The next day, the ratings and population coverage data of "Everyday Upward" broke out, completely stunned all David TV. Pen fun and pavilion www.biquge.info

When Tencent Pictures used its strong strength to use the ace program as a press conference, it was already destined that this episode of the program would achieve sensational results, because the audience of the ace program basically covered the whole country.

The ratings broke seven, with more than 300 million viewers, and even 400 million at the peak......

Such a Tencent Pictures press conference in the face of the national live broadcast not only detonated the entertainment industry, but also made the entertainment market across the country have a monstrous wave, and even national media institutions and cultural departments are paying attention.

Nearly 20 powerful actors joined, which will not surprise industry insiders.

After all, the showbiz is divided and merged too often, and some big-name studios are even inextricably linked with various giants.

Because these big names already have a certain influence on the people who play chess, and can even decide the winner or loss of a certain game, they may not be able to jump off the board, but they can no longer be regarded as outcasts.

However, Tencent Pictures reached a strong alliance with China Literature Group on "Everyday Upward", and the exclusive cooperation agreement signed on the spot made many people in the entertainment industry with the same thoughts completely unable to sit still.

China Literature's online literature website guarantees that no less than 5 excellent works will be delivered to Tencent Pictures every year.

Tencent Pictures guarantees that no less than one TV series will be released to video websites and television stations every year, based on novels written by writers on China Literature's online literary websites. Writers of China Literature's novel websites and writers above the god level can enjoy the treatment of signed screenwriters with Tencent Pictures; If Tencent Pictures intends to adapt its original work, the original author will automatically become the chief screenwriter from the date when Tencent Pictures buys the film and television adaptation rights. All other fiction writers can apply for film and television adaptation of their own works, and all those who have passed through the production department of Tencent Pictures can serve as the chief screenwriter of the approved works and participate in film and television production, and the relevant treatment is the same......

Tencent Pictures' contracted artists automatically become the spokespersons of China Literature's novel websites, guaranteeing to recommend an original novel to the public every week, among which Tang Nian became the chief spokesperson of China Literature's online novels.

Contracted artists can publish scripts on China Literature's novel website through their own agents or studios, with the assistance of Tencent Pictures' production department......

When the exclusive strategic cooperation agreement between Tencent Pictures and China Literature Group was made public, it was no less than dropping a nuclear bomb on the Chinese entertainment market, which completely detonated the big discussion about entertainment creation across the country.

"Today, when the whole people are creating, labeling culture can be stopped! 》”

As the mouthpiece of the central government, "Zhimin Daily" took the lead in directing the sharp contradiction between the controversial traditional literature and the grassroots literature.

"From the contention of a hundred schools of thought in the Spring and Autumn Period and the Warring States Period to the creation of the whole people in the 21st century; From the Four Books and Five Classics to the Four Great Masterpieces, from Tang and Song poems to Yuan songs to Qing novels, Chinese culture has a long history, and the degree of civilization has accumulated steadily, creating a brilliant Chinese culture. As the descendants of China, we are lucky, because our civilization of more than 5,000 years has been engraved in our bones......

"In ancient times, even illiterate villagers could shake their heads and hum two lines of poetry, although they didn't understand the meaning, but this did not prevent them from knowing the preciousness of poetry, because the inheritance of knowledge in that era was expensive!"

"Today, with the explosion of the Internet, the acquisition of knowledge is easy, as long as you want, as long as you want!"

"The times are progressive, the progress of civilization is the same, from Tang poetry to Song poetry, what has changed is only the way of literary creation, the splendid culture has not regressed because of this, but further improved, and to the stage of Ming and Qing novels, Chinese literature has reached the stage of collection, traditional poetry can not be carried and recorded, long creation is popular, you must know that era is the creation of brush words. No better than today, give me a keyboard and I will give you back a world...... The novels of the Ming and Qing dynasties can be said to be a new height of China's splendid culture, and the four famous works were created during this period, and then there was the turbulent late Qing Dynasty and the Republic of China period, when the ancient vernacular was replaced by the new vernacular, and there was a qualitative leap in literary creation, and cultural treasures such as "The Legend of the Swordsman of Shushan" were born......"

"Today, in the 21st century, the way of writing with a brush has long been abandoned, and even the way of handwriting creation has gradually been eliminated, and only the convenient way of literary creation such as keyboard tapping has become the mainstream, and there are even more convenient means of converting speech to text!"

"The author has always believed that the core of literary creation has not changed, and the external creative methods are all trivial!"

"I still remember that in 2002, when online literature was born, all major literary websites were in the initial stage, and several online writers were trained at the Lu Xun Academy of Literature, but they were criticized by the teacher who gave the lecture as worthless, thinking that it was a cancer of Chinese literature, and suggested that the state ban it. What is said that online novels are fast food literature, with no cultural nutritional value, no background and no depth, and some historical online novels are even more distorted and change historical facts, especially those kind of fiction novels with alternate history, which are full of absurdity ......"

"The author wants to ask, before "Journey to the West" came out and has been circulated to this day, who knew Master Xuanzang's "Tang Dynasty Western Regions"?"

"Before the "Romance of the Three Kingdoms" came out, how many people understood "Three Kingdoms"?"

"Let's ask "Water Margin" and "Dream of Red Mansions", when they were born, what were they for the readers at that time?"

"It is said that literary creation is rooted in the masses and comes from the masses, and ultimately it must return to the masses, and what the people love is valuable.

"In the Ming and Qing dynasties, popular novels that were only loved by the lower classes have become a dazzling pearl engraved in the history of Chinese literature today, and the saying of the four famous works will be passed down forever, and the so-called upper class literary works at that time, who remembers them today?"

