Volume 4 Chapter 29 The Correct Calculation of Li Sheng's Cost

Li Sheng is not only the president of Nam Kwong Group, but also an absolute controlling shareholder, and no one is qualified to veto his order. Pen Γ— fun Γ— Pavilion www. biquge。 infoIn fact, the entire Nam Kwong Group knows that its company has these two new drugs, and they all know that if these two new drugs can be marketed, the entire Nam Kwong Group will enter the development stage of rocket speed. So everyone fully cooperated, and no one disobeyed.

Soon, Nam Kwong Group held a press conference to announce the launch of two new drugs.

These two drugs have long been famous all over the world, and once they are on the market, almost all drug agents around the world have inquired about agency rights.

Li Sheng unusually personally inquired about these things. He said to the company's marketing director: "You announce to the outside world, because the production capacity is still very low for the time being, you can want to be an agent, but to reach the price we give, the highest price will win, and you have to trade in cash." ”

Li Sheng's pricing of the two new drugs is a bit outrageous. A severed limb reborn costs $50,000, and an aphrodisiac costs $250. Such a price is difficult for the market to accept. Not to mention that it is still the reserve price, if you want to get the agency right, you must compete with other agents for the price. However, the head of the marketing department could not do so, so he had to follow his instructions.

The price announced by Nam Kwong Group caused an uproar all over the world. thinks that Nanguang Group wants money to die. But even so, there are still agents who come to consult.

Although Li Sheng also cared about this matter, he did not put all his energy into this matter.

Xiao Yaojie is traveling in the north, hoping to contract 3,000 square kilometers of desert in the Kubu Desert. He was more concerned about it. Because Xiao Yaojie said that some progress has been made.

In fact, it seems that he should go directly to the central leadership. It's just that the above has spoken, this matter involves all aspects, and Li Sheng needs to negotiate with the local government first. As long as the local negotiations are settled, the central government will not set up any obstacles.

Therefore, Xiao Yaojie is constantly running around at the three levels of provinces, cities and counties. There are also constant compromises. Fortunately, some hints were given above, so that there was some pressure on the locality, otherwise Li Sheng would have to make greater concessions. Although governments at all levels in Inner Mongolia have also made some concessions, Li Sheng is still not satisfied.

He only intends to pay a contract fee of Chinese New Year's Eve yuan per mu of land, and it is paid every five years. It's not that he wants to take advantage, it's that the land has little value.

The other party insisted that it would cost 120 yuan per mu, and asked him to pay it every ten years.

He doesn't have much opinion on the deadline for the payment of the contract money, but in terms of the contract fee, the gap between the two sides is too big, and it is necessary to continue negotiations for the time being.

After three rounds of negotiations, Xiao Yaojie failed to make much progress. Li Sheng was also a little tired of it, so he said to Xiao Yaojie: "Suspend negotiations with them." You've been working hard lately, so take a few days off. ”

After Xiao Yaojie left, Li Sheng thought about it for a while and decided to put the matter of contracting the desert aside. There was no rush for him.

He wants to sit firmly in the Diaoyutai here, but there is a group of people in the United States who are a little more restless because of his recent actions.

Still in the conference room of the Newland Securities Company on Wall Street. But this time, Ouyang was not present.

Hulse was reporting to the others. He was standing at the head of the conference table and was presenting a PowerPoint presentation. There was a hint of excitement in his explanation. At this point, he was making his final statement: "In the United States, there are more than five million people with non-congenital disabilities. In addition, according to the new drug information announced by Nam Kwong Group, it also has the effect of eradicating tumors. There are at least 100,000 such new cases in the United States each year. It's a very big market. Of course, if it's all over the world. The market is unimaginably large. In addition, according to the data provided by Ruihui Group, there are at least 500 million male sexual dysfunction patients in the world, and the difference between Nam Kwong Group's aphrodisiac and Wilgang is that this drug can treat male sexual dysfunction diseases. It's also a very big market. ”

He said in a slightly exaggerated tone: "If we can monopolize the agents of these two drugs, the market size that can accept this price will have at least 30 billion sales per year." That is still sold according to the reserve price given by Li Sheng. ”

The people on either side of the table who listened to his explanation smiled knowingly.

Just listen to Hulse continue: "If we can succeed in obtaining the agency rights of Nam Kwong Group. He paused and said. And if we can really cooperate, we will get a great profit. If not, we can also get compensation. Of course, according to our plan, we may need to raise a large amount of funds to complete this plan. ”

Someone below asked, "But how do you assess the risks?" ”

Hulse said with a smile: "This plan can't be said to be risk-free, though. But the worst result for us is that we can't reach an agreement with Li Sheng, and we lose the cost of the previous preparation period. As long as we reach an agreement, we are in a invincible position. We know that Nam Kwong Group is unlikely to go bankrupt. ”

"If we can reach an agreement with Li Sheng, how likely is it that we will continue to cooperate?" Now they all know that if they can't cooperate, the most they can get is a liquidated damages. On the contrary, if they can cooperate, they want to get an ostrich that lays golden eggs at that time.

