Chapter 471: A Small Incident Caused by Airlift

Fang Mingyuan, who put down the phone, couldn't help frowning, Uda Zhong's idea, in theory, is really good, and it must be able to set off a sales boom of MD in Japan. But now it's mid-to-late June, and if nothing else, "Terminator 2" will be released in North America in mid-July, and the premiere in Japan will not be in early August at the latest, so the time is a little tight.

Moreover, although Fang Mingyuan does not know Cameron's arrangements for their premiere in Japan, it is also conceivable that for the whole of Japan, the movie tickets for the premiere must be a lot of monks and porridge and few want to get a batch of movie tickets from it, which is not an easy thing Compared with it, the Hong Kong premiere movie tickets are better to get. After all, it's its own territory, and Hong Kong's population is not the same as Japan's.

But how many Japanese are willing to go to Hong Kong to see the premiere of "Terminator 2"? And if so, Fang Mingyuan will have to consider the possible negative consequences. Will it cause dissatisfaction among Hong Kong people? For the sake of Sega's business, and ruining Kumho's reputation in Hong Kong, it is to pick up sesame seeds and lose watermelons.

In addition, if Uda Naka's Jihua decides to implement it, there is also a question of whether Sega Co., Ltd.'s current inventory of MD is enough to maintain the required amount for the promotion campaign. Nowadays, on the Huaxia side, due to the large water in the Huaihe River Basin, it has had a significant impact on the transportation of goods, if Sega Co., Ltd. requires Deguang Electronics Factory to increase the supply of output, then the import of MD parts and the export of finished products need to find another channel.

Air freight can be a great solution, but it's not a long-lasting transportation route

Lin Lian, Lin Qidong and Xia looked at Fang Mingyuan in surprise, could it be that Fang was on the phone, the director of Sega Co., Ltd., Uda Zhong said something unsatisfactory? The three of them muttered in their hearts, but it was not easy to ask Fang Mingyuan.

Fang Mingyuan, who was standing at the table, pondered for a long time, and pulled out the latest map of China from the bookcase, if the finished product of MD could not take the Longhai line and go to Japan in Lu Province, then an alternative route would have to be considered, and then it would be a way to sail from Jindi through Ji Province to Tianjin City to Japan. But this line also has to take into account the problem that the railway sector is now running out of transport wagons. In such a large area of the country, the railway department is responsible for the transfer of a large number of disaster relief materials, and at that time, whether the wagons can be obtained in time will be a test for the transportation department of Deguang Electronics Factory

"Uncle Lin, Uncle Xia, you should rush back to the factory immediately, and ask the procurement department to contact Japan, and ask them to send the next two batches of MD parts to other suitable ports and ship them back to Fengyuan as soon as possible. At the same time, organize the employees in the factory to be prepared to work overtime in the near future, and on the Japanese side, Sega Co., Ltd. is likely to carry out a large-scale sales campaign, and I suspect that their MD inventory may not be enough. In addition, we contacted the people who were stranded in Lu Province and asked them to do their best to transport the goods to the port and send them to Japan as soon as possible. Fang Mingyuan assigned the task. Lin Qidong and Xia left in a hurry.

Lin Lian also went out to contact the domestic media, and wanted to do her best to publicize the matter of Deguang Electronics Factory airlifting products to Japan.

On the tarmac of Fengyuan Airport on June 17, a large cargo plane was being loaded, and the weather was beautiful, and it was drizzling, which brought a little coolness to the originally sultry weather.

On the side of the tarmac, seven or eight media outlets, including dozens of staff from newspapers and television stations, have already taken up positions and are interviewing the airport staff and relevant personnel of the Deguang Electronics Factory. Among them, there were even reporters from Huaxia TV and Qinxi TV.

Yu Rui hung her camera and carried a backpack in the crowd, taking a few photos from time to time. Now she is also a well-known reporter in the new generation in "Qinxi Daily", especially as everyone knows, Yu Rui has a good relationship with the management of Carrefour Supermarket, as long as she goes to interview, what she can say, Carrefour Supermarket will never hide it from her. In this regard, Yu Rui is secretly happy in her heart, in fact, she and Fang Mingyuan have a good relationship, and sometimes they will have fun together at Su Aijun's house. Like this time, it was Fang Mingyuan who called her to tell her that there was such a thing.

"Sister Yu, this Deguang Electronics Factory is really a big deal, just for the goods to arrive on time, they actually use the plane to air transport the goods, do you think they can still make money?" followed her was a young girl who had just left school and had a little green on her face, and said with a look of surprise.

