Chapter 187: Two Kings

readx;? Then came the beginning of the school year in March, and NTU restored the bustling scenery of the university town from the sparse study rooms of dormitory students and the occasional few bicycle wheels rolling in the dusk between holidays. Pen, fun, pavilion www. biquge。 info、qb5。 \

Su Can's college life is still going on, Li Han, Zhang Xiǎoqiao, Xiao Xu and others are also rushing into the dormitory, not knowing that Su Can's vacation in Phoenix, all kinds of thrilling events happened, there are people in prison, some people have lost their power and wealth, some people have rubbed shoulders with seemingly dazzling happy lives or misfortunes, some people have almost passed away from his life, and he and his family have almost been reduced to bad times in the political game, these are all stories left behind in that city, and they will probably be talked about for a long time。

Lin Luoran refused Wei Yuanhu's entry into the BI, and Wei Yuanhu also returned to Beijing, but Lin Luoran didn't know if he would come again this summer or winter.

Su Can and Tang Yu returned to NTU and entered the second semester of their second year of college. Su Can likes to be in the dormitory of NTU, there are books full of ink fragrance, printers and shredders that always smell of plastic, even washing machines that smell of foam, and coffee machines that emit the smell of coffee beans in the air.

This is the enviable 602 bedroom. That's everything on campus, the bike and study room, the library and the person you hope to meet, ordinary differential equations and general-function analysis topology vectors, and the old C+ textbook of NTU with generative programming without Loki and MPLPS.

Li Han slept until near noon, shouting that the cafeteria was about to open and go down to eat. Zhang Xiǎo Bridge occasionally passes by downstairs when he looks at the back of his former NV friend sitting behind another boy's bicycle when he walks out of the NV dormitory opposite, and occasionally feels sentimental, although his family has bought a BMW car, a silver paint five series imported this year, but he doesn't think that the NV child will be as happy as he is now when he sits next to him.

Xiao Xu sometimes recited some philosophical sentences, such as "Life is like calculus, and it is a cruel fact to decompose it to the limit in the wrong direction." "Sure enough, he is a master of the philosophy department. But sometimes Su Can will also see him sitting in front of the computer to save some company profiles and information, and sure enough, the metaphysical master will finally have to eat and can't escape the problem of real survival.

A lot of things are evolving inadvertently.

In April, Lin Guangdong and Zhao Mingnong's Shushan jointly established Shangdao Hezong Culture Co., Ltd. officially operated, "Shangdao Hezong Company is located in a two-story business building not far from Hengshan Road, where Pineapple Media is located.

This was originally a supermarket, and it was redecorated again for Shangdaohe, which was avant-garde and in line with the company's image, and the most prominent sign on the main façade was a strong and crisp red sè large "Shang" cursive script.

On the day of its establishment, Su Can and Qiao Shuxin, as well as Zhang Guo, the head of the technical team of Facebook Chinese, all came to visit, and everyone looked at Lin Guangdong and sighed, "This word is domineering!"

"The last book event in Beijing, Shanghai and Guangzhou, Shushan's appearance was nothing more than a surprise, and what was even more surprising was that Shushan openly stated that it would successively introduce more than 40,000 outlets across the country into periodicals and inject more channels into the channel, which was in this case" to launch the cooperation between our pineapple media and Shushan. Shangdao Hezong was established by taking advantage of the situation, and now the four telephones of Shangdao Hezong are constantly "calling in, and the journals that I hope to cooperate with are almost out of conversation." Lin Guangdong went to Phoenix, where Su Can is located, a while ago, stayed for a few days to complete the legal documents of Phoenix Industry and Phoenix Investment Holdings, and rushed back to Shanghai non-stop, and he has been busy with this matter recently.

Walking in the newly renovated new office area, Lin Guangdong introduced to the accompanying people.

"The sales channels of periodicals are nothing more than newspaper kiosks, shopping malls, convenience stores, subways, and airports. What we have created is the fifth model, that is, the way of issuing and selling periodicals through stationery stores through the strong channels of Shushan. Most of the periodical sales in Beijing are concentrated in large commercial supermarkets, which is not well developed. The most developed is Shanghai, with more than 2,000 convenience store outlets, and the suppliers are New Oriental Distribution and Jiuyuan Service Company. There are about 400 in Guangzhou, and it has been divided among several companies, and in this regard, the newly established Shangdao Hezong has the advantage of completely surpassing them. Our retailer model stores in the three places have the strength to compete with them. This kind of sales method is the easiest to integrate into people's lives, and it is easier to form a fixed journal buying group. ”

