Weixin's letter to the outside world in the "Herald" is still in my ears. Pen & Fun & Pavilion www.biquge.info

The public and the media are still speculating about what plan Weixin will come up with to deal with the fainting of junior high school students at the door of the Internet café.

After the end of the seven-day National Day holiday, Weixin took swift action.

In order to give players some buffer time, Weixin first pushed a system announcement to all players of "Legend 2".

The details are as follows.

"In order to effectively restrain and try to avoid players' addiction to online games, Weixin will start in the early morning of October 10th, in "Legend 2", to join the online game anti-addiction system!

Implementation plan of the anti-addiction system: After the player goes online for ten hours every day, the experience points obtained will be halved, and after the online for twelve hours, no more experience will be gained!

Almost all players, the first time they saw this system announcement, were confused.

For players, this is the first time that players have heard of the anti-addiction system for online games.

Before this, it can be said that I have never even heard of such an anti-addiction system restriction for playing online games!

Wechat is a system message for all players.

Therefore, the content of the system announcement will soon be passed on to ten, ten to hundred, and it is well-known.

For the anti-addiction system of WeChat, I have to say that it shocked many people!

This is the first time that the outside world has seen an online game operator, in order to prevent players from becoming addicted to online games, and come up with such a means to achieve the goal of getting players offline!

However, in this case, won't Weixin suffer losses? This is a question that many people are concerned about.

As soon as this system announcement came out, the phone call of the WeChat public relations department was once again blown up.

Almost all of them are asked, questions about the anti-addiction system.

Weixin did not accept an interview with reporters, but published an open letter in the Herald again the day after the announcement of the anti-addiction system was pushed.

"Seeing the occurrence of the fainting incident at the door of the Internet café of junior high school students, we attach great importance to it on WeChat.

We consulted with medical experts in this matter.

Addicted to games for dozens of hours in a row, the spirit maintains a high load of operation, and the damage to people's bodies is quite huge!

If one is not good, there will even be a fear of life.

As an online game operator, we always believe that in front of interests and the health of players, the health of players is more important!

So after deliberation, it was decided to launch this anti-addiction system!

I also hope that all players can experience the game and avoid health damage!"

Such an open letter of 200 words is full of emotion.

Major media and newspapers have also reprinted and commented on the open letter of WeChat.

"This attitude of putting the health of players first is the attitude that an online game operator should have!"

This sentence was placed on the front page of the Qianjiang Evening News, behind the open letter of WeChat.

The communication world registration column, Dr. Fang Zhou, also reprinted the open letter of Weixin and commented at the same time.

"Whether at home or abroad, there is no online game operator that can pay attention to the health of players like Weixin.

The anti-addiction system of online games is the first in the history of micro-messaging and the first in the world!

I hope to see this kind of action for the sake of players in more online games in the future!"

In addition to the Qianjiang Evening News and the Communication World News, there are dozens of domestic media, without exception, all of whom praise the behavior of WeChat!

Weixin received so much praise at once, which Su Wen did not expect.

The reason why Su Wen insisted on this online game anti-addiction system was also to avoid trouble.

The grandness of the previous life, when operating "Legend 2", was not all smooth sailing.

In addition to the well-known plug-ins and private servers, the continuous sudden death of "Legend 2" players has also caused Shanda to suffer a lot of criticism, and has even been interviewed by the Ministry of Industry and Information Technology several times because of this.

This is something that Su Wen doesn't want to experience, and the online anti-addiction system is also to clean up the root cause!

Although the outside world is full of praise, Su Wen is more concerned about the acceptance of players.

In the early morning of October 10th, Weixin officially began to implement it in "Legend 2", ten plus two anti-addiction system.

However, to Su Wen's surprise, except for a very small number of players in the player base, they said that they could not accept it.

Most players even applauded the anti-addiction system launched by Weixin this time in "Legend 2"!

There is such a situation, and Su Wen has also asked people to analyze the reasons.

Legend 2 is notoriously difficult to level up, which means players have to kill monsters for long periods of time in order to gain experience points.

This results in a lot of players being online for a long time, and many players being online for a short time.

For this, players who have been online for a short time are deeply disgusted, and the level is pulled away, which means that the strength is not equal.

Now that this anti-addiction system is out, it makes them relaxed, and they don't have to worry about it anymore, and when they wake up, the level is pulled away.

The main means of making money in "Legend 2" is online time, and the anti-addiction system has been launched, and the online time per day is basically limited to twelve hours, which will inevitably make Weixin suffer some losses.

However, the thought of being able to solve future hidden dangers in advance, this part of the loss is a bit not worth mentioning!

The launch of the anti-addiction system on WeChat has also caused a lot of turmoil in the online game market.

When Weixin published the open letter, none of the online game operators commented on it.

Concerned about personal interests, no online game operator will be as stupid as Weixi, put money and do thankless things.

Even, these online game operators are vaguely looking forward to the launch of the anti-addiction system, which will allow "Legend 2" to lose players, and they can attract traffic to their online games.

During this period of Weixin, in addition to the busy online game anti-addiction system, another project was also silently launched.

QQ Music is client-oriented!

This is an important channel for Su Wen to obtain private equity funds in the future.

Therefore, Su Wen is particularly attentive to the progress of the QQ music client, and every detail is firmly controlled.

However, it is not an easy task to do a good job of QQ Music client.

First of all, in '01, the transformation of web pages into client-side software was a rather rare act.

This will not only change the user's behavior habits, but even the form in which it manifests itself will be very different.

Su Wen originally wanted to copy all the popular functions of Kugou in his previous life.

But then I thought about it, how can I innovate in the future?

Moreover, it is easy to be imitated by competitors when all the functions are rolled out at once.

Su Wen also started the clientization of QQ Music, only to know that there are so many problems to consider.