The official representatives were South Korean Prime Minister Chen Yi-chung, Seoul Mayor Yeom P-hyun, and Roh Tae-woo, chairman of the Korean Olympic Committee and the Seoul Olympic Organizing Committee, the next South Korean president in the original time and space; As for the representatives of the chaebol, of course, it is the group headed by Li Jianxi of Samsung.

Tang Huan smiled and shook hands with each other one by one, and then, accompanied by Li Jianxi, boarded the bus from Gimpo International Airport and went straight to the Shilla Hotel in the center of Seoul.

After arriving at the destination, Tang Huan deliberately stopped and looked at the surrounding scenery from afar, and said with a smile: "I have admired the monuments of Seoul for a long time. ”

"As long as you have time, I'll accompany you on a tour." Li Jianxi heroically took it up.

"We have arranged a visit to Seoul in the next itinerary, and we will definitely let the richest man have a good time." Yeom Po-hyun eagerly added.

Forbes magazine has just announced a new edition of the American rich list, and although Tang Huan made asset adjustments in advance, he still sat on the throne of the richest man for the third time with a figure of more than 10 billion US dollars.

second-ranked oil tycoon Gordon Getty, with a net worth of $4.1 billion; John Kruger, who made a fortune by selling MetMedia's cable network, was not far behind.

Warren Buffett, one of Tang's investment partners, ranked 23rd with a personal fortune of $665 million.

On the rich list, the second and third places are tied together, and they are not the opponents of the first place. Such a huge gap is breathtaking.

In fact, this also reflects the importance of microcomputers to the world's major economies at this stage.

The three mainstream hardware platforms of Fangyuan personal computer, Fangyuan workstation and Fangyuan server are in full bloom. Plus the Fangyuan supercomputer that planted the flag at the pinnacle of the industry. It has pushed the market value of Fangyuan Computer Company to exceed $60 billion. It's almost on par with IBM.

Another major component of Tang Huan's net worth - EA, which is also a public listed company, originally dived sharply in market value after the collapse of the North American home video game console market, but the second-generation Xiaobawang game console caused by the dance carpet and the successful marketing during the Los Angeles Olympics made it shine again. The stock price is rising slowly, and Tang Huan doesn't listen to it if he wants to let it take a breath, which is really a happy and troublesome thing.

But then again. Even if you sell games, you can accumulate billions of wealth, but it may not be comparable to the identity bonus that computers can bring, and the attitude of South Korean politicians like Yeom Phu-hyun shows that the rich are also superior and inferior.

"Hopefully it won't cause you any trouble." Tang Huan said politely.

"We should do our landlord's friendship." Roh Tae-woo took over, "Mr. Tang's exemplary role in sponsoring the Seoul Olympics is of great significance to our next step. ”

Tang Huan laughed, "Of course, I am full of confidence that South Korea will successfully host the Seoul Olympics. ”

"After Mr. Tang is well rested, the president will hold a banquet at the Blue House." Chen Yizhong made a gesture of please and let Tang Huan into the Shilla Hotel.

The property here belongs to the Samsung Group, and was originally a "state guest house" for former President Park Chung-hee to entertain domestic and foreign dignitaries. However, after the completion of the State Guest House in 1979, it was no longer in use. As a result, Lee Byung-cheol, chairman of Samsung Group, acquired the entire mountain, including the State Guest House, and founded the Shilla Hotel in front of him.

Tang Huan was arranged to stay here, which can be regarded as Li Jianxi's entrainment of private goods, and since then, the Shilla Hotel has the qualifications to entertain the richest man.

After these political and business celebrities who came to greet them said goodbye one after another, the assistant reported in a low voice: "The suite has been inspected, and there is no problem." ”

South Korea is holding the Olympic Games with great fanfare, expanding its own influence, and enhancing its international status, of course, the forces in the north are very jealous, and although Tang Huan is only sponsoring the Seoul Olympics for commercial marketing purposes, it is indeed to promote the momentum, and the gun shoots the first bird, and it is bold over there, even with South Korea's protection, it is better to be careful.

Tang Huan bowed slightly, first washed his face, and then flipped through the collected information on the Korean side, so as to make some preparations for the next trip.

……

The meeting with South Korean President Chun Doo-hwan is a formality in the question, and the content of the conversation is inevitably broad, and the specific things must be implemented below.

Tang Huan first seized the time and determined the most important global TOP Olympic sponsors with the Seoul Olympic Organizing Committee headed by Lu Tae-woo. Fangyuan computer brand to further go global, inseparable from such a world-class publicity platform.

