303 column craze
Hearing Lydia's affirmative reply, Fred suddenly became excited, "You promised, you promised!"
Lydia laughed, "I don't think there's any difference between working meals, it's the same as whoever eats." Pen Fun Pavilion www.biquge.info"
One sentence made Fred choke, his eyes widened, and then he stifled a sentence, "I'll make it different." Lydia couldn't help but wonder at this look, and the air suddenly brightened.
After Lydia leaves, Fred also leaves quickly, preparing for the evening date.
It's a long-haul flight, and you need to adjust to the time difference, and from London to New York, it's not just a change of city, it's more like a different world. What Lu Li needs most now is a hot bath and a deep sleep to sleep the feeling of day and night being reversed.
Although the apartment is fully furnished, there are no bed sheets, mattresses, no towels, bath towels and other toiletries, and in short, daily necessities are missing. However, Lu Li is really a little exhausted, and the matter of visiting the supermarket can only be left for tomorrow.
He closed the blinds, took out a thick coat, covered his body, used the sofa as a bed, and fell asleep in a daze.
Lu Li was woken up by the ringtone of his mobile phone, he slept dimly, the whole room was dark, and he couldn't tell what time it was at this moment, there was a gurgling protest in his stomach, the feeling of being hungry enough to eat a cow made him feel empty.
The ringtone of the mobile phone was still thinking tirelessly, and Lu Li reacted at this time, he was woken up. So he picked up the phone and said vaguely, "This is Fourteen." After saying that, I realized that his voice was hoarse, almost the level of frosted paper.
"Fourteen, this is Julia. ”
"Julia?" Lu Li's brain couldn't turn around, and his reaction was several beats slower, and his information processing ability seemed to be unable to keep up.
"Julia Higgins?"
"Oh. Hey, Julia. Lu Li's brain finally came back to his senses a little, sat up, rubbed his temples, he took off his phone, looked at the monitor, the time was ten o'clock in the morning, so, did he sleep for an afternoon, a night and a morning?
"I'm sorry, I just woke up, what's the matter?" Lu Li rubbed his eyes again, and put his hands on his knees, allowing the blood from his brain to be transported to his body.
"Are you back in New York, or are you still in London?" Julia asked casually, but without waiting for Lu Li to answer, she continued directly, "Did you see the email I gave you?"
"Email? when?" Lu Li thought about it carefully, he had indeed not confirmed the email for two days, no, it should have been three days.
"The day before yesterday. Forget it, I didn't read the email, and it doesn't matter. Julia immediately understood, Lu Li must not have read the email, otherwise he would not be so ignorant. "Your column has been published four times, and the response has been very good, and it has received a lot of praise. ”
"Which part?" Lu Li frowned, his mind still a little unable to keep up with Julia's rhythm - her rhythm was already vigorous and neat.
"Romani Conti. Julia didn't have any extra nonsense and said directly.
Before Julia's brief introduction, Lu Li gradually understood.
Two weeks ago, the New York Observer began publishing a section on the spirit of craftsmanship in preparation for the Romanée Conti auction.
However, Lu Li and the newspaper only signed a part-time agreement, and the column was written by four writers seven days a week, and Lu Li was just one of them. So, even for the sake of auction promotion, the New York Observer only published two columns written by Lu Li in a week. Surprisingly, Lu Li's column was well received.
The first person to give feedback was Gavin Gran of the Life Edition, Gavin was full of praise for the first column, and even took the initiative to find Julia, expressed praise, and took the initiative to promote it within the newspaper, so that after the second article was published, many people in the newspaper were curious, and they all turned it out and looked at it, and it received rave reviews.
At first, everyone thought that Lu Li had set his sights on Romanée Conti's wines. But he didn't.
Lu Li's first story is about a dinner he had with Nicolas Bruny, during which he complained to the restaurant manager because he was thirty-five minutes late for a dish.
However, Nick inquired in detail about the reason, and then learned that because the ingredients in the next dish had been used up, and the quality of the substitutes was not up to the chef's standards, the chef insisted that the restaurant's long-term supplier send the ingredients immediately. That's what delayed time.
As an apology, the restaurant gave them a five-percent discount on their dinner.
The point is, they got their way to the original dish.
