Chapter 0332 - Look Whose Thoughts Are Crazy

As a result, HP, which felt that it was degraded to the noble, was faintly proud of its achievements, and always wanted to engage in some specialization when negotiating authorization, which dragged down the entire progress.

After Tang Huan returned to Silicon Valley from London, he found out that HP had the intention of making waves and occupying the magpie's nest, and immediately made a decisive decision and notified the other team's team to go home to consider, if you come to negotiate next time, remember to invite your president John? Yang came forward to talk to me.

Anyway, everyone is in Silicon Valley, the distance is very close, and it is not convenient to visit the door.

As soon as he heard this, the person in charge of the negotiation who realized that he had been expelled in disguise turned blue with anger at that time, "Isn't it just a company that started with game consoles, what crazy!" ”

Although this guy is unscrupulous, he to some extent speaks the hearts of some of the current employees of old IT companies.

In the eyes of them, who have always had a sense of superiority, video game consoles and personal computers are toys that cannot be technically put on the table, but by chance, they just mixed a bite of food by fooling users.

In the original time and space, the cooperative relationship between IBM and Microsoft became more and more stiff, and one of the manifestations was that IBM engineers were psychologically unbalanced in the face of Microsoft engineers - they were still training this rabble before, but in the blink of an eye, the other party became a millionaire through stocks.

The subtle psychological resistance caused by this huge gap exists everywhere, and it is completely human nature.

In the process of the formation and negotiation of the Fangyuan Computer Standards Alliance, HP, who is also in Silicon Valley and can be called a neighbor who knows the roots, looked at this new force that has been established for less than three years, and acted as the boss with arrogance. Don't mention how crooked it is.

Who doesn't know who. You're okay with the Japanese. But don't pretend to be a big-tailed wolf in front of me.

It can be said that HP's turmoil is not unrelated to the dark psychology of these people.

What kind of character is Tang Huan, it can be said that he has read countless people, his eyelashes are empty, listening to the wind and distinguishing sounds, he immediately understands the psychological activities of this person.

"I'm mad, you're not convinced?" Tang Huan looked at the other party with a smile, "This year, my Zheru software, Fangyuan computer, EA games. All operating income combined, there is a great certainty that it can reach $3 billion, and your HP was just at this level last year. You say, am I qualified to be your HP equal? ”

"It's just an upstart." The man was choked with red faces, and said another sentence from his heart.

"Upstarts? I'm afraid this comment is premature. If my company goes bankrupt in just three or five years, you can say. But if it can stand for decades like HP, it will be a miracle and an idol. Tang Huan laughed loudly, "When the time comes, maybe you want to jump ship too." ”

"Go dream." How can this guy be Tang Huan's opponent. He turned around and walked away.

"Don't blame me for bullying you with big pressure and small pressure, if you want to cooperate, show sincerity. Please show up your parents. Tang Huan reminded lightly.

Looking at the HP representative who was still arrogant before, he left with a disgraced face, and Chambers said with some concern: "If you drive people away like this, you won't let HP lose face and give up joining the Fangyuan Computer Standards Alliance." If this is the case, I am afraid that there will be a negative ripple effect. ”

"I didn't really intend to rely on it completely." Tang Huan snorted and picked up a document, "See, there are already dozens of component suppliers and third-party ISA expansion card manufacturers, which is enough to support the field." It's true that HP is a veteran computer company, but it's still a newcomer to the PC space. ”

Speaking of this, Tang Huan's face showed a proud look, "After IBM-PC, if the new computer architecture wants to occupy a territory in the personal computer market, it depends on whether we allow it. HP has no time and space to start anew in the field of personal computers, and as long as it still wants to eat this cake, it will come to us, who seem to be relatively weak, instead of IBM, which has been strong for decades. ”

"In that case, HP is dispensable." Chambers nodded suddenly, "But we still have to thank HP, it's busy these days, and it can be regarded as cheering for Fang Yuan's computer." ”

Tang Huan smiled thoughtfully, "Big brother in Silicon Valley has always done good deeds without asking for anything in return. ”

They didn't care about it on their side, and HP was arguing with each other in a mess.

