At the beginning of June, Ouyang Lin came to the capital from southern Hunan. Pen Fun Pavilion wWw. ｂiquge。 ｉｎfo

Lin Zixuan and Ouyang Lin have known each other for several years, they used to be responsible for the production of TV dramas, and later Lin Zixuan came out to open a company, Ouyang Lin worked hard in the system, and now he has mixed into the position of director of Xiangnan Economic Television Station.

This seat did not come easily.

Last year, Shonan Radio and Television implemented a pilot reform in the television industry, and this pilot was the establishment of Shonan Economic Television Station.

They recruited the director of the TV station for the whole province, gave the director full autonomy, implemented a new mechanism in the employment and salary, made a bold breakthrough in program innovation, and wanted to create a dynamic and competitive TV station.

After four months of competition, Ouyang Lin stood out from the fierce competition and successfully applied for the job.

However, he faced a number of problems, the most important of which was the lack of funds to run the television station.

So, he borrowed 28 million from the bank, ran in debt, rented a simple office building, and started a business from scratch with a group of young people who had just been allocated.

The only good thing is that the higher authorities delegated power and gave him maximum authority.

Ouyang Lin bought "Shanshan Interview" last time and said that he had no money, not a lie.

He really has no money, and now he still owes tens of millions of dollars to the bank, and the TV station has to buy all kinds of equipment, produce programs, pay salaries to his subordinates, etc., and life is quite tight.

He relied on various social connections to pull advertisements and resources, create new programs, and support the development of the television station.

Lin Zixuan looked at the past friendship, and asked the Shonan Economic Station to broadcast "Shanshan Interview" first, and then pay after getting the advertising fee.

The TV series produced by the Beijing Television Art Center can be broadcast on Shonan TV, and Ouyang Lin has made a lot of efforts, even if it is some episodes of poor quality, he will buy them in packages.

It's a matter of you helping me, I'll help you.

As the director, Ouyang Lin is a busy man, and he will not be idle when he comes to the capital.

One is for the program "Shanshan Interview", this program has been broadcast in Shonan for half a year, and the advertising fee has long been collected, and he finally sent the broadcast fee this time.

"Shanshan Interview" made a name for the newly established Shonan Economic Station and had a great impact in Shonan Province.

Ouyang Lin took the opportunity to pull a few powerful advertisers, and the advertising revenue of the economic station in the first half of the year exceeded 10 million, which greatly alleviated the financial pressure of the TV station.

He wants to reach a long-term cooperation with Mu Shanshan's TV program production company.

Another thing is that Shonan TV is preparing to launch a satellite in January next year and broadcast it nationwide via satellite.

With the vigorous development of the TV industry, local TV stations are preparing to go to the stars, and they know that only on the stars can they get development opportunities, otherwise they can only be trapped in a province.

Taking Shonan TV as an example, as a large agricultural province, most of the companies that come to advertise on the TV station are manufacturers of feed, fertilizer, and seeds, and it is difficult to attract real large enterprises.

After all, your show can only be broadcast around Shonan, and the scope of influence is limited.

Once it is on the stars and broadcast to a national audience, advertising revenue alone will double.

However, it is not so easy to go to the star, it needs the approval of the General Administration, and it depends on whether the TV station does not meet the conditions for going to the star, which includes two aspects, one is the hardware and the other is the software.

Hardware refers to all kinds of broadcast equipment, and broadcast accidents cannot be caused by equipment failure.

If you only broadcast to the whole province, the impact of an accident is small, and if it is broadcast through satellite, the impact will be greater.

Software refers to TV programs, your programs must not be too vulgar, must be of quality, meet the requirements of the General Administration, after all, it must be oriented to the people of the whole country and represent the image of a province.

Only when the hardware and software requirements are met, the General Administration will approve the local TV station to be launched after the assessment.

After it was released, Shonan TV became Shonan Satellite TV.

In 1994, Zhejiang Provincial Satellite TV was successfully launched, and it has developed rapidly in the past two years, and other provincial TV stations are actively preparing to go on the satellite.

It is foreseeable that the country is about to usher in a round of local TV stars.

In order to get on the star, Shonan TV has made a lot of preparations, including replacing the broadcast equipment and producing a batch of novel programs.

The senior management of Shonan Radio and Television made a decision to have a variety entertainment program of their own after Shonan Satellite TV was released, to change the image of a major agricultural province in Shonan, and to give a new impression to the people of the country.

It's a face-to-face problem, and it has to be done at any cost.

A good variety entertainment show needs two conditions, novel creativity and excellent hosts.

TV stations all over the country produce variety shows, especially Huaguo TV, which has many variety shows that are loved by the people, as long as you refer to and modify it, it is not a big problem to produce a variety show.

Creativity, you learn from me, I learn from yours, and learn from each other.

As for the host, if you want the show to be influential, the host is very crucial.

At this time, "Shanshan Interview" was well received in Hunan Province, and they set their sights on Mu Shanshan, who used to be the host of Huaguo TV and also hosted the Spring Festival Gala.

If this new variety show is hosted by Mu Shanshan, it will not only improve the grade of the show, but the ratings will not be bad.

This task fell to Ouyang Lin, who made him familiar with Mu Shanshan.

"I told them that Mr. Mu is now the boss, and he produces his own TV show, and he won't come to work in the station, but they have to ask me. Ouyang Lin said helplessly, "The leader above said that as long as Mr. Mu is willing to come to Xiangnan Station, this entertainment program is completely up to you, and the budget is not capped." ”

"How can I have such a great ability, you take it too seriously. Mu Shanshan said politely, "The children at home are still young, I have no plans to leave the capital, let you run for nothing, I'm sorry." ”

Mu Shanshan said this politely, she finally left Huaguo TV, and she is not ready to work in the TV station in the future.

"Actually, you don't have to work in the station, we use the employment system, you just need to record the show every week, and you are not an employee in the station. "Ouyang Lin changed the channel.

This is an external engagement.

Generally speaking, TV stations are willing to use their own people, and are unwilling to hire outsiders, who are not only highly paid, but also difficult to manage, easy to cause disputes, and difficult to end.

But they want to borrow Mu Shanshan's fame, and it is okay to hire them externally, and when they make the show and become famous, they will replace it with their own.

Ouyang Lin knew that it was impossible for Mu Shanshan to go to work in Xiangnan, the previous statement was just a disguise, and external employment was his real purpose.

Even if it is an external hire, Mu Shanshan is unwilling, it is too troublesome to run back and forth between Beijing and Hunan every week, and it is not necessary.

"I appreciate your kindness, it's inconvenient to go back and forth, forget it. Mu Shanshan politely refused.

"This show is still in preparation, and it won't air until next year, so you can think about it. Ouyang Lin said without giving up.

Ouyang Lin is like this, he will not give up easily, and he will not give up until he reaches his goal, which is one of the reasons why he can succeed. (To be continued.) )