Section 46 Ascending to Heaven and Listening to the Newborn Calf He Fears the Tiger III

Lu Xiaosong's words really made the bigwigs in China realize the huge business opportunities contained in the Internet industry. The government itself seems to be lagging behind in the business model and concept of the online game industry www.biquge.info and is still stuck in a simple and crude approval and access mechanism, without effective management of the derived supporting and downstream industries. Under Lu Xiaosong's planning, the chief secretary of the Propaganda Department personally sat down, and Huashi three sets produced and broadcast a program with online games as the theme at the fastest speed, using a large number of intuitive video screenshots and the appearance of fifty Warcraft players to refute the fallacies of Warcraft full of "violent (harmonious) force, lust (harmony) emotion, and anti-(harmonious) movement".

"If you don't investigate, you don't have the right to speak, and I hope that some professors and scholars can have the virtue of gentleness, gentleness, courtesy, and frugality, and keep silent about things they don't understand, instead of giving and receiving favors for some petty interests. Those so-called successful people and IT elites should not make money while arrogantly and rudely pouring dirty water on the game of Warcraft. They should think about it, why can't they, the elite of the cutting-edge industry, who earn hundreds of millions of people every year, design a domestic online game that can compete with Warcraft? If you have to say that Warcraft has problems, then I will tell you as a senior player of online games that Warcraft has problems, and the legends of the grand endorsement of the year also exist, and they are all over the place. The reason why Warcraft has become the target of public criticism is that today, the popularity of home broadband has made a mule on the side of the road understand that Warcraft is a cash cow. ”

After the show was broadcast, the applause of countless Warcraft players and the support of Lu Xiaosong's fans made this video be forwarded and shared tens of millions of times in an instant, and it seems that the world has been told that there seems to be only one truth. Countless veteran Warcraft drivers applauded, their eyes sour, just to vent the evil anger in their chests.

And what made the IT industry bigwigs who had been slapped countless times dare not speak out was the words of the following secretary of the Propaganda Department who endorsed Lu Xiaosong.

"Of course, an online game imported from a foreign country cannot be completely suitable for our national conditions, nor can it be completely suitable for our young people, because of cultural traditions, values and even national systems. Extending to the entire level of cultural and entertainment exchanges, this kind of exchange is indispensable, and our practitioners should think about how to learn from each other's strengths and complement each other's weaknesses, rather than putting a 'hat' on it rudely or even extremely slanderously. This kind of rhetoric and practice will not only fail to make progress in our cultural and entertainment market, but will also backfire and mislead our young people. In today's era of information explosion, teenagers have become the forerunners of the Internet, and many people who are obsessed with Warcraft are attracted by those artificial 'hats'?

Taking a step back, even if there are really some violent bloodshed scenes in it, as long as it is not exaggerated, as long as it is not intentional, it is understandable. Of course, there are also in our own "Journey to the West" and "Water Margin", even if it is a revolutionary historical theme, the Eighth Route Army still has to meet with devil bayonets, is this also considered violence? Obviously, this issue cannot be one-size-fits-all, and requires the correct guidance and rational understanding of children from all walks of life, including parents. But I want to be clear, if we let them be separated from justice and evil because of our own negligence, because of the fear that our children will be contaminated with violence, and if we are separated from each other in the same way to uphold justice, eliminate demons, and draw swords to help each other when they see injustice, this loss will be immeasurable for the future of the entire nation. ”

Obviously, Xia Minghe, who is about to be decentralized, became popular overnight, and his speech has been widely praised by all walks of life and the mainstream media, and the Propaganda Department has won a great victory by convincing people with reason, and Minister Liu has been smiling when he sees people in the past few days, and his confidants have shown his face, and when the time comes, there will be nothing to find fault with when he is sent to be the secretary general of the Dongjiang Provincial Party Committee.

Soon, after a series of negotiations, Blizzard officially announced that it would not renew the World of Warcraft agency contract with Nine C, and the contractual relationship between the two parties will be officially terminated at 0:00 on April 15, 2009. At the same time, NetEase officially announced that it would take over World of Warcraft and won the agency of Warcraft in the mainland for the next 4 years with a sky-high contract of 200 million US dollars.

