As the live broadcast approached, many leaders came to the scene, in addition to the director of the TV station, there were also officials from the cultural propaganda department. Pen ~ fun ~ pavilion www.biquge.info

In the three months since the broadcast of "Voice of China", it has caused a lot of repercussions in Zhejiang Province and has become a cultural phenomenon.

In particular, the themes advocated by the show, youth, dreams, fashion and inspiration, have infected many audiences.

Although there are also controversies, the vast majority of voices are positive and positive, and at the juncture of the new century, this show is more close to the people, better understands the needs of the audience, and interacts with the audience at close range.

One of them was the most popular student as voted by the audience.

Viewers can vote for their favorite students by sending text messages, and one text message is one dollar.

Nowadays, mobile phones are not yet common, but they are a fashion that is very attractive to young people.

"The Voice of China" has opened a door for domestic variety shows, and when variety shows and the audience are combined, they can have unexpected effects, which is a reality show.

The whole show is a show scene, and both the star mentors and the trainees are performers.

The discussion about the program in the media has been continuing, and some people describe that the variety show in the future will be "the one who wins the hearts of the people wins the world", and only by being close to the masses can they get high ratings.

At the same time, this show also involves the old topic of separation of production and broadcasting.

The most successful case of the separation of production and broadcasting is "Shanshan Interview", and "Voice of China" once again shows the advantages of separation of production and broadcasting.

Why can't TV stations produce high-quality variety shows?

There are many reasons for this, one is the problem of funding, and the other is the clamping of all aspects of the relationship in the TV station, everyone is used to conservative thinking, and no one is innovative and risk-taking.

Whether you do it well or badly, it's a matter of Taiwan, and you can't get any benefits by yourself, so there's no need to take risks.

The separation of production and broadcasting is to break this kind of thinking, and Shanshan Culture Communication Co., Ltd. can only survive by producing excellent variety shows that can be sold at a good price.

This is pressure, but also motivation, because Mu Shanshan is not making money for the TV station, but for herself.

At the end of the day, it's the difference between a state-owned enterprise and a private enterprise.

Some media have called on the domestic television industry to vigorously promote the system of separating production and broadcasting.

After years of development, the production of domestic TV dramas has largely realized the separation of production and broadcasting, although TV stations will shoot self-made dramas, but purchasing dramas has long become a practice in the industry.

The next step is to realize the separation of production and broadcasting of variety shows.

Of course, it is unrealistic to achieve a complete separation of production and broadcasting in China, at least news programs must be in the hands of TV stations.

In the eyes of the media, Mu Shanshan is undoubtedly at the forefront of the reform of TV variety shows.

faded the halo of the famous host of Huaguo TV and became a famous variety show producer, from the front of the stage to behind the scenes, from the host to the boss of the company, Mu Shanshan came to a gorgeous turn.

In the backstage of the studio hall, the director of the variety show department of Zhejiang Satellite TV is responsible for the live broadcast of the program.

At half past seven o'clock, "Huaguo News" ended, Zhejiang Provincial Satellite TV was broadcasting the promotional highlights of the "Voice of Huaguo" program, and two advertisements were added in the middle, and the advertisements in this period were quite popular.

Zhejiang Provincial Satellite TV has a total revenue of more than 40 million through advertisements on TV and billboards in the studio hall.

This is the benefit of having a broadcast platform, and Shanshan Culture produced this show with less than 10 million in the end.

However, "The Voice of China" has made a name for itself, and this income will definitely double or triple when the second season is produced, as long as there are no accidents, this show is a cash cow.

Mu Shanshan was putting on makeup backstage, and there were still twenty minutes before the live broadcast began.

Lin Zixuan greeted the officials who came for a while and came to the backstage.

He is the vice chairman of the Beijing Writers' Association, which is not an actual administrative position, but an honorary title, and he will not receive an extra penny of salary and will not increase his welfare benefits.

Strictly speaking, he is not an official at all.

It would be wrong for someone to really think so, because the Writers' Association has an administrative level, the Huaguo Writers' Association is a ministerial-level unit, and the Writers' Association of various provinces and cities is a department-level or vice-department-level unit.

The Beijing Writers Association is a standard department-level unit, and the vice chairman of the Beijing Writers Association is equivalent to the deputy department level, but it has no real power.

The real power of the Writers' Association is not in the chairman and vice chairman, but in the leadership of the party committee, which is why it is said that this is an honorary position.

Although he has no real power, he can have social influence as a famous writer, and if Lin Zixuan comes to Zhejiang Province to participate in cultural exchange activities organized by government departments, he will be received according to the level of deputy department.

Lin Zixuan stood behind Mu Shanshan, holding her shoulders and looking at the familiar face in the mirror.

The two are no longer young, wrinkles gradually appear at the corners of their eyes, they are no longer youthful, they are more mature and indifferent, and after experiencing many troubles, they can face life naturally.

"What are you looking at? What's wrong? Mu Shanshan asked.

"It's good, it's as good as ever." Lin Zixuan responded.

At this time, the staff came over.

"Mr. Mu, in the last five minutes, the director is ready to switch the picture, you check the headphones." The staff reminded.

"Alright, I got it." Mu Shanshan said calmly.

Mu Shanshan stood up and took off the coat she was wearing on her body, revealing the red dress and long skirt inside.

She is suitable for red, looks graceful and atmospheric, and has cultivated a strong aura on the stage with years of hosting experience, as long as she stands on the stage, she can make herself the center of focus and center.

The two were separated.

Lin Zixuan went to the studio hall to take a seat, and Mu Shanshan and the director made the final confirmation.

At eight o'clock, the picture of Zhejiang Satellite TV switched to the studio hall, and the audience in front of the TV anxiously waited for the last knockout round, guessing who would win the championship.

Young people are texting in support of their favorite singers.

There are also wonderful variety shows on satellite TV in other places tonight, but "Voice of China" has the highest topic and attention, and the specific ratings will not be known until tomorrow.

Lin Zixuan sat in the audience, listening to the cheers of the audience behind him, shouting the name of the singer in support.

Some people put up banners and shook the light sticks in their hands, as if they were listening to a concert.

The audience was carefully selected, including supporters of the participating students, fans who love music, and people brought in by advertising sponsors.

All admission tickets are gifts, not sales.

The music on the stage sounded, and the six students who persevered to the end appeared on the stage and sang a song representing friendship together.

Even if it is a cruel knockout match next, it is necessary to show friendship first and competition second in front of the audience, which is in line with the theme of youth and inspiration of the show.

At the end of the song, the six students dispersed, and Mu Shanshan stepped onto the stage. (To be continued.) )