"Of course, you can't make money, think about it, this thing was originally transported to the coastal areas by rail, and then shipped to Japan, but now it has to be transported by air, this time is fast, and it also avoids the big water in the Huai River Basin, but the cost is naturally high. The beautiful thing of asking the horse to run and not giving the horse grazing is only found in fairy tales. Someone next to him said.

Yu Rui glanced at the man, he was a young man of twenty-six or seventeen years old, looking good, he should also be in the media industry, and he was quite handsome.

The man stretched out his hand and said with a smile: "Meet me, I'm Chang Sheng, a reporter from Qinxi Provincial TV Station, which media are you from?" He has been paying attention to Yu Rui and the two of them for a long time, Yu Rui looks very beautiful, and although the little girl who followed her still looks a little green, she is also a beauty.

Yu Rui stretched out her hand and shook hands with him and said, "Qinxi Daily" reporter Yu Rui, she is my assistant Zhang Ying. ”

Chang Sheng's eyes lit up, and he looked Yu Rui up and down a few times and said, "You are the beautiful reporter who often reports on Carrefour supermarkets? ”

"I can't talk about beautiful women, I'm just an ordinary person," Yu Rui said lightly. Although Yu Rui has also issued a lot of weighty reports in recent years, it is because of her beautiful appearance and many jealous people that she always says what beautiful reporters are, and the implication is that Yu Rui did not rely on her ability but her face to get her current status. So Yu Rui was annoyed when she heard these four words.

Chang Sheng saw that Yu Rui seemed to be a little displeased, but he didn't understand what the problem was.

"So since you can't get the money, why does Weishenme Deguang Electronics Factory insist on air freight?" Zhang Ying asked curiously.

"It's not for the sake of fame and showmanship," Chang Sheng said with a disdainful face, "advertising himself in disguise." You think, they advertise on TV, radio and newspapers, and they have to pay for advertising, but now it's okay, and as soon as they come out like this, and the media reports it, they will not promote themselves for them. Compared with advertising costs and future revenues, what is that little bit of air freight?"

"Ah, why didn't I think that there would be such a layer of effect" Zhang Ying slapped her face and said, "Sister Yu, they are so smart, they can actually think of taking this opportunity to advertise If it is calculated like this, they will save a lot of advertising costs." Seeing Zhang Ying's slightly respectful gaze, Chang Sheng's heart was as refreshing as having just drunk a glass of cold draft beer.

"These companies just think of some crooked ideas, be smart. Deguang Electronics Factory has set a precedent this time, you see, similar news will definitely be indispensable in the future" Chang Sheng made a regretful look, shook his head again and again, and almost sighed, "These unworthy means are just a momentary speed." If an enterprise wants to grow, the most fundamental thing is to do a good job of its own products......"

"Reporter Chang, do you know what Deguang Electronics Factory produces? Why don't I seem to have seen the products of Deguang Electronics Factory in the Fengyuan market?" Yu Rui sneered. Like Chang Sheng, she has seen a lot of people who express themselves by criticizing others. Yes, Yu Rui has also seen that Deguang Electronics Factory is indeed like Chang Sheng said this time, and intends to use the saved advertising costs to make up for the economic losses caused by air transportation. However, Chang Sheng ignored one point, and the causal relationship between the two was reversed by him.

To be precise, Deguang Electronics Factory adopted the method of air transportation in order to ensure the timely arrival of the goods, and then in order to make up for the additional cost caused by air transportation, the news was revealed to the media in Fengyuan. And not just to put a soft advertisement, I thought of air freight. As soon as this causal relationship is reversed, the meaning of the matter changes completely.

"This ......" Chang Sheng couldn't help but get stuck, he only knew that he came to report on a joint venture today, because the heavy rain in the Huaihe River blocked the traffic, in order to ensure that the goods could arrive in time, he did not hesitate to carry out air transportation, but what Deguang Electronics Factory produces, where this batch of goods is transported, he still doesn't know in a hurry. But it doesn't matter, for a while, someone will definitely be interviewed in this Deguang Electronics Factory, and I won't know at that time.

"Sister Yu, I know this, Deguang Electronics Factory is a joint venture established by our Fangjia family in Qinxi Province and Sega Co., Ltd. of Japan, mainly to produce electronic game consoles of Sega Co., Ltd., all products are exported to Japan, not in the domestic market" Zhang Ying said inexplicably.

"Uh...... It turned out to be a commodity that was not sold in China at all......" Yu Rui said in a long voice, "Then is there any point in them playing this kind of soft advertising in China? At least in the short term, I don't think it makes any sense." Unless, the government can deregulate game consoles.

Chang Sheng's white face couldn't help but show a trace of embarrassment.