The Los Angeles Olympics proved to be a success, and the sponsors had to do the best in the process.

The Seoul Olympics will naturally be funded by South Korea, and there is no need to fight the idea of the enterprise, but the Seoul Olympic Organizing Committee also noticed in the process of inspection that the role of sponsors in the Los Angeles Olympic Games, such as the Olympic news center, ticket system and other application solutions sponsored by Fangyuan Computer, is very good, so it is natural to want to introduce it.

Hearing Lu Taiyu mention this, Tang Huan promised and was willing to help, and the two sides would cooperate for four years, and there was nothing that could not be discussed.

With this friendly atmosphere, Tang Huan's next trip was even easier. Roh Tae-woo and Yeom P-hyun, all of Chun Doo-hwan's cronies, although they can't accompany them all the time, they will attend the dinner arranged by Lee Jianxi all at once.

Samsung Electronics' semiconductor division has leapfrogged at the next generation of 1MB dynamic random access memory in product research and development, which makes Tang Huan curious about where the other party's confidence comes from.

Therefore, one of the key points of this investigation is to determine whether Samsung Electronics, which started late, is really capable of digesting the technology purchased from Zheru.

In Tang Huan's view, since Samsung has the financial resources and is willing to invest financial resources to manufacture 1MB dynamic random access memory to catch up with his Japanese counterparts, then he raised his hands in favor, after all, one more catfish can have more market vitality, but into its own supply chain system, it can't be delayed.

When Tang Huan finished visiting Samsung and saw the Korean chaebol up close, he knew it in his heart.

After Park Chung-hee came to power in the 1960s. In order to develop the industry of South Korea. Vigorously support and utilize the chaebol. For example, providing low-interest loans and subsidies to the chaebol and providing government guarantees for the chaebol have enabled the Korean chaebol to obtain large amounts of foreign loans.

This kind of mutual assistance between the South Korean government and the chaebol actually makes the chaebol the actual executor of the Korean government's blueprint for economic revitalization.

With such a way of condensing resources, Li Jianxi is naturally sure.

To a large extent, however, South Korea is following Japan's lead. At this stage, its vision and capabilities will only focus on dynamic random access memory, including microprocessors, digital signal processors and other higher-end semiconductor fields. I can't get involved yet.

Seeing that Tang Huan affirmed the strength of Samsung Electronics, Li Jianxi was very happy, and immediately launched a tour itinerary including Changdeokgung Palace, Bongunsa Temple and other Seoul monuments according to the agreement.

During this time, their conversation inevitably shifted to other areas.

Although it is the first of the "Asian Tigers", South Korea's foreign investment environment can only be said to be average, and the inflow of foreign capital is mainly in the form of loans and aid, and the monopoly pattern of the country's chaebol has become established, so there is really no need for outsiders to come here to find guilt.

Currently, South Korea is still in the stage of industrialization. Capital-intensive industries such as chemicals, electronics, iron and steel, machinery, shipbuilding, and automobiles have received key support, and a number of large-scale backbone enterprises, including POSCO, Hyundai Heavy Industries, and Hyundai Motor, have been established and developed one after another. As a result, heavy industry has surpassed light industry in the structure of South Korea's economy and industry, and has begun to occupy a dominant position.

This situation of having a well-established traditional industrial base is suitable for various IT application solutions based on the Korean-language support Fangyuan computer.

Tang Huan's products enter South Korea, mainly relying on cooperation with localists, but the higher-level R&D and service links are still firmly grasped in their own hands, after all, soft power is not something that can catch up overnight.

While extending its tentacles into the high-tech field of semiconductors, Samsung Electronics has not forgotten the home appliance industry, which has already covered the strength of refrigerators, washing machines, TVs and other products, and has also targeted VHS video recorders.

Seeing the other party's hand stretched out so long, Tang Huan, who had done his homework on South Korea's national conditions in the past two days, couldn't help but laugh, and said bluntly: "As far as I know, it is difficult for South Korea's TV drama or film production industry to support the huge demand for diversified middle-class customers in terms of film sources targeted by home video recorders. If it is still a high-end field, it is better to maintain the existing cooperation model and avoid the risks caused by the competition of video tape formats to the greatest extent. ”

Originally, there were three major television stations in South Korea: KBS, a state-run Korea Broadcasting Corporation, MBC, a private cultural broadcasting company, and TBC, a Toyo Broadcasting Corporation funded by the Samsung Group.

