Castlereaghstreet is a famous shopping street in XN. Pen, fun, pavilion www. biquge。 infoHere you can find designer stores such as Dior, Chanel, Cartier, Hermes, Bvlgari, LouisVuitton, Versace, YSL, DKNY, Armani and Gucci. As well as many small shops that are very distinctive.

Walking down the street and looking at the bustling shops on both sides, it is dizzying to see which store to go to.

A shop caught Zhang Yun's attention, this store hung an ordinary trademark on it, and the decoration was not luxurious, and it was not conspicuous among the many brand-name stores.

What caught Zhang Yun's attention was the sign it hung up, on which were written in cursive with two words, "Yunshang". The font dragon flies and phoenix dances, written in one stroke, like flowing water, and looks very beautiful.

Well, what Zhang Yun wanted to say was, what kind of thing, he looked at it for a long time before he saw that it was the word "Yunshang".

But it should be a sign of the store. Just like Nike's logo is a pair sign, Xtep's logo is a cross plus a Tatep. The symbol of Yunshang is the cursive "Yunshang".

Anyway, Zhang Yun, a Chinese, is still unknown, and he is like a book to Australians. As long as it looks good, you know that it represents Yunshang, who cares what the word is. It can also have a feeling that makes people look tall.

And this is not what is written on the car driven by Meijing, it is said that it is a clothing store that she opened with her sister.

I met it this time, so I have to go in and have a look.

As soon as I went in with my parents, a beautiful woman greeted me.

"Hello sir, what kind of clothes do you want to buy?"

Zhang Yun looked at it, the decoration was very good, there was a style of the Republic of China, simple but eye-catching, for Australians, there was an exotic atmosphere.

As for the clothing, it combines the characteristics of the country, and the ideas of foreign countries, there is a different kind of beauty. It looks very original.

Really do business.

"I'll take a look, and I'm going to buy two for both my parents and my sister."

Hearing him say this, the waiter laughed. "Sir, please come with me, I think there must be clothes you need here."

Zhang Yun asked his sister to choose clothes while chatting with the waiter.

"Who's your boss? Isn't it a beautiful day! I heard from Meijing that I opened a shop called Yunshang, and the decoration style is similar. I haven't heard her say that there is such a big brand. ”

The waiter laughed. "Of course, we are the only registered Yunshang in the whole of Australia. As for you haven't heard her say it's normal, the two of them are very low-key and never show off. ”

"How big is the Yunshang brand?"

"It's not big, it's just a dozen brand stores, with assets of more than 10 million. They all take the mid-to-high-end route. ”

Hearing this, Zhang Yun felt ashamed of himself in his heart. How big is the beauty, but a college student, you can become a multimillionaire woman through entrepreneurship, and this is not RMB but Australian dollars, if converted to RMB, there are more than 50 million, is an out-and-out little rich woman.

It can be seen how capable she is. Compared to her, she is just an upstart, and she has no ability at all.

However, thinking that he was the steward of the main hall of the Heavenly Court Imperial Horse Supervisor, and a dignified three-rank immortal official, Zhang Yun felt infinite confidence in his heart. No matter how capable Meijing is, it can only show that she is excellent and worthy of her own pursuit.

He can communicate with animals, heal animals, and because of the short time he has been given, many abilities have not yet been figured out. The potential is endless.

Who has this ability? Although the world is unique.

As for being called Bi Ma Wen, Zhang Yun automatically ignored it. He was wrong at first. The steward of the main hall of the Heavenly Court Imperial Horse Supervisor can indeed be called Bi Ma Wen, but no one dares to do this.

And Sun Wukong is not this position at all, just like the "boss". Setting up a street stall on the side of the road can be called a boss, and the CEO of a company worth billions is also a boss. But can they compare?

The steward of the main hall where Sun Wukong was inaugurated was rankless, and he was in a horse farm in the smallest place. There is no comparison with the steward of the Zhengsanpin Main Hall who is in charge of the Heavenly Court's Imperial Horse Supervisor.

It is determined that it is a beautiful industry, how can Zhang Yun not support it. I just took a look and found that the store sells a very complete range of products. It's almost a small clothing mall.

