On the eve of the Spring Festival, the box office of "Party A and Party B" exceeded 15 million, advancing towards 20 million. Pen % fun % Pavilion www.biquge.info

By this time, the box office of this entertainment film had exceeded many people's expectations, much to the surprise of insiders.

From the beginning I thought it was a little interesting, to the later popularity, and then to the current box office all the way up, it has been breaking everyone's psychological bottom line, which is incredible.

In China, the domestic film market has been sluggish in recent years, and a film can be considered a success if it can have a box office of several million.

If it is Zhang Yimou's movie and takes tens of millions of box office, everyone will not be surprised.

This is because Zhang Yimou and Gong Li have such a big box office appeal, besides, Zhang Yimou's film investment is high, both of which are millions of dollars, while the investment in "Party A and Party B" is only more than two million yuan.

How did such a low-budget comedy get such a high box office?

People in the film industry have done a lot of analysis, and they found that this movie is particularly targeted, or it is made for a specific audience group.

This can be seen from the box office in various places, and the audience in Beijing alone contributed more than one-third of the box office.

In the capital, this film sparked a movie-watching craze, and everyone usually chatted about the plot of the movie.

This kind of original Beijing-style movie touched the nerves of the people in Beijing and made them feel very comfortable to watch.

This makes insiders think about the feasibility of shooting regional films, such as Shanghai people making Shanghai-style movies, Shancheng people making Sichuan-style movies, etc., whether it will repeat the success of "Party A and Party B".

Secondly, this film is very close to the people, telling several whimsical stories from the perspective of small people.

This is very different from the current main theme movie, it does not preach, does not tell the audience what to do, but just brings the audience pure happiness.

In other words, the creators of this movie put down the shelves, tried their best to cater to the audience's preferences, and put themselves in the shoes of the audience to figure out what the audience likes to watch, which is really for the audience.

However, in the eyes of the artist, this is vulgar.

Artists don't think about whether the audience can accept it, they are all competing with themselves, and they want to shoot their own personalities.

During the screening of "Party A and Party B", there were many people who criticized the tackiness of the film, most of whom were from the academy, and they thought that it was a layman's film and did not conform to film art.

In the eyes of the academics, Feng Xiaogang is a layman and has made an unbearable entertainment movie.

This notion is very popular in the academic school.

Zhang Yimou praised Jiang Wen's "Sunny Days", because "Sunny Days" conforms to academic aesthetic standards, has personality and passion, and does not follow the crowd.

In fact, "Party A and Party B" also has personality and passion, but it is not too obvious.

It breaks the shackles of previous domestic films in terms of language, and the actors in the movie use laughter and anger to ridicule society and traditional habits, which is not intense but can penetrate into the hearts of the audience.

It also uses humorous, funny, and playful traditional comedy forms to turn all kinds of helplessness, confusion, expectation, and anger encountered by the people in reality into a self-deprecating laugh.

This is precisely why the artist criticizes Feng Xiaogang for being cheesy.

You have obviously touched on social problems, but you don't dig deep into the deep things behind the problems, but deal with them with a gentle attitude and a self-deprecating way, which is too shallow and has no personality.

If an art film director shoots this kind of theme, he will either criticize social injustice, or pity the stupidity and incompetence of the people, so as to show that he is not afraid of the powerful and compassionate.

That's the difference between an art film and an entertainment film.

As the box office of "Party A and Party B" continues to rise, this controversy will continue, and it is likely to form a phenomenon.

For Lin Zixuan, arguing is a good thing, and it will be bad if no one pays attention.

He plans to invite the actors and crew of "Party A and Party B", as well as friends in the film industry, to get together and have a meal on the eve of the Spring Festival, which can be regarded as a celebration banquet and congratulations on the first anniversary of the establishment of Haomeng Company.

During the Chinese New Year, taking advantage of the box office hits, everyone was lively and happy together.

A year ago, Haomeng held an opening ceremony, marking the official opening of a private film and television company.

is still in the Friendship Hotel, but there are a lot more people coming, including Han Sanping from Beijing Film Studio, and old colleagues from the Art Center.

Half of the crew of "Party A and Party B" are employees of the Beijing Film Studio, and it is normal for Han San to comment that the box office of the movie is so good this time, which also strengthens his confidence in continuing to cooperate with Haomeng Company.

In a festive atmosphere, there was one person who was not very happy.

"Brother Feng, it's normal to be scolded, it means that you are popular, you can't find someone to scold you if you are not popular, you slowly experience the troubles of becoming famous. Lin Zixuan said with a smile.

"I still have to greet me with a smile when others scold me, it doesn't make sense. Feng Xiaogang said dissatisfied.

Feng Xiaogang was stimulated by the sentence "a movie made by a layman", which poked his sore spot, he is not from a professional class, isn't he a layman, people are not wrong, he is not good at refutation, he can only hold it in his heart.

What made him feel unfair was that Ge You was not from a professional background, but there was very little criticism of Ge You.

After all, Ge You won the Cannes Best Actor and was recognized in the international film industry, how to criticize, at most, Ge You's performance in "Party A and Party B" did not break through.

"Okay, don't get emotional, wait for you to win the Best Director Award, see what they say. Lin Zixuan persuaded.

"Actually, the box office of this film is so high, I feel very proud, I feel that my level is good, but being scolded by them like this, it woke me up, I saw my own shortcomings, and I still have to learn more in the future. Feng Xiaogang said in a deep voice.

At this time, Yu Dong of Beijing Film Studio came over with a wine glass, and after this cooperation, everyone got acquainted.

"Mr. Lin, I saw a photo on the wall outside, you took it last year, the box office is so good this year, do you want to take a photo to commemorate it." Yu Dong proposed.

The manager of the Friendship Hotel is very good at doing business, and took a photo for Lin Zixuan and them last year, and after getting Lin Zixuan's consent, they framed it and hung it on the wall.

"I think this is okay, if only I could hold a celebration banquet every year in the future. Feng Xiaogang agreed.

Lin Zixuan thought about it, this is a good idea, and it won't be too troublesome to wait for a while after eating.

This time, there were more people, including actors and crew, and everyone stood in several rows.

Lin Zixuan and Han Sanping stood in the middle, surrounded by acquaintances, some people from last year did not come, and many more people have been added this year.

It was the manager of the Friendship Hotel who took the photo, and with the flash lights on, the year passed. (To be continued.) )