Chapter 113: Traveling Thousands of Miles to Invest
After sorting it out, Liu Si believes that the most important thing is to set up an instant messaging department, and the influence of ICQ has hit China and occupies 80% of the market. www.biquge.info Of course, since ICQ did not pay attention to the differences between the Chinese and released different versions according to different countries and regions in the early stage, Liu Si is sure that as long as QQ is released, QQ's market share will be able to occupy an absolute advantage.
Liu Si, the head of the instant messaging department, already has an object in his heart, that is, Zhang Zhidong. Zhang Zhidong belongs to the top of computer technology, even if it is enlarged to the entire circle of computer enthusiasts, Zhang Zhidong is one of the leading figures.
Zhang Zhidong is a graduate of the Department of Computer Science of Shenzhen University and a graduate of South China University of Technology with a master's degree in computer and application.
Moreover, Zhang Zhidong's software development and application ability is absolutely strong, and he can be qualified as the chief operating officer of the instant messaging department, which is immeasurable for the newly established QQ in terms of technology.
Moreover, Zhang Zhidong's pursuit of technology is what Liu Si needs, and because Zhang Zhidong focuses on technology, he does not have much desire for power, and choosing a person with strong execution ability and little desire is what Liu Dashao likes very much. It's just that Liu Dashao had to be careful to reveal too much QQ strategy and was poached by Ma Huateng.
Attaching great importance to Zhang Zhidong, Liu Si decided to hire him in Shenzhen in person. However, the order of going south is exquisite, Hangzhou, Shanghai, Guangzhou, Dongguan, Shenzhen, this is a sequence formulated by Liu Si.
When I went to Hangzhou, I found that Alibaba, Baidu, Delicious Food, Dazheng Service and other companies all need their own office buildings, plus some preferential treatment of Hangzhou's National High-tech Development Zone and the future of Hangzhou National High-tech Zone's broad money prospects, Liu Si decided to settle in Hangzhou National High-tech Development Zone to build an office building belonging to Alibaba, Delicious Food, and Dazheng Services, as for Baidu, his headquarters will definitely move north to Zhongguancun.
This time I went to Shanghai to meet Lin Yushan, the person in charge of Times Real Estate, and mainly negotiated with the office building construction project of Alibaba, Good Food, and Dazheng Services to Times Real Estate.
Times Real Estate is now a contractor, with many concrete geotechnical, carpenter, rebar treatment workers and other construction workers with low technical requirements, such as architectural designers, structural engineers, construction engineers, etc.
Therefore, Liu Si once again injected $100 million into Times Real Estate's account to support real estate development.
In order to recruit an absolute number of engineers for Times Real Estate, Lin Yushan prepared with two hands, one is to recruit real estate development engineers in China, and the other is to return to Hong Kong to recruit real estate development engineers. Nowadays, due to the return of Hong Kong, Hong Kong people's ignorance of the mainland has made many people emigrate abroad and transfer assets, which has caused the downturn of Hong Kong's entire real estate, so many real estate engineers are not having a good time.
Lin Yushan used to be a manager in Hong Kong's real estate industry, and he knew many real estate development engineers, and he learned about the current plight of Hong Kong's real estate industry from them, and he also used his brains to decide to go back to Hong Kong to recruit talents.
Liu Si agrees with Lin Yushan's move to return to Hong Kong to recruit engineers. It is not that there are no architectural designers, structural engineers, and architectural engineers in China...... However, the style of domestic engineers, especially architectural designers, made Liu Dashao unacceptable.
Think about the real estate developed by domestic real estate developers in the 90s, it is absolutely rustic, and even many developers don't even use the frame structure, which is really enough.
At the end of the Shanghai delegation, Liu Si and Liu's father took a group of bodyguards to take a direct flight from Shanghai to Guangzhou and rushed to Guangdong.
Since 1989, Guangdong's GDP has ranked first among China's 30 provinces and cities. Guangdong Province has become China's largest economic province, accounting for 1/8 of the country's total economic output, and surpassing Hong Kong and Taiwan, becoming the province with the largest economic scale, the strongest comprehensive economic competitiveness and financial strength in China.
Guangdong Province is not only proud of the country in the fields of food, machinery, chemicals, textiles and sewing, but also in the emerging high-tech electronics field. Among them, Dongguan is the most important, Dongguan in the 90s is not the famous red light district after the 10s, Dongguan in the 90s is the most famous and comprehensive electronic equipment technology enterprises in the country The most dense urban area.
After getting off the plane, Liu Si went directly to Zengcheng to inspect the current situation of Semir clothing.
Semir clothing according to its simple and fashionable style quickly spread all over Guangdong, in Guangzhou Semir clothing direct stores reached 7, and in Guangdong Province Dongguan, Shenzhen, Zhuhai, Cantou, Chaozhou and other 8 urban areas of Semir clothing exclusive agency rights delegated, selling the exclusive agency rights of these 8 urban areas, Semir clothing total income of nearly 2 million income, this is the annual exclusive agent franchise fee.
Liu Si, who went to inspect Semir clothing, was very happy to see this energetic scene. At lunchtime, in order to express his gratitude, he held a banquet in a star-rated hotel in Guangzhou to greet the senior management of Semir Clothing and the designers of Semir Clothing.
The current general manager of Semir Clothing is Liu Si's uncle, and in almost two years, this middle-aged man is getting younger and younger, perhaps because of his mood. As for Zhang Xiao and Wu Ke, they went to Fujian to set up Xtep and 361° sportswear brand companies.
