"Mandy," Park saw Fu Zhan as soon as she walked into the bar: his clothes were still slightly casual, but slim enough Tomford's ready-to-wear suit, not Armani's haute couture, and she knew that Fu Zhan had a theory about it, that haute couture suits would make her personal image too high, which would be detrimental to socializing. "Here, here. ”

Even if he doesn't speak Japanese, he has never been to Tokyo for business before, but in such a highly civilized city, he is as leisurely as he is, and in just ten minutes he figured out the bottom of the bar for Park Wenhui, "Don't order too complicated, the bartender's skills are limited, but their whiskey here is not bad." ”

"Let's have a whiskey on the rocks," Park said, gesturing to the bartender, "Double, thank you." ”

"Bad jet lag?" Fu Zhan asked, "Still haven't left Asia?"

After knowing each other for many years, it is not a secret that Park Wenhui has some habits: after the transoceanic flight, jet lag is a problem, usually the spirit is not too good, in order to avoid being overwhelmed by alcohol, she usually does not drink too much hard alcohol during a drink, but even so, the attention he shows still makes people's hearts warm - they meet so many times a year, Fu Zhan is a guy whose job content is to deal with people, and he can remember this little habit, which can be regarded as heart.

"This briefing was brought forward. She said, "I have been back to Seoul for a few days a few days ago, and the jet lag is okay, which is better than in previous years." ”

"It's also because this year's meeting is so good, right?" Fu Zhan asked clearly, a little bit of an invitation, but without waiting for Park Wenhui to react, he lifted the wine glass and touched her, "Thank you for your support, the business of the small shop is taken care of by customers like you." ”

In business, sales is everything, Park Wenhui has been tossing in Asia for so long, and the clothes she has sold may not be more than a year old this year-bloody hand T, even the actress and fashion icon Jennifer Jefferson has worn it, how can the major stars not follow the trend? This summer is really hot, how much has been sold, Park Wenhui and Fu Zhan are naturally very clear: she placed orders directly with Fu Zhan.

She didn't want him to be too proud, which would affect her bargaining power at the upcoming order meeting, but she couldn't deny the fact, Park Wenhui took a sip of wine, "It seems that you are in a pretty good mood, David, so confident in the upcoming press conference?"

"I have faith in my vision. Fu Zhan's smile was still very subtle, and DY snorted lightly, revealing mercilessly, "What kind of wine are you so confident to invite me to drink?"

"Mandy-" Fu Zhan elongated his voice, a little coquettish, but not too weak, more like a calm gesture: this person will never lose his temper at any time.

Park Wenhui couldn't help but smile slightly, and let him go, "Okay, okay, I know what you want - drink a few more glasses of wine, please me a few words, let's talk about this matter again, let's talk about something else now." ”

Although he pretended to be cold, he was also a little impressed by Fu Zhan in his heart: Tokyo Fashion Week, Fu Zhan was here for the first time, but I didn't expect him to find the pulse so quickly - from the status and influence of Fashion Week, Tokyo Fashion Week should be the best outside the four, from which a group of talented designers have indeed emerged, no matter how it develops later, whether it has gone out of Japan and rushed to the world, at least this is a fairly large-scale, There is a standard, and the works released are all in the professional scope of the fashion week, and in the early days of the grass-roots copycats, Shanghai and Beijing fashion week, is naturally far better. However, Tokyo Fashion Week is not without its weaknesses.

This is the weakness of Tokyo Fashion Week, its ability to convert attention into sales is poor: over the years, Tokyo Fashion Week has been held after the Big Four, and all brands that have a little bit of interest will go abroad to participate in a round of Big Four order fairs, which makes the whole fashion week unattractive to big dealers, and even if small brands hold a well-received fashion show, they can only count on expanding their fame through TV coverage, so as to increase sales in retail stores. From this point of view, if we put aside the point of 'original design', the ability of Shanghai Fashion Week to produce machinery is stronger than that of Tokyo.

Of course, Park Wenhui is well aware of this as a fashion buyer, but Fu Zhan's previous scope of work is mainly in the Chinese market, and it seems that while he is preparing for the press conference for [Yun], he has also had a good understanding of the clothing design market in Tokyo, so he actively contacted Park Wenhui before the press conference—— In terms of media resources, Fu Zhan can't ask her, and now the seating schedule at the press conference should have been finalized, and there will be no changes.

This is a personal deal, Park Wenhui didn't want to use this to bargain, to put it bluntly, this favor may not be worth much, the bloody hand T has made [Yun] a little famous in the world, there are few in Tokyo, the competition is so small, the new brand is still very tempting, even if no one recommends it, the possibility of buyers gathering is not small. - If you put aside the disadvantage of nationality, the status of [Yun] in Tokyo Fashion Week should not be very low, even in places like New York and London, their presumed sales in a year can also attract the attention of large groups - for example, the GA Group where she works.

"Tell me about yourself, have you completely left the group now?" Park Wenhui is now more curious about Fu Zhan's private development, "I'm surprised that I didn't see you at the headquarters meeting this time - in this way, your development within the group will also be slightly hindered." ”

"People have limited energy, so they have to make some trade-offs. Fu Zhan's smile did not decrease, and he admitted that his focus of work had shifted.

