the sales of this week's PUBG Battle Royale were not reached, which somewhat made Ye Le a little speechless.

You can't blame this game, the reason for the sluggish sales is inseparable from the weak publicity and promotion.

Both games were promoted around the same time, but PUBG: Battle Royale was more hyped and well-received by streamers.

On the other hand, "Iron Hoof", not only is the publicity stamina insufficient, but also there are not so many anchors to help promote it, and the game sales naturally can't catch up with "PlayerUnknown's Battlegrounds: Battle Royale".

The majority of players who bought the game were Asians and Europeans, and other continents had no such history, so only a small percentage of people bought the game.

Although eager to make PUBG: Battle Royale profitable for the company first, Ye Le also attaches great importance to this game.

The potential of Iron Hoof is definitely more than that, and it has a huge untapped market.

Thinking of this, Ye Le dialed the company's internal line and found Cheng Jun.

"The day after tomorrow is Saturday, if I'm not mistaken, the game will open the national war server."

Cheng Jun's main projects include "Iron Hoof", so about "Iron Hoof", who is Ye Le looking for if he doesn't look for him?

"That's right, the server will be opened at 8 a.m. on Saturday, and the winning side will earn points for their own country. At 7:30 p.m., the Multi-Country Battle server will be opened, and players from the four countries with the highest points will be eligible to participate in the Empire Battle to determine the empire of the next week. ”

Cheng Jun actually didn't know Ye Le's intention to call him over, but since Ye Le asked this question, he, as a subordinate, naturally had to answer immediately.

Players will increase their national merits for their kills and other performances in the game, and if they can win, not only will they receive additional merit bonuses, but the country they represent will also receive a certain number of points.

The ranking in the national war is determined by the national points of each country, and players can use their personal merits to exchange for national war rewards.

"What is the reward for the National War?"

Ye Le is more concerned about this problem.

Cheng Jun thought for a moment, and said slowly in detail: "The rewards of the national war are divided into four types, namely the bronze treasure chest exchanged for 100 meritorious merits, the silver treasure chest exchanged for 250 meritorious merits, the gold treasure chest exchanged for 500 meritorious merits, and the legendary treasure chest exchanged for 1000 meritorious merits. ”

Ye Le continued to ask, he was a little worried that if the rewards of the national war could not attract players to participate, then the national war would definitely lose some of the fun: "Is the content in the treasure chest attractive enough?" ”

"Of course, there are a lot of weapons, armors, and costumes that sell a lot of money in the game. The Legendary Chest also contains special outfits that are not for sale, and this time we have selected the Assassin Outfit of Assassin's Creed Ezio. ”

Cheng Jun was proud of the Legendary Chest reward, as he was the one who made it possible to make the Assassin's Creed's signature Assassin outfit a legendary reward.

"Okay, you go on a gaming trip and then go to Aurora Esports, and tell them that the Ironhoof Empire Battle the night after tomorrow will require them to spare an hour for live streaming."

"It's best to find two more commentators, and I'll ask the technical department to develop a viewing and refereeing channel in the Imperial War later."

Ye Le means that he intends to use the game and the official live broadcast room of Aurora E-sports to let more audiences see this grand game, which may help the sales of the game.

"Okay, I'll do it."

Cheng Jun nodded in agreement, and then withdrew from Ye Le's chairman's office.

......

"Iron Hoof" is a game that is easy to indulge in, with grand war scenes, extreme personal operations, and a test of IQ's tactics and judgment and speculation ability.

In addition to skills and class traits, each class has its own unique talents.

Archer - has a "hawk eye" that can see farther and clearer than others; Assassin - has a "" who is good at traveling quickly through various terrain types;

Knight - "Iron Rider" who moves with a bonus to base value and movement speed can be continuously increased, and the faster the speed, the higher the damage will be done; Musketeer - has a more stable and accurate "focus" in the game; Warrior –

Have a "strong physique" that increases your strength, deals more damage, and reduces damage taken.

Moreover, knights are also divided into ironclad knights who use melee weapons such as swords and spears, and cavalry archers who use bows and arrows and crossbows; Warriors can also be subdivided into sword and shield soldiers, spearmen, samurai, and so on.

This is because there are so many interesting classes that cater to players with different needs.

Although the game has not sold very much, it has just reached 470,000, but most players have already recognized the game and are using various ways to recommend it to those close to them.

I believe that it will not be long before sales will increase again.

And now for the upcoming Warring States War server the day after tomorrow, a group of players from all over the world are already gearing up, and they can't wait to compete with players from other countries.

Even the rookies in the game are looking forward to this national war.

Who stipulates that they should not have a heart in their hearts to "promote the prestige of our country"?

They also want to see how strong foreign players are, and they also want to show their strength in the competition, and the national war rewards are also their goal.

Although some people have the unrealistic luxury of wanting to exchange for a legendary treasure chest and open an Assassin's Creed costume, it is always good to have a dream, and there is no motivation without a dream.

The gods are bound to get the legendary chest, and ordinary players want to play well in the national war and prove that their country is the strongest in "Iron Hoof".

When the simple experience of the game rises to the sense of national honor, I don't know how many hot-blooded men are willing to "throw their heads and spill blood" for this, for many people, the sense of honor of the nation and the country is particularly important, even more important than getting a rare equipment prop.

In this way, before the national war of iron hoof began, the silent smoke of gunpowder had already spread to all countries around the world. [.]