The toilet is @POSE to claim. Hehe!!!

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On June 11, "ET" was released simultaneously in North America and Asia.

As Longmayer himself said, he really gave his all when he needed results!

Before "ET" was released, Universal Pictures promoted "ET" regardless of the cost, and when the release date of "ET" arrived, almost everyone in North America knew that the Hollywood blockbuster "ET" broke the conventional wisdom and won the award at the Cannes Film Festival, and it was also the quasi-best film at the Cannes Film Festival.

As soon as "ET" was released, Longmayer directly arranged for 455 theaters to screen "ET" five times a day.

The advertisement was loud, and "ET" had the title of semi-best film at the Cannes Film Festival. Therefore, as soon as "ET", a Hollywood blockbuster with a difference, was released, the average attendance rate on the first day reached 84%.

It can be said that as of the end of June 11, Universal Pictures can also say that Longmayer has done a pretty good job!

The rest depends on the charm of "ET".

As it turned out, ET lived up to the hype – few viewers who watched ET said it was bad, and not only that, they introduced and encouraged their friends and family, especially those with children at home, to watch ET as a family.

One to ten, ten to hundred, "ET" is getting more and more popular, and it is all positive popularity, and some primary and secondary schools even organize the whole school to watch "ET".

As a result, ET averaged 93 percent attendance in its first week and grossed nearly $30 million at its first week.

You must know that at this time, the average ticket price of a movie in North America was only two dollars a piece, and when it achieved a box office of 30 million US dollars a week, it immediately caused a sensation in Hollywood, North America, and the world.

Longmayer can lead the constantly turbulent Universal Pictures to prosperity, and he is naturally a capable person!

And, in addition to his ability, Longmayer is not lacking in courage!

Seeing that the momentum of "ET" was so strong, Longmayer very decisively used various connections to help "ET" transfer another 200 theaters.

Despite the addition of 200 theaters, the average attendance rate of "ET" in the second week still reached 91 percent.

Seeing this, Longmayer transferred another hundred theaters to "ET".

As a result, the average attendance rate of "ET" in the third week finally fell below 90 percent to 87 percent.

Strangely, the average attendance rate of "ET" in the fourth week has risen to 92%.

Such a situation is rare in the history of the North American box office, and the newly in power has never encountered such a thing, so this sudden situation caught Longmayer off guard.

However, Longmayer was resilient – he found that the average attendance was on the rise, and he immediately used his contacts and means to transfer another 150 theaters for "ET".

Actually-

It's also normal for this to happen!

Because, July is the biggest holiday for American students - summer vacation.

And "ET" is a movie that is very suitable for students to watch.

Therefore, three weeks after its release, the box office of "ET" can grow instead of falling!

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The popularity of "ET" is not limited to North America, but also in Asia!

Combining Hollywood blockbusters, winning the Grand Jury Prize at Cannes, being produced by an Asian team, being released in Central and South America and Europe at the same time as North America, directed by the great miracle director Xu Cun, co-distributed by Shaw Brothers and Golden Harvest, and many other elements, "ET" has created a miracle in Asia: "ET" was screened simultaneously on June 11 in Hong Kong, Taiwan, Nanyang, Japan, and South Korea.

Hong kong

For the first time, Shaw Brothers, Golden Harvest, and Golden Princess, the three largest cinema chains in Xiangjiang, actually screened "ET" at the same time.

Golden Harvest Cinemas and Golden Princess Cinemas have all co-starred in "ET" - they are both partners of DreamWorks, and it makes sense to release "ET".

But the Shaw Brothers were also involved, which made many people dumbfounded!

In fact, there are two main reasons why Shao Yifu is also involved in this matter:

First, Shao Yifu wants to use this matter to repair the previous relationship with Xu Cun, and it is best to re-cooperate with Xu Cun.

Second, "ET" has promoted the prestige of the Chinese, and as a person who really loves movies, Shao Yifu also wants to add a boost to "ET".

The momentum of "ET" is too huge, and DreamWorks spent another 2 million Hong Kong dollars to advertise "ET" in Hong Kong, so that nearly 60 theaters in the three theater chains of Shaw Brothers, Golden Harvest and Golden Princess released "ET" at the same time, and there is still a strange thing that the average attendance rate on the first day reached 96%.

What's even more dumbfounded is that under such circumstances, the average attendance rate of "ET" in the first week is still 92%, and the box office in the first week has reached 16.95 million Hong Kong dollars in one fell swoop.

Of course, at this time, Xiangjiang only has a population of more than 5 million, although this year's movie ticket price has risen to 8 yuan, and there will be many radical people who watch "ET" repeatedly-but even so, the total box office that "ET" can achieve in Xiangjiang will not be too outrageous.

Table bend

Scholars and Long Xiang fought national feelings and praised "ET" as a monument to the Chinese.

After a hundred years of humiliating history in China, there has finally been a breakthrough in the present dynasty, and all the national enthusiasm has been released, so that the cinema chain owned by scholars and Long Xiang is far from being able to meet the needs of the people in Taiwan.

Seeing this, Cai Songlin and Wang Yingxiang used all their relationships and borrowed the theater everywhere to save the emergency.

As a result, the box office of "ET" in the Taiwan area reached 23 million Taiwan dollars in the first week, and there is a trend of rising.

Nanyang

Similar to the situation in Taiwan, the national enthusiasm of the Nanyang Chinese has also been mobilized by Cathay Pacific behind Shaw Brothers and Golden Harvest.

And those non-Chinese people in Nanyang also entered the theater because "ET" is a Hollywood blockbuster, won the Grand Jury Prize at Cannes, produced by an Asian team, is ahead of Central and South America and Europe at the same time as North America, and is directed by the miracle director Xu Cun.

As a result, "ET" broke the all-time box office in its first week in the South Seas, reaching $10.5 million.

Japan and South Korea

These two regions are the craziest in Asia!

Especially in Japan

Because "ET" is a Hollywood blockbuster, won the Grand Jury Prize at Cannes, is produced by an Asian team, is ahead of Central and South America and Europe at the same time as North America, director Xu Cun is a miracle director, and the distributor of "ET" in Europe and the United States is Universal Pictures, a subsidiary of the Japanese company Matsushita Electric, Japanese people have flocked to the cinema to watch "ET".

According to a week's statistics, "ET" sold nearly 4 billion yen at the box office in Japan.

The enthusiasm of the Korean people is no less than that of the Japanese people. However, at this time, South Korea was still too backward, so that there were few cinemas in the whole of Korea, and there were too few Koreans, so South Korea was easily compared to Japan.

But even so, South Korea has 320,000 moviegoers a week.

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All in all, ET has taken North America and Asia by storm!

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