Zhang Yun opened his mouth and said, "Sister, otherwise you can take your mother and Nannan to choose clothes." We'll pick on the other side. Don't save me money, this is your senior sister's shop, I'll call her later and ask her to give us a discount. ”

Zhang Xin agreed to come down.

The waiter interjected from the side. "I didn't see that my sister was also a student at our school, so it was better. Our store has a rule that as long as it is a senior from XN University, it will be discounted by 10%. ”

Only then did Zhang Yun know that the beautiful woman with a quiet smile in front of him was also a student of XN University, but she was also a student, so why was the gap so big. Meijing is to create the "Yunshang" brand, with assets of tens of millions, but she is just a part-time worker, following Meijing to eat. Comparisons are odious.

Zhang Xin went to the side with the waiter beauty to pick out clothes, and at the same time, another waiter came over to receive Zhang Yun.

"Hello, I'm the manager of the store, Suzanne Percy, you can call me Susanna, it's a pleasure to serve you."

Obviously, she had heard the conversation between the two sides just now, otherwise she wouldn't have introduced herself as soon as she came up. It's not just a blind date to buy a costume, and there's no need to know the name of the waiter.

Zhang Yun shook her hand. "Hello, my father and I want to choose two sets of denim, the one that is practical and can work on the farm, I don't know if you have any good suggestions."

Suzanne laughed. "We also have this kind of denim in our store, but it's more expensive. But I don't think you'll take that money seriously. ”

Zhang Yun said that he knew that Yunshang was originally based on women's clothing, and took the high-end route, and later developed other clothing.

It was already a bit embarrassing for him to make such a request. I just wanted some sturdy denim.

I didn't expect it to be in the store. Of course, the denim clothes that can appear in the store are all high-end goods, and they are a bit condescending to work, so Suzanne said so. Zhang Yun doesn't care, his parents come here for a leisure vacation. The reason why I wanted denim clothes that could be used for work was because I was afraid that my parents would not be idle, so I would help him when I got to the farm.

It's not comfortable to wear jeans, and it's a high-end product, so they can wear it back home.

Zhang Yun chose a set for his father Zhang Jianguo and asked him to wear it, but his father was still a little embarrassed, but Zhang Yun pushed him into the fitting room. When it came out, Zhang Yun's eyes lit up.

I saw my father wearing a Mexican-style wide-brimmed high-top felt hat, wrapped in a decorated bullet belt, wearing jeans and a tight-sleeved multi-bag denim jacket, a pair of high-cut leather boots with good brown cowhide, and spurs on the heels, which were the kind of barbed wheels, and a small printed square scarf with bright colors around the neck. What a handsome old cowboy.

Suzanne went over to tidy up Zhang Jianguo's clothes and said, "It's a very good choice, if it is used for horseback riding, it would be great." It's a bit fancy when you work, but if you can pair it with this brown square scarf and cowhide riding boots, it's perfect. ”

said that Zhang Jianguo was replaced.

Zhang Yun gave a thumbs up as he watched from the sidelines. What is quality, this is quality. When Zhang Yun chose for his father, he didn't look at the price and chose high-end goods.

The two pieces that Suzanne replaced are cheaper and less fancy. Very few clerks do that.

Generally, when you go to buy clothes, as long as you wear them on your body, the waiter will say yes with a clear conscience no matter whether you look good or not. Directly encourage the three-inch incorruptible tongue and try your best to get you to buy it. Occasionally, I say that this one is not suitable, and I am looking for a more expensive one for you to wear.

In short, it is for the purpose of making money.

Suzanne is different, people are genuinely choosing for you.

Behind the seemingly stupid is a shrewd marketing method. In the former, you go to buy clothes once, I'm afraid no one wants to go a second time. Earn now, lose the future.

The latter may lose a little now, but it can leave a deep impression on customers and think that Yunshang thinks about himself. The subconscious mind will return to Yunshang to buy. came and went to become a regular customer of Yunshang.

Based on this alone, you can see the marketing methods of Liangchen Beauty.