Park Wenhui's curiosity couldn't help but grow, "Are you so optimistic about the future of [Yun]?"

"You're not optimistic?"

It's not easy to hear some sincere words from Fu David's mouth, he is always used to answering another question with one question, Park Wenhui doesn't go around in circles with him, and says calmly, "It's a bit of potential, and there are a lot of highlights, but it's hard to say how long it can last." People who have a choice are less likely to join a new brand, and the probability of failure is close to 100% in a statistical sense. ”

Her judgment seems to be a bit harsh, but it has been measured by successful commercial brands as a benchmark - compared with MK, Toryburch and other successful new light luxury brands, a popular shirt is not much capital, Michael Kors is now a little declining, the entire shoe bag line is copying, only the dress barely maintains dignity, but when it emerged, it was also called Gamechanger, and the momentum was promising. "The world's clothing brands were in a golden period at the beginning of the 20th century, and there was a period of blooming after the end of the Cold War in the 80s, but from the bursting of Japan's bubble economy to the present, the situation is becoming more and more stable, and it is becoming more and more difficult for new brands to gain a firm foothold...... If there is no special advantage, failure is almost the only result, Qiao Yun, as the most international designer in China, will have a certain advantage in career development, maybe the media will use her as a topic to hype, but that is likely to have ulterior motives, if you relax the time to ten years later, [Yun] may not be too good at that time......"

Thinking of the beautiful and young girl in her impression, and the sharp temperament she exudes in her clothing, Park Wenhui paused for a moment and said, "From an artistic point of view, I am optimistic about her works - there is aura, but the clothing industry wants a stable, transformable, and appropriate industrial product twice a year." Artistic temperament is essential, and Reiki must always be present – but commercialization is the highest priority, and such a complex requirement is not difficult to do with one or two accidental coincidences, but I don't think she can be maintained for a long time. ”

This is indeed a problem that she encounters in her creation, the artist is often caught in the creature of inspiration, and she also has to play a problem with stability. Fu Zhan's honesty satisfied Park Wenhui, "It's still immature and needs to be honed – but she also has her bright spots, and I think some traits are also closely related to business success." ”

He didn't elaborate on what it was, but his attitude was clear enough: he had a lot of confidence in the future of the brand. Park Moon-hye half-jokingly, "You're the most confident entrepreneur I've ever met about the future — as an expanding emerging brand, you don't have to worry about cash flow everywhere." ”

This is indeed something that surprised her: how can a new brand not lose money? The brighter the future, the more publicity activities, the greater the loss of money. Park Wenhui knows her own family affairs, and the profit margin she has left for [Yun] is not much, and it is definitely not enough for them to come to Tokyo to hold a show, how much can they sell in China? You must know that luxury goods seem to be profitable, but there are also many expenses, just advertising expenses are enough to drink a pot, and the money is not as easy to make as imagined, and with the price positioning of [Yun] second-tier luxury goods, they must be losing money now. Even if Fu Zhan told her that [Yun] would break the capital chain tomorrow, Park Wenhui would not be the slightest surprised.

"We have a little more money than you think," Fu Zhan smiled gently, "You see, this is Miss Qiao's advantage: her earning ability is much stronger than that of ordinary designers, and in this regard, she can be regarded as a genius to exaggerate." ”

How to make money, he will definitely not explain carefully, Park Wenhui looked at it coldly for a while, and was sure that what he said was the truth - she couldn't help frowning slightly, but she didn't give up, and asked from a different angle, "Does the world look at you differently?" This fashion week, the resources of stylists and photographers should also be a problem. ”

Fu Zhan was very honest at the moment, admitting that this was indeed the case, "This can't be helped, the top team will not cooperate with new brands, which is a convention." ”

"What about propaganda in Europe and the United States?" Park Wenhui said, money is only one aspect of entrepreneurship, and there are many resources that Qiao Yun and Fu Zhan can't find - luxury goods, which has always been a Westerner, or has always been a Caucasian business, Fu Zhan and his family can have a certain say in the East Asian branch of GA Group, or because GA encountered great resistance when entering China, and had to make unprecedented concessions and sacrifices for the market, and take another form of cooperation in China- The brands have always operated independently, but this time in China, it is in the name of the group to negotiate the national general agent. Of course, the return of profits after this makes the group very satisfied, Park Wenhui was familiar with and friendly with Fu Zhan before, and it is also considering the prominent position of their general agent, but in any case, outsiders are outsiders after all, Fu Zhan can be said to be well-connected in the Chinese luxury market, but he also has no access to good resources in Europe and the United States. "In this regard, there shouldn't be a channel, right?"

Fu Zhan's smile was still the same, and he nodded lightly and subtly in agreement, "It's true that it hasn't been there yet—but Miss Qiao has also thought of some solutions, it's not that I'm boasting, Miss Qiao does have a bit of a gamechanger feeling." ”

What can be done? Could it be that Qiao Yun is not only a designer with a lot of aura and surprisingly mature, but also a once-in-a-century marketing genius? Park Wenhui's common sense scoffs at this, but her understanding of Fu Zhan makes her suspicious: Fu Zhan has a deep background and a wealthy family, but this is not all the reason why she looks at him differently, and his personal qualities are just as good, at least he will not make obvious abnormal judgments.

