"Ask Wudang Mountain, health Taiji Palace!"

"Taoist holy land, Wudang Mountain welcomes you ......"

“……”

"The world's martial arts are out of Shaolin!"

"Welcome to Shaolin Temple Scenic Area......"

“……”

On the first day of the Lunar New Year, at 9:05 p.m., the first episode of the first season of "The Legend of Mortal Cultivation of Immortals" 'Pilot: Immortal and Demon War' officially ended, and Mango Satellite TV entered the ten-minute advertising time before the second episode started. Pen & Fun & Pavilion www.biquge.info

What is different from the past is that on the night of the first day of the Lunar New Year, Mango Satellite TV broadcast all public service announcements.

"Bang!"

In the backstage monitoring room of Mango Satellite TV, the door was pushed open.

"Who is so ......"

Several technicians who were frowning stopped abruptly when they came to the scolding.

Because the people who came in were all the high-level executives of Mango Satellite TV.

"Have the ratings for the first episode come out?"

Mango Satellite TV director, Shangguan Ouyang asked eagerly.

The senior executives of Mango Satellite TV, who followed behind Shangguan Idol, all looked expectant and anxious.

"Out of ...... Go out...... It's out! ”

One of the technicians, who was holding a table of ratings data, had to bite the bullet and hand over the ratings report.

"Ratings 4%...... Not bad! ”

"Hey...... What I want is the ratings of "The Legend of Mortal Immortals", who wants the ratings of "Happy Camp"? Didn't you just hear what I said? ”

Shangguan Ouyang's brows, which had just been relaxed, furrowed again, and his fluctuating mood was already a little impatient.

"Why, are the ratings of "The Legend of Mortal Cultivation of Immortals" very unsatisfactory?"

Xiao Jun, the purchasing director, looked pale and stepped forward.

As a purchasing director, he usually does not interfere with the work of the technical department, but "The Legend of Mortal Immortals" is the exclusive premiere right that he bought against public opinion, which is related to his status and ability on Mango Satellite TV, so he can't help but care.

"Give me all the ratings of the first episode of "The Legend of Mortal Immortals", I want to see the details!"

It wasn't until he walked to the real-time monitoring platform that Xiao Jun realized that he had a specialization in the art industry, and he was not good at technical work, so he could only say in a hurry.

"Xiao Liu, you have to understand the importance of this TV series to the station, no matter what the ratings of this TV series are, no matter how abnormal the ratings of "The Legend of Mortal Cultivators" are, you must report to the director as soon as possible!"

Wu Qingshan, the director of the variety channel, noticed the abnormality in the real-time monitoring room in the background for the first time, and said with relief.

"Director Shangguan, Director Luo, Director Wu, Director Xiao...... In fact, before you came, the ratings of "The Legend of Mortal Cultivation of Immortals" had already come out, but it was too abnormal, we checked it several times, and we still didn't find the reason......"

Xiao Liu, the person in charge of the real-time monitoring room and the technical director, had no choice but to guide the ratings of "The Legend of Mortal Cultivation of Immortals".

"When the first episode of the first season of "The Legend of Mortal Cultivation of Immortals" was broadcast, the ratings were 4.3%, the instantaneous highest rating was 7.5%, and the average rating was 4.9%, is there anything wrong?"

Director Tian of the TV drama channel looked very puzzled.

"Director Tian, this rating is nothing abnormal at first glance, but its ratings trend is quite weird......"

"You see, the 4.3% broadcast is because of "Happy Camp", this issue of "Happy Camp" has set the highest ratings in the past five years, so it is very normal for "The Legend of Mortal Immortals" to break four in the ratings. But according to the past rules, there will be a significant decline in the ratings of TV dramas in the future, because no matter how good a TV series is, it is impossible for a variety show to be good! ”“

However, the ratings of "The Legend of Mortal Immortals" have risen all the way, not only has it not declined, but it has gone up very strangely, and even fifteen minutes after the start of the broadcast, it has been maintained at a peak of ratings close to 5%, and then fell back to 4.1% in 45 minutes, starting from the 55th minute, the instantaneous ratings have increased by leaps and bounds, until the end of the first episode, the ratings have broken through the five and six two thresholds, straight into 7%, and have been maintained at a height of 6.6% during the advertising time, which is quite abnormal! “

As he spoke, Xiao Liu also showed an aggrieved expression.

