After the wine tasting, the group returned upstairs under the leadership of Nick, and Tony and Brandon, accompanied by the staff, began to tour the winery. At the back of the winery www.biquge.info there is also a small museum that chronicles the glorious and bumpy history of this top winery.

Lu Li, accompanied by Nick, walked outside again and walked slowly in the vineyard, "Is there anything else I need to know? ”

Lu Li didn't answer immediately, but looked up at the lush vineyard, at this time there were grape farmers walking in the ravines, busy, bathed in the sun, the aftertaste of alcohol in the mouth spread again, the slightly drunk state made the body become extremely light, as if as long as the feet gently kicked, they could soar in the wind.

"It's so beautiful here. Lu Li sighed softly, the vigorous vitality flowed like a gurgling stream, with a thrilling but quiet and peaceful beauty.

Nick also showed a smile, and it can be seen that he is also in a happy mood, "If you come in late September or early October, you can see the harvest scene, it is a completely different scene. ”

"I know that when the harvest comes, the whole world will be different. Lu Li thought of the pasture, I don't know if it was because he had been in the field for a long time, and he now has a special affection for farm work. "Romani Conti has been holding on for so many years, it's not an easy task, right?"

"Oh, why do you say that?" Nick was a little surprised, as Burgundy's well-deserved number one winery, enjoying numerous accolades and doing the best business in Burgundy. Even among wine companies in the world, Romanée Conti can be among the top three.

"In modern society, the competition in shopping malls is becoming more and more fierce. If you look at American businesses, all businesses are adapting to the fast food culture of the Internet age. Lu Li only said the first sentence, Nick understood, and nodded lightly, "I saw a kind of wine on the plane, it was like a bottle of beer, three hundred and thirty milliliters, and then a rotating lid, a small bottle on the dining table, simple and convenient, even if it was an ordinary occasion, you can drink it at any time." ”

Generally speaking, large bottles of wine are 750 milliliters, and it is difficult for one person to drink them all, and one bottle is too much for lunch, or when dining out. Therefore, wine is more often used as a choice for dinner.

But now, under the supervision of market supply and demand, wine has also gotten rid of the cold and arrogant image, and has launched an unprecedented 330ml small bottle, and even smaller packaging, so that every wine lover can enjoy wine in the most convenient posture anytime and anywhere.

Convenience, this is the most violent impact on the market.

Lu Li has not done a survey, and he does not know the specific number, but he can see from his own personal experience that in the street shops, small bottles of red wine have occupied the main market, especially in Europe, which is the main market for red wine consumption, and at noon, everyone is very happy to come to have a bottle.

Although the positioning of Château Romanée-Conti has always been a high-end elite group, for these middle class and even the common class, they simply cannot afford to consume, so they do not need to worry about the problem of market share, but behind the hidden is the change in the consumption structure of the red wine market, and in the long run, the impact on Romanée-Conti is unpredictable.

This is what Lu Li means, now the whole society is changing, and those industries and craftsmen who uphold the "craftsman spirit" and are famous for their slow work are disappearing little by little. Fine wineries are no exception.

"Of course, we are always facing different challenges. "Every year, Burgundy experiences different climates and disasters, and this summer, France experienced almost a month of torrential rains, and the floods in the south upset the balance between the two wine-producing regions, and we are no exception." But beyond that, we are still facing the test of the market. In addition to continuing to take the high-end route, we are also developing the low-end market. ”

Château Romanée-Conti has a total of nine different vineyards, including more than a dozen different brands, all with different positioning.

"However, we have always believed that wine is something that needs to be tasted slowly, and in the fast life, we still need certain moments to let us down, don't we?" Nick and Lu Li sat down in the gazebo, looking at the vineyards in front of them, and they were sad.

"It's a very strong atmosphere in Europe. Lu Li nodded in agreement, "But ...... in the United States" Lu Li didn't continue, only halfway through it, but Nick tacitly said it and showed a big smile.

"You're writing a craftsman's column this time, and we Romani Conti shouldn't be the only one, right?" Nick became more and more interested in Lu Li's project.

"Of course not. Lu Li is very happy to share his experiences, which is another meaning of travel.