In the real historical time, the broken jar Nine C not only frantically peddled point cards when he was about to lose his agency, but also used the personal account information of five million players as a threat to force NetEase to pay for himself. At the same time, the drastic reduction in the difficulty of the game greatly disrupted the balance of the game, resulting in basically no profit for nearly a year after NetEase took over.

It is precisely because of the difficulties unilaterally created by the above-mentioned nine Cs that NetEase has gone extremely the public relations road of obtaining the WLK agency, (of course, Blizzard's own definition of DK is very unsuccessful) The entire WLK expansion has almost lost the old players accumulated by the Warcraft national server for several years.

When the guild system was gradually replaced by random team books, the function of Warcraft as an emotional communication platform was completely lost, and many players were almost playing a live-action version of the single-player game.

And this time, with the care of the Propaganda Department, although NetEase took a stab at the public relations fee, a group of imps from the Radio and Television Bureau did not dare to make it too difficult, and the whole process was done cleanly and neatly, and soon successfully obtained the agency of Warcraft.

In just one week, about the foreign online game of Warcraft, the tone of the Internet and even the entire media has taken a 180-degree turn.

Things were done beautifully, Lu Xiaosong and Xia Mingcheng soon received Liu Situ's banquet again, but this time they were accompanied by two people.

"Xiaolu, things are very well done, and I thank you on behalf of the organization." Minister Liu introduced the senior official to Lu Xiaosong, "This is my fellow countryman, the vice premier in charge of science, education, culture and health, Wang Lao. ”

In fact, there is no need for Liu Situ to introduce, Lu Xiaosong is already two wars and almost wants to go first. This Wang Laoxi, known as "officialdom ghosts and sorrows" in later generations, was in charge of the imperial history platform, and his subordinates had 3,000 Taoist officials who heard about the picket discipline, and countless corrupt officials were frightened.

These two Shanxi fellows, one is the contemporary Chen Tingjing, the other is the living Yu Jackie Chan, plus a vice premier in charge of culture and sports, with the support of these three mountains, wouldn't he be able to block and kill people in the Chinese literary and artistic circle in the future, and the Buddha will block and kill the Buddha?

"Alas, we can't do such a simple thing ourselves. This circle is going to have someone come out to take care of it, and if you don't care about it, it will be chaotic, and the people will no longer believe what we say. Secretary Wang sighed and said, "Xiaolu, thank you, we old guys can't turn their brains for a while, you taught us a lesson, the common people always love to listen to the truth and listen to the truth, know this, and there will be a direction for things in the future." Wang Zongxian put down his wine glass and said.

Minister Liu interjected at this time: "Mr. Wang is the vice premier in charge of culture and sports, and after watching your program, he personally called and said that he wanted to meet you, Xiaolu, your face is so big." ”

"Don't dare to be, don't dare to be." Lu Xiaosong hurriedly became modest.

"Xia Lao gave me a big gift, I discussed with Committee Member Liu, a small TV series actually led to a heated discussion about the inflated housing prices of the whole people, and a virtual game on the Internet turned into a big debate. Behind this is actually the competition for public opinion by various interest groups, and we are already slow to start, and if we don't catch up, we will be left behind by others, and then the work will be passive. I mean, don't bother the two masters, if you want to hear about the path, do you have any good ideas? ”

Lu Xiaosong was stunned for a moment, thinking to himself Wang Zongxian, you also think too highly of me, it's okay to make a small fuss with your current identity, if you really pull it out and fight against that group of people, I'm afraid that it will be destroyed in minutes.

"Xiaolu, don't have any worries, although the media is still speculating on the hot spot of housing prices, the central government has a clear opinion on this." Liu Situ saw that Lu Xiaosong hesitated, and gave him a reassurance, from now on you are your own person.

"The media has always followed the trend, and as soon as "Snail House" came out, I was actually ready to deal with it, which is not a problem, as for how to knock a few front teeth from vested interests, I need to borrow someone."

