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In Xu Cun's opinion, "Sword and Horse" is the most failed film he has directed - not only failed to achieve a good box office, but even failed to win an award that satisfied Xu Cun!

What Xu Cun never expected was that "Dao Ma Dan", which was a failure in his eyes, was very popular in the mainland, and its popularity was almost as popular as "Shaolin Temple"!

Later, Jiang Zhiqiang explained to Xu Cun: "Mr. Xu, your "Dao Ma Dan" is a work of conscience with Zhong G as the background, whether it is in terms of martial arts design or storyline, "Dao Ma Dan" is not inferior to "Shaolin Temple", and in terms of character creation, it is even stronger than "Shaolin Temple". Pen @ fun @ pavilion wWw. ｂｉｑUｇE。 infoThe most important thing is that mainland audiences have not experienced the impact of our Xiangjiang films, and they have no resistance to our Xiangjiang films! Therefore, it is normal for "Dao Ma Dan" to be popular in the mainland. ”

Subsequently, Jiang Zhiqiang added with admiration: "Mr. Xu, you are too wise to choose the mainland market between the Taiwan market and the mainland market!"

In the early 80s, the mainland was very confused in terms of box office management! So much so that now Xu Cun has no way of knowing the exact box office of "Dao Ma Dan".

The only thing Xu Cun knows now is that in Xu's 25 movie theaters in Shenzhen, Guangzhou, Shanghai, and Wuhan, the box office of "Dao Ma Dan" on the first day was 115,000 yuan.

This result doesn't seem to be very good, but don't forget, the current movie ticket price in the mainland is only two cents a piece!

Xu has a total of nearly 120,000 seats in 25 cinemas in Shenzhen, Guangzhou, Shanghai and Wuhan.

With a movie ticket price of two cents, a total of 120,000 seats, and five screenings a day, only when the theater is almost full, "Dao Ma Dan" can get 115,000 yuan at the first-day box office.

In fact, this is exactly the case - the movie ticket price of DreamWorks Cinemas is exactly the same as that of state-run cinemas, but the environment, equipment, and services of DreamWorks Cinemas are far better than those of state-run cinemas, and the Chinese people are all resting at the end of the year, so that almost all of the 25 DreamWorks cinemas are full.

Nowadays, there are many people in the mainland, there are few movies, and good movies are even better, and the life of good movies, even bad movies, is much longer than that of Hong Kong and even North America.

A good movie has a screening life of about 15 to 40 weeks in North America - "ET" ran for a total of 52 weeks in North America, won the championship of 16 weeks, and was the only film to be shown in North America for more than 40 weeks. "Back to the Future" was screened in North America for 37 weeks and won 11 weeks. "Ghost Love" ran for thirty weeks in North America and won the championship for four weeks.

With the current degree of closure in the mainland and the scarcity of films, the screening life of "Dao Ma Dan" in the mainland will not be less than 20 weeks, not counting the second, third, fourth, and fifth screenings......

Based on Xu Cun's 25 movie theaters alone, the box office of "Dao Ma Dan" will not be less than 10 million yuan in 20 weeks.

At this stage, one Hong Kong dollar can be exchanged for two cents and nine yuan.

In other words, "Dao Ma Dan" can have a box office of no less than 35 million Hong Kong dollars in just 20 weeks after the release of Xu Cun's 25 movies, which is converted into 100 million Taiwan dollars.

And that's just the box office of "Sword and Horse" in Xu Cun's 25 movie theaters for only 20 weeks.

There are 34 provincial-level administrative regions in China, and Xu Cun only has cinemas in Shenzhen, Guangzhou, Shanghai, and Wuhan, and there are not only 25 cinemas in Xucun in the four provincial-level administrative regions of Shenzhen, Guangzhou, Shanghai, and Wuhan.

Will the life of "Knife and Horse" be more than 20 weeks after it is screened in the mainland?

Therefore, the box office of "Dao Ma Dan" in the mainland is definitely exciting!

It is precisely because the box office of "Dao Ma Dan" in the mainland is expected that Jiang Zhiqiang, who is now full of confidence in the mainland film market, discussed with Xu Cun: "Mr. Xu, I want to build some more cinemas in Shenzhen, Guangzhou, Shanghai, and Wuhan. ”

Regarding Jiang Zhiqiang's proposal, Xu Cun hesitated a little and said: "Are we in a bit of a hurry? Our food is too ugly, I am afraid that it will arouse the disgust of local governments in various places, right? Besides, there are nearly 100 state-run movie theaters in Shenzhen, Guangzhou, Shanghai, and Wuhan, and the market is almost saturated, right?"

Listening to Xu Cun's concerns, Jiang Zhiqiang said: "The local governments of Shenzhen, Guangzhou, Shanghai, and Wuhan also hope that we will build another cinema. The compensation and land use fee for the land occupied by our DreamWorks Cinema are the highest in the whole country. Moreover, our DreamWorks movie theaters are built with local personnel, and after completion, they are managed by local personnel, which can be said to have brought a lot of financial revenue to the local government and solved a lot of local employment problems. The most important thing is that the tax revenue brought by our 25 movie theaters to the governments of the four regions in one month is about to catch up with the tax revenue brought by the nearly 100 state-owned movie theaters to the governments of the four regions in three months. Under such circumstances, the governments of the four regions certainly hope that we have as many DreamWorks cinemas as possible!"

After a pause, Jiang Zhiqiang continued: "As for the saturation of the market, it is not a problem at all, can't we just squeeze those state-run movie theaters out of the market? The current situation is that if the movie tickets of our DreamWorks movie theaters are not sold out, those state-run movie theaters will not want to start selling movie tickets! As long as we build 50 more multiplex movie theaters in Shenzhen, Guangzhou, Shanghai, and Wuhan, we will certainly be able to squeeze out all the state-run movie theaters in Shenzhen, Guangzhou, Shanghai, and Wuhan!"

Jiang Zhiqiang said that as long as DreamWorks builds 50 more multiplex cinemas in Shenzhen, Guangzhou, Shanghai, and Wuhan, it will definitely be able to squeeze out all the state-run cinemas in Shenzhen, Guangzhou, Shanghai, and Wuhan.

But-

At present, the mainland market has not yet been fully opened, and many people, especially those in high positions, are still skeptical about reform and opening up. Therefore, once the DreamWorks Cinemas crowd out all the state-run cinemas, then Xu Cun and Xu Cun's DreamWorks will definitely be pushed to the forefront! At that time, the mainland market, which Xu Cun had managed to open with great difficulty, may be closed again.

But then again, Xu Cun finally opened the mainland market, and if he didn't take advantage of the fact that others had not entered the infield market, he would be too sorry for Xu Cun's foresight!

Therefore, after some thinking and deduction, Xu Cun personally circled fifteen places to prepare to build fifteen more DreamWorks movie theaters.

……

(To be continued.) )