I think he has joined Mango Satellite TV for five years, and he has been working hard for the past five years, but he didn't expect that there would be such a big mistake in this stall that is about to be transferred to the career establishment, so unwilling.

"Hahahaha...... Xiao Liu, this is not weird, this is normal! Have you forgotten that during the Spring Festival last year, the "Cohabitation Blog"? At that time, at Dragon TV, the technicians of their real-time monitoring department had exactly the same expression as you do now......"

"At the moment when this bad drama is raging, from the audience to the TV station, they don't have much confidence and hope for the quality of the TV series!"

"It is precisely because of this that the brilliant ratings created by a good TV series will be recognized as abnormal by what we are accustomed to, how sad it is......"

"Xiao Liu, I only want to ask you: Is there any water injection in this rating?"

Shangguan Ouyang finished sighing and asked with a solemn expression.

"This ......"

Facing the straightforwardness of his own big boss, Xiao Liu looked around at everyone and showed an embarrassed expression.

"Xiao Liu, don't have any worries, I used to let you inject water into the ratings, that's because other satellite TV stations are not clean, we have no choice but to do this, otherwise how can advertisers be willing to advertise? How else does the station work? ”

"Well, now, it's different, since last year's Spring Festival "Cohabitation Blog", TV stations are now pursuing real ratings, after all, the ratings that are not mixed with water are the fundamental guarantee for the longevity of Mango Satellite TV!"

Speaking of this, Director Tian of the TV channel also sighed with emotion.

"I dare to take the head guarantee of Xiangshang, this rating has no moisture at all, it is all hard!"

"Director Shangguan, according to this ratings trend, the premiere of the first season of the TV series "The Legend of Mortal Cultivation of Immortals" is very likely to break six in average ratings! This is an unprecedented ratings myth since our Mango Satellite TV entered the new millennium! ”

When Director Shangguan Ouyang mentioned some anecdotes about the ratings when Dragon TV exclusively premiered "Cohabitation Blog" last year, Xiao Liu's confused expression suddenly realized, and he couldn't help but be excited.

"Haha...... Let's go, let's have a meeting! ”

"Last year, Dragon TV won the first place, and this year it's my turn to Mango TV, and our first advertising auction should be held at the beginning of the year!"

"Director Shangguan, the second episode of the first season of "The Legend of Mortal Cultivators" has not been broadcast yet, should we wait until after the premiere tonight, the ratings will officially come out, and then hold it?"

"Don't wait! This rating, I dare to argue with CCTV! ”

"That'...... Do you also notify the advertisers who have cooperated with us in the past? ”

"No...... This time, we have the final say, let's make the plan for the auction first, and wait for tomorrow...... No, when the average ratings for tonight's premiere come out, we will immediately start to act and openly bid for the advertising time of "The Legend of Mortal Cultivators"! ”

"Director Shangguan, the "Legend of Mortal Cultivation of Immortals" has a total of one hundred and eight episodes, and the broadcast cycle is as long as two months, even if it is an advertising space of thirty seconds, ordinary advertisers can't afford this advertising cost?"

"Thirty seconds for an ad slot? Twenty seconds for an ad slot, I don't think it's worth it! Isn't "The Legend of Mortal Immortals" a story and a unit? Just bid on this, they want to shoot two months of advertising space, and I don't want to! ”

"What the director of Shangguan said is that maybe the ratings will be higher by then, so we can naturally sit on the ground and start the price!"

"What do you mean? You didn't watch "The Legend of Mortal Immortals" in advance? That's for sure! I am not surprised that the ratings have broken ten...... Don't talk about sitting on the ground, it's not good, let's call it...... Market economy! Yes, we must act according to the laws of the market......"

"But...... Director Shangguan, the duration of the episodes of "The Legend of Mortal Cultivation of Immortals" is generally sixty minutes, and the two episodes add up to one hundred and twenty minutes, and the total duration of the prime time is only one hundred and sixty minutes, and there is too little advertising time in it......"

