Chapter 0686 Think Ben and Creative Ben Brand
The "Information Week" of Baodao's science and technology exhibition was upgraded to "Information Month", which largely borrowed the light of the official opening of the Taipei World Trade Center, and at the same time, it can be regarded as a testimony to the fruitful development of Baodao's export-oriented economy.
In the 1970s, the exhibition and trade fair was located in the lobby of the Grand Hotel in Taipei, but the space there was too small for the exhibition needs, so in 1975 it rented an abandoned army barracks in downtown Taipei, and planned to build an exhibition center there.
However, due to the death of Mr. Chiang, the land was caught, and the exhibition space was transferred to the Taipei Songshan Airport Terminal Building the following year, in 1976.
With the further development of foreign trade and economy, it is imperative to build a special-purpose exhibition center, which is why the Taipei World Trade Center is now located at the site of the 44 Arsenal in Xinyi District, Taipei.
On December 31, the last day of 1985, the repackaged "Info Month" officially began, becoming the first exhibition to be held here.
Strictly speaking, the Taipei World Trade Center at this time has not yet been fully opened, only belongs to the stage of completion, the reason why the "Information Month" moved from the Taipei Songshan Airport Terminal Building is completely out of the need for political performance, just like the original time and space in the opening time of some cities in the mainland decades later, regardless of the specific construction period, always to the National Day and other festivals. Otherwise, everyone is in the same vein, and many unspoken rules are the same.
As the agency in charge and promoting, the Foreign Trade Association naturally had to make a speech, and its secretary general, Jiang Bingkun, made a generous statement.
Although it is a bit of a hurry, the Taipei World Trade Center is still very dedicated to the service of the "Information Month", for example, the Postal Administration of the North District of Baodao was specially invited to open 109 post offices in Taipei City, so that the public and exhibitors who visit the exhibition can easily use the postal service nearby.
Tang Huan is the second time to personally attend the "Information Month" in Baodao, the last time he participated was in 1980, when this event was still called "Information Week", in order to promote a generation of Fangyuan personal computers and office software, he is in the initial stage, so he must do it himself.
A few years have passed, Tang Huan has become an industry leader and the richest man, and his company has also become a world-class giant.
After being invited to give a speech on stage, Tang Huan, whose acting skills have been perfected, remembered with deep affection, thanking Baodao for the help he provided for his career, and the participating officials were suddenly full of red faces, which was recognized by the world's top companies in public, and the resulting political achievements could not be erased by anyone.
What makes various Baodao related organizations, including the Foreign Trade Association, even more exciting, is that Tang Huan brought a heavyweight product display for the new "Information Month" - a new generation of Fangyuan laptops.
When looking at the lightweight personal computer, which was carried around the exhibition hall by the staff without AC power, the eyes of the organizers, exhibitors, and visitors were straight.
Tang Huan is indeed very sincere, after all, the "Information Week" and "Information Month" of Baodao were all learned from Japan, and the reason why he did not choose the obviously larger display stage is also a recognition of the production base of Baodao.
Although in terms of economic scale, Baodao cannot be compared with Japan, but the enthusiasm and quality of the audience still make him very satisfied, after all, no matter how good the product, if there is no qualified support, then it will be flattering to the blind to see, too sad.
It can be said that the "Information Week" and "Information Month", which have been called grand occasions within the Treasure Island, have greatly benefited from the promotion of the Treasure Island government, as evidenced by some popular activities interspersed with the exhibition.
As far as the world is concerned, mankind is entering the information age, and the more economically developed the region, the more it feels.
As a result, there are some skill competitions in the "Information Week" and "Information Month", such as "Typing Competition", "Word Processing Competition" and so on.
This kind of activity once implied the secret fight between the Baodao official and Tang Huan.
Due to the Chinese character coding system "Tang Code" and Zheru office software, which are also adopted by the mainland, the official Baodao does not want its own market to be monopolized by it, so it organizes people to launch the "Big5" traditional Chinese character coding system and the "five major office program suites" corresponding to the competition, and actively promotes, and the "Information Week" has naturally become one of the occasions for competition.
