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Late November. Pen, fun, and www.biquge.info

"Seven Days of Wrong Love", which caused a lot of turmoil, was finally painted.

This small production, which cost only more than 3 million Hong Kong dollars, actually won an astonishing box office of 22.6 million Hong Kong dollars.

As soon as this achievement came out, people who knew the creative process of "Seven Days of Wrongness" couldn't help but feel infinite regret for Zhang Jianyan, the original director and screenwriter of "Seven Days of Wrongness"!

"Seven Days of Wrong Love" was originally a film planned by Zhang Jianyan for nearly two years, and Zhang Jianyan, who has a master-apprentice relationship with Tang Shuxuan, has already obtained the director position of "Seven Days of Wrong Love", and even Zhang Jianyan has done a good job of preparing for the filming of "Seven Days of Wrong Love".

But because of his firm political views, Zhang Jianyan left DreamWorks in a fit of rage.

Although "Seven Days of Wrongness" was created by Zhang Jianyan, all its copyrights belong to the fundraiser, DreamWorks.

Therefore, on the second day of Zhang Jianyan's departure, Xu Cun handpicked Gao Zhisen to take over "Seven Days of Wrong Love", and gave Gao Zhisen the green light, so that Gao Zhisen could shoot "Seven Days of Wrong Love" with confidence.

Gao Zhisen knows that with Xu Cun's current status, it is impossible to care about a small production with a production cost of only three or four million, what Xu Cun really cares about is that DreamWorks can also be said to be Xu Cun's own face, so he Gao Zhisen must not let DreamWorks and Xu Cun lose face.

With this understanding, Gao Zhisen did his best in the movie "Seven Days of Wrong Love"!

After the filming of "Seven Days of Wrongness" was completed, the DreamWorks Distribution Department advertised "Seven Days of Wrongness", and its publicity efforts were even no less than that of DreamWorks' traditional productions.

It is precisely because of this that "Seven Days of Love" has become a dark horse in Xiangjiang movies in '83, and its box office performance in Xiangjiang even surpassed Golden Harvest's "Plan A", second only to Xinyicheng's "Best Partner".

As the director of the movie "Seven Days of Wrong Love", Gao Zhisen not only got a big red envelope of one million Hong Kong dollars that Xu Cun gave him, but also immediately entered the ranks of first-class directors - for Gao Zhisen, this time can definitely be called fame and fortune. The most important thing is that Gao Zhisen also won Xu Cun's affirmation and favor!

On the other hand, the screenwriter column of "Seven Days of Wrong" does not write Zhang Jianyan's name, but the second screenwriting team of DreamWorks - first of all, Zhang Jianyan was the deputy leader of the second screenwriting team of DreamWorks before leaving DreamWorks. Secondly, although the script of "Seven Days of Wrong Love" was created by Zhang Jianyan, there are also many lines filled in by the screenwriters of DreamWorks' second screenwriting team for "Seven Days of Wrong Love". Therefore, there is no problem in writing about DreamWorks No. 2 Screenwriters in the screenwriting column.

But-

In this way, Zhang Jianyan's contributions and even traces in the movie "Seven Days of Wrong Love" have all been erased by DreamWorks.

In other words, Zhang Jianyan, who walked out of DreamWorks, only has the qualifications left to serve as the screenwriter of the two films "The Story of Hu Yue" and "Father and Son".

And "The Story of Hu Yue" and "Father-Son Love", which should have shined at the first Xiangjiang Film Awards, were all beaten by "Dao Ma Dan", so that Zhang Jianyan failed to win the best screenplay at the first Xiangjiang Film Awards like the previous life.

Therefore, Zhang Jianyan, who is not yet famous and has been blocked by Xu Cun, has been very sad recently - because of Xu Cun's ban order, the vast majority of film companies in Xiangjiang dare not use Zhang Jianyan. Later, Zhang Jianyan finally mixed into the Shaw Brothers, who were not afraid of Xu Cun. As a result, just when Zhang Jianyan was gearing up to show his strength, Shaw Brothers suddenly reduced production again. And there are so many old people in Shaw Brothers, in this situation of greatly reduced production, how can Zhang Jianyan, who is still in trouble, have a chance?

As a result, Zhang Jianyan, who should have been as dazzling as a shining red star, quickly disappeared after leaving DreamWorks......

……

For Zhang Jianyan, a small person, there are those who are sloppy and shoot horses or want to take advantage of Zhang Jianyan's shoulders to help Xu Cun step on him. Therefore, Xu Cun did not need to pay attention to Zhang Jianyan in person at all.

What Xu Cun needs to pay attention to personally is the things that can affect the overall situation of DreamWorks. For example: the release of "Back to the Future".

"Back to the Future" is not only about the box office of hundreds of millions of dollars, but also about the development plan of DreamWorks Studios.

Therefore, Xu Cun spared no effort in the promotion of "Back to the Future" -- Xu Cun not only spent 5 million Hong Kong dollars to advertise "Back to the Future" on the gold pages of major newspapers in Xiangjiang, but also broadcast the one-and-a-half-minute long "Back to the Future" trailer twice a day during prime time.

Not only in Hong Kong, but also in other regions, the publicity of "Back to the Future" is also unprecedented!

In order to increase the publicity of "Back to the Future" in Europe and the United States, and in order to repay the 70 million US dollars lent to him by Universal Pictures, Xu Cun made a big concession when signing a box office sharing contract with Universal Pictures -- in the end, Xu Cun only needed 27 percent of the box office share, and Xu Cun also paid half of the publicity expenses of "Back to the Future" in Europe and the United States.

On the Japanese side, Kadokawa Pictures and Shochiku Pictures have made great efforts to publicize, and in order to show that they attach importance to the Japanese market, and in order to satisfy the extreme sense of honor of the Japanese people, the first stop of the publicity team of "Back to the Future" is set in Japan, and all the main creators of "Back to the Future", including Xu Cun and Michael J. Fox, the star of "Back to the Future", have participated in the promotion in Japan. By the way, this is also the only time that the main creative team of "Back to the Future" has participated in all of them.

Nanyang's publicity efforts are not small - due to the Shaw Brothers' production cuts, coupled with the serious decline in the quality of Shaw Brothers' films, Nanyang Shaw Brothers had to directly connect with DreamWorks due to the lack of good films to be released. Therefore, at present, DreamWorks films are still co-screened by Shaw Brothers and Cathay Pacific in the Nanyang region. And Xu Cun's reputation has always been the guarantee of the box office. Therefore, I learned that Xu Cun, who had not directed a movie in person for a year, spent more than 50 million US dollars to direct the big production "Back to the Future" (more than half of which was invested in the construction of the "Back to the Future" theme amusement park, and this part of the money was also calculated in the production cost of "Back to the Future" during the promotion. Nanyang Shaw Brothers and Cathay all began to hype up in the hope of making a fortune with "Back to the Future".

All in all, the publicity of "Back to the Future" is in place, and as for whether "Back to the Future" can achieve more brilliant results in the previous life or even better than the previous life, it will be known until Christmas.

……

(To be continued.) )