Chapter 5: Matsumoto Masanori, who is in trouble

Fang Mingyuan leaned back in his chair and closed his eyes in contemplation. Fang Mingyuan, who has experienced the previous life and understands the overall layout of the Japanese steel industry in China, is not surprised that Matsumoto Masamichi, who represents Nippon Steel, jumped out at this time.

The Japanese steel industry led by Nippon Steel has been deployed in China for many years, and it can be said that these large and medium-sized state-owned iron and steel enterprises in China first think of Japanese steel companies and Nippon Steel when purchasing equipment, introducing jishu, and seeking joint ventures. This is what Nippon Steel aims to achieve.

And if nothing else, the central government will soon open up the way for domestic private capital to enter the steel industry, and the Fangjia Iron and Steel Plant project, which is now under construction, is likely to be one of the first few Sīying steel plants to be put into operation. Then, as a pioneer, Fangjia Iron and Steel Plant's choice in equipment procurement and jishu introduction will become an important reference for other private enterprises that will enter this industry later.

After all, the owners of sī enterprises are different from those of the officials of state-owned enterprises, and they think more comprehensively and for a longer time. The Japanese steel companies, led by Nippon Steel, have tried all kinds of methods from the leaders of state-owned enterprises, but in front of these business owners, I am afraid that they will not have such remarkable results. Therefore, Matsumoto Masamichi valued the Fang family so much, and even did not hesitate to use such preferential conditions as being included in Japan's economic aid project to China to win over Fang Mingyuan, in order to get the Fang family's purchase order. In order to set a benchmark for the Fang family. The companies that led the company to enter the steel industry are also moving closer to the Japanese steel company.

To put it psychologically, if Fang Mingyuan in his previous life didn't know the ups and downs that Huaxia Iron and Steel Industry had experienced, he would definitely be very tempted by the preferential conditions proposed by Matsumoto Masamichi. Although the interest rate of 3 percent is already a loan shark for the Japanese, it is a more favorable interest rate than a loan from a bank for state-owned enterprises, which are difficult to find loans.

So, Matsumoto Masamichi must be extremely confident that he can hold himself in the palm of his hand now, right?

"Chang, the conditions you gave to this Fang family are too favorable, right?" Ichiro Tatsumoto, head of the Intelligence Collection Division of the Nippon Steel Office in China, asked with some confusion. In the first negotiation with the Fang family today, Matsumoto Masamichi proposed that he could provide a yen loan for the Fang family to purchase Nippon Steel equipment and jishu, and it was a long-term low-interest rate loan to aid China, which was unexpected by everyone. In Ryamotoichiro's view, such a condition can be used as a killer weapon for the final word in the negotiations, rather than a bait thrown at the beginning of the negotiations.

"Too good?" Matsumoto Masamichi smiled slightly.

Ryamoto Ichiro nodded and said, "Yes, for the people of Shina, the executive ......"

"Long Ben-kun!" Matsumoto Masayo interrupted Ryūmoto Ichiro's words and said sharply, "I don't care how you call Huaxia people in China, but in Huaxia, I hope you will pay attention to your identity and don't bring unnecessary trouble to the company!" ”

"Hello! The subordinates know that they are wrong! Ichiro Ryumoto jumped up from his chair as if he had a spring on his buttocks, bowed deeply.

"Long Benjun, you are responsible for intelligence collection in the office, responsible for collecting the policy trends of the steel industry in Huaxia, as well as the business intelligence of these enterprises, and I don't have a deep understanding of the situation of the Fang family who has just entered the Huaxia steel industry, which is also understandable. However, I have to warn you that if you belittle your opponent because you are too arrogant, it is very likely to bring huge losses to the company! The steel companies of European and American countries are very dissatisfied with the dominance of Japanese companies in the Chinese market, but they are suffering from no suitable opportunity to break the current pattern of the Chinese steel industry. Matsumoto's tone softened a little.

"Executive, do you mean that steel companies in Europe and the United States have also taken a fancy to Fang's orders?" Ryūmoto Ichiro looked surprised.

Although Matsumoto Masamichi also knew in his heart that Ryamoto Ichiro, as the head of the Intelligence Collection Division, how could he not know that the steel companies of those European and American countries in China were also actively contacting the Fang family, trying to break through the siege of Japanese steel companies, but he still liked to enjoy Ryamoto Ichiro's surprised and adoring eyes.

"Hey, Albert Steel, I'm afraid it's the most active one of them!" Matsumoto Masamichi sneered.

"Shhh Ichiro Tatsumoto gasped, Albert Steel Company, a long-established steel company in Europe, a well-known Shijie company, compared with Nippon Steel, has a stronger foundation!