Lee went to the United States to study and worked in the industry after receiving an MBA from George Washington University in 1966, and his wife was the eldest daughter of TBC President Hong Jinji.

No matter how strict the policy level is, TBC, as a private TV station, will naturally not lack vitality.

However, after South Korean President Chun Doo-hwan came to power, South Korea's radio and television media ecology also changed dramatically, and TBC was shut down on November 30, 1980, and its TV and radio channels were merged into KBS.

As a result, it will be more difficult for the South Korean television industry, which is already politically servant, to produce enough content that meets the tastes of the middle class to drive their home video camera consumption.

As for the film, it is also tightly controlled, and policies to curb the development of the film industry have been gradually implemented since the reign of Park Chung-hee.

Its core content includes two main aspects: the implementation of a quota system for foreign film imports and the implementation of corporatization of domestic film production, that is, only film producers with considerable material and human resources can register a film company, and if they cannot produce more than 15 works within a year, the registration will be cancelled.

This set of management methods has been in existence for more than 20 years now, and the commercial depression of the Korean film industry can be imagined.

To put it simply, the Korean Wave, which was originally paid for by the Chinese market in the future, has not yet appeared. As one of the "Asian Tigers", it is difficult for South Korea to squeeze oil and water out of the cultural industry, especially since this is caused by policy rather than the market. Therefore, it is no wonder that Tang Huan disagreed.

"The VHS format has been decided, Sony has admitted defeat from the side, what risks will there be?" Sensing Tang Huan's doubts, Li Jianxi shook his head slightly and explained carefully: "The holding of the Seoul Olympics will naturally bring unlimited open space, including the most stringent "Film Law" will also be revised. ”

Listening to the other party's eloquent words, Tang felt that he still did not fully understand the reversal effect that the Olympic Games can produce, as well as the energy of the South Korean chaebol in his own country.

It is true that the real purpose of the South Korean chaebol's control of the Korean film industry is for the video recorder business, not the film itself, and this kind of putting the cart before the horse is undoubtedly a harm in the long run, but is it necessary for outsiders to worry about this?

"Since Samsung is well prepared, the VHS alliance is naturally happy to see the expansion of its territory." Tang Huan finally nodded in agreement, "However, in the short term, it is an indisputable fact that the Korean film and television production industry itself cannot provide a sufficient amount of attractive program content to support the home video recorder business. ”

"You also know that since 1980, the anti-American sentiment in South Korea has been on the rise, and I can't count on how popular your Hollywood movies are." Li Jianxi replied with a deep sigh, "After all, the current rigid demand for IT solutions objectively generated by South Korea's huge industrial system makes your high-tech products irreplaceable, but mass entertainment consumption is different, and customers can decide freely by virtue of their own likes and dislikes." ”

"Don't forget, I also invested in the film and television industry in Hong Kong." Tang Huan reminded the other party.

"I remember." Li Jianxi suddenly realized and nodded again and again. Tang Huan's aura of the richest man in the United States is indeed easy to make people ignore his little industry in Xiangjiang.

"Xiangjiang has just completed a special effects adventure movie "Phantom of the Tomb: Wrath of the Dragon Emperor", which is being released globally, and South Korean theaters might as well join in, which is also an open step to hold the Olympics and embrace the world." Tang Huan unceremoniously put forward his request.

"I'm certainly willing to move forward." Li Jianxi first made his position clear, and then added: "However, in order to make the progress smoother, it is better for you to lobby the president's cronies at the banquet tonight." ”

Tang Huan glanced at the look on Li Jianxi's face, and muttered in his heart, "The so-called lobbying, shouldn't it be for me to give gifts?" So it's about calculating whether it's worth it or not, and how to avoid possible bribery accusations from Hollywood. ”

Thinking of this, Tang Huan didn't answer this conversation, and instead threw out a favorable but not expensive quid pro quo, "The film and television production over there in Xiangjiang has a high degree of commercialization and a first-class level, no worse than Japan." If we establish a cooperative mechanism based on this, I believe that Samsung's losses on Toyo Broadcasting Company can be remedied in another way. ”

"It's really an attractive proposition." Li Jianxi was moved when he heard this, and he thought about it seriously.

Tang Huan smiled faintly with great ambition, and said in his heart that no matter whether South Korea will create a cultural output of Hallyu in the future, it must first withstand the impact of a round of Hallyu promoted by himself at present. (To be continued.) )