Chapter 0593 Digital Video Initiated from the High-end
Generally speaking, the Olympic Games represent the highest level of competitive sport in the world, with the exception of certain sports that are very professional, such as football and tennis.
Fearing that their own interests would be affected, the International Olympic Committee, the highest authority for the commercialization of these sports, is often at loggerheads, and measures have been taken to restrict the participation of professional athletes in the Olympic Games. On the other hand, for the sake of fairness, the IOC has also imposed many restrictions on the number and age of professional athletes participating in the Olympic Games.
This is the case of tennis, which until now has not been included as an official sport at the Olympic Games. At the Los Angeles Olympics, it was an exhibition sport, just like baseball. And according to the regulations, only athletes under the age of 20 are allowed to participate.
This has the added benefit of giving young athletes the opportunity to showcase themselves, as is the case with the 15-year-old Steffi Graf.
Since turning professional at the end of last year, Steffi Graf has been impressive, winning his first professional title last year at the age of just 14, breaking the record of 14 years and 28 days for another tennis prodigy, Tracy Austen, and causing the West German media to cheer excitedly that he has a talented tennis player like the United States.
The professional sports media optimistically predicted that Steffi Graf and Tracy Austin could join Martina Navratilova and Chris Evert in their succession to the generation of Martina Navratilova and Chris Evert, who had dominated the world of women's tennis since 1976.
Tracy Austin defeated Martina Navratilova and Chris Evert respectively, and rose to the top of the world number two in 1980 for a total of 21 weeks. Steffi Graf is short of a Grand Slam title and a record against these two predecessors. However, she is still young and has plenty of time to hone in on it.
Unfortunately, the fate of geniuses is always accompanied by various risks of premature death.
Tracy Austin has been plagued by a back injury since 1982. In 1983, it did not improve, and his results continued to decline, and all the Grand Slams he participated in were eliminated in the quarterfinals; On the eve of her 21st birthday, she was even squeezed out of the top 10 in the world; After entering this year, he has almost disappeared from the professional stage.
Although Steffi Graf has been rising rapidly in the world rankings, he has already squeezed into the top 10 this year. But Tracy Austin's lessons from the past, and Martina Navratilova's improved training methods, have become more and more skilled, and she has swept away the unlucky and self-inflicted Steffi Graf several times, and no one dares to be so sure of the bright future of the young talent.
In fact, the reason why Steffi Graf has repeatedly encountered masters such as Martina Navratilova and Chris Evert in the competition has little to do with bad luck and poor signings, but is the inevitable result of her excellent performance and repeated promotions.
For example, at the Wimbledon Championships, one of the Grand Slam tennis tournaments held from June 25 to July 8 this year, Steffy Graf made it all the way to the top of the fifth group against seeded Jo Dhurry of Great Britain. and compete for a place in the top eight.
The pair battled hard in three sets before Steffi Graf won 6-3, 3-6, 9-7 to reach the quarterfinals.
Steffi Graf then met another seeded player, Hana Mandlikova of Czechoslovakia, who had reached the third place in the WTA world rankings, and once again battled it out in three sets to reach the semi-finals with a narrow score of 6-2, 3-6, 6-4, thus creating her best result at a Grand Slam.
But. Steffi Graf's momentum was stopped, and he was eliminated by Chris "Ice Princess" Evert 6-3. The prize money stopped at £21,900; The latter lost to Martina Navratilova and took home the £45,000 prize money for runners-up.
It can be said that, no matter how polarized the evaluation of Steffi Graf, the West Germans already loved their genius girl immensely.
Because of his fast, precise and perfect running on the tennis court, Steffi Graf was praised by Tang Huan as "Lingbo Microstep". The West German media took the opportunity to give the little girl the nickname "Limbo Fairy".
In this Olympic tennis competition, it was no surprise that Steffi Graf made it to the final on 11 August against Nünce_Raf's Sabrina Golesh.
At this time, the Los Angeles Olympics were coming to an end, and the United States was far ahead in the medal table with more than 80 gold medals and more than 170 medals. It is more than the sum of Romania in second place, West Germany in third place, China in fourth place, and Italy in fifth place.
However, this also made McDonald's, which promoted according to the number of medals, cry without tears, and there was an extra deficit of tens of millions of dollars out of thin air, and it had to be used as a negative teaching material.
With the medal table set in motion, the West German media gathered at the Los Angeles Tennis Center at the University of California, Los Angeles to watch the tennis final, which meant nothing to the medal table.
Due to the appearance of Tang Huan, some media in the United States also chased after him.
The final was not evenly matched, with Sabrina Golesh, who was four years older, not taking advantage of anything and being beaten by Steffi Graf in straight sets, 6-2, 6-4.
It can be seen that Steffi Graf, who is on the rise, is a little too aggressive, and he is still unsatisfied, but the shy little Lori, after shaking hands with Sabrina Golesh, actually ran to the audience, threw the racket to Tang Huan, who was sitting in the front row, and then hooked his fingers, "provocative" is full of meaning.
Such post-game tidbits stimulated the audience and various media in the stadium, who screamed with excitement and encouraged Mr. the richest man to go down to the game. However, Tang Huan was very reserved, smiling and waving to the camera.
This little episode will naturally be taken out by all the media for national entertainment, and that's it, but on the last day of the Olympics, CNN ingeniously produced and broadcast an entertainment program "Don's Olympic Viewing Footprints" to take stock of the similarities and differences between Mr. The richest man and ordinary people in the projects they like to watch in the past half a month, and the ratings were suddenly bursting.
