Chapter 0499 Who is this Miss Xiangjiang?

After the scene on the beach was completed, the filming activities of the crew of "Protecting Flowers" in Xiangjiang came to an end and moved to Treasure Island.

However, Tang Huan did not go with him, and he still had to deal with some affairs, such as the celebration of Media Asia TV.

Roughly calculated, it has been more than three years since Media Asia TV was under the name of Tang Huan, and now it has successfully transformed and found its own positioning, that is, the news reports cover the full range of Xiangjiang politics, finance, social and people's livelihood, and even international trends.

Although there is no concept of credibility survey at this time, it can be seen from the fact that several famous foreign-related hotels in Chinese mainland provide media TV programs to meet the needs of Xiangjiang businessmen, and it can be seen that the elite class of Xiangjiang has become inseparable from Media Asia TV.

After all, the official media of Xiangjiang is mainly Xiangjiang Radio, and when it comes to television affairs such as public education, it is also in cooperation with the previous Li's television.

Back in the beginning, when Li's TV fell into the hands of Tang Huan, because of its deep mainland background, the attitude of the outside world was very suspicious, and there was even a lack of high-level TV station departures.

But now, Media Asia TV has proved with practical actions that it is still a TV station serving the local area of Hong Kong, and compared with the past, the program is more professional and the international vision is broader.

Before you know it, the public has adapted to this shift in television and recognized its authority in journalism.

Of course, this kind of characteristics of running a station virtually divides the audience, and the audience groups that Media Asia TV strives for are mainly elites, while the bottom public still favors TVB, which focuses on the production of entertainment program content.

In fact, with the development of the times, the change of people's attitudes, and the rising cost of programming due to economic inflation, it is no longer possible for a TV station to enjoy the same elegance as it did a few years ago. I liked all the audience.

If TVB wants to make a profit, then let it go a little; After a football club is successfully operated, it can become a city hero, and after a TV station is successfully operated, it can control the right to speak, and Tang Huan, who is not bad for money, obviously likes the latter more.

What's more, even if the two TV stations are in different directions. But TVB is not easy.

In addition to DreamWorks' unflinching performance in the production of TV entertainment content, Media Asia has continuously invested in hardware construction, and videotapes have completely replaced film; The viewing range covers the whole territory of Xiangjiang, and even Nanyue Province can be watched...... and other achievements, but also forced TVB to keep up. It's equivalent to a kind of financial competition.

It can be said that Run Run Shaw and Fang Yihua, who are becoming more and more accustomed to being natural in movies, have to change their concepts on TV, at least at the current stage.

This is most evident in Jin Yong's martial arts drama "The Legend of the Condor Heroes" filmed this year.

Before the start of filming. TVB launched a huge public solicitation of actresses to win public attention.

Due to the cramped area and large number of people in Hong Kong, TVB finally chose to shoot on Lantau Island. For the sake of the snow scene, it is necessary to purchase snow guns from Japan, which costs a lot of manpower and financial resources.

Whether the producer is attentive or not can also be seen from the details. For example, the soundtrack of "The Legend of the Condor Heroes", especially the theme song jointly sung by Rowan and Jenny, was well received.

This quality excellence. made "The Legend of the Condor Heroes: Iron Blood Pill Heart" hit a new high in ratings after it was broadcast on February 28.

Compared with last year's TV series "Dragon Babu", the response always feels inferior. "The Legend of the Condor Heroes" is undoubtedly popular with half the sky.

In Tang Huan's view, as long as he is willing to invest in filming, there is nothing surprising about the success of "The Legend of the Condor Heroes".

You must know that in 1976, when Jiayi TV filmed the first version of the TV series "The Legend of the Condor Heroes", the audience was as many as one million. made Mi Xue, the actor of Huang Rong's likable role, directly popular all over Xiangjiang.

TVB publicly solicited heroines before filming started, not to offset the influence of the first version of "The Legend of the Condor Heroes" a few years ago, after all, Mi Xue is still the top actress in the Xiangjiang entertainment industry, if you choose a female artist hastily. The fruit is unpredictable.

The sensational effect caused by "The Legend of the Condor Heroes" was the first absolute success of TVB after Li's TV was changed to Media Asia TV, which made its ambitions swell sharply.

So after entering May, TVB confidently broadcast the second part of "The Legend of the Condor Heroes" "East Evil and West Poison", and "The Legend of Empress Qiying" collided head-on, and there was a ratings war that was rare in the past two years.

