Chapter 174: Battle
Putting down the newspaper in his hand, Lin Qi smiled slightly, this is a propaganda strategy formulated by Lin Qi himself, playing the slogan of the six majors, anyway, now Shenma Entertainment is also a founding member of the Asian Film and Television Association.
When everyone acquiesces to this matter, Shenma Entertainment will become the sixth largest.
"Don't you think it's too much of a boast?" Dong Weiwei saw Lin Qi's smug face, and said with a pout.
Lin Qi looked at Dong Weiwei with a smile: "Your husband is being praised, you are not happy!"
The New Year's file is just beginning, and the publicity war of major companies has been fighting, Lin Qi's publicity strategy is to hype the showdown between Shenma Entertainment and Pentium Film and Television, as long as there is a topic, it can stir up the heat.
The time soon came to the weekend of the third week, and the movie "Tai Chi Zhang Sanfeng" of Shenma Entertainment was finally released.
On Saturday morning, Lin Qi handed a report to Dong Weiwei with a smile, and said with a smile: "Friday's box office is out, take a look, this is our first-day box office, it is estimated that some people will not be able to sit still." ”
Dong Weiwei was stunned for a moment, stretched out her hand to take the report, and glanced at it: "180 million, not low!"
"Hello everyone, welcome to today's entertainment morning broadcast, I'm the host Wang Ming. The New Year's schedule has begun, and all major film companies are trying their best to fight for the box office. ”
"Since the beginning of the month, the performance of the entire market has been relatively sluggish. ”
"The box office results of the first three films were not ideal, and the two films of the following week did not lift the overall film market, and countless people also focused on the two films in the third week. ”
"Pentium Film and Television's work "Flying Lynx" and Shenma Entertainment's movie "Tai Chi Zhang Sanfeng". ”
"After the announcement of the movie's schedule, the smell of gunpowder between the two movies is very strong, on the one hand, it is ready to hit the sixth largest Shenma Entertainment, and wants to beat Pentium Film and Television this time, and on the other hand, it is Pentium Entertainment, one of the old five major film companies. ”
"This showdown, it can be said that the attention is very high, yesterday the first day of the two movies were released, so what is the result? Let's take a look!"
"Both films are both action movies, and the promotional and selling points are also here. ”
""Tai Chi Zhang Sanfeng" produced and distributed by Shenma Entertainment won a box office of 180 million on the first day, which is the best first-day box office since the New Year, beating the movie "Peerless Warriors" produced and distributed by Times Entertainment in the previous era, becoming the first place. ”
It can be seen that the combination of Lin Qi and Dong Weiwei has a very good effect, and after the baptism of "Thirty-three Days of Broken Love", the audience still recognizes their combination very much. ”
"Let's take a look at the movie "Flying Lynx" produced and distributed by Pentium Pictures, and "Flying Lynx" also got a box office of 120 million on the first day. ”
In terms of the word-of-mouth of the movie, the praise rate of "Tai Chi Zhang Sanfeng" has reached 93 percent, and the audience's popularity has reached 89 percent, which can be said to be a double harvest of box office word-of-mouth. ”
"The praise rate of "Flying Lynx" is 76%, and the audience's popularity is 64%, which is obviously inferior to "Taiji Zhang Sanfeng". ”
"What the final result of the two films will depend on the box office later. ”
In the office building of Pentium Pictures, the CEO of Pentium Pictures stood in the conference room with a gloomy face, and his eyes swept over the executives: "How did you promise me? No problem, no problem, all problems!"
"What about now, 60 million, 60 million box office gap, our Pentium Pictures has become a joke in the whole industry. ”
"Let Shenma Entertainment step on our upper position, you are all comfortable, aren't you?
"Inform the planning department, I won't cooperate with this director in the future, and the leading actor will also be blacklisted, what's the matter, you look at the reputation of the movie, look at the movie reviews, you haven't even seen it, right? I'll read it to you!"
"Fake action scenes, embarrassing drag racing, the heroine's acting skills are not online all the time, and the whole movie is a farce. ”
"Flying Cat? The heroine's outstretched hand is also called Flying Cat, the name is very loud, but the result is a big disappointment, Catwoman's style simply challenges the public's aesthetics, are stylists all-eating?"
Everyone lowered their heads, no one dared to speak, and the CEO Zhang Chong was angry at this time, who dared to refute.
The box office of the movie is actually not bad, and the later profit is definitely fine, and it may still meet expectations, which is definitely a successful project, but it also depends on who to compare with.
WhatsMiner Entertainment has long been hyping up the showdown between the two companies, and now it is obvious that Pentium Pictures has lost.
This will obviously affect the reputation of Pentium Pictures, and even the industry status of Pentium Pictures, the board of directors will definitely be accountable, and it will be very difficult for CEO Wan Chong to explain.
"What do you think, tell me now, don't tell me, I raised a group of people who eat dry rice!" Wan Chong sat down in his chair and threw the materials on the table.
There was a moment of silence in the conference room before an executive said, "The first is to increase publicity, and the second is to suppress opponents." ”
"Needless to say, in terms of reversing the reputation on the Internet and suppressing opponents, we can create some negative news about "Tai Chi Zhang Sanfeng", which may have some effect. ”
Everyone looked at each other, and they all acquiesced to the executive's words.
At this point, there is no other way.
"Then arrange it!" Zhang Chong rubbed his forehead, a little regretful in his heart, regretting that he didn't pay attention to Shenma Entertainment and Lin Qi, but he wouldn't admit it, this black pot will inevitably be deducted from the director and actors.
The competition between "Tai Chi Zhang Sanfeng" and "Flying Lynx" is still fierce.
On the second day, Shuangfa started a propaganda station, although while praising himself, he also smeared each other, but both sides were restrained, which is also the unspoken rule of the industry, and no one would be stupid enough to force the other party to be anxious.
Once you are in a hurry, the other party is likely to die with you, and the gain outweighs the loss.
In the next few days, the box office of "Tai Chi Zhang Sanfeng" was very gratifying, getting 150 million on the second day and 120 million on the third day.
With a box office of 450 million in the first weekend, coupled with the explosive word-of-mouth, there is no suspense for "Tai Chi Zhang Sanfeng" to break through the box office mark of 2 billion, and this has become the first movie with the potential to break through 2 billion after the opening of the New Year.
"Flying Lynx" won 280 million in three days, and although the box office did not take a big dive, it also shrank very seriously, obviously affected by the decline in word of mouth.
"Tai Chi Zhang Sanfeng" was 450 million in three days, and successfully grabbed the throne of the weekly box office champion from the hands of "Peerless Warriors", which is also the first box office champion of "Taiji Zhang Sanfeng".