Regarding Tang Huan's unfriendliness, HP understood it as the nouveau riche flying, except for disdain, he didn't take it to heart.

But then, their internal disagreements sparked controversy again.

HP continues to take advantage of the establishment of the Fangyuan Computer Standards Alliance to enter the PC market; Or do you rely on your own technical strength to create a new hardware platform, as IBM did?

Although he did not reprimand his subordinates who were driven back by Tang Huan, Hewlett-Packard President and CEO John? Young already thought in his heart that these idiots had messed up the errand.

He and Tang Huan had met as early as 1979 at COMDEX, and he was very impressed by this young man, and his rocket-like jumping speed also proved this perception.

According to Tang Huan, the personal computer industry has now developed to the third stage of 16-bit, which can be counted from 1975 to the present, but it has only been six or seven years, and the frequency of its replacement is very different from that of small computers and mainframes.

HP can develop its own proprietary PC hardware platform, but it is not confident that it will take less than a year for IBM.

And after a year, the product is on the market, and no one can say what the PC market will become.

In addition, take a look at the current IBM-PC market situation, the second generation of Fangyuan computer stares at its upper and middle roads, and Apple computers specialize in the lower three roads, the cooperation between the two can be described as extremely tacit, IBM-PC is about to live and can't take care of itself.

This shows that the current personal computer industry has been divided into spheres of influence by some pioneers, and outsiders who play a role in disrupting the situation will inevitably provoke joint suppression.

IBM spun off the PC division and ran it on its own, and whatever the motivation for the decision to do so in the first place, at least a little bit was guaranteed. Even if the project fails. It won't hurt the body.

HP can do the same. In this unique way, the second-generation Fangyuan computer compatible machine was produced in the personal computer market to test the waters, and its convenient hardware architecture is enough to ensure that there is technical space to connect to its own minicomputer for data communication.

John with a decision in mind? Yang, after his subordinates finished their mouths and vented their dissatisfaction, announced that he would maintain the original cooperation plan unchanged, and he would personally come forward to negotiate with Tang Huan.

It is with this sober self-orientation. John? The negotiations between Yang and Tang Huan went very well, and HP was able to join the Fangyuan Computer Standards Alliance before August 12.

Of course, the conditions are the same as other companies that adopt the same standards. If it is really specialized, this alliance is expected to end soon.

In this way, when the Fangyuan Computer Standards Alliance was officially unveiled, what the outside world saw was unity and friendship, and the technology of the second-generation Fangyuan computer was about to become a more widely circulated standard.

In fact, singing and dancing are leveling down. The battle did not come only from HP, Tang Huan saw with his own eyes the tacit understanding of Japanese companies to hold together with the outside world.

Even Sharp, who has always worked closely together. While apologizing, he joined in and forced Tang Huan to make concessions, and the authorization of the second-generation Fangyuan computer compatible machine not only includes the Intel8086 branch, but also the MC68000 branch.

Seeing that the attraction of the MC68000 branch was so huge that it aroused the excitement of the crowd, Tang Huan had no choice but to give in.

But the compromise must be on both sides, and several Japanese companies have also correspondingly brought three sets of shackles prepared by Tang Huan in advance: Nanbeiqiao chips, BIOS, and operating systems, which respectively control the three lifelines of the second-generation Fangyuan computer hardware, software and hardware connection points, and software.

In other words, the authorized manufacturer must use Tang Huan's North-South Bridge chip, BIOS, and operating system in the product, and pay the fee.

The technical difficulty of these three key points is very high, and the Japanese, who have always been careful about budgets, invariably accepted the purchase conditions.

Among the manufacturers who are interested in competing for the license of compatible machines, Samsung and Acer are basically passers-by who have no right to speak, and the biggest brand of HP has been taught by Tang Huan to be obedient, accounting for most of the Japanese companies, and naturally become the most typical representatives of the Fangyuan Computer Standards Alliance, they agreed, and others can only follow suit.

Fangyuan computer standard component suppliers, talking about the simplest judgment, as long as they provide the driver of the product, it is considered to have completed the technical task.