"This is simple, take 15 minutes of the last 20 minutes of the prime time advertising time, and add 10 minutes to the advertising time before the broadcast of "The Legend of Mortal Cultivation of Immortals" every night; In between episodes 1 and 2, add five minutes! ”

At the beginning of the year, Optoelectronics issued a notice, saying that the advertising duration of the TV series broadcast room could not exceed 12 minutes, and we have increased it to 17 minutes at once......

"Do you think the public service announcement broadcast in prime time tonight matches the style of "The Legend of Mortal Immortals"?"

"This ...... That's really the case, Wudang Mountain, Shaolin Temple...... It is very consistent with the overall style of the current stage of the "Legend of Mortal Immortals" TV series......"

"You see what I mean, right?"

"What does the director mean is that in these seventeen minutes, two or three public service announcements of the same style with a duration of about ten seconds can be added to block the mouth of the optoelectronics?"

"Hahahaha...... I didn't say that......"

“……”

In the corridor of Mango TV's office area, the high-level talk of the station's senior management continued to echo until a group of high-level executives closed the door of the conference room and started a closed-door meeting.

And in this advertising time, thousands of TV viewers and online netizens have exploded.

The first season of the first season of "The Legend of Mortal Immortals" made every viewer in front of the TV feel trembling.

They were excited, they trembled, they ...... I feel like I'm going to explode with excitement!

When the first episode ended, each of them had an unfinished look on their faces, this TV set was so good-looking, so good to see it......

There are companions who are watching "The Legend of Mortal Immortals" together, and at this moment, they are talking excitedly during the advertising time, and when it comes to the highlights, their eyes are shining, and the whole person begins to dance.

And among thousands of households, those who watch "The Legend of Mortal Immortals" alone are also impatient to type tremblingly in their WeChat groups, QQ groups, and even Weibo and Tieba, holding back enough energy to release the excitement in their hearts.

"Kneel! Such a TV series, such a "Legend of Mortal Cultivation of Immortals", I give one hundred and ten thousand points, and I am not afraid of its pride if I have 10,000 more points! ”

"I ...... I...... I...... It's so good-looking! I'm so excited, I'm speechless......"

"Just for the worldview structure of the first episode of "The Legend of Mortal Immortals", I must chase this drama until the sky is old!"

"How I want to watch the first episode again, the pilot: Immortals and Demons...... The first time I appeared on TV, I was completely conquered......"

"How dare it...... How dare you...... Blow up the earth with one punch? Is there wood too burning? ”

"Whenever I think of it, the meteorite that fell from the sky razed a family of seven who were watching Mango TV's "Legend of Mortal Cultivation of Immortals" to the ground, and then the entire earth was easily pinched and exploded by the blood-colored true demon with one finger...... I couldn't help but shudder physically and mentally......"

"It's a pity, if this pilot film is shown in the cinema, I will definitely watch it three times...... No, infinite brushing! ”

"For such a good film, I must be a loyal volunteer on the Internet, keep dripping Amway, and keep ...... the water army"

"I can say unceremoniously that those who missed the first episode of "The Legend of Mortal Immortal Cultivation" can commit suicide, they no longer have the need to live in this world!"

"I really didn't expect that I could see the day when Huaxia special effects beat the world, and I saw it on a TV series, it's really a long time to see......"

"Think about Hollywood blockbusters, at most, meteorites falling from the sky, "The Legend of Mortal Immortals" has a big nose, and it can perform the Big Bang with one hand!"

"What Western God, what Zeus Cosmic God, compared to the Scarlet True Demon and Penglai True Immortal, they are all weak......"

"In other words, the 'Spirit World' and 'Seven Xuanmen' and 'Seven Absolute Masters' mentioned in this first episode should be a comprehensive integration of the original novel of "The Legend of Mortal Cultivation of Immortals", which is eight million long, right?"

"What I said upstairs is right, as a loyal mortal fan, I agree with this plot line adjustment, because not every viewer in front of the TV is familiar with every plot of the original novel like us, and they don't even know what Xiuxian is......"

"Go to Tang Nian and others' Weibo, a Q&A is underway!"

Suddenly, a netizen from Weibo attracted all the heated discussions on the Internet to Weibo.