Chapter 43: Spicy Next Door
"This is a professional camera, right? The image quality is better than our 5D2. Pen "Fun" Pavilion www.biquge.info" said the boss.
"They even have an opening song, which is much better than our 'I never expected, lala'......" said the fat man.
"The one who sings the theme song is their heroine, the third year of the performance department, named Fang Xiaoying. Wang Chenyang said.
"Spicy next door!" Lin Yi slapped his thigh and exclaimed.
"Lin Zi, don't just watch the opening and scold it. The boss said speechlessly.
"Haha, just look at the title to know what the goods are. Lin Yi smiled, but did not explain that he was not scolding this film, but felt that the so-called "Campus Youth" was familiar, very much like a copy of "Spicy Next Door", which was born a few years later.
Li Hongxi, the director of "Spicy Next Door", is one of the earliest online drama directors in China, as early as 08 years, he tried to shoot short films and upload them to video websites, and through the way of sharing advertising fees with the author, the first few minutes of short films were strongly recommended by the website, earning thousands of advertising shares, so he completely devoted himself to the online drama production industry, established a film and television company, and launched "The Matter of College Students Living Together", which won more than one million clicks on a single episode. This year, he cooperated with the TV station to shoot the second and third seasons of "Living Together", and switched to the TV station for broadcast.
And his masterpiece "Mao Liar" is an unavoidable masterpiece in the era of online dramas, unlike "Never Expected", "Mao Liar" is not a spoof film, but a traditional TV series model, although the shooting techniques are rough and the production is not sophisticated enough, but the script is very powerful, not brain-dead, and has won a very good reputation on the Internet.
However, the films made by Li Hongsu follow the style of traditional TV dramas, not hilarious, not spoofed, pay attention to the plot and story, the difference is only broadcast on the Internet. Therefore, after "Mao Liar", the once popular Li Hongsu inevitably declined - because at this time, the video website war was basically over, and the major platforms also deeply realized the importance of self-made dramas, and invested heavily in well-made online dramas, such as "Ghost Blowing the Lantern", "Zhu Xian" and other popular IPs, which detonated the video platform. An online drama production company like Li Hongsu, which does not have strong capital as a backing and has a poor production level, basically has little room to survive......
The ten-minute video was quickly finished.
The story is very simple, and it is very honest at the beginning, it tells the story of Hu Qifeng skipping class, asking the army of his dormitory to help him roll call, and finally being recognized by the beautiful squad leader. After class, the squad leader asked Dajun to take her to Hu Qifeng, ready to criticize him for education, but Hu Qifeng teased her, which made the class leader angry, and Hu Qifeng tried to get the squad leader's forgiveness, which was quite a bit joyful.
"Brother Yi, I feel that other people's photos are better than ours......" The fat man scratched his head and said.
"Except that the script is too rubbish and the performance is too contrived, the shooting is really good," Lin Yi said with a smile, "This lens is indeed more professional than ours, Cao Jinqiu is not a teacher, hehe." However, no matter how well they shoot, they can't compare with us!"
"Why?" said the fat man.
"Because they shoot so much like that. Lin Yi said with a smile.
"What do you mean?" the fat man was confused.
"This short film is completely filmed in imitation of the style of traditional TV dramas, but the production level cannot be compared with the TV series broadcast by TV stations, do you say that the audience will choose to watch traditional film and television dramas, or watch this castrated version of the ten-minute episode of the online TV series?" Lin Yi said with a smile, "The only thing that can attract the audience in this film is that the subject matter describes the life of college students, which may attract some college students." But the problem is, their character setting, four people in the dormitory, three grassroots and one rich and handsome, the scene of three people kneeling and licking Hu Qifeng, I almost threw up when I saw it, how many people do you think this kind of film will like? So this film is purely the surname Hu himself YY......"
If Hu Qifeng's shooting effect can reach the level of "Spicy Next Door", Lin Yi may reluctantly regard him as an opponent, but with the hard injuries on the screen, where can he be qualified to be his opponent?
Seeing that the three of them were still confused, obviously disagreeing with their judgment, Lin Yi didn't bother to say anything, and said, "Don't worry, just look at it tomorrow, hehe." ”
"I can't wait for tomorrow, I heard that they are also going to engage in a water army, and the click rate will definitely not be low when the time comes......," Wang Chenyang said.
"Also engage in a water army?heh, this one is not polite at all, what do you learn, hehe. Lin Yi said with a smile.
"Shall we let Zhang Han and them hype up tomorrow?" Wang Chenyang said.
"No, now we have 18 million views, and at least two-thirds of them will go on to watch the second episode, and this episode can at least maintain more than 10 million views, which is enough to crush them. Lin Yidao, "Actually, the key is that we have no money......
The second episode of this filming, although it is all modern dramas, the sets and props are borrowed from the school, and the costumes do not need to be purchased, only the last dozen or so tattoos on the black club are tattoo stickers bought at the stall at the entrance of the school, which cost more than a dozen yuan. However, there are a lot of people used in this shooting, and there is a lot of money for drinks and lunches, plus the rental of 5D2, the start-up capital of the crew has been exhausted, not to mention, Lin Yi also paid more than 100 out of his own pocket.
Therefore, although Lin Yi is very clear that "Never Expected" has the potential to break 100 million clicks in a single episode, if it continues to be promoted, the click-through rate will definitely be more popular, but he has to stop the promotion plan.
"Why don't we exchange some more money?" said the fat man.
"Wait for tomorrow or the day after tomorrow, there will definitely be news from the oil depot, and we will talk about it then. Lin Yi said.
Lin Yi has already thought about it, if the day after tomorrow, the oil depot has not made progress, he will invest money to start a company.
Although there is a lack of hairdressers this week, and he can only cut six hairs a day, he has a lot of appointments to collect, and Lin Yi still has seven or eight thousand yuan in cash in his hand, which is enough to rent a unit as a company office. As for the equipment or something, I will buy it slowly in the future.
In this way, the development speed will definitely not be fast, but Lin Yi believes that as long as the click-through rate of each episode is guaranteed to be more than 10 million, it should attract the interest of product placement advertisers in a few weeks. Even if online video is not developed in these years, there will not be too many product placement ads, and the price will not be too high, but Lin Yi's plan is to broadcast one episode per week, and there is no concept of how many episodes a season has, that is, if you persist in accumulating for a long time, the brand influence will be greater, and you will not worry about attracting the attention of advertisers in the future, and you will not worry about making money!