Together, these companies are also gaining momentum, including Intel, AMD, Seeq, Micron, Seagate, 3COM, etc. in the United States, Epson and Canon in Japan, and other companies in Europe and Southeast Asia.

Tang Huan specially instructed his subordinates to arrange a huge media wall for the Fangyuan Computer Standards Alliance, on which the logos of all partners would be printed, which dazzled the media who came to interview, and the guys who spying on the intelligence were awe-inspiring.

As analyzed by the media, Tang Huan's crazy advertisement with "100,000 US dollars per second" has made the brand of Fangyuan Computer firmly rank first in the industry, and it is not surprising that it can attract so much cooperation.

However, Tang Huan authorized the Fangyuan computer he worked so hard to develop to a third party to produce compatible machines, which is bound to cultivate cannibalistic competitors of the same kind, and it is likely to make the price of the product fall, so where is the profit point?

In addition, Tang Huan once declared, "At present, the personal computer market that everyone sees is only the tip of the iceberg, with the continuous expansion of the application field of personal computers, the market space is simply unlimited, in the face of such a large blank, the internal competition of Fangyuan computer will not be as urgent and tragic as others think." ”

The reaction to this assertion was mixed, but the media reached a consensus that the establishment of the Fangyuan Computer Standards Alliance will inevitably trigger a new round of competition in the personal computer market, and it is likely to rise to the height of the industry standard battle like the videotape format Betamax and VHS wars.

Tang Dynasty? Estlic looked at the various analyses in the newspaper and couldn't help but shake his head and smile bitterly.

As the most direct competitor, Don has a deep experience? Estlic dared to assert that Tang Huan had ignited the fire of the battle for personal computer standards.

How does IBM deal with it, it seems that it can only continue to follow the butt of the second-generation Fangyuan computer, and it is too passive.

After all, Tang Huan's prestige in the company he founded was too high, so he dared to do anything crazy without worrying about being criticized.

It stands to reason that the company will be hurt a lot if he uses power in such an unsupervised manner, but Tang Huan can bet on the right treasure every time.

Just like this time, it is said that the British royal family advertisement, which cost 20 million US dollars at one time, showed its face in front of 750 million people around the world, and the stimulating media rushed to recite it, and even with the Fangyuan Computer Standards Alliance, it also made a vigorous move, giving people the illusion that a personal computer is a Fangyuan computer.

In order to promote IBM-PC, the headquarters approved a total of millions of dollars in advertising expenses, which is already an unprecedented grace, but compared with the 20 million dollars that people spent a lot of money, it is obviously not enough.

Perhaps, Fangyuan Computer will be burned to ashes by Tang Huan's crazy fire, but before that moment comes, IBM-PC probably has no place to stand.

"Crazy ......" Don? Estlic muttered to himself, a hint of ruthlessness flashed in his eyes, "If all the technical details of IBM-PC are released to the public, Tang Huan's Fangyuan Computer Technology Alliance should be overshadowed." ”

After this thought flashed through his mind, Don? Estlic was taken aback, IBM-PC did not belong to him, he had no right to do it, and the headquarters might not agree to invest in a project for more than a year to make a wedding dress for others.

In other words, he Don? Estlic can't be compared with Tang Huan, he doesn't have such crazy qualifications.

Tang Dynasty? The sharp light in Estlic's eyes slowly dimmed, and he shook his head regretfully.

"I don't have the right to be crazy, but it's okay to think about it." Tang Dynasty? Estlic muttered reluctantly, "I don't know the details of the cooperation of the Fangyuan Computer Technology Alliance yet, but with Tang Huan's shrewdness, it's impossible not to leave a back hand to control the licensee of the compatible machine." ”

Tang Dynasty? Estlic carefully scrutinized, "Extrapolating from this, it is not necessary to publish all the technical details of the IBM-PC, such as the core BIOS program. ”

John with a decision in mind? Yang, after his subordinates finished their mouths and vented their dissatisfaction, announced that he would maintain the original cooperation plan unchanged, and he would personally come forward to negotiate with Tang Huan. (To be continued......)