374, sky-high endorsement (second change)

Ren He and Yang Xi returned to San Francisco the next day, because they still had four songs to record, and the owner of the recording studio was still waiting for him to come back to work. Pen × fun × Pavilion www. biquge。 info But although Ren He took a week off, the boss didn't know what Ren He was going to do, and the boss of such cheap labor still had to respect his personal wishes, otherwise if Ren He suddenly quit, it would be him who would lose, not Ren He.

At the same time in the recording studio, I was more happy to see Ren He back, Ren He is very low-key here, easy-going, and often invites everyone to eat at noon.

This kind of colleague relationship abroad is more of an AA system, which is a habit, so when Ren He boldly invited everyone to dinner, everyone felt quite novel.

At lunch that day, a large number of people gathered, and I don't know who suddenly mentioned the knight: "Have you seen the news, many people judge that the knight has returned to San Francisco after this challenge!"

Ren He pricked up his ears, and someone asked, "What is this judged by?"

"Do you think, where did the knight record the song before? It must be San Francisco, he was in San Francisco at the time, right, we all know that a person will not easily change a production team after using it, and a tacit understanding must have been formed, so everyone judged that the remaining four songs written by the knight for his girlfriend will definitely return to San Francisco to record," the person opposite Ren He said with a swear while eating a sandwich.

"It seems like that, but I've asked a lot of colleagues in other recording studios, and the knight didn't go there to record songs. ”

The person opposite Ren He shrugged his shoulders: "Then who knows, there are so many recording studios in San Francisco...... I wish he could come to our studio, after all, we are the best, and it will be very hangy to say that the knights will record music here when the time comes!

"After the knight completed the challenge in the United States, his fans became even more fanatical, and I don't know if there will be any other challenges in the future. ”

Ren He listened to their discussion happily, how could they have thought that the knight had indeed returned to San Francisco and was sitting in front of them......

The matter about the knight's challenge to the two cliffs of Yosemite did not end here, but continued to ferment, you must know that in the previous life, the success of challenging the Wall of Dawn was the level of receiving a congratulatory message from the President of the United States, and the first person received it before.

But did a Chinese challenge become a function to receive a congratulatory message? But this time the President of the United States wanted to send a congratulatory message, but he couldn't find anyone......

Many people were laughing and waiting for the outcome of this matter, and in the end, in fact, the White House did not intend to make any statement on this matter at all.

Send dog eggs, who to send them to?!Do you have to know where the person is before you can send it?!

For this matter, some people protested on the official website of the White House, saying that this American conquest is racially discriminatory, and only sends it to whites and not to yellows, and the spokesmen of the White House are all lost.

If you want to find it, you can definitely find it, just through TK, but the question is to get information for this matter? As for it, we are very busy!

Ren He didn't expect them to send him any congratulatory messages, and now he just wanted to finish Yang Xi's entire album with peace of mind.

He was so happy that his colleagues in the recording studio couldn't guess that he was a knight, after all, the two sides really didn't have much relevance except for nationality, the knight was so dazzling, and Ren He was so low-key.

A week later, TK's official website finally released a video of the knight's challenge, this time a 24-minute documentary, and the first time since the knight's challenge that his challenge was recorded in the form of a documentary.

In this video, everyone can see a detailed record of the route the knights took in Yosemite, and how the knights themselves took to deal with the rubble on the cliff face.

It is also the process of cleaning up the gravel on the cliff wall that everyone understands that extreme sports itself is not as simple as they seem, it not only has the glory after success, but also the hardships of the preparation period.

Then there is the clip of the challenge to the half-dome, someone watched the moment when the knight tied the red scarf with his back to everyone and raised his arm and stretched out his thumb in the video, everyone was excited, this back was mentioned by countless people after Mount Everest, but it was the first time it appeared in everyone's field of vision, and the iconic victory action!

And the professional field of freehand climbing pays more attention to the process of the knight ascending to the half-dome, why is it so fast!

Many people were silent after reading it, and they were also sensitive to the rider's ability to remember the route, what is it like to be a freehand climber who can remember every relay point he is about to face?

Before, some people thought that knights may not have rich experience in rock climbing, and they can climb up completely by virtue of their strong physical fitness, after all, everyone understands a truth, people's energy is limited, and they have never heard of knights who have training experience in freehand rock climbing.

But in fact, after watching the video, they understood that the knights handled every movement in the process of rock climbing accurately and professionally, even more professional than their masters.

Especially when crossing the crack in the rock wall with bare hands in a pull-up way, many people honestly admit that they can't do it, and they have to use equipment.

How many extreme sports have the riders become the first in the field of extreme sports?road downhill, anaerobic climbing to the summit of Mount Everest, downhill skiing, parkour, freehand rock climbing......

Where is his limit? No one knows......

Now it's the turn of other fields to worry, the knight is only 16 years old now, and he can still play extreme sports for too long, and the most painful thing is actually his age, which is too young!

The first people who have been replaced are happy when they think of this, everyone doesn't need to rush, take their time one by one, we just took the first step......

At this time, the TK executives with a keen sense of business began to play the idea of knight figures, and the last time the sale of the red scarf was a bit unexpected to them, they and the knight were divided fifty-fifty, and the share of the red scarf sales alone was 3.3 million US dollars, which had been transferred to Ren He again.

Even Ren He himself didn't expect a red scarf to be so popular, and this part of the sales amount may be less than the overall sales performance of TK, but the problem is that this is only one item that has been developed, and the commercial value of the knight is far more than that.

When the Cavaliers first came into view, he couldn't even compare to some of the biggest sports stars, but now his commercial value has long been on par with those super sports stars, there's no doubt about it.

In the previous life, the top ten sports celebrity endorsement fees started at 49 million US dollars, of which the big sports brands alone accounted for half.

Therefore, TK's annual payment of $7.2 million to Ren He is a bit less, and TK has to re-issue new conditions: give up most of the terms of the existing contract, still maintain some parts of the original, and the $28 million contract is guaranteed, and for each additional challenge, TK will pay the knight an additional $3 million annual fee, and everyone will share the development of the surrounding commercial value of the knight.

In other words, from now on, the annual endorsement fee of the knight has exceeded 100 million, and this is just a sponsor, what if you add the others?

There is no doubt that the Cavaliers are now one of the most commercially valuable sports stars!