Hulse seems to have thought about it, too. He groaned for a moment and said, "Then we need to raise more money, or we can only seek agency in the United States or North America." ”

Wells said: "If we want Li Sheng to take the bait, it is likely to take cash." Li Sheng's attitude towards the American market is not good, or rather, he has some hostility towards the Americans. ”

Hulse continued: "We have received information that Fernando and Chen Bo have started to contact Li Sheng, but they have some disagreements about the division of the world market, and they do not understand the price proposed by Li Sheng. It is precisely for this reason that Li Sheng adopts the method of open competition. ”

The representative of Ruihui frowned and said: "It is said that the bidding method of Nam Kwong Group is based on the country and region. Is it possible for us to get agency in such a way? ”

"If we just want the U.S. market, it does. Otherwise, we won't be able to compete with everyone. The most important thing is that if we do that, we will all be passive in the future. ”

Everyone else understood what Hulse meant. Their purpose is not only to make money from Li Sheng, but to control the two drug sales networks of the Nam Kwong Group, and then seek to control Li Sheng.

They all understand the contradiction that Hulse said. It's just that they need to think about how to choose. If they cooperate with Nam Kwong Group in a formal way, they can indeed obtain a lot of benefits. But they will inevitably be constrained by the Nam Kwong Group and Li Sheng. Compared with the temptation to control the entire market, that little bit of interest seems to be too little.

"How much money will be needed if the plan is followed?" An old man with gray hair lowered his eyebrows and thought for a moment. "I mean, it's guaranteed success?"

Hulse replied: "The information we have obtained is that the production capacity of these two drugs of Nam Kwong Group in a year, according to Li Sheng's pricing, is about equivalent to 100 billion US dollars." But our plan only takes three to four months. Even on an average basis, we need $25 billion to $33 billion. ”

Hearing this number, everyone's faces fell into contemplation. Although they come from seven or eight multinational groups, they may not be able to come up with this money. They may have assets far more than that, but it's simply impossible for them to come up with that much cash. So they can only borrow. But borrowing more than $30 billion?

Seeing that they had fallen silent, Hulse pursed his lips and said, "Actually, that's just a conservative estimate. If Li Sheng decides to open up production, perhaps he can more than double his production capacity in the short term. ”

"You mean we need to raise between 50 billion and more than 60 billion?"

Hulse shook his head and said, "Mr. Yasorgrat, I don't think Li Sheng will explode production capacity unless he is forced to do so." So, their capacity burst should be two months later. However, we need to do it at the same time. So I estimate that it will take 80 billion dollars. ”

Eight billion dollars? Everyone gasped for the number, which was not the price of stocks, but cash. On average, they need to raise $10 billion per company. That's not a small amount of money.

Seeing their uncertain looks, Hulse added a weight and said, "If we can get Li Sheng to take the bait, there will be no loss." We have two companies, one can get medicine, and the other can get liquidated damages. ”

Wells frowned and said, "But if we do that, will we offend Li Sheng." What if he was going to lose both? ”

Hulse smiled and said, "It's his own greed, who can blame him?" And, why should we let him know that both companies belong to us? The only way for him to lose both is to lower the price. But after the loss, with his character, the possibility of taking the initiative to reduce the price is not high. ”

"Then do you think he will agree to accept our terms at the cost of liquidated damages?"

"Li Sheng is a very good-looking person. For the sake of fame, a farm can be built to produce medicines that do not make money. For the sake of the two workers, he could take revenge directly on the rich in Brazil. He has even donated more than 200,000 tons of food. Hulse said with a smile. He is not a qualified businessman. If he agrees to our terms, and we accept his reserve price agency, he will not actually lose money later and will be able to maintain his reputation. I think he'll choose the latter. ”

"If so, how much?"

Hulse smiled knowingly, but he shook his head and sighed, "Mr. GΓΌlen, Li Sheng's income is too high. Although we intend to pay twice as much liquidated damages, tens of billions of dollars may break his bones, but it is absolutely impossible to bankrupt him. Not to mention his own assets, even the Huaxia official cannot look completely more controlled than us. ”

Another person asked, "So how do we distribute the proceeds?" ”

Wells said with a smile: "I think, according to what we said before, according to the proportion of contributions. ”

In fact, it is not only the Americans who are fighting the idea of the agency of the two new drugs in Nanguang. (To be continued.) )