Chapter 63 Delong Wangshu
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On January 26th, "Thief and Detective" and "Eye-catching Tricks" were released at the same time.
The first duel between Xu Cun and Golden Harvest kicked off.
"Eye-catching Tricks" was supposed to be starring Sammo Hung and Dong Wei, but Dong Wei followed Xu Cun early, so "Eye-catching Tricks" was starring Sammo Hung and Yuan Biao.
To be honest, Yuan Biao's acting skills and kung fu are better than Dong Wei's, so "Eye-catching Boy Bewitching Tricks" looks better than the previous life.
However, "Eye-catching Boy Bewitching Tricks", like many movies now, has a fatal wound - the plot. From beginning to end, "Eye-catching Tricks" is mainly based on the humorous fights between Hong Jinbao and Yuan Biao, and the plot can be described as incomprehensible.
Therefore, "Eye-catching Tricks" does not pose much of a threat to "Mr. Zombie".
In comparison, "Thief and Detective" is slightly more difficult - it is starring Qiao Hong, Wu Yaohan, Miao Kexiu, and Miao Sairen. These four people are all very famous actors at this time. If it is put into the future generations, the four of them can be regarded as popular first-line actors. Moreover, some of the bridge designs of "Thief and Detective" are also a bit interesting.
However, in general, "Thief and Detective" is actually a follow-up work of "Half a Golden Eight" and "Fa Qian Han", and there is not much innovation.
Therefore, "Thief Detective Duoduo" is not too much of a threat to "Mr. Zombie".
But in any case, the population of Xiangjiang is so small. Therefore, even if "Eye-catching Boy Tricks" and "Thief Detective Duoduo" are shot poorly, with Sammo Hung , You Qiao Hong , Wu Yaohan , Miao Kexiu , and Miao Sairen in Xiangjiang The super popularity of "Eye-catching Boy Tricks" and "Thief Detective Duoduo" still stole many viewers of "Mr. Zombie", so that "Mr. Zombie" dropped from almost full in the first week to an average attendance rate of only 86%.
Although the attendance rate fell by more than 10%, due to the increase in movie ticket prices, the box office of "Mr. Zombie" rose in the second week, reaching 5.4 million.
The box office of "Mr. Zombie" in the second week not only made other filmmakers in Xiangjiang envious, but even Xu Cun, who has always had no hope of a box office of more than 20 million, began to feel that the box office of "Mr. Zombie" might reach 20 million.
However, the reality slapped Xu Cun hard - in the third week, the box office of "Mr. Zombie" suddenly dived, and the average attendance suddenly jumped from 86% to 71%. The weekly box office also dropped from 5.4 million to 4.45 million.
Because Xu Cun signed a contract with Shaw Brothers Cinemas not to leave the theater line. Therefore, in the face of this big diving situation, Shi Nansheng took the initiative to ask for six screenings a day to be changed back to the original five screenings a day.
But even so, the average attendance rate of "Mr. Zombie" in the fourth week still dropped to 62%, and the weekly box office also dropped from 4.45 million to 2.7 million.
In the fifth week, "Monkey Shaped Clasp Hands" and Cheng Long's "Laughing Fist Strange Moves" were released at the same time.
Under the attack of "Monkey Buckle" and "Laughing Fist Monster", on February 17, the average attendance rate of "Mr. Zombie" was only 43%.
Seeing this, Shi Nansheng went to discuss with Wang Hongbing about reducing the number of screenings of "Mr. Zombie".
So far, "Mr. Zombie" has exceeded 15 million at the box office, so the popularity of "Mr. Zombie" is a foregone conclusion.
In this way, Shao Yifu has no need to be angry with Xu Cun anymore.
Therefore, at the suggestion of Xu Cun and Shao Yifu, Shi Nansheng and Wang Hongbing reached the following agreements after consultation:
First, each theater gave up two screenings of Chu Yuan's "Full Moon Scimitar" every day, and the base fee dropped from 155,000 per day to 87,000 per day.
Second, on February 18, Shaw Brothers Cinemas will settle all the local box office of "Mr. Zombie" to DreamWorks. On March 1, Shaw Brothers Cinemas settled the local box office of "Mr. Zombie" to DreamWorks.
Third, Shaw Brothers Pictures is responsible for the overseas distribution of "Mr. Zombie", and the overseas box office is settled by DreamWorks on a monthly basis.
Two more screenings were cut, and the six-day average attendance rate for "Mr. Zombie" rose from 42 percent to 55 percent.
In the fifth week, the weekly box office of "Mr. Zombie" dropped from 2.9 million to 1500, almost halved.
In the last five days, the average attendance rate of "Mr. Zombie" was only 32%, and the box office in the five days was only 590,000, which was enough for the bottom fee.
When "Mr. Zombie" is drawn, the local box office of "Mr. Zombie" is 19.65 million, which is only 350,000 short of the 20 million mark, which is a bit regrettable.
Wang Hongbing, on behalf of Shao Yifu, asked Xu Cun if he needed to add another week.
Xu Cun thought about it, and then politely refused - the box office potential of "Mr. Zombie" has been fully released, and it is also ambiguous whether it can break through the 20 million mark in another week, and Xu Cun, who is extremely pragmatic, is not willing to do anything that makes money at a loss.
The production cost of "Mr. Zombie" is 3.74 million, the publicity fee is 1.34 million, the Shaw Brothers Cinema Line package fee is 5.74 million, and the copy fee and other miscellaneous expenses are more than 80,000 yuan.
In total, the cost of "Mr. Zombie" is 10.86 million.
In other words, not counting the overseas box office, Xu Cun earned 8.79 million.
Looking at the settlement list calculated by the Finance Department, not only others couldn't believe it, but even Xu Cun was a little incredulous - Xiangjiang, which has a population of more than 5 million, was able to sell nearly 20 million at the box office when the ticket price was only six yuan and nine, which was simply shocking!
In fact, it is normal for this situation to occur - all along, Xu Cun has only watched the box office according to one person. But what Xu Cun didn't know was that many viewers watched several shows repeatedly, one of the young couples watched nine performances of "Mr. Zombie" in a row in order to learn the song "The Love of My Life", and He Chaoqiong and He Chaofeng, the two sisters, had even more impressive results, they actually watched twelve performances of "Mr. Zombie" in forty days.
Xu Cun has always only paid attention to the results, and he also has a bad problem of getting Longwangshu. Therefore, after learning that he had earned eight or nine million Hong Kong dollars at the local box office alone, Xu Cun immediately turned his attention to the overseas box office - he was looking forward to the overseas box office to give him a bigger surprise!
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