"Predictably, the restaurant lost money because of the dish, but they earned my respect. If it's a five-star hotel restaurant, or a Michelin-starred restaurant, I'd take it for granted, but in fact, it's just a family restaurant.
Nick told me that it was a restaurant he personally liked very much, and whenever he had friends, he would take them with him. I'm honored. ”
There is no praise for Romanée Conti, and it doesn't even have much to do with wine, it just tells a little story, which seems to be no different from the extremely popular travel column of the moment. But Lu Li's eloquent brushstrokes, as well as the wisdom hidden in them, make people like it very much.
This is like the craftsman spirit that has gradually disappeared in the modern fast food society, not radiant, but warm as jade, calm down to savor the hidden beauty in it.
Both the first and second columns received a lot of positive reviews, and the third column made a leap of progress.
Not only has the number of page views on the official website exploded, but the number of visits in 24 hours has reached 700,000 in 12 hours, and the official mailbox has also been flooded with letters from readers, many of whom are asking about the name and location of the family restaurant in the first column, and the glassware factory mentioned in the second column.
In the three columns, the feedback received is a breakthrough by leaps and bounds.
Even the New York Observer itself did not anticipate this, and at first they thought that Château Romanée-Conti and Sotheby's were behind the scenes, but after careful questioning, this speculation was rejected.
According to the survey, it was because the first column was spread on Facebook, which caused a strong response, causing many netizens to find the original column and start reading it, not only on Facebook, but also on Twitter.
So, Julia sent an email to Lu Li, hoping to increase the number of columns published next week, from two per week to four per week.
"However, I have only written seven articles in the Romanée-Conti series. Lu Li was finally awake now, walked to the kitchen, poured a glass of water, moistened his throat, and spoke. "If you update four articles next week, the Romanée Conti series will be over, and it will be time for the Coomo Racecourse series. ”
Romanée Conti's auction at Sotheby's next week's weekend, Lu Li is calculating, six columns are in the works, and the seventh will be published after the auction is over.
But if you follow Julia's rhythm, it's completely out of order.
"Fourteen, you have not yet understood the opportunity we are facing. "This should be the time Julia and Lu Li talk the most, not that she looked down on Lu Li before, but because the two of them didn't have much intersection before, but now the situation is different," In the fourth column, we received 60,000 emails, and the retweets on Twitter reached 1.13 million. ”
Julia's voice was slightly excited, this was not only an opportunity for Lu Li, but also an opportunity for the "New York Observer", not a gaffe, but a full of excitement, "More importantly, the fourth column of the physical newspaper, we have taken 450,000 copies. ”
This time, Lu Li couldn't help but be stunned, his eyes full of surprise.
In normal times, the sales of the "New York Observer" have always hovered between 350,000 and 400,000, and naturally it cannot compete with the top newspapers like the "New York Times." If Lu Li is not mistaken, the "New York Observer" has not sold more than 400,000 copies for a long, long time.
Who knew that a column could create such an effect?
Lu Li's first reaction was, was it sure that it wasn't because of some exciting revelations in that issue of the newspaper? But then he understood that if there were other reasons, the editor-in-chief of the newspaper would not have thought of Lu Li, because of Lu Li's Chinese identity and because the column was not taken seriously. Now, apparently, there is no other reason.
No wonder, even Julia was so excited.
"For me, nature is no problem. But what about Romanée-Conti?" Lu Li had a different idea, in fact, he had already written all seven columns of the winery, and he was recently starting to write about Coulmore Racecourse.
He sent all the columns of the winery to Nick for review, not for review, but for sharing, and Nick said that he personally liked it very much. Now, if it were to adjust the strategy of the column, Lu Li thought that politely, they should ask Romani Conti's opinion.
Julia couldn't help but be stunned and pondered for a moment, and she also realized at this time that the future of the "New York Observer" is important, but without the support of Romani Conti, things will be more difficult. "Fourteen, Romanée-Conti series, can you write two more columns? If I'm not mistaken, didn't you stay at the winery for ten days?"
"In 10 days, you can write a lot of content, and you can also talk about the winemaking process, or the sales process. Three columns, not a problem at all. The three columns will not only be settled according to the remuneration on the front page, but also will be given the highest treatment. ”
I have to say that Julia is a very convincing person.