"Little Snow's Big Adventure" was a hit at the box office in the United States, grossing $90 million in its opening weekend. Pen Fun Pavilion wWw. ｂiquge。 ｉｎfo

not only won the first weekly box office championship, but also created a film history record for the fastest box office to break 100 million yuan in North America.

Generally speaking, movie theaters in the United States will schedule movies with box office potential to be released on Fridays, and the opening weekend box office refers to the box office from Friday to Sunday.

The box office of the first weekend often determines the success or failure of a film.

Hollywood Cinemas has several important data when counting the box office, the first is the zero point field.

The zero o'clock show refers to the early Friday morning session, and the audience who can enter the theater in the early morning should be a die-hard movie fan, either a star or director, or a die-hard movie of this genre.

The box office data and audience reputation of the zero point field have a lot of reference value.

If even hardcore fans are not optimistic, then there is basically no possibility of saving this film.

The second is the opening weekend box office, or the three-day box office, from which the total box office can be roughly inferred.

The three days of the first weekend are both weekends and holidays, and the movie has just been released, and the audience wants to get a sneak peek, and the box office results are the best, and after the weekend, the box office will have a big drop.

Movie theater chains in the U.S. often use a "multiplier" when estimating box office.

A commonly used multiplier is the "first weekend multiplier", which means that the total box office of a movie can be a multiple of the first weekend box office.

The larger the multiplier, the stronger the film's ability to continue marketing, and it also means that the film's market life is longer.

Each movie has a different opening weekend multiplier, and the average multiplier is used when estimating the total box office.

If calculated according to the multiplier of twice the amount, the total box office of "Little Snow's Big Adventure" may reach 200 million US dollars.

The United States is a country with a high degree of marketization, and most Hollywood blockbusters follow this market law, but it is not excluded that there are special cases like "Titanic".

The box office trend of "Titanic" is very stable, and the decline is very small.

When it was released in North America, it grossed only $28 million in its opening weekend, but it grossed $600 million in total, with a multiplier of 21 times.

"Little Snow's Big Adventure" was a box office hit, which made the American media boil.

Strictly speaking, this is not a well-made blockbuster, and there is no climax in the plot, which is the adventure story of several children in a magic school.

Professional film magazines and film critics generally give low reviews.

The Washington Post reported that the film effectively retains the wonderful magical world of the book, while also replicating the humorous and interesting style of the original book.

The American magazine "Weekly" believes that this is a clumsy magical journey, although the plot of the movie is consistent with the original book, but as a movie, it lacks the most distinctive characteristics of the characters, resulting in an incredible lack of features.

Evaluations were mixed.

Some media analyzed the reasons for the film's box office popularity.

The influence of the original novel cannot be ignored, and "Little Snow's Big Adventure" topped the New York Times bestseller list when it was published in the United States.

It has been hanging on the charts for the past two years and has cultivated a group of loyal readers.

Good word-of-mouth from Asia and Europe is one of the reasons for attracting American audiences, and the publicity in the early stage has laid a good foundation for the film.

Films of this genre are suitable for all ages and are suitable for the whole family.

"Little Snow's Big Adventure" is rated PG, a normal-level movie, and children under the age of thirteen can watch it with their parents.

Another point is that there are no Hollywood blockbusters released in this schedule, which avoids fierce competition.

When the news reached China, the domestic media were even more excited than the American media.

"Crouching Tiger, Hidden Dragon" took more than half a year to get hundreds of millions of dollars at the box office in North America, and "Xiaoxue's Big Adventure" broke this record in only four days.

Huaguo TV reported on the news that domestic films went abroad and achieved great success in Hollywood.

The box office is only one aspect, the most important thing is a feeling of raising eyebrows.

In the past, Hollywood blockbusters crushed domestic movies, but this time it finally counterattacked back, how can you not be excited.

Powerful media sent reporters to the United States to collect first-hand information and interview Zhao Liying, who was propagandizing in the United States.

The success of "Little Snow's Big Adventure" in Europe did not cause such a big sensation.

This is normal, the United States is the center of the world film industry, and it is generally accepted that a film is only truly successful if it succeeds in the United States.

Good Dream Company held a press conference as soon as possible to explain the situation to the media.

At the same time, members of the film and television companies involved in the investment in the "Little Snow's Adventure" project are invited to attend.

This is just the surface of the picture, and the company doesn't actually get that much out of it.

In the North American film market, the proportion of box office revenue sharing between theaters and producers is not fixed.

In the first week, 70 percent of the producers and 30 percent of the theaters were in the theaters, in the second week, the producers accounted for 60 percent and the theaters were 40 percent, and in the third week, the producers accounted for 40 percent and the theaters accounted for 60 percent.

In other words, the longer the movie is released, the higher the proportion of box office revenue that theaters get.

This is to encourage cinemas to show films for as long as possible.

After the theater chain took its share, the rest of the proceeds were divided between the distribution company in the United States, the film company in the United Kingdom, and the good dream company according to the pre-agreed proportion.

Among them, the United States has the largest proportion of issuing companies.

The distribution company has to contact the major theater chains to promote the film, and the publicity and public relations costs in North America alone are as high as 20 million US dollars, which are paid by the distribution company.

Otherwise, "Little Snow's Big Adventure" would not have been released in more than 3,000 theaters at the same time.

In the end, the company could only get about 15 percent of the total box office in North America, and even then, it was at least $30 million.

Coupled with box office success in Asia and Europe, the film brought good money to Good Dreams.

It can not only alleviate the company's financial pressure, but also bring the company's scale to a new level.

"Mr. Lin, how far do you think domestic films are from Hollywood?" a reporter asked.

"It is worth congratulating "Little Snow's Big Adventure" for its good results in North America, but at the same time, we must also see that the overall level of domestic films is still relatively low, and we need all of us to work together. Lin Zixuan responded.

"How long do you think we'll catch up with Hollywood?" the reporter asked.

"How to say it, it's not a matter of one or two years, or three or five years, instead of trying to catch up with Hollywood, it's better to do the work in front of you well and lay a solid foundation. Lin Zixuan said, "I believe that there will be a day in the future." ”

There was one thing he didn't say, that day might be far away.