Chapter 364: The Prototype of the Industrial Chain
ā¦
After "Back to the Future" won the championship in North America for three consecutive weeks, it was unexpectedly truncated by the romantic comedy "Mother and Daughter Love" for a week, and then returned to the championship, and has been winning until now, which can be described as a great achievement. Pen @ fun @ pavilion wWw. ļ½ļ½ļ½Uļ½Eć ļ½ļ½ļ½ļ½
"Back to the Future" has also done well in Central and South America, Europe, Asia and other continents, especially in Japan, where "Back to the Future" has grossed 6.2 billion yen so far, and Japanese critics estimate that "Back to the Future" will grossing at least 8 billion yen in Japan.
Xu Cun's fame reached new heights as "Back to the Future" achieved another sensational box office result for Xu Cun - although Xu Cun has publicly stated on more than one occasion that "Back to the Future" was mainly due to the efforts of Robert Zemeckis and Bob Gale. But the world prefers to believe that "Back to the Future" is a film directed by Xu Cun independently, and Robert Zemeckis and Bob Gale only play a supporting role.
In this regard, Robert Zemeckis and Bob Gale are also helpless - they can't just say that Xu Cun only directed the first half of "Back to the Future" and participated in the editing, right?
In order to make up for the wounded hearts of Robert Zemeckis and Bob Gale, Xu Cun rewarded Robert Zemeckis and Bob Gale with $500,000 each in the name of the producers of "Back to the Future", and promised that the sequel to "Back to the Future" would be directed by the two of them and he would never interfere, and by the way, he took them under the umbrella of DreamWorks.
"Back to the Future" is a film that combines elements of science fiction, romance, humor, thrill, action and so on, although it is excellent, but it does not mean that "Back to the Future" is uncontroversial - on the contrary, the scene in the movie where Marty is forcibly kissed by his mother Lorraine has caused widespread controversy around the world, and has even been raised to the level of morality.
For these controversies, Xu Cun seems to have heard of it.
Now, how can Xu Cun have time to care about those boring controversies? He is instilling the concept of movie periphery in Tsai Zhiming, and helping Tsai Zhiming plan the peripheral products of "Back to the Future" - including: accessories, toys, figure models, books, posters, film and television props, pocket watches, watches, wine bottles, cigarette cases, pendants, cups, flashlights, pens, chess, toilet paper, watches, binoculars, headphones, keychains, knives and so on.
The first buyer of "Back to the Future" merchandise was DreamWorks Studios, more precisely, the "Back to the Future" theme park, or more accurately, the visitors who came to the "Back to the Future" theme park.
The "Back to the Future" theme park was far more popular than Xu Cun and Michael expected - Michael's ten buses for the "Back to the Future" theme park were not enough, and later Michael borrowed ten buses from DreamWorks and Phoenix Terrace to solve the problem of transporting tourists.
The flow of customers is so large that the peripheral products of "Back to the Future" are selling better than imagined - Cai Zhiming has found several factories to produce the peripheral products of "Back to the Future", which are still in short supply.
The impact of the film "Back to the Future" is time-sensitive. As a result, DreamWorks Toys, which was severely underproductive, had no choice but to cede some of its overseas markets to other toy companies.
This incident taught Cai Zhiming, including Xu Cun, who proposed the concept of movie peripheral products, a lesson - the movie peripheral market is far bigger than they imagined, and if DreamWorks Toys wants to eat more market share, it must expand as soon as possible!
On the other hand, the videotapes of "Back to the Future" have also begun to be distributed -- in the United States alone, Ye Zhiming has released 1.8 million boxes in the first batch, and the first batch of 3 million boxes worldwide.
If all the 3 million "Back to the Future" tapes are sold out, there will be more than $100 million in sales, and the profit alone will be nearly 10 million US dollars (because DreamWorks Video Tape Distribution Company does not have a perfect distribution channel, so at present, DreamWorks Video Tape Distribution Company has to give up part of its profits to jointly distribute "Back to the Future" videotapes with other video distribution companies). ļ¼
Judging from the current situation, the box office of "Back to the Future" cannot surpass "ET", and it is not even comparable to "Home Alone" and "Ghost Love", but for Xu Cun, "Back to the Future" is no less meaningful than "ET" - because, relying on "Back to the Future", DreamWorks has formed the prototype of the industrial chain, and has gradually transformed from a film company to an entertainment group.
ā¦ā¦
January 20, 1984.
This is the day when "Dao Ma Dan" was released in the mainland.
For the release of "Sword and Horse" in the mainland, Xu Cun attaches great importance to it!
In order to show that he attaches great importance to this matter, although it is already the end of the year, Xu Cun still personally followed the DreamWorks publishing team to the mainland.
Of course, Xu Cun didn't go to the mainland entirely because "Dao Ma Dan" was released in the mainland.
Xu Cun still has one more thing to do when he goes to the mainland - to bring people to participate in the CCTV Spring Festival Gala.
Last year, the Spring Festival Gala held by Phoenix Channel was quite successful, and CCTV also wanted to hold a similar Spring Festival Gala.
CCTV's move has won the support and attention of leaders at all levels in the mainland, and some of them with flexible minds even thought that if a few famous Xiangjiang singers were invited to participate in the CCTV Spring Festival Gala, it would inevitably deal a heavy blow to Yingg, who was negotiating with China and G.
At the critical juncture of Sino-British negotiations, only Xu Cun, the first person in the film and television industry in Hong Kong, can invite powerful singers to come in.
Therefore, through layers of reporting, the matter of inviting Xiangjiang singers to participate in the Spring Festival Gala was finally reported to the central government.
Then, after study, the Central Committee decided to send comrades from the Xiangjiang Xinhua News Agency to ask Comrade Xu Cun to be sure to take the overall situation as the priority and invite some heavyweight singers for CCTV.
This matter is easy for Xu Cun - as long as Xu Cun speaks, even if his heart is bent towards Taiwan, even singers like Deng Lijun and Su Rui will definitely go to the mainland to participate in the Spring Festival Gala.
But-
Xu Cun can't do that.
First of all, there is no need for this - there is no Taiwan singer in the mainland, so why should Xu Cun add to it?
Secondly, Xu Cun also has to take into account the feelings of Deng Lijun and others - although Deng Lijun has settled in Xiangjiang with him, Deng Lijun must be from Taiwan, and Deng Lijun still has many relatives living in Taiwan, if Deng Lijun participates in the CCTV Spring Festival Gala, it will inevitably bring trouble to her and even her relatives who still live in Taiwan, and other Taiwan singers will also face a similar situation.
After sifting and selecting, Xu Cun selected six people.
These six people are: Anita Mui, Zhou Comin, Andy Lau, Lin Tsaixiang, Ye Zhentang and the fairy Yu Yuanwen.
The song ceremonies they sang were: "Thousands of Waters and Thousands of Mountains Always Love", "Songs of Thousands of Que", "Chinese", "Men Should Be Self-Improvement", and "The Great Wall Never Falls".
Anita Mui, Zhou Comin, Ye Zhentang and Yu Yuanwen sang songs previously composed by Xu Cun, and "Chinese" sung by Andy Lau and "Men Should Be Self-Improvement" sung by Lin Tsaixiang were specially composed by Xu Cun for Andy Lau and Lin Tsaixiang. It can be said that although Xu Cun did not personally participate in the first CCTV Spring Festival Gala, Xu Cun's contribution to the first CCTV Spring Festival Gala is no less than anyone else's.
ā¦ā¦ā¦ā¦ā¦ā¦ā¦ā¦ā¦ā¦ā¦ā¦ā¦ā¦ā¦ā¦
(To be continued.) )