Listening to Lu Li's eloquent stories about the perseverance and tireless craftsmanship in their fields, and then feeling the dilemma they are facing now, Nick really benefited a lot, "I have always played a role, in this world, after all, there are still people who are willing to dream." ”

"But for the real society, these dreamers are stupid. Lu Li's words were not aggressive, but a little ridiculous helplessness, which made Nick stunned, but he couldn't refute it, "Do you think so too?"

Lu Li nodded, "Yes." Nick was a little surprised by his serious expression, and then he saw Lu Li show a smile, "But many times, people are just too smart, always thinking about calculations, thinking about planning, thinking about foolproof, thinking about maximizing benefits, so that everything starts to become complicated and simple, it seems that only a series of numbers are needed to summarize a person's life, and those simple, direct, impulsive, rich, and stupid stories are missing." ”

Nick didn't speak, but chewed on the words.

"Are you interested in attending next month's auction?" Nick thought for a moment, then sent out an invitation. Auction at Sotheby's.

Lu Li showed a look of surprise, "Aren't those auctions thresholded? Net worth is one part, and heritage is another." I don't think I'm qualified. ”

"We sent you an invitation, and you're eligible. Nick's answer made Lu Li uneasy.

Lu Li shrugged, "It's my honor. I think that even at the auction site, it is necessary for the reporter to tell what he sees. Lu Li's smile paused for a moment at the corner of his mouth, "Wait, can I write a column and report what I see and hear, right?" Or do I have to sign a non-disclosure agreement?"

"Of course you can report. Nick chuckled again, "If I'm not mistaken, the editors-in-chief of several other major newspapers will probably be there as well." I'd be happy to make an introduction for you. ”

The New York Observer, even in the New York area, can only be regarded as a newspaper that hovers between the second and third tiers, and if it weren't for the capacity of Lu Li's column, today's meeting would not have been possible. Now, Nick is actually willing to introduce Lu Li and enter the sight of top big newspapers, no matter whether Lu Li stays or changes jobs, this referral will be a once-in-a-lifetime opportunity.

"I've already started to think about how much I should spend on the outfit, no one wants to be embarrassed in that kind of situation, right?" Lu Li's response was witty and humorous, and it really made people laugh.

"What's next, how long will you stay in Burgundy?" asked Nick, as a personal friend, "I know that there are a few good Chinese restaurants that we can try together, although they are not as authentic as Chinese/Chinese." In Burgundy, I'm still familiar with it. ”

Lu Li has not inquired about Nick's position and identity so far, according to speculation, it is probably an account manager or a marketing manager or something like that, Lu Li's mind suddenly flashed, "We will stay in Burgundy for a week or two, but we are still looking for a suitable horse farm, you know, a horse farm that breeds top racing horses." ”

Nick has no doubt that pure-blooded breeding/horse breeding is also an industry that requires dedication and dedication, even more high-end than wine, and many of the top horse farms are controlled by the aristocracy - for the aristocracy, they are not short of money at all, and it is even more difficult to deal with. However, with the status of Romanée-Conti Winery, Nick still knows a lot of top horse farms.

"Are you going to stay in France, or are you going to ......," Nick asked tentatively.

"The UK, I'm thinking about going to the UK, of course, and the UAE, but I think the latter is more difficult. "After all, Lu Li is just an ordinary rancher, and that little bit of net worth is basically a drop in the bucket among the real top rich, let alone on a par with the aristocracy.

As for networking, for a recent college graduate, it's even more fantastical. In fact, even now, Lu Li can't believe that he has really entered the Romanée-Conti winery, which is indeed a big luck.

"Both the UK and Ireland are good options. If needed, I can make two calls for you and see if I can help. Nick could see the bright smile on Lu Li's face, and he laughed together, "Don't thank me, I'm laying the foundation for the winery." The more people see your column, the better it will be for us. ”

Having said that, Lu Li clearly knew that there was no need for Nick to help at all. If there is no Nick, Lu Li plans to go directly to the horse farm to find a suitable breeder/horse to complete the breeding, although such a simple and crude method is often difficult to find a truly high-end breeder/horse, but the financial resources of Yunding Ranch are also limited, and too high-end breeders/horses are estimated to be unable to pay.

But now, they have the opportunity to go to the next level, and Lu Li has no reason to refuse.

"That's great. Lu Li was not polite, and calmly agreed.