"So the executive must have a countermeasure?" Ryumamoto Ichiro asked repeatedly.

"Countermeasure? hahahaha...... "Masayamichi Matsumoto smugly daxiao. Ryamoto Ichiro hurriedly gave a thumbs up.

Countermeasure? In fact, in the face of the challenge of European and American companies led by Albert Steel, Matsumoto Masamichi did not have much certainty of victory. Judging from the current situation, it seems that the Fang family is not active in purchasing equipment and introducing jishu. And the Fang family seems to value European steel companies more.

Matsumoto Masamichi knows that the Fang family now has several stainless steel jishu in exchange for Albert Iron and Steel Company, which is still a new jishu that is not mastered in China, so whether to introduce jishu or not, for today's Fang family, the demand is not urgent.

And it's also a disadvantage for Nippon Steel. Everyone understands that since it is the Jishu in the hands of Albayd Steel, it is natural to give priority to the purchase of equipment from Albert Steel, which is the most suitable choice. Moreover, the representative of Albert Steel Company in China has just been replaced, and the new Fernand . Jacobs is tasked with expanding Albert Steel's market share in China, and he will certainly not let go of this rare opportunity.

In this way, one party has a demand, and the other party has an urgent desire to expand its market share, and the possibility of hitting it off between the two parties can be said to be very likely.

The reason why Matsumoto Masamichi hurriedly threw out the condition that he could help the Fang family apply for a low-interest long-term yen loan in the first round of negotiations was to avoid the possibility that the Fang family and Albert Steel Company would hit it off. At the very least, let the Fang family add some trouble to Albayd Steel when they want to choose Albayd Steel.

However, Matsumoto Masamichi did not know how much trouble this would add to Albert Steel.

First, Albert Steel has a strong foundation, and its influence in the Shijie steel industry is only above Nippon Steel, not under Nippon Steel. The equipment they export can be said to be all over Shijie. Even Nippon Steel Co., Ltd., led by Nippon Steel, had imported jishu and purchased equipment from Albert Steel in the early years. So at this point, Nippon Steel does not have much advantage.

Second, according to Matsumoto Masamichi's investigation of the other party, although the investment amount of 3 billion yuan is large, it is not a large amount that is difficult to raise for the Fang family. Not to mention the Fangjia restaurants, Carrefour supermarkets all over the country, as well as the Kumho Film Company in Hong Kong, the game company in Japan and other Fangjia industries, which are now thriving, can provide the Fang family with very considerable income every year, that is, the relationship between the Fang family and the Huaxia Jiāo Tong bank, can also ensure that in the case of collateral, the full amount of huge loans. This is something that many domestic enterprises in China do not have. Coupled with the close relationship between the Fang family and the Guo family, most of the Guo families will chā tuǐ any property under the name of the Fang family, so that the pressure of funds is even more insignificant.

Therefore, Matsumoto Masamichi knew very well in his heart that helping the Fang family apply for a low-interest long-term yen loan, which seemed to be a very good condition, was not as important to the Fang family as most people imagined.

Therefore, if you want to impress Fang Mingyuan's heart, Nippon Steel needs to increase the weight in your hand! However, what kind of benefits can he come up with to benefit Fang Mingyuan?

Matsumoto Masamichi has a headache, this problem, in fact, as early as half a month ago, when he learned that the top management of Huaxia would open up the steel industry to private capital in advance, he was thinking about it. Nippon Steel, as Japan's largest steel company, naturally has a lot of patents in its hands.

Moreover, due to the decline in global steel demand, changes in the global economic structure, and the emergence of developing countries that also have the advantage of advanced jishu and cheap labor, Japan's steel companies are inevitably facing severe challenges. Nippon Steel quickly responded to this, transferring those relatively backward or polluting production capacity and jishu to Huaxia through a series of business activities such as selling equipment, transferring jishu, and joint ventures with Huaxia Iron and Steel Enterprises, and remaining in China are naturally high value-added industries.

Ordinary jishu, it is estimated that the Fang family will not be able to look down on it, after all, they have in their hands, they already hold a few stainless steel jishu from Albert Steel Company, and Matsumoto Masamichi has also investigated, those stainless steel jishu, although not the top jishu of Albert Steel Company, but also reached the level of the mid-eighties, even in Asia, it can be regarded as an advanced jishu. At least more advanced than the jishu transferred by Nippon Steel to Huaxia Iron and Steel Enterprises!

But the transfer of high-tech jishu is not something that he Matsumoto Masamichi can decide, not only through the company's headquarters, but even with the approval of the relevant Japanese government department!

However, the loan is difficult to defeat the Fang family, and the transfer of Jishu can't suppress the Albert Steel Company, and there are not many cards that Matsumoto Masamichi can play in his hand!