In this regard, the forces of Tang Huan's family have carried out a resolute and thorough counterattack, crushing the technology in the product, crushing the marketing in the market, and playing a combination of punches including generous rewards, star calls and other tricks in popularity.
At the same time, Tang Huan also lobbied within the official island of Baodao, pointing out that Zheru's technology and products are a set of universal standards, and it is precisely because of this that various regions in East and Southeast Asia will either directly or adaptively adopt them, and even Japan, which has initially established a set of similar standards, is it planning to isolate itself from the door of the information age?
After a series of open and secret battles, Baodao's "Big5" traditional Chinese character coding system and "five major office program suites" finally came to a gloomy end, anyway, the official pays, but no one feels sorry for the waste of resources, they are all very open, it can be regarded as training and cultivating talents.
In fact, after the failure of the "Big5" traditional Chinese encoding system and the "Big 5 Office Suite Suite" project, the technicians who were involved in it went their separate ways, allowing some local companies, including Acer, to take advantage of it.
As for the various skill competitions of this year's "Information Month", there is no longer a "Big5" traditional Chinese character coding system and the "Five Office Program Suites", all of which are "Tang Code" and Zheru office software.
In addition, the company has increased the rewards of the "Programming Competition", and those programmers who are talented but not from a professional background may receive preferential job opportunities.
A new event called "Graphic Design Competition" has also been added, and Zheru Baodao Company has called on Fangyuan computer graphics experts to participate in the "Poster Design Competition", and the outstanding works will enter the big platform of the global tour.
Compared with the competition activities organized by the official organization of Baodao, Zheru Baodao Company is obviously more unique, especially in the student body, forming a campus culture.
……
After finishing the daytime exhibition, Jiang Bingkun once again invited Tang Huan to attend the celebration banquet held by the Foreign Trade Association in the evening.
Tang Huan had already resigned from this dinner and let his subordinates do it for him. Today is December 31, the last day of 1985, Deng Lijun is participating in "NHK Red and White Song Battle" in Japan, and he plans to take a vacation to watch a TV broadcast easily.
"We have arranged TV viewing at the hotel, and we will definitely not let Mr. Tang be distracted. Jiang Bingkun, who had long inquired about the reasons for the inner part, perseveredly lobbied.
Seeing that everyone has done this, what else can Tang Huan say, he can only agree to come forward to socialize.
In fact, the relationship between Tang Huan and Deng Lijun has long been no secret on the treasure island.
At the beginning, some people thought that Tang Huan dared to lift the table with Mr. Xiao Jiang for the sake of a female singer, which was really arrogant, but now, with the increasing strength and heritage of Mr. the richest man, Deng Lijun has been regarded as the link between Baodao and Tang Huan.
The world is so realistic, Tang Huan's strength makes many people have to lower their heads, and they have to dig out their hearts to find a decent step for themselves.
In order to accommodate, or simply please Tang Huan's interest, many people followed in the lounge next to the banquet hall and watched "NHK Red and White Song Battle".
The thoughtful Jiang Bingkun, the Japanese translator prepared for Tang Huan, was originally idle, and he didn't need to serve the main owner who knew Japanese, but now it came in handy again.
This is the second time that Deng Lijun has participated in the "NHK Red and White Song Battle", and last year she appeared on stage as an urban beauty, this year she specially designed the image of Yang Guifei, and sang the popular song "Lover" that became popular in the Japanese music scene this year.
Just as Tang Huan took advantage of the popularity of the Three Kingdoms theme in Japan to make a fuss about video games and movies, Deng Lijun's image of Yang Guifei also borrowed the business card effect of ancient Chinese culture.
In the powerful Tang Dynasty, the exchanges between Japan and China have long been clearly listed in history textbooks, and there is no need to repeat them.
In many versions of Yang Guifei's death in the Ma Weiyi Incident, there is a view among Japanese folk and academic circles that the woman who was hanged in Ma Weiyi was a maid.
Chen Xuanli, the general of the forbidden army, took pity on Yang Guifei's beauty and couldn't bear to kill her, so he conspired with Gao Lishi and died with a maid. Yang Guifei was escorted by Chen Xuanli's cronies and fled south, sailed out to sea, and drifted to Kutani, Japan, where she was rescued by the Japanese envoy to the Tang Dynasty.