Therefore, in terms of the distribution of sales outlets, "we are not worried, and the layout in the three places has a trend of rapid development and spread, so it can be said that if we look at it comprehensively, "we should be regarded as the largest channel publisher in the three places." Lin Guangdong rubbed his eyelids, obviously his eyes were swollen after the hard work in the past few days, and said, "But this does not mean that we have mastered the periodical distribution market in the three places, and there are two most important positions" The first is the subway, and the second is the airport. ”

"Among the three subways, Shanghai Metro is the strongest. The largest number of outlets, close to a hundred. The most important thing is that if the channel provider wants to enter, it must cooperate with the subway company, and we are also talking with the Shanghai Metro Corporation, but their requirements are quite harsh, not only to account for 49% of the shares, but also related restrictions, they only sell the right to operate, and the ownership of the outlets still belongs to them.

The Beijing subway is also a plate of iron, and it can't be drilled into. Only Guangzhou Line 2 is currently in the bidding process, which is the breakthrough for us to enter the Guangzhou Metro and occupy a larger market share. ”

Qiao Shuxin said with a smile, "In just one or two years, Mr. Lin has jumped from the bottom of the food chain to the upper level of the food chain from looking for channels to contact distributors for the distribution of magazines in Shanghai. ”

Su Can also said, "Now that the industry mentions Lin Guangdong, it is probably also a legend, relying on Shushan to surpass the old channel providers, which is probably the embodiment of the blue ocean strategy." In the past, many people who kicked Mr. Lin in the face are afraid that now they have to come to have a good relationship with you. ”

Lin Guangdong raised his eyebrows, "Blue Ocean Battle, where is the Blue Ocean Strategy so easy to do" The newly established Shangdao Hezong was added too many tasks at the beginning, to win 60% of the market of periodicals in Beijing, Shanghai and Guangzhou in a short period of time, and become such a behemoth's dream, or crazy ideas are whipping me all the time, I don't dare to relax for half a minute... So people are all bi. I still need more support. ”

Su Can looked at Lin Guangdong's false fire of staying up late in the past few days, didn't dare to annoy him, and said with a smile: "Can the Shanghai Metro Corporation talk to us, I will negotiate with Liu Changhui and others on this point." ”

Liu Changhui definitely hopes to see Lin Guangdong's local channel issuer "carve up half of the market in Beijing, Shanghai and Guangzhou." Now the country is consolidating the periodical industry, and it has a mouthpiece channel that can exert great power at critical moments. This is a manifestation of capital, the current three periodical markets are actually largely lacking a unified standard, and the intervention of the upper and third regions has great benefits and benefits for the more comprehensive markets of the three places.

"It's not easy for me to get to this point. Lin Guangdong smiled, and several people walked into an office where a staff meeting was held, Lin Guangdong went to the podium and pulled down a hanging drawing, which had an intuitive diagram on it: "Next is the airport channel of the three places, among the airports of the three places, Guangzhou Airport is the only airport that does not require admission fees, while the admission fees of other airports are quite considerable, and it is quite difficult for ordinary periodicals and distribution companies to enter without financial resources." If it's just a matter of financial resources, I don't think there's a problem with it. But the key is local protection. ”

"Several channel providers in Guangzhou belong to airport enterprises, Shanghai Hongzhao Book Co., Ltd. of Shanghai Hongqiao Airport is also a tertiary industry of the airport, and the Capital Airport Nazheng Newspaper and Periodical Publishing Company of Beijing Capital Airport belongs to the national Nazheng system, so it is not surprising that they can enter Beijing Airport. However, most of the retail outlets at these airports are mainly books, and the retail sales of periodicals are quite limited. That is to say, there is no channel company that operates periodicals and magazines in the real sense of the word at the capital airport, and we can start from this aspect and win the right to operate the airport's retail newspapers, which may be very difficult, but it is worth a try, and success, is a wonderful move. In this way, all powerful periodicals that want to enter the capital airport will probably have to be the first to move closer to us. In this way, it also improves and consolidates the popularity of Shangdao in the industry. ”

Su Can didn't know how to describe this feeling, Lin Guangdong's previous pineapple media in Shanghai was only a xiǎo magazine company, a very little-known magazine, and it could barely earn some advertising money by building momentum a few times.

Up to now, the establishment of Shangdao Hezong is a real milestone leap.

He means that the strategic map in front of Lin Guangdong has been raised from the situation of seeking various distribution channels in Shanghai and facing local blockades at all times, to the height of not only being in Shanghai, but even in the three most economically developed cities in China.

