"What? 80 percent of the advertising share?" Mr. Gu was stunned when he heard this. Pen, fun, and www.biquge.info

"Yes, not only that, but they also require the ads to be solicited separately and not to share resources with other announcements on our website. Mr. Fang said.

"Heh, hehe......" Mr. Gu laughed angrily, "Does he really think he is Zhang Yimou?"

"Well, this time he is not only going to be a director, but also preparing to appear. Mr. Fang said again, "It is said that he will also play the leading role." ”

"Heh, his tail is going to the sky!" Mr. Gu shook his head speechlessly.

To be honest, he really admired Lin Yi very much, but the arrogance of this young man made him a little entangled. Lin Yi is indeed talented, and if he makes a short film like a child, he can attract tens of millions of hits for a single episode! With "Never Expected", the number of viewers recently drained by the oil depot has almost doubled, driving the PV of the entire oil depot website to rise sharply, and the growth rate has surpassed that of similar websites by several times, and even the overall valuation of the oil depot has risen by several percent.

But an excellent work does not mean that every work is excellent, especially since Lin Yixin's project involves a completely different type of work than "Wan Wan".

Micro movies, or inspirational youth themes, can't be beaten with the eight poles of "Never Expected"!

"Did they say they were going to invite anyone to star?" asked Mr. Gu again.

"I didn't say it, but according to their budget, it is estimated that there will be no big names. Mr. Fang shook his head and said.

In today's film and television dramas, the big-name effect is very important, even if the online drama can't afford to invite a big name as the protagonist, it is better to invite a few old actors who are familiar to the audience to play the main supporting role, so that it can attract a little audience.

"What's the budget?" said Gu Zongdao.

"500,000," Mr. Fang said, "of which Tianyi Culture invests 100,000, and the other 400,000 still needs to be raised through other channels." ”

"Hehe, is this a white wolf with empty gloves?" Mr. Gu was even more uninterested, shook his head and said, "This is purely a joke, old Fang, do you think it is necessary for us to mix with them?"

I didn't feel sure, so I replied to them right away. Mr. Fang smiled, "However, Mr. Gu, since you have made an appointment with Lin Yi, why don't you take some time to meet him? ”

"Well, let's see you then. Mr. Gu nodded and said, "After all, "Never Expected" has made us a lot of money, in fact, even if we throw a hundred and eighty thousand yuan to toss a new film for them, it is nothing, the key is that their advertising share ratio is too unreasonable, hehe." ”

"Mr. Gu is wise, hehe......" Mr. Fang laughed, in fact, he also thought so.

Although the oil depot is still in the stage of burning money, the rapidly developing oil depot is a sweet spot in the eyes of venture capital, as long as you move your mouth, tens of millions of dollars of financing can be found casually, and only 100,000 Chinese dollars is not a matter at all.

So, at two o'clock in the afternoon, Lin Yi arrived at the oil depot as promised, but this time he didn't go to the conference room, but was directly led to Mr. Gu's office. This also means that this appointment is not a formal negotiation, but more of a personal relationship.

Lin Yi was not worried about the other party's attitude, and Shi Shiran entered Mr. Gu's office under the leadership of Zhou Xiao.

"Hehe, Director Lin is here, welcome, welcome. Mr. Gu greeted him from behind the desk with a smile, shook hands with Lin Yi, and led him to sit down on the sofa in the hospitality area.

"Mr. Gu, excuse me," Lin Yi said with a smile, "Our Mr. Cao should submit the cooperation plan to you, right?

"Yes, of course," Mr. Gu said with a smile, "As long as it's your Lin Dao's project, I can't wait to reach a cooperation." ”

"Then how much is Mr. Gu going to admit?" Lin Yi said with a smile.

Gu Yongqiang's face was wonderful, and he was asked face-to-face, saying that he looked petty and childish, wouldn't he panic if he said more?

"Hehe, in fact, I am ready to invest all of this film by myself," Lin Yi said with a smile, "Tianyi Culture invests 20%, and I personally invest all the rest." However, considering that since I want to cooperate with your company, I will leave a quota of 100,000 yuan for you, if you want to invest more, I am not willing to do it. ”

Seeing Lin Yi's confident look, Gu Yongqiang hesitated again. Yesterday, Lin Yi didn't come to the company at all, only arranged for Cao Xiaoxue and another young man from the company to sign the contract, and when the two of them talked about this new project, they didn't say much, and the only bit of information made Gu Yongqiang immediately decide that this was a money-losing film. Of course, if the operation is good, they may get good clicks and attract a lot of traffic to the oil depot, but they ask for 80% of the advertising fee when they open their mouths, but Mr. Gu can't accept it, and of course there is not much interest in cooperation.

But after all, this is Lin Yi, a young man who has created a miracle of online video on demand, who dares to say that he can't create a miracle again? Just look at his posture of preferring to eat alone, with such confidence, the film shouldn't be too bad, right?

"Mr. Lin, your confidence is too much, hehe. Mr. Gu smiled and stared at Lin Yi's expression.

"Well, let's put it this way, if it is exclusive, the clicks of this micro-film will not be less than 50 million," Lin Yi said lightly, "If the operation is good, it is not too difficult for a single film to exceed 100 million clicks." ”

"Bang Bang ......"

Mr. Gu's teacup overturned on the coffee table.

"100 million?" Mr. Gu couldn't care about the teacup, stared at Lin Yi, and said.

"Yes, no less than 50 million clicks in a month, and it may not take more than three months to break 100 million!" Lin Yi said with a smile, "In addition, there may be TV stations that buy the copyright, and it may be used as a movie broadcast at that time." ”

"Hiss......" Mr. Gu thought for a moment and said, "Forty percent, below this number, we are not friends!"

"You call snatching meat from other people's bowls, you know?" Lin Yi rolled his eyes and said.

"Hehe, we're old friends, let's eat meat together, it's not a good habit to eat alone, hehe. Mr. Gu said with a smile.

"Well......" Lin Yi knocked on the armrest of the sofa and said, "Okay, but eighty percent of the opening advertising revenue, and the oil depot also has to pay for the publicity expenses." ”

Film and television production costs and publicity and distribution costs have always been accounted for separately, and under normal circumstances, the publicity and distribution costs account for more than one-third of the production costs, and even the publicity and distribution costs may be higher than the production costs. However, the cost of publicity and distribution will sometimes be paid in advance by the distribution company, and after the final box office of the film comes out, the share of the theater chain will be deducted, and then the distribution company will deduct the cost of publicity and distribution, which is the profit of the producer.

Of course, it is a regular release film, and there is no perfect profit model and publicity model for online dramas, most of them used to find some sought-after models, such as reporting on big websites, posting on big forums, and hanging promotion advertisements on big video websites, so that more reliance is on online word-of-mouth publicity, and it is very remarkable that the clicks of general online short films can have millions.

Counting on this traditional word-of-mouth model, "Old Boy" may still detonate the Internet, but there is not much guarantee in terms of efficiency, so Lin Yi decided to increase publicity efforts, which also costs a lot of money, and it is better to let the rich oil depot pay in advance than to dig out his own pocket in advance......

But 50 million clicks a month, below this number, the ad is divided into 55. Mr. Gu said and stretched out his hand to Lin Yi......