But, then again, the clothing market is quite mature, this is a field where almost all creativity has been thought of before, and there will only be fewer and fewer game changers, who can change the entire game rules without blinking? Park Wenhui is still a little disapproving, she said bitterly, "Are you dizzy by Miss Qiao? How about it, have you caught up with her? Now you are in love, so you can give up GA without hesitation and completely join the new brand?"

"You're so confident in me, Mandy. Fu Zhan smiled bitterly - but his wry smile was just as calm, which made you suspicious, feeling that this helplessness was just a □□ he released. "Miss Qiao has so many suitors, and the competition is fierce, I can't even talk about having an advantage now, and I can't talk about falling in love. ”

He didn't deny his ambition for Qiao Yun, so invisible, it made Park Wenhui feel quite good, and the corner of her mouth hooked: It's okay, how can it be so easy to get both people and money? Qiao Yun did a good job.

Of course, there are two sets of words, "Who dares to rob you, who can compare with you?" I feel sorry for your enemies. ”

"Mandy, you're completely laughing at me. Fu Zhan said, he lowered his long fingers, picked up his wine glass beautifully, and took a sip of golden whiskey, "I'm just an ordinary person, and there are countless people in the world who are stronger than me——"

His mobile phone rang, and Fu Zhan continued to say, 'There are not too few guys who can make me unconfident-', while lowering his eyes and glancing casually, his eyes froze for a moment, put down the wine glass and picked up the phone to look at it carefully, Park Wenhui gestured playfully, and let him take care of himself: Although it was already more than two o'clock in the night, whether it was a multinational company or a start-up company, it would not care about this.

Fu Zhan thanked her, got up and walked to the terrace, and came back after nearly ten minutes to apologize, "I'm sorry, there is something that must be reacted immediately." ”

He swept away the heaviness of the half-truths and half-truths just now, and smiled at the corners of his lips - no more expression, but Park Wenhui had a feeling that his mood had suddenly become very good.

"Nothing. "She certainly wouldn't mind such a trivial matter. "If you need to, you can call again and discuss. ”

"It's a little late, so it's not good to delay your rest. Fu Zhan didn't reject her suggestion, just said this, and he smiled brightly at Park Wenhui - this smile was definitely not out of politeness. "Akito doesn't talk darkly, Mandy, let's get down to business - no, not what I want to ask you for, but what you want to mention to me. ”

"GA Group intends to take a stake in, or even control [Yun], to include it in the ranks of many luxury brands under GA, and become a part of the global strategy-" He said to the surprised Park Wenhui, his tone was steady, no longer as honest as just now, but full of courage to control the overall situation, "This is the topic you have been looking for an opportunity to bring up tonight, right? First ask about funds, then about resources, Mandy, your intentions are quite obvious." ”

For Park Wenhui, who is used to seeing models, Fu Zhan's appearance cannot be said to be handsome, but his temperament is also difficult to compare with ordinary models, especially at this moment, facing her in a daze, showing a calm smile, Fu Zhan, who counted his heart one by one, is even more terrifying, "You opened your mouth to me, you want to use my work history for many years in GA, and the friendship between the two sides that have cooperated happily for many years, to lower the brand valuation, right?" If GA becomes a shareholder, I will naturally be the best spokesperson, which will also help me increase my influence within the brand...... Contributing to this at a lower price will also help increase your prestige, don't you think so? In order to win this great opportunity, you should also pay a lot of network resources to be in charge of brand acquisition as a buyer, right?"

At this moment, he has taken the lead in his hands, and has done all the things on Park Wenhui's mind, let alone fighting back, she doesn't even know how to say a few clever words to save face now - but, Fu Zhan has an advantage, that is, when he takes the initiative, he always takes care of the face of his subordinates, at this time, he puts on a polite, even slightly sympathetic smile, and said sincerely, " Mandy, I know you should have bet a lot of chips, and I also hope that you can succeed, but the acquisition is not destined to be so simple - even if you don't consider the issue of willingness to sell first, the group is interested in [rhyme] The brand valuation must be low now, we still have some advantages that have not been well displayed, there are some good ideas, I believe it can attract more attention, I suggest that we don't negotiate the price now, you might as well invite a few senior executives of the department to come and watch the show, and wait until the press conference, we will discuss it in detail......"

"You think about it first, don't worry, [Yun]'s cash flow is quite abundant, and we are sure that we will soon attract the attention of the mainstream Western media, in other words, we still have a lot of time to talk about the acquisition slowly - now, if you don't object, I have to go back to the hotel first," Fu Zhan stood up and pulled over his suit, bowed gracefully, smiled slightly, his eyes were bright, and it was no exaggeration to say that he was radiant at the moment. "-It's a bit urgent, and it must be taken care of......" 166 Reading Network