"Blue Life and Death Love" signed an agency contract with SPG on March 5 and aired on KGS on the 25th.

With a gap of only 20 days, SPG's efficiency is very high, and the replay of "Blue Life and Death Love" in China has not yet ended, and KGS broadcast four episodes in a row on the 25th and 26th.

SPG bought the copyright of "Blue Life and Death Love" for another purpose, in order to save time and cost, it did not invest in the marketing of this show, but only released relevant news on the official website and blog.

And KGS also doesn't pay attention to "Blue Life and Death Love", except for the preview of the show a few days before the broadcast, there is no fanfare at all, which is a bit sneaky.

It can be said that in all aspects of the association, except for Lu Chen, no one is really optimistic about the performance of "Blue Life and Death Love" in South Korea, even if the fans who shout loudly are most likely just hard-mouthed.

South Korea's TV drama market, where is it so easy to leverage!

After the first four episodes of "Blue Life and Death Love" were broadcast, the ratings came out quickly.

This inevitably caught a lot of attention.

2.83%, 3.07%, 5.58%, 6.12%, and the average rating is 4.4%!

The ratings of South Korea's TV dramas are different from those in China, the three major TV stations take turns to sit in the village, where it is like the domestic princes competing for hegemony, a TV series can have a 1% rating and a celebration party.

The average rating of 4.4% is passable, but it is not comparable to those hot dramas that start at 10% at every turn!

For example, MBC's historical drama "The Queen's Power", which is currently on the air, has the latest ratings approaching 30%, and compared with this gorgeous new drama with an investment of 10 billion won, "Blue Life and Death Love" is an ugly duckling from outside.

However, the importance that SPG and KGS attach to "Blue Life and Death Love" has changed significantly.

The average of 4.4% is not high, but the ratings of the first episode from 2.83% to 6.12% in the fourth episode more than tripled, which is quite surprising.

You must know that the "Blue" drama is a foreign drama, and it is also a Chinese drama that has always been unpopular in the Korean market, and without any publicity investment, it can get such a large increase in just two days, which shows that this TV series has a trend of popularity!

In terms of the current ratings alone, "Blue Life and Death Love" has set a record for the same type of Chinese drama to be broadcast on Korean television, and there is great potential for improvement in the later stage.

The most important thing is that KGS found through telephone interviews with its subordinate agencies that the "Blue" drama is very highly rated among the audience, with a positive evaluation of more than 90%!

And on the Internet, especially in forums related to TV dramas, there are also discussions about the "Blue" drama.

"This is the first Chinese drama I've ever watched, and I feel good unexpectedly!"

"The male protagonist is very handsome, the female protagonist is very beautiful, the acting skills of the two are very good, and it is a good drama worth recommending. ”

"The storyline is also very good, have you noticed that the names of the characters in the play are very Korean, except for the background, it feels like a good Korean drama, not a Chinese drama. ”

"I've watched a few Chinese dramas before, and there's nothing to compare with!"

"Spoiler alert, it's a tragedy Smecta. ”

"Spoiler Die"

The unexpected ratings and good reviews made the SPG suddenly feel like they had picked up a treasure.

So SPG met with KGS again and arranged a new promotional plan for "Blue Life and Death Love".

KGS readjusted the broadcast time, postponed the broadcast of "Blue" to prime time, and changed the broadcast time from 4 episodes in 2 days to 3 episodes in 3 days.

With the investment of publicity funds, the popularity of "Blue Life and Death Love" in South Korea has increased all of a sudden.

And the results are immediate!

The fifth episode on April 1st, the rating is 9.37%, and the sixth episode on the 2nd, the rating is 12.79%!

On Sunday night, April 3, KGS aired the seventh episode of "Blue Life and Death Love".

When Song Jiayi and Yang Yanni came to the multimedia room on time, they were very surprised to find that it was actually full of people, and there were basically no vacant seats!

The two looked at each other, and a strong sense of pride spontaneously arose in their hearts.

When did Chinese dramas become so popular in South Korea?

The two girls even keenly felt that the eyes of the trainees present had changed when they looked at them.

That night, the ratings of the "Blue" drama reached 15.86%

In addition to the surge in viewership of the live broadcast, the number of replays of this drama has also increased significantly, and like domestic high-definition digital television, the digital set-top boxes used by Korean TV viewers have a playback function, and many viewers have watched the first few episodes of "Blue Life and Death" at different times.

This is also a sign that the ratings of "Blue Life and Death Love" are starting to explode!

The next morning, when Song Jiayi and Yang Yanni had just finished training and were about to rest, they were called to the office by the person in charge of the training center, where an SPG executive was already waiting.

The other party informed Song Jiayi and Yang Yanni that the two were selected to return to China and prepare to participate in the filming of Lu Chen's new drama!

Hearing the news, Song Jiayi and Yang Yanni couldn't believe it.

After confirming that it was true, the two couldn't help but cry with joy!

Their hard work and perseverance here have finally paid off.

At the same time, the news that the ratings of "Blue Life and Death Love" in South Korea are rising quickly spread back to China.

The ratings of the latest episode exceeded 15%, so with thirteen episodes still unfinished, the average rating of the whole show exceeded 10%, and it was far more than that!

When did Chinese dramas become so imposing in South Korea?

Many people in the industry who knew the situation in the circle were simply shocked and asked Lu Chen's studio for news.

As for the fans of Lu Chen and Chen Fei'er, it was completely boiling!

They don't know very well the true meaning of "Blue Life and Death Love" being a hit in South Korea, but they know very well that Lu Chen and Chen Feier are about to fulfill their promises.

"It's a big game now!"

In the recording studio of Feishi Records, Lu Chen said to Chen Fei'er: "You are going to pay the dowry!"

At the beginning, in order to fight back against the "entertainment face-to-face" big V, Lu Chen's idea was originally to achieve a rating of 10% of the "Blue" drama, then draw the first, second and third prizes among the fans, the first prize is 10 places for Korean luxury tours, the second prize is 100 happy tours, and the third prize will give 1,000 souvenirs.

As a result, Chen Feier scoffed at this and revised it to 1,000 pairs without distinguishing the first, second and third prizes!

It was announced in two parts, giving fans a big surprise.

Such a big surprise made Lu Chen really dumbfounded.

Lu Chen actually wanted to tell his girlfriend that in his dream world, the ratings of this original Korean drama in South Korea reached 40%+.

Although the situation is different now, he believes that getting an average rating of 20% should not be a problem.

This means paying tens of millions of dollars, and it's not enough to put all the money you make from selling to SPG!

And Chen Fei'er's reason is very simple, if you want to play, you can play big!

If you really make a world in South Korea, it will be worth spending more money.

As for the fee, she covered it.

Millions or tens of millions are not enough for a fraction of Chen Tianhou's dowry!

For Lu Chen's teasing, she arrogantly expressed her disdain-

The second one is sent. (To be continued.) )