Shangdao Hezong wants to win 60% of the market in Beijing, Shanghai and Guangzhou, including retail outlets, subway and airports, this layout of the way, more to see its grandeur and courage, and a higher goal is to achieve a more advantageous position in the rapid changes in the journal pattern in the future, from Beijing, Shanghai and Guangzhou to the national field!

This is the true purpose of the Upper Path. Zhao Mingnong, the boss of Shushan with a nationwide access channel, and a failed teacher who retreated halfway to engage in business, combined with ambition.

"As long as we grasp more than 60% of the channel market in Beijing, Shanghai and Guangzhou, according to the trial report on operating profit and loss, we may achieve a main business income of more than 500 million yuan, a net profit of about 40 million yuan and no need to borrow Liangxing development, these are very exciting?"

Everyone listened quietly to Lin Guangdong's words in the conference room, knowing that what Lin Guangdong said today would become a reality in the near future, and this feeling was difficult to put into words, as if he was creating history himself. ………… , Qiao Shuxin sighed a lot, and said to Su Can after coming out, "Facebook Chinese as of last month's statistics, the number of members increased to 8 million, from the end of last year to the first half of this year, the membership rate increased amazingly, and now the daily new users are about 100,000, which is probably related to the newly launched "Facebook" instant chat tool, even I doubt that the public relations team that only employs ten people is enough for us." And so far, we are still burning money, and we are not generating profits: "Burning the money of American Facebook, burning our own money, this money will have to be huā light sooner or later, are we going to start financing?"

Su Can knows Qiao Shuxin's worries, if Facebook Chinese has always needed the blood transfusion of American Facebook, the profit model is lacking, the source of funds is too fragile, and at the same time, it will squeeze the development speed of American Facebook. You must know that there are now 500 people in Palo Alto's Facebook headquarters, and the money burned is quite amazing. No one knows how long will it be for Facebook to sell its stake next, a year later, or half a year?

"In addition, if we only rely on unilateral capital injection from the United States," Qiao Shuxin pondered for a moment before he said meaningfully, "We can't be truly independent." ”

"I know that the issue of hidden rights in the United States is very serious now, and coupled with the rapid development of cross-border development, it is easy to become a warm chuáng that breeds all kinds of problems. Some people use her as a weapon of political attacks, using dirty ways to incite certain movements behind their backs. There are also attempts to stir up national contradictions. Islam has also been in a lot of trouble lately, boycotting and crusading against Facebook because of the deliberate demonization of some people. You mean these questions?"

The rapid development of Facebook has gradually produced a radiant influence in Europe and the United States, but it has also brought about a hidden disaster.

"Tools are destined to become an excuse and a black cauldron for human beings to drive sinful and dirty. Su Can sighed, "Are you afraid that once the movement on the US side increases, even the domestic Facebook Chinese will be implicated?"

Qiao Shuxin nodded, "There are many reasons, such as this, such as the hidden danger behind the American Facebook, from a purely rational point of view, if it goes out of business tomorrow, we will be forced to face the danger of being sold or bought at a low price, and there will be too many people who want to sweep us away." ”

Su Can agrees with this, not to mention competitors, that is, Zhanhua in Shanghai is constantly supporting technology companies to compete with Facebook Chinese, such as the campus network that has recently invested in the rise, and is also gaining popularity through the means of building momentum, and secretly digging the corner of Facebook Chinese, many middle-level and even high-level people have been approached by them, and the price is not low, but middle-level employees they disdain to pull in, the salary of Facebook middle-level employees is 200,000 annual salary, to dig up limited value manpower at a greater price, they will not do it," In addition, Facebook itself belongs to Internet 3.0, and it is too fast. It can organize people from different regions but share common ideas at too fast speed, and can quickly flow ideas, reach consensus, or accept certain ideas that cannot be recognized at home, including interaction with foreign countries. It's not a good thing, or even a very bad thing..."

Su Can gently rubbed his brows, every word of Qiao Shuxin had weight.

"There are also problems that arise in the United States. That young man at the Palo Alto Glass House headquarters. Your good friend, now he may be on the verge of becoming the world's most dynamic, most growable, and future president of the largest company by market capitalization, and the emerging leader and king of Silicon Valley.

I know that you used to be in the United States, and you wore the same king's crown with him, and shared the same queen at the banquet. ”

"Can I correct it, I remember that I was holding Tang Yu in my arms at that time. Su Can said dissatisfied.

"That's not the point", Qiao Shuxin paused, "The point is that in real life, in a world where we are piled up by capital and power, there are no two kings. ”

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