The ratings of the premiere of "Sword Zun" live broadcast on Mango Satellite TV are quite high, and the number of people who watched the premiere through major live broadcast platforms is also close to 40 million, which can definitely be regarded as a successful premiere. Pen × fun × Pavilion www. ｂｉｑｕｇｅ。 ｉｎｆｏ

After the premiere, the stars and media professionals who participated in the premiere watched the first screening of "Sword Honor" together.

The movie lasts 100 minutes, and the end of the movie screening is close to zero, when there are many celebrities and reporters who have watched it, this is another wave of publicity after the premiere, and their evaluation of "Sword Zun" must be very good, as for the truth or falsehood of these evaluations, to a certain extent, the people who eat melons will not believe it so much, everyone knows that this group of people are invited to see the premiere, and no one will be full and say bad things about this movie.

Of course, even if you don't believe it, it has aroused the curiosity of the general public to a large extent.

Before this, a large number of programs recorded by Hou Muyun and other crew stars have also been broadcast, speaking of which, the publicity is absolutely overwhelming.

As far as publicity is concerned, Sunny Sky Film and Sky Culture really don't spend much money, at least compared to other films, the cost of publicity is extremely low, and it can achieve such a high publicity effect.

On the day of the 9th, the day before the release, many media and stars have expressed their feelings after watching the premiere yesterday, and in addition, there are also many people discussing what kind of box office "Sword Honor" can get.

In terms of the finalization of the movie, it caused some discussion when it was first announced.

As we all know, there is a film protection month in Huaxia, and every year there will be a month that will try to even say that there are no blockbusters imported from abroad at all, so as to protect the development of Chinese films. And this month is basically in the summer vacation, either from June to July, or from July to August, which is basically a month.

This year's film protection month is from July to August, and in terms of the release of major new movies, it is almost the end of August 10th.

In other words, the release period of "Sword Venerable" is in a sense outside the film protection month, and it still happens to be the first day of the end of the film protection month!

In other words, "Sword Venerable" will fight head-on with at least one blockbuster imported from abroad!

After the announcement of "Sword Venerable", everyone felt that Hou Muyun was doing something again, but it was too accurate at this point in time, even if you said that you didn't want to take the initiative to collide head-on with foreign blockbusters, no one would believe it!

Later, as the time approached, the number of foreign blockbusters scheduled to be released on August 10 increased from the original one to two, and both of them are series of movies with high box office and high reputation.

On the day when these two blockbusters were finalized, many people knew that these two movies were for the summer vacation film market in China, and the two-month summer vacation was protected for one month, and they came to harvest the remaining month that was not protected!

Both films are strong!

And they have all been released in North America, and they have an excellent reputation in North America, but they were only postponed for about a week before they were released in China because of the domestic film protection month.

When I knew that these two blockbusters were set on this day, many people were really curious about whether "Sword Zun" would be rescheduled, and as a result, many people who knew Hou Muyun's character guessed this result with their toes.

God knows if this monkey will go to a foreign blockbuster on this day, and now there are two films that want him to regress and change the file, how is it possible!

It's just that in the face of such two foreign blockbusters, not to mention the quality or fame and others, the simplest thing is that the number of films will definitely be reduced because of this, which is something that will definitely happen.

On the day of the 9th, the national cinema chain basically set the filming ratio on the 10th, judging from some internal information that flowed out, on the first day of release, the filming ratio of "Sword Venerable" was 22% comprehensively, and this filming ratio ranked third among the movies of the day, the first was "J5" 37%, and the second was "S6" 28%.

Everyone takes it for granted after watching such a film schedule, there is nothing wrong with it, after all, these two foreign blockbusters have a good reputation, to be honest, if it weren't for "Sword Zun" inserting a kick out of thin air, it would be normal for these two films to be more than half of one or 40% of both films.

As for the filming ratio of "Sword Zun", people who see it are basically a little regretful, if it is changed to another schedule, with such a fierce momentum of "Sword Zun", it is also very normal for more than half of the film to be scheduled, if it is placed in too long a protection month, it is possible to rank above 70, and there is really no other film that can fight with it.

It's a pity that this time slot was chosen!

In the eyes of many, it's not about doing something, it's about death!

I still don't understand more, I don't understand why I chose such a time to be released, whether it's early or late, it's more advantageous!

Wise man, seek good fortune and avoid evil.

It is obviously unwise to set the file like this in front of you.

Chu Qing naturally knows this film schedule, to be honest, she is very unhappy with the 22% film ratio, she made a few phone calls and made a few phone calls, and she could clearly hear the anger from her tone.

In the end, he had no choice but to end the call, looked at Hou Muyun with a wry smile, and said: ""J5" was temporarily set on the same day, which put a lot of pressure on the distribution company and the theater chain, and the 22% film ratio is already the largest proportion that can be achieved at present. However, many theaters have also promised us that the next film schedule will be adjusted according to the attendance rate, and if our liars have a high attendance rate, the film schedule ratio will be appropriately increased. ”

Hou Muyun smiled: "The plan can never catch up with the changes, and besides, when it was set for this domestic film protection month, we were already prepared for the worst." Whether it's a mule or a horse, it doesn't matter what we think or what our friends on the side think, we have to pull it out for a walk, but also have to race. ”

When Chu Qing heard Hou Muyun's words, she frowned: "It's only like this." ”

Seeing that Hou Muyun was confident, Chu Qing was also relieved.

Hou Muyun yawned: "I'll go to sleep first." We're going to run crazy roadshows from tomorrow, and I'll leave it all to you. ”

The participation of film creators in roadshow activities has always been a very mainstream and effective way to promote films, and it is also a way to increase the number of films in theaters. To put it bluntly, the main creator went to your theater for a roadshow, that is, a star meeting, so why do you have to increase the film schedule, right?

The star creators participating in the roadshow are divided into six groups, and the six groups of personnel are not fixed and can be changed at any time.

The roadshow on the premiere day was set in Shanghai, and the six groups of people will run at least 30 movie theaters on this day, with an average of five shows per group.

Of course, because there are so many stars in the crew, even if it is divided into six groups, the lineup of each group is quite good!