"The Legend of the Empress Qiying" is one of Liang Yusheng's masterpieces, and the historical background of the story is the period of the Tang Dynasty Empress Wu Zetian, in which the palace secrets and the martial arts storm interact and are exciting.

To put it bluntly, brain holes, palace fights, and tears...... and so on, everything is available.

Don't forget that among the screenwriters of DreamWorks' TV series, there are masters like Wen Ruian, who have always been extraordinary in the adaptation of such costume martial arts dramas.

In addition, DreamWorks has always been willing to invest money in high-quality dramas, so that the costumes, sets and other links are also quite in place.

The TV series "The Legend of the Empress Qiying", which did not appear in time and space, was filmed with a brilliant atmosphere and beautiful beauty, which made Liang Yusheng full of praise.

The cast is naturally extremely luxurious, the actor Li Yi is played by Liu Songren, Wu Xuanshuang is played by Mi Xue, Shangguan Wan'er is played by Yu An'an, Changsun Bi is played by Zhang Delan, and DreamWorks also found Pan Yingzi to play Wu Zetian.

When "The Legend of Empress Qiying" was promoted to the public, the gimmick was the love-hate entanglement of a man and three women in the complex political background of the play, as well as Mi Xue's self-challenge in acting, because she played Wu Xuanshuang is an ice beauty, which is very different from her past image.

Of course, when "The Legend of the Condor Heroes: Iron Blood Dan Heart" and "The Legend of the Empress Qiying" were in the ring, Mi Xue, the successful predecessor "Pretty Huang Rong", also became a concern.

The result of the fight between the two sides - you come and go, there are mutual victories and defeats, which also reflects the difference in the development direction of the two TV stations, the bottom is accustomed to watching "The Legend of the Condor Heroes: Iron and Blood Danxin", and the elite class favors "The Legend of Empress Qiying".

But this does not mean that the ratings of "The Legend of Empress Qiying" are not good. Don't forget how strong the appeal of the elite is, especially the pen of talented women like Yishu, Lin Yanni, Hu Yinmeng, etc., which is not ordinarily powerful, and has made various analyses of the tragic colors of the characters in the play who can't help themselves in the political situation at that time.

Whether it is to borrow from the past or to over-interpret, the psychology of the elite class in Hong Kong during this period is very wonderful. The performance is the admiration for this TV series.

In the end, TVB couldn't stand it anymore and accelerated the broadcast speed of "The Legend of the Condor Heroes: Iron and Blood Dan Heart", which can be regarded as ending this ratings war in advance, which will inevitably lose both sides if the fight continues, after all, it is TVB's turn to celebrate in the second half of the year, although it is also not every five and ten, but if it is also disrupted, it will be ugly on the face.

In this regard, Hu Yinmeng, who is on Treasure Island, said unceremoniously on the phone, "TVB still can't change the problem of being stingy." Otherwise, "The Legend of the Condor Heroes" would not have been filmed and broadcast separately. You see, the more humble it must be. ”

"TVB is equivalent to a pair of two, and in the face of Media Asia TV and DreamWorks at the same time, of course you have to be careful." Tang Huan, who had no interest in this fight, laughed and asked, "When will you go back to Xiangjiang to sit down, don't be absent from work anymore, I will leave in a few days." ”

"What is absenteeism?" Hu Yinmeng suddenly became angry, "I'm going to be busy with two movies at the same time - "The Wrong Car" and "A Day at the Beach". All of them are very important high-quality productions that reflect the social style of Treasure Island. ”

"Then it's all over to Zhang Aijia to be responsible, and Xiangjiang won't be peaceful in the second half of the year. You'll have to keep an eye on how DreamWorks works. Tang Huan urged.

……

The day before the celebration of Huanya TV, there was no obstacle to "The Legend of Empress Qiying", and the ratings of the finale were the same as "The Legend of the Condor Heroes", exceeding ninety percent.

At the end of the struggle for the throne, Li Yi, who lost his beloved wife and eldest grandson Bi and re-intervened in the secular dispute, was poisoned by Princess Taiping. Shangguan Wan'er married the new emperor, and Wu Xuanshuang endured her grief and took Li Yi's son Li Ximin to rely on her life and go away.

Such a tragedy, coupled with the mournful theme song sung by Zhang Delan. Let the audience in front of the TV sigh.

Therefore, some people joked that tissue manufacturers should thank DreamWorks, because almost all of the costume martial arts dramas filmed by DreamWorks recently ended in loneliness and tragedy, and the audience had to prepare tissues to wipe their tears.

