Chapter 217: The Big Beginning
Lin Yi's goal is very clear, that is, Jiangsu, Zhejiang, and Taiwan!
Although the strongest satellite TV in China is undoubtedly Mango Channel, and it is also the only ratings king who has the power to try to challenge CCTV, it can be given a super first-line position. But Mango Channel does not mention the "Quick Book" and "Daily", which have occupied the Friday and Saturday schedules, making it difficult for "Running Man" to get a good time slot, and it also has a strong hematopoietic mechanism, and the subsequent continuous launch of "I Am a Singer", "Dad", "Big Coffee Show" and other programs are enough to prove its own innovation ability.
As for the others, Jiangsu, Zhejiang, Sujiang, and Dongfangtai can barely be regarded as quasi-first-line, and the middle of the super-first-line mango station is directly empty!
These three have good potential, but among them, Sujiangtai relies too much on "Insincerity", and the audience has formed a fixed impression, while Dongfang TV's style is too arrogant compared to Jiangsu and Zhejiang.
In fact, the most important thing is that Jiangsu, Zhejiang and Taiwan are rich!
Although Dongfang Taiwan seems to be more high-end, it is only a city, where is there a stronger province with more abundant resources? Jiangsu, Zhejiang and Taiwan's advertising revenue is second only to Mango Taiwan!
Therefore, Lin Yi has no doubt that the first choice must be to be able to cooperate with Jiangsu, Zhejiang and Taiwan.
For this reason, Lin Yi arranged a table in the Cao family compound quite sincerely, and invited Director Liu to accompany him, and the guest was only a deputy director of Jiangsu, Zhejiang and Taiwan.
"Lao Wang, don't look at this place as inconspicuous, but it's not easy to have a meal here. Director Liu smiled and boasted to Director Wang.
"Oh, I'll just say I've never been to this place before......" said Wang.
"Let me tell you this, I am not qualified to eat here by myself, and the last time I came, I stood at the table for a long time. Director Liu said lightly.
"Huh?" Director Wang was a little stunned.
Although Director Liu is not a big person, he is just a director of the Film Bureau under the General Administration, and he is just a department-level cadre who enjoys the treatment of the deputy department, but he has real power in his hands, how many film and television companies have to rely on Director Liu for dinner, even the leaders of the Film Bureau have to respect Director Liu's old qualifications, why can't they even arrange a chair here?
Although what Director Liu said is a bit exaggerated, in fact, it is certainly not that there is no chair, but at least it can be explained that he is definitely the kind who accompanies the last seat.
"There are only five tables of guests a day," said Liu, "and it's not just that anyone can reserve a seat, and it's not even a matter of money." Just now, I recognized one, Vice Minister Zhao of the Propaganda Department, but I didn't dare to say hello, Vice Minister Zhao is hunched over and carrying a bag, do you think it's appropriate for me to go and say hello?"
"Uh......" Chief Wang was dumbfounded......
"We are the sixth table, hehe, if it weren't for Xiaolin's face, I really wouldn't be able to enjoy a good mouth......" Director Liu said with a smile.
"Lao Liu, tell me the truth, what is the origin of that Lin Yi. Director Wang said.
"Where do you come from?" Director Liu smiled, "I don't know the specific situation, but he has an identity and can enter and exit the Xishan Villa at any time." ”
"Uh......" Wang Taichang was confused, and he didn't know what to do. What kind of place does Xishan Villa refer to, he has naturally heard of it, and he can go in and out of there casually, isn't it the junior of some bigwigs?
"Okay, don't be stressed, the key is to eat later, the food in this place is not ordinary, hehe. Director Liu said with a smile.
While talking, Lin Yi came back with Cao Xiaoxue.
It is easy not to come, but to invite someone to dinner, of course, Lin Yi has to say a few words to Master Liu, and he is also pulled by Master Liu to point out a sobering approach - he always feels that he is not as good as his master, and it is rare to drag Lin Yi, a knowledgeable question.
In fact, Lin Yi also deliberately set aside time, let Director Liu and Director Wang lay the foundation first, and then come forward to speak later.
But when the food is served, where does Wang Taichang still have the heart to speak? He has been waiting to eat, only one bite of a dish is gone, and the next plate has to wait for half a day, and even here is only a limited amount of rice wine, which has no degree, and is only used to accompany the meal. Tea is provided, only jasmine and dragon well, nothing else, but the reason is that it is afraid of affecting the taste of diners.
It's a pity that the meal is heart-scratching, but the taste is so good that people can't stop it, and even the last sobering soup comes up, which finally makes people stop their gluttony.
"Okay, it's so delicious......," Wang Taichang sighed, "especially this soup, I feel that after drinking it, my brain is really active and energetic, hehe......"
"If Director Wang likes it, I can copy a recipe for you," Lin Yi said with a smile, "Although it is definitely not so delicious to make at home, the effect of awakening the brain and nootropic is still good." ”
"Uh, can this recipe be passed on?" said Director Wang in surprise.
"Originally, it couldn't, but Director Wang is not an outsider, hehe. Lin Yi smiled faintly.
For a while, Director Wang felt that this favor was a bit heavy, and he was a little unsure whether he should ask for this recipe. After a little hesitation, he turned his mouth and said: "Mr. Lin, Mr. Cao, your company is going to produce a TV show, which I very welcome, but the plan you took is a bit too novel, I'm worried about whether the domestic audience can accept it......"
Lin Yi sighed secretly, no wonder Jiangsu, Zhejiang and Taiwan were named copycats, this thinking is too conservative, and they are not plagiarizing Mango Terrace, or they have the ability to buy overseas copyrights......
"Director Wang is too worried, the audience's receptivity is actually not a problem, as long as the show is good-looking, no matter how fresh the affairs are, they can adapt quickly. Lin Yi smiled faintly.
"Well, let's not talk about this point first, but your cooperation plan, I'm afraid that the station will be difficult to accept......" Director Wang said.
The cooperation plan proposed by Lin Yi is to produce entertainment programs by Tianyi, including guests, hosts, directors and all aspects of the crew, all of which are responsible for and controlled by Tianyi, and the TV station is only used as a broadcast platform. The copyright is naturally owned by Tianyi, and the advertising share is shared by Tianyi and the TV station.
This model is not much in China now, but in the next few years, this cooperation model will become more and more, many TV stations simply outsource most of the entertainment programs, or to a limited extent, such as the host, the program team will also have TV stations involved, outsourcing production companies are more responsible for creative planning, and the copyright is shared by both parties according to the proportion.
This model can greatly reduce the risk of the TV station, after a program is produced, once the effect of a few episodes is not good, you can quickly replace the next one and re-produce it. This is also the reason why most of the later entertainment programs were changed to season-based recording and broadcasting - the TV station and the production company signed a contract on a quarterly basis, so there was no situation where it could be broadcast every week throughout the year and could not be easily cut......