Although China's genuine music market is still weak, as long as outsiders can see the momentum of rapid growth, with Huaxia's huge demographic dividend, the future imagination space is enough to make other East Asian entertainment companies covetous. Pen Fun Pavilion wWw. ｂiquge。 ｉｎfo

This is Gu Cheng's hole card at the bottom of the kettle.

According to Gu Cheng's heart, he doesn't have much motivation to get involved in Dongyi's entertainment industry, but he also doesn't want to see Dongyi's entertainment companies export all kinds of cultural garbage without a lower limit in despair. If you can harness and transform all this in a more thorough way, you shouldn't try it.

In the face of Gu Cheng's cooperation model, which is similar to Ai Hui's market conditions in Fusang, Li Xiuman must be tempted from the perspective of business.

But after all, he has been a senior for many years, and the inferior nature of Dongyi people in terms of seniority makes him a little unable to let go.

In fact, because Jin Yingmin personally ordered Gu Cheng to be expelled, and now he is in trouble with Gu Cheng endlessly, why is it not because of the Dongyi-style seniority and face problem, he feels that Gu Cheng has destroyed the tradition of "respecting teachers and respecting the way".

Li Xiuman pondered for a while, and felt that it was better to pause the other party's rhythm: "Is it too hasty for Mr. Gu to rush to talk about this kind of large-scale cooperation? Even if I am the president, this kind of thing cannot be decided by one person." You may not know that half a year ago, when we signed Xiaoya's Fusang brokerage contract to Ai Hui, we held a shareholders' meeting. ”

Gu Cheng used gestures to stop President Li's insincerity: "You should know that if you hold a general meeting of shareholders, your company will lose this opportunity to break out of the encirclement and cooperate with the Chinese market - Jin Yingmin has a holiday with me, he will definitely not agree, and the shareholders who support him will not agree."

So, I think you might as well kick Kim Young-min and the financial dogs behind him, those people don't understand art at all. If an entertainment company does not devote all its energy to making good works, but thinks about 'what kind of artist to support is not afraid of irreplaceability, and ensures that the company can always blackmail and control artists', the company has no future. ”

Li Xiuman's eyebrows raised slightly: "Do you want to buy shares?" Hehe, you may not understand China's "Company Law" and "Securities Law", when the company has an external investor who intends to buy shares, the existing shareholders have the right to refuse their entry, as long as the current shareholders can come up with the same conditions for equity acquisition money. ”

Gu Chenghun interrupted nonchalantly: "Then don't have 'the same conditions', I can pay a slight premium." I don't believe those people have that much cash in a short period of time. ”

Investing in S-M companies is not a big business in Gu Cheng's eyes, and the return on investment is definitely not as good as investing in those future Internet unicorns.

But since it comes with a series of additional functions such as transforming Dongyi Entertainment and reducing the erosion of cultural garbage, and by the way, completely blocking the hidden dangers left by the inappropriate words and deeds at the beginning of his crossing, the rate of return is a little lower.

And it's not that low.

After all, S-M is Dongyi's largest entertainment company, and the HOT portfolio has pushed the company's valuation beyond 100 million yuan (RMB), and Kwon Bo Ya has further supported it to 500 million, and the company has successfully listed on Gosdaq a few years later. Later, "TVXQ" helped the company break 1 billion, "Girls' Generation" broke 3 billion, and EXO broke 6 billion...... That's how it grew up step by step.

Now Quan Baoya has only debuted for 1 year, and it is the trough period before the dissolution of HOT, and the valuation of S-M is not even 200 million yuan - buy now, even according to the original trajectory of history, hold it for 12 years, and wait for EXO's debut, which is roughly 40 times the appreciation. (Gu Cheng will definitely not support so many combinations after he intervenes.) ）

More than ten years, 40 times. COMPARED TO TENGYUN OR FACEBOOK, WHICH VOTED FOR ANGEL ROUNDS, OF COURSE, MAO IS NOT COUNTED. But compared to other businesses, it is already very impressive.

Of course, Gu Cheng doesn't know these details, he is a traverser, not a reborn, and he only knows the outline of what happened before the 2010s. So now he only vaguely knows that this business is quite profitable, and he has no bottom whether he will make more money.

Gu Cheng raised his strengths and avoided his weaknesses, emphasized the difficulties of S-M, and exaggerated the benefits of entering the Huaxia market, and said in a showdown: "I know you don't like Jin Yingmin's style for a long time, but you can't withstand the pressure of those financial dogs behind him." But that's nothing in my eyes. After the collapse of HOT, your company's valuation plummeted and is now worth about 100 million 500 million RMB. I can give a little premium and kick him out and help you get through it. ”

Li Xiuman asked, "Let's talk about your psychological price first." ”

He wants to kick out the capital side that restricts him, but it does not mean that he is willing to bring in foreigners. Especially he didn't know if Gu Cheng would be more decentralized.

Lee is now S-M's largest shareholder, with a 26% stake. The premise of any cooperation is that his own equity and voice power should increase instead of decreasing. Even if Gu Cheng wants to enter the market, he can only move the cheese of those financial capitals, not his, otherwise he will talk about fart.