At that time, the Japanese imperial family imitated the Tang Dynasty, so the arrival of the Tang Dynasty concubine was naturally warmly welcomed and courteous.
After arriving in Japan, Yang Guifei was received by the female emperor at the time, Emperor Koken, and arranged to live on Mount Wakayama near Nara. When the capital of Japan moved to Heiankyo, that is, Kyoto, she went with her, and after living there for 30 years, she died of illness there at the age of 68.
As a support for this legend, there is a tomb of Yang Guifei in the "hometown of Yang Guifei" in Yamaguchi Prefecture, Japan; in 1963, a Japanese woman showed a family tree of her to television viewers, saying that she is a descendant of Yang Guifei; and even the famous Japanese artist Yamaguchi Baihui claimed to be a descendant of Yang Guifei.
Regardless of the opinions of the official history and the wild history, Yang Guifei can be called a well-known historical figure in Japan, and her popularity is definitely enough; plus Deng Lijun has the support of Tang Huan, the development of the Japanese music scene, not only is not as hard as in the original time and space, but also avoids the influence of data fraud in the Japanese music scene, etc., and has reached the height of the new career of Chinese singers.
In the phone connection the next day, Deng Lijun, who was happy, finally asked Tang Huan's opinion with a little pride, "Did you see my performance last night, how do you feel?"
Tang Huan coughed lightly and replied seriously, "TV broadcast, I can't see it clearly, you keep all the clothes, I will go to Japan in two days, and you will give me a live demonstration when the time comes." ”
"It's strange to believe you ridiculous guy. Deng Lijun snorted and hung up the phone.
Tang Huan whistled happily and got up to go to the meeting, mainly to listen to the discussion of his subordinates about creating a sub-brand of Fangyuan laptops.
In fact, the team on the Treasure Island side has limited right to speak, whether it is the market capacity or the quality of marketing personnel, it is definitely the advantage of Japan and the United States.
However, the most intimate and best team has to rely on themselves to slowly adjust. Tang Huan threw out this issue, and he also intended to investigate the strength of the team on the treasure island.
The time when Tang Huan arrived, that is, after listening to the results of the discussion, found that the constructiveness was limited, and it was difficult to say whether there was a problem with their ability, after all, there was an influencing factor of vision in it.
Tang Huan waved his hand, signaled the meeting to end, and everyone left, Tang Huan said to Jian Mingren: "After the Lunar New Year, we will select some worthy employees from within to study and study in the United States for a few months." ”
Jian Mingren immediately understood the overtone from Tang Huan's words, although the big boss did not deny everyone's performance just now, it did not mean that he was satisfied.
He nodded, then said, "I'll schedule a little more time for them to brainstorm a bit." ”
"Yes. Tang Huan didn't object, so he trained as a soldier, "I have an idea here, you might as well refer to it, that is, to create two sub-brands for the specific application target group of Fangyuan laptops - ThinkPad and IdeaPad, the former focuses on the business environment, and the latter focuses on creative individual users." ”
After thinking for a while, Shi Chongtang asked tentatively, "The specific difference between ThinkPad and IdeaPad is reflected in the high-end and mid-range market positioning of the products?"
"Nope. Tang Huan shook his head and patiently relayed his thoughts to his subordinates again, "ThinkPad and IdeaPad will be two highly independent sub-brands, and the criteria for distinguishing them are the target user group and the use environment, as well as the resulting product design and functional implementation characteristics. ”
"If the creative user is a graphic designer, and his work related to graphics processing will definitely require the graphics card of the IdeaPad to have some 2D graphics acceleration characteristics. At this time, the IdeaPad may not be inferior to the ThinkPad in terms of product specifications. ”
On the other hand, the ThinkPad, which specializes in the enterprise market, also has its own design features. For example, the common problem of mobile personal computers - moving around, the vibration that may be generated, will cause irreparable disasters to the hard disk, we need to design a shockproof system. (To be continued.) )