The future development direction of the online video industry, Lin Yike is clear. Pen | fun | pavilion www. ｂｉｑｕｇｅ。 ｉｎｆｏ

First of all, the production of online dramas will definitely develop in the direction of big productions. Because the censorship of online dramas is much more relaxed than that of traditional film and television dramas, many themes that cannot be touched by traditional film and television productions can be filmed and broadcast. This means that online dramas can involve many big IPs with a fan base, such as popular online novels such as "Zhu Xian" and "Ghost Blowing the Lamp", and comic works such as "Corpse Brother".

However, in terms of online drama production, Lin Yi has already started the battle with "Wan Wan", so he just needs to advance according to the time and slowly shoot those excellent IPs. Now there is a big cake that Lin Yi needs to take the lead as soon as possible, that is, online variety entertainment programs.

If the TV station has it, there will be a video website in the future, and if the TV station does not have it, the video website can also have it!

In the future, variety shows will no longer be the patent of TV stations, and video websites will also launch online variety shows, although it is relatively difficult to surpass TV variety shows in a short period of time, but this is bound to be a trend in the future!

"I'm going to launch a news talk show." Lin Yi said.

"News talk show?" Gu Yongqiang wondered.

"Yes, I plan to publish one issue a week, and each issue will use the news events of the week as the theme, and summarize and comment in a spoof style." Lin Yi said, "This talk show is not divided into seasons, it is broadcast throughout the year, just like the entertainment program of the TV station......"

"Well, that sounds like a funny......"

Although Lin Yi's simple explanation is difficult for people to make a specific impression, Gu Yongqiang only grasps the keywords of "online news talk show", plus it is Lin Yi's operation, so he is sure that this show will definitely not be bad!

And Lin Yi also deliberately said it in a very general way and did not involve the key content. Because of Lin Yi's plan for "online variety shows", there is another key problem that has not been solved, and that is content! Although the model has been determined, whether it is to create it yourself or simply acquire a partner will need to be determined by the next step, and of course it cannot be revealed too much now.

"There must be a trick, and you'll know when we make a sample film." Lin Yi said with a smile, "But what really makes a difference is the third project I brought today, and it is also the real focus of this time!" ”

"Oh? Then I'll have to listen carefully. Gu Yongqiang said with a smile.

"The big movie "Never Expected"!" Lin Yi said with a smile.

"Big movie?" Gu Yongqiang straightened his waist and said, "A big movie in the cinema? ”

"Yes, it will be released in theaters nationwide!" Lin Yi said.

"Filming "Never Expected"?" Gu Yongqiang asked again.

"To be precise, it should be the Journey to the West chapter of "Never Expected"." Lin Yi smiled, "I made a plan, among the twenty-four episodes of "Wan Wan" per season, the sixth, twelfth, eighteenth and twenty-fourth episodes will be special episodes, and the content is a spoof of Journey to the West. The sixth episode is about the havoc in the Heavenly Palace, and the twelfth episode is about Tang Seng taking in the apprentice Sun Wukong...... After a total of four special episodes, the number of fans cultivated is enough to start the big movie "Journey to the West", if the efficiency is a little higher, it should still be released in time for the Spring Festival, and it will be released before the second season of "Wanwan" next year at the latest. ”

Gu Yongqiang's eyes began to glow, Lin Yi's words were not just a project? It's simply opening up a new film and television model - using online dramas to create IP, and then making money through big movies!

If this mode of operation is successful, the video website will simply have another way out!

You must know that the oil depot is also filming a self-made drama, but they started planning the plan earlier than "Wan Wan", taking the traditional production mode, preparing to broadcast it after the filming is completed, and it has not yet been launched. But Lin Yi has seized the opportunity and harvested tens of millions of fans. Now Lin Yi has taken another step forward and has begun to lay an ambush for the big movie, but the self-made drama of the oil depot has not yet been launched......

Not to mention that Lin Yi also proposed the concept of online variety shows at the same time!

Gu Yongqiang even felt a sense of admiration and even admiration for Lin Yi at this time......

No matter how big Mr. Gu's family business is, he knows very well that the Internet era is an era of innovation, although he has a forward-looking vision, but compared with young people, innovation is no longer enough, and the future must be the era of young people like Lin Yi!

"How much to invest?" Gu Yongqiang hesitated slightly, and then said, "Don't care how much you invest, or according to the old rules, our oil depot investment is 40%!" ”

Lin Yi shook his head with a smile and said, "Mr. Gu, we are old friends, I will tell you directly, I expect to invest about 20 million in this film." Our company has just started, and we don't have much capital to invest in it, and we can invest about 30% at most. That is, there will be a shortfall of 14 million left. ”

"We've got it all!" Gu Yongqiang said heroically.

"In fact, the money is not too big a problem, if the operation is good, maybe most of the investment can be recovered through product placement in the early stage." Lin Yi said with a smile, "The key problem is that neither we nor the oil depot are familiar with the film market, and we can't play this project alone." Therefore, it is necessary to introduce film and television companies to participate, and it is best to find some excellent capital parties to cooperate in order to ensure the success of this big movie. ”

Gu Yongqiang nodded happily, it seemed that Lin Yi had thought it through.

At present, the online video industry and the traditional film and television industry are two camps where well water does not interfere with river water, and there is not much connection at all. At most, the video website will follow the TV station and buy the network copyright of the TV series that has been broadcast, and there is no in-depth cooperation at all.

However, big movies mean that they must cooperate in depth, whether it is review, shooting, distribution, etc., without the participation of professional companies, it will take a detour, or even fall into the pit!

"Well, you're right, we still have to find a few suitable film and television companies to work with...... You've figured out who you're working with, right? Gu Yongqiang asked.

"I don't have anything to do with this, I have to ask Mr. Gu to come forward." Lin Yi smiled, "But I suggest that it is best to find a film and television production company to cooperate with our approval work, and then find a distribution or cinema company to ......."

"Hehe, are you going to be escorted from beginning to end?" Gu Yongqiang smiled, "Okay, I'll try this aspect." After finding a company with cooperation intentions, let's sit down together and talk about specific cooperation! ”

"Then I wish us to enter the film industry and make a lot of money." Lin Yi smiled and picked up his wine glass.