Sunnyvale, Sunnyvale, Sunnyvale, USA, President of VisiCorp, Terry Opdendyk, Inc. Opdendik threw down the newspaper in his hand in annoyance, and cursed in despair, "These shameless bastards, even if you suppress us, you even joined forces." ”

The success of the personal computer industry in 1982 was evidenced by two landmark events: the selection of the personal computer as the Person of the Year by Time magazine in public opinion, and the successful listing of the commercial Fangyuan Computer Company on the New York Stock Exchange.

With the increase in the number of personal computers on the market, compared with the "one-time sale" of hardware, the ability of the software industry to attract money has become more and more apparent.

For example, the spreadsheet software war has risen from the simple market competition of various software companies to the confrontation of who has the most powerful products on the two major platforms of Fangyuan personal computer and IBM-PC, which shows the important value of software.

VisiCorp is one of those software companies that have easily reached 60 to 70 percent profits, helping some software companies that seized the opportunity to quickly grow into the darlings of the PC era with sales of more than 10 million dollars.

Originally known as PersonalSoftware, VisiCorp was founded in 1976 to sell a board game on a PC platform, similar to that of a book publisher.

After marrying VisiCalc, a spreadsheet software, VisiCorp's business situation has changed dramatically, and it has been favored by venture capital.

In order to get from Dan? Bricklin's SoftwareArts, a software art company that gets the exclusive rights to distribute VisiCalc, offers 36 to 50 percent commissions, which is much higher than the industry's 8 to 12 percent general market.

With Don? Estlic chose VisiCalc as one of the troika of business software for the IBM-PC platform and pre-installed it on IBM-PC. VisiCalc began to generate significant profits for individual software companies and became a pillar of economic activity.

As a result, the personal software company eventually changed the name to VisiCorp, and even prefixed the names of other products with Visi.

From a marketing point of view, this has really paid off.

But don't forget, the real owner of the spreadsheet software VisiCalc is Dan? Brickerin's Software Art Company. A large part of VisiCorp's profits went to software art companies, and it is not an exaggeration to say that it has become a wage earner for the other party.

For the glittering dollar, the two companies that had been working closely together began to fall foul, but the agreement was there, and VisiCorp could not see a turning point in solving the problem for the time being, so it used the financial resources brought by VisiCalc to actively develop other software.

At the same time, VisiCorp, which has been completely controlled by venture capital, has an increasingly authoritarian management style. As a result, just like the original Atari, people were disheartened and fell apart, including Mitchell. A number of important figures, including Kapole, have fled.

In Mitchell. When Kapole left VisiCorp, Terry was reminded that he had to leave VisiCorp. Opdendik should make Mitchell. Kapole signed a non-compete agreement, but Terry. Opdendik in order to save money, or simply out of disdain. Didn't take care of this stubble.

Result Mitchell. After officially unveiling the new spreadsheet software Lotus 1-2-3 at COMDEX last year, Kapole swept away other competitors on the IBM-PC platform. has achieved the hegemony of dominating the country, and even has the qualification to challenge the philosophers.

Terry, who was slapped twice by the cruel reality. Opdentic, the degree of self-esteem can be imagined.

Seeing VisiCorp's business performance take a sharp turn for the worse, Terry. Opdendic was in a hurry.

At this time, VisiCorp's investment in the field of graphical user interface paid off.

So Terry. Opdendik is like a drowning man holding on to a floating log. I bet all my net worth on VisiOn, a new product that has not yet been fully developed.

Not to mention that when Terry. Opdendic, a gambler who took the half-finished product of VisiOn, regardless of the risks, really caused a huge sensation, and even overshadowed the spreadsheet software war that was in full swing.

Numerous IT professional media outlets, including Bytes. VisiOn was enthusiastically praised as a truly user-friendly operating system, instantly putting it on the top spot in the field of graphical user interfaces.

Dogs bite people are not news, people bite dogs are called news.

Although these IT media strive for professional rigor, they do their best to exaggerate and attract readers in the reporting of industry trends.

Now that microcomputer technology is changing with each passing day, the personal computer industry is booming, and people who are interested in this field are also willing to see this kind of lively content.

VisiOn catered to this need, and VisiCorp was able to regain its footing. Opdentec immediately took advantage of the situation to launch a new set of product sales strategies.

But this market momentum has inevitably attracted vigilance and backlash from Microsoft, Zheru, and Apple, who have different plans for graphical user interface applications.

In fact, VisiOn is not a bottom-up, completely independent operating system, it is an environment that runs on top of MS-DOS and provides a graphical user interface for applications, similar to the graphical shell on FreeDOS, the operating system of Fangyuan's PC, which is a command-line shell.

Or, to put it more accurately, VisiOn is very similar to Windows 3.X, a 16-bit operating system running on MS-DOS in the early 1990s, where the user needs to manually launch the graphical user interface by typing commands in the MS-DOS environment.

This mode is not unique to Windows 3.X, and the graphical user interface system of Linux, another type of operating system, works similarly.

Of course, VisiOn is certainly not as powerful as Windows 3.X.

But at this stage, Microsoft doesn't talk about Windows3.X, and even Windows1.0 has no shadow, and when I saw VisiOn taking a step ahead on the IBM-PC platform, I was so anxious that my eyes were red. (To be continued......)