These truths, without him being said, Gu Cheng also knows them. So Gu Cheng's offer is relatively sincere:

"I can help you increase your personal holdings to 30%, and then, Huazi wants to invest 40%, but I don't want voting rights. In addition, I will also invest in the purchase of a 5% stake, which will be used to reward the company's successful artists in the future, who are naturally under your control. All I want is money, not control the company. I also don't have time to control Dongyi's company. ”

Li Xiuman listened to it and didn't feel anything. These conditions are too cold, there is only capital, no dry goods. He decided to let Gu Cheng finish the binding conditions all at once:

"Let's talk about the channel cooperation model that you plan to use in the Huaxia market after you become a shareholder. ”

After more than 10 years of history, S-M gave away 4% of Ahri's shares at a low price, and YG gave Tengyun 6% at a low price. Behind these cooperations, it's not just about money, it's about channels. After all, BT Shuangxiong has firmly occupied the traffic entrance of Chinese netizens after more than ten years.

In the content industry and the Internet industry, any ambitious venture capital recipient will not only want money, but more importantly, resources, channels, and entrances. Just like in Silicon Valley, if a high-tech company is reduced to taking the money of the big Middle Eastern oil dogs, then everyone will think that it is a sign that the company is about to die.

Gu Cheng didn't think much about it, and offered the conditions that had been drafted a long time ago: "Like Ai Hui, Eslite Audio and Video accounts for 40% of the income in China, and your company accounts for 60%. ”

It seems that he is only taking a small head, but because he has already controlled 40% of S-M by then, Dongyi actually only gets 60% of the 60% in the Huaxia market, that is, 36%. In fact, it is 64 open, Hua 6 Yi 4.

The operating income of S-M in Dongyi is naturally directly distributed according to equity, Hua 4 Yi 6.

The harvest of both sides is very balanced. The only point of interest is that if the Dongyi market is larger than the Huaxia market, then the Yifang has more income, and if the Huaxia market is larger, the Huafang has more income.

Fair competition, no bullying.

Li Xiuman thought for a while and refused: "Mr. Gu wants too much, the company will not agree, at most I verbally agree to sign a negotiated framework agreement." After a while, we have discussed it internally, and Mr. Gu will send someone to discuss it in detail. ”

Gu Cheng knew that this kind of big business was in a hurry. Li Shufu has been talking about the acquisition of Volvo for nine months, and it is not too slow. Even if it is only a shareholding and strategic cooperation at the moment, not an acquisition, according to business practice, it will take at least two months.

Only Xiao Baiwen will have the spirit of a king, and as soon as he opens his mouth, he will get a company in a few days.

So Gu Cheng got up to say goodbye, and added the last chip when he left: "Okay, I'm looking forward to the in-depth cooperation with President Li." But I want to remind you that Kim Young-min has been carried away by hatred and face, and he even did not hesitate to discredit me by making your company and me lose their reputation. ”

Li Xiuman was slightly shocked, and this sentence played a role.

No matter how much there is a dispute of ideas between Lee so-man and Kim Young-min, it is just a matter of business strategy. If it is to fight other people's personal grievances and drag the company's goodwill into the water, it is a matter of eating inside and out, which is much more serious.

If there is such a thing, not to mention that Lee so-man will not let Kim Yingmin go, even the pure investors who have always supported Kim Yingmin today will be shaken.

Li Xiuman looked at Gu Cheng coldly: "You can't talk nonsense about this kind of thing. ”

For a whole afternoon, Gu Cheng had never seen Li Xiuman's eyes so serious. He had an idea, and his heart said that there was a play.

"He blamed outsiders on the causes and consequences of my dismissal, including the scandal related to the incident in your company's internal management. The reason why he did this should be because he knew that you would not allow him to drag your company into the water for personal vendettas.

And that's not much - you know, I have a relationship with Gongzi Quan and Director Quan. and Miss Kwon Bo Ya is also a very pure friendship. But some people want to make a fuss about it......"

Kim Young-min certainly wouldn't be stupid enough to joke with the company's reputation as the most valuable artist today. Therefore, Gu Cheng's last sentence is a half-truth and half-truth.

Li Xiuman was really a little shaken: "That guy, you actually value your personal face and prestige more than the company's commercial interests? ”

"Of course, you can ask for it as long as you want. We can even lure the snake out of the hole and see what the truth is - so be it. Whether or not to buy shares, we can talk slowly. I can first sign a 46-open Huaxia market agency brokerage contract with your company alone, which should be purely beneficial to your company, President Li might as well think about it and take the opportunity to test Jin Yingmin's reaction to my cooperation with your company. ”

Li Xiuman's heart moved: if he only signed a four-six-open framework brokerage contract and did not allow Gu Cheng to invest in S-M, S-M would be pure profit and harmless. There is no need to think much about it, and his personal prestige alone can be promoted in the board of directors.

Gu Cheng dared to bet like this, could it be that he was really so sure of Jin Yingmin's inferior character?

"Well, I won't treat you badly. This week, I can first promote the strategic cooperation alone, and then talk about the matter of taking shares. If it turns out that what you said is true, Kim Yingmin really can't hold his breath, and we will talk about follow-up cooperation. ”

"Deal. ”