It is no exaggeration to say. ABC and Turner, which spent huge sums of money to buy the American television rights to the Los Angeles Olympics, made a fortune, and the ratings continued to rise, directly increasing the value of advertising, and even soap operas benefited a lot.
However, among the two broadcasters responsible for retransmission. The benefits for Turner were apparently even greater, and the audience received rave reviews, something that those who were not convinced that the nouveau riche had won the television rights had not expected, and who had been waiting to see the joke.
The success of CNN is rooted in the fact that Barry Diller, who jumped from Paramount, has made great contributions, but behind this, the digital video technology provided by Tang Huan has also contributed to it.
The so-called digital video. Naturally, compared to traditional analog video, it uses digital methods to record video materials.
This technology began in the late 1970s and early 1980s, with Thomson-CSF, Ampex, and NEC each introducing solutions for digital video production equipment; Then Bosch, RCA, and Ampex came up with solutions for videotape storage.
In 1982, the Radiocommunication Sector of the International Telecommunication Union (ITU) published a standard called BT.601 to regulate the digitization of video signals.
Tang Huan has been actively promoting the application of microcomputers, from traditional numerical computing, data processing, to video games, communications, multimedia and other emerging fields, and its digital video technology integration of the product solution is called Digital-1 system.
At this stage. The analog form of VHS home video recorder has just become popular in economically developed areas. It is a good time to reap profits, Tang Huan is not too bad to get along with himself, and prematurely launched digital video applications including VCD in the mass consumer market, his strategy is from high to low, first aiming at the high-end application field of radio and television, such as the Digital-1 system.
Compared with other pioneers in the industry, they can only use their own products in certain business links. The Digital-1 system can already be fully applied to the production and broadcast process of TV stations.
The reason why Tang Huan was able to occupy the leading position in the industry again was due to the comprehensive effect of several aspects.
First of all, Tang Huan, who has accumulated enough capital, can distribute the topic very easily, so that a large number of technical experts can follow the direction and ideas given by him. Conduct basic research and get results quickly.
Take the compression and decompression of audio and video, which involves many mathematical problems, Tang Huan put some general topics in Chinese mainland to study, and the labor cost required is so low that he is embarrassed.
However, in this way, concepts such as JPEG, MPEG, VCD, etc., are very different from the original time and space.
Secondly, in the manufacturing field after R&D, the three semiconductor factories FAB1, FAB2 and FAB3 have fully matured the process level of 1 micron process, and among the chips they produce, the Motorola MC68020 with CISC architecture can reach a maximum operating frequency of 40Mhz; The self-designed Holder1 and Holder2 series processors of RISC architecture can run at a maximum frequency of 80Mhz; The maximum operating frequency of some integrated circuits even far exceeds 100Mhz.
On this basis, the speed of digital video encoding and decoding has reached the standard of practical application.
Finally, no matter how R&D and manufacturing, it must be implemented in the application field, if no one comes to buy, then what's the point of tossing.
At this time, Tang Huan's investment in films, television stations and other fields played a leading role, and Media Asia TV and CNN were the first users of the Digital-1 system.
One of the video capture equipment of this digital video application solution is the digital video camera - D-VHS camera, which is roughly divided into two categories: low-end interlacing and high-end progressive scanning.
Tang Huan entered the field of videotape, one of the main purposes is to get a technical system in this already mature field as soon as possible, the arrogant Sony rejected him, and JVS became a partner.
On the basis of the original videotape format VHS, Tang Huan quickly launched an enhanced version of the format S-VHS, and issued a smaller pocket videotape VHS-C for shoulder-mounted cameras in addition to home video recorders.
More importantly, Tang Huan also introduced the D-VHS format for digital storage on videotapes, which brought great convenience to computer processing.
JVS and Panasonic can be said to have hugged the thighs that strode in the right direction, and I don't know how much worry and effort have been saved, so they have also changed from the owners of VHS to the most active shopkeepers.
The captured digital video is recorded on D-VHS tape in D-VHS format with lightweight, fast and lossless compression, which can then be broadcast directly by the TV station or processed by the Digital-1 system.
One of the technical features of digital video is the ability for users to separate the video and audio streams, such as adding metadata such as dates and copyrights, or placing flexible subtitles.
With this feature, CNN provided viewers with the most comprehensive and intuitive information about the participating athletes during the broadcast of the Olympic Games, so that the audience can see the games clearly and clearly.
In addition, this flexible way of placing subtitles has also brought great convenience to advertising, and CNN's commercial advertising revenue during the Olympics has thrown off ABC Street.
And that's not all the benefits of the Digital-1 system, where the real power lies in the post-production phase of TV shows, where more powerful non-linear editing can be used than traditional linear editing.
Linear editing requires the cooperation of several video recorders, video effects machines, audio mixers, control panels, signal generators, and other equipment to edit the content of the master tape to the finished tape in chronological order.
This kind of editing method is time-consuming and laborious, and one of the reasons why TV station editors and directors stay up late to work overtime is that this work is cumbersome.
The Los Angeles Olympics had a total of 23 major events and 221 small events, and the host American team won so many medals, and the presentation of various wonderful moments was a severe workload test for all television organizations that broadcast it.
CNN, which uses the Digital-1 system, is undoubtedly ahead of the curve in terms of the most appealing program appeals. (To be continued.) )