After a simple meal, Lu Xiaosong and Xia Mingcheng said goodbye.

"Elder Wang, do you think it can work?"

"Since Xia Lao has made a package ticket, I think I might as well give it a try."

"Alas, it's a pity, it's still a doll after all."

"Don't you still have us old guys behind you?" The two Shanxi people looked at each other and smiled.

In fact, Lu Xiaosong was not idle in Yanjing City during this time, on the one hand, he contacted China Film to see if he could finalize the schedule date of "Twilight", and on the other hand, he ended the lawsuit between him and Sugar Man Company about the ownership of the film and television copyright of "Sword and Fairy 3".

This lawsuit was originally a woman marrying two husbands, and if there was no compromise on one side, the lawsuit would be protracted. But the beauty of the land of Huaxia is that the law is not as effective as a red-headed document most of the time. When the State Administration of Radio, Film and Television issued a notice on the prohibition of unauthorized adaptation of game-themed TV series under the above instructions, Sugar Man knew that even if he won the lawsuit, it would be impossible to get the approval document. The other party's background is unfathomable, and it is not a crime of war.

"Secretary Xia, what kind of wind blew you to me? Is there any instruction from Minister Liu? Why don't you just make a phone call? Is it worth a trip for you? "China Film Group took the lead, and Han Sanye, who held the power of life and death of all overseas blockbusters in Huaxia, welcomed Xia Minghe in with a spring breeze, as for Lu Xiaosong, he was just regarded as Xia Dami's follower.

"Chairman Han, I'm here to be a guest today. Xiaolu, if there is anything you can talk to Chairman Han about, you can talk to Chairman Han in person. ”

Looking at Lu Xiaosong, who was a generation younger than himself, Han Sanye was a little dumbfounded, which one is this singing? When did such a little Yanei appear on the ground in the Forbidden City? Can the chief secretary of the Central Propaganda Department be mobilized?

Han Sanye, who was in a cold sweat behind his back, finally figured out Lu Xiaosong's intention, in normal times, no matter how your "Twilight" box office is in North America, when you get to China, you have to coil on the dragon, and you have to lie down on the tiger. The matter of the stalls is that China Film Han Sanye has the final say, you have to be careful to serve, otherwise the third master will be unhappy, and it will be a matter of minutes to play some tricks at the box office.

Han Sanye couldn't help but look at Xia Minghe, and the other party put down the teacup. "I'm just helping to introduce you, and I'll do what I need to do, and I'll be responsible for the conversation."

Han Sanye's toothache, this Nima is also called a talker? It's clear that you want to give Lao Tzu eye medicine?

"Brother Lu, are you the producer or the distributor of this film?" Han Sanye swore that this was the first time in nearly ten years that he had spoken to a small character in this tone. Even if it is the Wang brother, the president of China Entertainment, Han Sanye is just giving three points of face.

"I'm sorry, Chairman Han, our company's issuance approval has not yet been completed, so I can only ask China Film Group to distribute it on my behalf."

"It's not difficult, I'll urge it, and it will definitely be done within three days." Han Sanye Khan has come down.

"Thank you so much, as for the box office share, then ......"

"30%, you know, after all, it is a state-owned enterprise, and some things still need to be discussed collectively, which is the highest proportion I can make."

"That's right, Chairman Han, this film is the first time that we Chinese have been the leading actors in a Hollywood literary film, this is a great opportunity to occupy the Hollywood market, and we must attach great importance to it." Xia Dami hammered the nail on this matter.

"Yes, yes, we China Film will fully cooperate and do a good job in the promotion of the movie, I think it will be released in the Spring Festival, Brother Lu, you can send someone to hand over the film and send it for editing." Han Sanye patted his chest and reassured.

"That couldn't be better." Lu Xiaosong took out a USB flash drive and handed it to Han Sanye, "The film is inside, it's troublesome Chairman Han." ”

"It's a matter of effort, and you can't send it if you walk slowly."