"Really? It's terrible. Tang Huan, who was walking in front, had a hint of imperceptible banter flashing in his eyes.

"I don't know what's wrong, the video game industry is getting more and more enthusiastic this year, and it's common to see game producers in Hollywood running to negotiate movie licensing, and it seems that the sci-fi genre is the most popular recently, and even I'm a little bothered, but the embarrassing thing is, George? When Lucas and I were talking about this, I suddenly noticed that EA seemed to have forgotten about the collaboration. Spielberg, babbling, had a resentment in his tone.

"As I remember, Lucas's second Star Wars movie, TheEmpireStrikesBack, was also licensed to make a video game." Tang Huan nodded, sat down at the back of the desk, and gently tapped his fingers on the tabletop, thoughtful.

Last year, EA's video game based on the movie "007" easily sold millions of copies, creating a new lucrative path for the industry and attracting countless eager imitators.

At this stage, the game cartridge market is roughly as follows: the average cost of physical manufacturing on each copy is between $4.5 and $6, the cost of advertising such as packaging and publicity is between $1 and $2, and the price that wholesalers get is about $19.

In this way, the video game "007" alone has formed an industrial chain of hundreds of millions of dollars, and EA has obtained at least close to 100 million dollars in sales just by wholesale cartridges.

As the owner of the Xiaobawang game console, EA's game development advantages on the platform are self-explanatory, with an average intellectual cost per copy. Lower than the cost of advertising. It simply interprets the concept of profiteering to the fullest.

Now other peers have long been jealous, jealous and hateful of EA's ability to attract money. It's wise to follow the trend and drink soup.

Founded in 1883, Parker Brothers, a veteran toy manufacturer, set its sights on George after breaking into the home video game console industry. Lucas's second Star Wars film, 1980's The Empire Strikes Back, and became the first company to be licensed, with its eponymous video game StarWars: TheEmpireStrikesBack already hitting the market this year.

After the hardware development platform of the Xiaobawang console was jailbroken, countless third-party game developers poured into the world's largest electronic entertainment world.

What's more, there are some non-licensed compatible consoles that are manufactured outside of the United States. It was smuggled into the United States and sold at a low price, although its graphics performance is completely incomparable to the original Xiaobawang game console, but in fact it does form a certain degree of impact.

ParkerBrothers' game publishing platform, taking advantage of this east wind, in addition to including the Atari 2600, also included the Xiaobawang game console, although the game development has a mixed reputation, but the game console user base is there, not delaying the money at all.

In short, the U.S. home video game console industry has continued its collective madness this year. It is also a sacred book for movie adaptations.

Lucas's "Star Wars" became a sweet spot, and then waited for Spielberg's "E.T. the Extra-Terrestrial" to hit theaters. Naturally, it will become the next hot spot.

Of course, EA can rely on the first-mover advantage to obtain video game licensing, but now that the home video game console industry in the United States has been broken, from the information collected by the market research department, a clear deterioration is that the distributors of the game industry have begun to complain because they are forced to complete the sales task.

In this context of the collapse of the edifice, even if "E.T. the Extra-Terrestrial" has the bonus of a movie aura, its video game is difficult to do. In this case, it is better to use it to trap and kill the opponent who has a deepening grudge.

Of course, it takes skill to lure the fish to the bait, just like before starting to clean up Jardine Matheson, one of the symbols of colonial rule in Xiangjiang, you need to play the role of "unbearable and no longer patient".

"Steven, you may not know, the affairs I need to ask about are complicated, so it is impossible to follow up on everything to the end, and after EA goes public, it is inevitable that it will become a little arrogant and start to get tired of the things I have explained."