My uncle has been managing Semir Clothing for a year, and Semir Clothing has developed steadily, and it is generally not bad. For the first time, when he was a senior manager, his uncle was very excited to see Liu Si, and he pulled his nephew to talk non-stop at lunch.
Uncle is very optimistic about the prospects of Semir clothing, he believes that there are more than 3,000 counties and cities in the country, according to the current exclusive agency fee, Semir clothing in the future only agency fees are nearly 100 million yuan of operating income every year.
Uncle doesn't know the current value of Liu Si, in his heart 100 million yuan is a lot of money, but Liu Si can't look down on it. The prospect of Semir clothing is not an agency fee, but also needs to look at the sales performance.
As for his uncle's thoughts, Liu Si can also understand them. Clothing agents generally according to the agency model of different discounts, the discount is also different, the provincial generation is generally 2-3 discount, the city generation 2, 8-3, 5 discount, the county generation 3, 5-4, 2 discount. Brand products are not mass market goods, his quality requirements are very high, regardless of the quality requirements of other brands, anyway, the quality requirements of Semir clothing are very high. Therefore, the discount price of the agent set by Liu Si is not low, and it can even be comparable to the discount of some second-tier international brands, with 3.8% off for the provincial generation, 4.3% off for the city generation, and 4.8% off for the county generation.
Even if the discount is as high as 3.8% off the provincial generation, 4.3% off the city generation, and 4.8% off the county generation, Semir clothing is not profitable, you must know that the clothing product manufacturer gives the agent a discount is a large amount to make money, and for the Semir clothing that is still in a province, where to say that the amount is large, maybe 10 years later Semir clothing will really make money!
At last year's Hunan Satellite TV Advertising Bidding Conference, Semir Clothing spent more than 20 million to earn a golden advertising space, so in the country, Semir Clothing also has a certain reputation. The brand fame has been hit, but the store of Semir clothing has not yet opened, and the main task of Semir clothing is to open a flagship store of Semir in various provincial capitals.
This time, Liu Si came to Guangzhou in addition to inspecting the recent situation of Semir clothing, mainly presiding over the change of helmsman of Semir clothing.
To tell the truth, all the relatives of the Liu family are not qualified for the emerging high-tech electronics industry, even if they are in charge of a clothing company, they are not suitable. And most importantly, the relatives of the Liu family are now working for Liu Si.
Whether it's family affection, or reason, or some other reason. Liu Sidu believes that he should support these relatives to start their own businesses, and he has chosen the industry for them, that is, real estate development, building materials and other real estate-related industries.
The vacant positions vacated after the relatives of the Liu family left their posts were decided by Tan Jun, the new general manager of Semir Clothing.
Let my uncle call my uncle in Fujian, and others resigned from their positions in Xtep and 361° garment companies and rushed to Guangzhou to gather. After explaining some other matters, Liu Si and Liu's father took the bodyguards to take the Semir clothing business vehicle arranged by Tan Jun and drove towards Dongguan.
Dongguan, also known as "Guancheng", is located on the east bank of the Pearl River estuary, the first of the "Four Little Tigers of Guangdong", known as the "World Factory". Because Dongguan has strong manufacturing strength and complete industrial system, it is one of the world's largest manufacturing bases, with the total output value of the manufacturing industry accounting for more than 90% of the total output value of industries above designated size, forming a modern industrial system with eight major industries such as electronic information, electrical machinery, textiles and garments, furniture, toys, paper and paper products, food and beverage, and chemical industry as the pillars.
There are many well-known electronics companies in Dongguan, such as Philips in the Netherlands, Hoechst in Germany, Thomson in France, Samsung in South Korea, Hitachi in Japan, Sony, Kyocera, Konica Minolta, Densan Sankyo, Nokia in Finland and VTech in Hong Kong, China, and many other Fortune 500 companies have settled in and set up their headquarters.
Liu Si went to Dongguan in the hope of acquiring an electronics manufacturer, preferably an electronic product manufacturer with certain R&D capabilities.
It makes sense that he attaches so much importance to the R&D capabilities of the electronics industry, and later Samsung and Huawei can lead the way in the field of electronic products, and the two companies have R&D departments from the smallest electronic components to the production of CPUs with high technical requirements, which has greatly reduced the cost of the two companies in the increasingly competitive field of electronic products, so as to obtain excess profits.
And the strength of R&D capabilities is directly related to the user experience and the scientific and technological content of the product, which affects sales. In this way, it is understandable that Liu Si rushed all the way to Dongguan to acquire electronic product manufacturers.
Although the production and research and development of electronic products is not as time-consuming and manpower, material and financial resources as heavy industry and precision industry, it takes several years to straighten out electronic products from CPUs, motherboards, graphics cards, monitors, screens, hard disks, memory sticks and other electronic components, and it will definitely take several years to figure it out, and it is impossible to figure it out overnight.
In order to get huge profits in the electronics field, Liu Si is ready to register two electronics companies in Dongguan now, vivo and Meizu, and is ready to invest 300 million US dollars in upfront capital for each. This part of the funds will be mainly used for the recruitment of product R&D personnel, the construction of the company's headquarters building, the purchase of R&D facilities and equipment, etc.
Although an electronics company has been established and attaches great importance to product research and development, will the investment be wasted?