Another well-informed person disclosed that the magnificent historical background of the Tang Dynasty in "The Legend of the Empress Qiying" has aroused strong interest in the people of Xiangjiang, and TVB has realized this and plans to shoot a historical martial arts drama with the theme of the Xuanwu soldiers in the early Tang Dynasty.

Probably, a new wave of TV drama genres is about to become popular.

……

It was very coincidental that Tang Huan met Li Jingwei of Jianlibao on Media Asia TV.

"You're not really here to advertise, are you?" Tang Huan asked funny.

"Professor Tang's marketing method is very effective, and I think that if you do a little publicity here in Xiangjiang, you don't have to expect to make a difference in this market, but if you take this qualification back to the mainland, it will definitely attract more consumers." Li Jingwei hurriedly explained carefully.

"You've got a glow in your head." Tang Huan smiled noncommittally.

In fact, by sponsoring this year's CCTV Spring Festival Gala, Jianlibao has become well-known across the country.

At present, the person in charge of CCTV is from the revolutionary era, very courageous, and the above requires to enrich the cultural life of the people, but what to do if the funds are insufficient, so he did not hesitate to hit it off with the national brand Jianlibao.

Of course, the opposition was endless, even to the highest level, but the chief's sentence "If you want the horse to run, you can make the horse not eat grass" ended all the controversy.

Seeing Li Jingwei tossing like this, he should have tasted the sweetness brought by the momentum, Tang Huan didn't say anything, and he also felt that he couldn't talk about "too much" at this stage.

"Mr. Tang, I heard that Xiangjiang is going to hold the first Xiangjiang International Marathon, isn't this the time for our sports drink Jianlibao to show its talents?" Li Jingwei looked at Tang Huan with a blank look, and the meaning of asking for a recommendation was written on his face.

"I really don't know if the people of Xiangjiang like the taste of Jianlibao, if you are willing to try it." Tang Huan nodded, raised his hand and beckoned the assistant to help Li Jingwei with this favor.

……

This year is not a May and 10, so the celebration of Media Asia TV is just an internal event, relatively low-key, and no celebrities are specially invited to participate.

But what was surprising was that as soon as Tang Huan attended, Fang Yihua came to visit on his heels.

"This year, TVB's development momentum is very strong, the second part of "The Legend of the Condor Heroes" has just finished broadcasting, and the Miss Xiangjiang election is about to open again, which makes the audience want to stop, and Miss Fang can be said to have made great contributions." Tang Huan smiled and complimented.

"Tang Sheng has won the award, I came this time to invite Tang Sheng to attend the finals of this year's Miss Xiangjiang." Fang Yihua smiled slightly, "I invited Tang Sheng last year, but Tang Sheng was too busy at that time, this year Tang Sheng has been in Xiangjiang for so long, he should have time to enjoy his face." ”

"I'm going to attend the world premiere of the movie '007' in London on June 6, and the timing should be arranged." Tang Huan nodded, "By the way, who is this Miss Xiangjiang?" ”

Tang Huan has a certain interest in Miss Xiangjiang, the reason is her star-making ability, but it is limited to this, after all, there are more Xiangjiang rich second generations who are eager to rush to it, and he can't make this troubled water.

And every Miss Xiangjiang contest is a time when the media do everything they can, from the very beginning of pretending to be a staff member to sneak in and take pictures, to simply arranging undercover agents to participate in the election to break the news throughout the process, so that this event has reached the level of attention.

Of course, TVB, as the organizer, is also strictly guarded.

Therefore, low-level "stealing" may not be difficult for the rich, but it is not so easy to "poach" high-level ones.

After all, every candidate for Miss Xiangjiang must have a nominee, and from this level on, people will fall into TVB's sphere of influence.

"Mr. Tang is so busy, it's normal to not know." Fang Yihua was obviously prepared, took out a picture album, and handed it over.

Tang Huan didn't have to hide his preferences, so he began to look through them casually, looking for "acquaintances" against his memory.

Fang Yihua carefully observed Tang Huan's expression, and saw that he was turning quickly, and he looked a little careless, but when he reached the penultimate page, his movements stopped.

Fang Yihua was secretly overjoyed, and said in her heart that she was afraid that there would be no one you could look at.

"No. 29 is a hot candidate for this year." Fang Yihua introduced diligently.

"I also feel that this girl is very star-like." Tang Huan smiled playfully, closed the atlas, and returned it, "There is a lady from Lao Fang who will personally invite me, and I will definitely go at that time." (To be continued.) )