Speaking of this, Tang Huan sighed, "I guess the psychology of these guys is like this, your "E.T. Alien" has not yet been released, and it is not a series of movies like "007", and there are successful predecessors for reference, so they were slighted." ”

"After the company is developed, it will inevitably suffer from the disease of large enterprises." Spielberg nodded understandingly, "Otherwise, I'll take the initiative to contact EA." ”

"How can you be so wronged." Tang Huan hurriedly waved his hand to stop the empathetic Spielberg, "I'll remind them." ”

Tang Huan slapped the table and snorted heavily, "Steven, I made an agreement here, which can be regarded as an explanation to you, if EA still does not have effective actions by the end of this year, then according to the three-fold budget standard of the movie "E.T. Alien", Amberin Entertainment will be compensated 30 million US dollars. ”

"That's an exaggeration." Spielberg politely refused, "Everyone cooperates so happily, there is no need to be so strict, just communicate more." ”

"No, it has to be." Tang Huan solemnly insisted: "Although EA is currently in some trouble in operation, it is generally too smooth, and I, the founder, must teach it a lesson." ”

How the box office of a movie is often carried by a kind of luck component, because no one knows which cloud in the sky is raining, and the random factors in this are too large, so Hollywood will form a complete set of business operation mechanisms to minimize the risk of failure.

Spielberg's confidence in his E.T. does not mean that he thinks his work can create considerable economic benefits.

Therefore, Tang Huan's agreement made Spielberg feel a little uneasy, after all, when the project of "E.T. Alien" was determined before, the other party had already used a third party to be eligible to compete for the film license unless he was willing to pay 30 million US dollars. The game adaptation rights were locked in advance.

Tang Huan waved his hand. Signal that this topic is over. Then he asked about the details of the operation of "E.T. Aliens".

"E.T. the Extra-Terrestrial will be rehearsed in Houston, Texas, and will participate in this year's Cannes Film Festival, with the official release scheduled for the summer season starting in June." Spielberg is grateful for the huge resources invested in the operation of United States, after all, "E.T. the Extra-Terrestrial" was considered naïve by Columbia Pictures and refused to invest in it when it was first established.

After Spielberg said goodbye and left, Lin Qingbian walked out of the lounge next to him and asked curiously: "It can be seen that you don't attach much importance to "E.T. Extra-Terrestrial". ”

"That's because it's incredibly valuable." Tang Huan hugged Lin Qingfang's slender waist. Let her sit on her lap, and then continued: "After so many years of the Cold War, the United States will occasionally feel the atmosphere of war no matter how peaceful it is, and the seeds of hope for peace have not been buried in the bottom of my heart for a long time. ”

"So you've asked me to follow this project all the time, in addition to learning something, but also to gain some fame?" Lin Qingbian looked at Tang Huan's eyes with a smile.

"You're already a big star. What kind of fame do you have to broaden your horizons. Keeping pace with the times and broadening your horizons is true. Tang Huan quipped, and raised his hand to hang Lin Qingfang's cheek.

"If it weren't for last year's TV series "Martial Arts Emperor Flower" to show my face, I guess many people would have forgotten about me." Lin Qingfang's tone revealed a kind of melancholy.

In the original time and space, Lin Qingbian in this period had ended his emotional confusion and recuperated, returned to Asia, continued his acting career, took on many inexplicable movies, and groped for how to transform.

Now Lin Qingbian was arranged by Tang Huan to join Amperin Entertainment Company to follow up the operation of "E.T. Alien" throughout the process.

Tang Huan, who had a pair of big hands constantly walking around the beautiful woman in his arms, was like a mirror in his heart, and Lin Qingbian missed the working environment in Asia a little.

In particular, after Deng Lijun returned to the Chinese cultural base camp in Asia, she made a comeback, and her momentum was even better than before.

"After the release of "E.T. the Extra-Terrestrial", the Asian side will also have to fight for the box office, and you can go back and see it when the time comes." Tang Huan comforted while hugging Lin Qingfang and re-entering the lounge.

"No, it's not a safe period, I don't want to be like Ah Zhi, with a big belly, and can't do anything." Lin Qingfang twisted around and refused to cooperate.

On the eve of the Lunar New Year this year, Zhao Yazhi accompanied Tang Huan to stay in Yanjing for a period of time, but as a result, the seeds were sown under the singing and felling every night.

Zhao Yazhi, who attaches great importance to this, directly pushed off the heroine of the TV series "East is the Sea", and in order to avoid reporters, she made a special trip to San Francisco to raise a baby.

During Lin Qingbian's participation in the filming of the TV series "Martial Arts Emperor Flower", he was taken care of by Zhao Yazhi in terms of work, life, language, etc., and naturally visited him a lot.

"That's just a good time for me to verify what the chances are that they will be twins." Tang Huan said matter-of-factly.

"I won't accompany you to verify, ah......" Lin Qingfang, who was originally in turmoil, stopped suddenly, glared at Tang Huan, and was coquettish, "Why did you really go in." ”

Tang Huan blinked his eyes a few times with an innocent face, "Don't blame me, whoever made you move around will be successfully docked in a daze." ”

"You little bastard." Lin Qingbian patted the man's back in shame.

Tang Huan took advantage of the situation and slammed forward, and all resistance suddenly came to naught.

……

Tang Huan didn't stay too much in San Francisco and Silicon Valley, and came to Los Angeles non-stop, where there are some things he needs to ask about personally.

First of all, EA took advantage of the current video game market to continue to spend heavily to buy land in Los Angeles to build a game-themed entertainment park.

Its creativity can be said to come from Disneyland, if you want to make the game not become a paper thrown away when you run out, then the management of related culture is indispensable, think about how the BlizzCon carnival in the original time and space was sought after, you can know the importance of game culture.

The reason why EA Games Theme Park is located in Los Angeles instead of its home base San Francisco, is because it has a larger population base, the size of the city ranks among the top three in the United States, and the consumption power is reliably guaranteed.

Moreover, Los Angeles, which has Hollywood, cannot be replaced by its advantages in terms of cultural centers, so EA naturally has to fully consider such soft factors.

Another point is that the 1984 Los Angeles Olympics was a waste of opportunity to seize the opportunity on the world stage that was so close at hand.

Tang Huan took the planning map, took a few turns around the park in the car, and after confirming that the area he asked to reserve for Chinese games was not discounted at all, he left here very satisfied.

Next, Tang Huan began to inquire about the operation of Luen Mei and MGM. You know, he plans to use the resources of these two companies to officially promote his Chinese films from this year, so he must control this power well.

March 29 of this year in Los Angeles Dorothy? At the 54th Academy Awards held at Chandler Hall, "Golden Pond", which had a good reputation at the box office, received a total of 10 nominations, and finally won three awards, including the Academy Award for Best Adapted Screenplay, the Academy Award for Best Actor and the Academy Award for Best Actress.

Catherine who plays the heroine? Hepburn, convincingly won the fourth Oscar in his life, setting an unattainable record,

Henry who plays the male lead? Fonda, who was seriously ill during the filming, relied on his superb acting skills and deep affection to interpret the character of Norman in the film vividly and touchingly, and thus became the Oscar-winning actor.

In the old days, Henry? Fonda has long objected to the actor's anger at competing for an Oscar, and some have speculated that this may be the reason why he hasn't won the award for years.

When Jane? Fonda takes the place of his seriously ill father, Henry? When Fonda took the stage to accept the award, all kinds of rumors naturally dispersed with the wind.

As the driving force behind all these achievements, Luen Mei has undoubtedly benefited a lot, and correspondingly, Universal Pictures, which had a feud with Tang Huan because of game copyrights, began to slowly decline after being unconsciously poached, giving away the advantages that Spielberg's "Jaws" began to accumulate without knowing it.

For Tang Huan, who is also carefully laid out this year, looking at Andy, president of Luen Mei? Albert and MGM President David? Bigelman smiled and asked, "Have you ever thought about who is the strongest in Hollywood this year?" (To be continued......)