"Internet literature has become a benchmark for Chinese literature from being unaccepted by the world when it was born, and the most fundamental reason for this lies in the participation and creation of the whole people!"

"In just 15 years, more than 100 million works have been created, and more than 4 million writers update their works every day, what kind of cultural scene is this, what kind of literary revival is this......

"Some people say that literary works ultimately depend on the economic value they create, traditional literature monopolizes the publishing and sales rankings, and online literature is too cheap...... I would like to ask, I don't know if you have ever known about the annual list of rich writers, basically the Tang family, who is at the top of the list every year, has been creating continuously for more than 15 years, creating an economic value of more than 100 million yuan every year, where is the cheapness of online literature? Of course, you could say that there are many more authors who are not rewarded, and whose work they have worked so hard to publish on the network does not have any economic value...... Just ask, how many works of traditional literature can be published every year? Is there a hundred? Today, with the creation of online literature by the whole people, there are more than 100 works on the shelves every month on average, and they have entered the stage of paid reading! ”

"The Internet is only a carrier for disseminating literary works, the keyboard has replaced the handwritten creative method, and traditional literature is only a certain stage of the vigorous development of Chinese literature!"

"It has become an inevitable reality that traditional literature has been eliminated and completely replaced by online literature, and if the writers who make a living from traditional literature cannot keep pace with the times, they will eventually be abandoned by the times and completely thrown into the pile of old papers!"

"The author hopes that more excellent online literary works will be put on the big screen to promote a healthier and more prosperous Chinese entertainment market...... The narrow concept of labelling can be put to rest......"

……

""A good story is the last word"!"

"Guangming Daily" is also not far behind, and the headlines on the front page also speak out about all kinds of strange phenomena in the entertainment market.

"It is said that Tencent Pictures has taught the entertainment industry a lesson, and the author raises his hands in agreement with this sentence!"

"The author always believes that in a film and television work, a good story is the last word! A film and television work, only by establishing the principle of the supremacy of the story script can it not be filmed and tasteless, and can it win the love of the audience and the favor of the market......"

"Take "Journey to the West", the four famous novels, as an example, since the birth of the film and television industry, how many works have been written with this as a script in the Greater Chinese Cultural Circle? "Journey to the West" filmed by CCTV in 1983, to this day, can still become a drama broadcast during the summer vacation, and his classics are eternal and irreplaceable...... But it can't be said that a masterpiece like "Journey to the West" has no other angle of interpretation. You don't see that "Journey to the West" has also become a classic, and even the "Journey to the West" and "Journey to the West" produced by industry insiders in the past two years have also been recognized by the film market. As long as you tell the story with your heart, as long as you are willing to carefully polish the script, as long as you take the story as the core and the script as the program in the creative process, you can always create a work recognized by the market! ”

"Although Tencent Pictures is a new film and television company in the industry, it can get so many powerful actors to join because he has good stories and good scripts in his hands, which impresses them......"

"It is true that Tencent Pictures has gained the opportunity and signed an exclusive strategic cooperation agreement with China Literature, but the market for online literature is so big, everyone in the entertainment market can also participate in it, and tell the story of every film and television work based on online literature!"

……

"In today's vigorous development of online literature, the national cultural department must do a good job of guiding! 》”

The "Qiushi" newspaper, which has the title of national internal reference, also published a special commentary on the front page about the powerful alliance between film and television companies and online literary websites, but its perspective on the problem is very far-sighted.

"It is said that online literature is a gold mine, and online literature, which was born in the Chinese Internet era, has become the mainstream of Chinese literature in the new stage, and even the leader of the development of global literature!"

"The global entertainment market has developed to this day, and in the era of the Internet explosion, there is no barrier between countries around the world, whether it is North American Hollywood or Western European film and television circles, they have fallen into a stage of barren stories, and many film and television works have entered the sequel sequel in the sequel stage, and all kinds of myths, legends and legends have been filmed badly...... Their history is too short, and there are not many stories that can be used as IP creation, and the creators of the Chinese entertainment market are still in the stage of imitating European and American film and television creation, and they are still lying on the gold mountain silver mine and falling asleep, but they don't know that people with lofty ideals in the European and American film and television industries have aimed at Chinese online literature, and the stories and creativity of the Western fantasy works created here are more than ...... than the so-called Hollywood blockbusters.

Of course, after saying the praise, we also have to talk about the shortcomings of online literature. One is that online literary creation is in a fast-paced and updated state, and it is impossible to deal with it in depth and substance; The second is that there are 1,000 Hamlets among 1,000 people in online literature, from 90-year-old men to 9-year-old children, and thousands of online writers are creating, and there are not a few works that are dross and violate core values; The third is that online literature is a very tragic competitive industry, following the most extreme law of the jungle of survival of the fittest, standing at the top of the pyramid of the god platinum writers are a minority after all, most of the bottom writers are difficult to guarantee their lives, once there is a change in real life, many creations have to fall into a state of premature death! ”

"Here, I would like to call on: first, the national cultural departments and local cultural institutions to give full play to their subjective initiative, take the initiative to guide the mainstream values of online literary creation, and select excellent works from major online literary websites for promotion, and all television stations can develop these excellent works; Second, do a good job of supervision, mercilessly deal with works that are clearly illegal and prohibited, and publicly explain them; Third, local cultural institutions, especially the Federation of Literary and Art Circles, should increase their support and care for local online writers......"

……

And when the major media and major web portals across the country reported on this one after another, major film and television companies and even industry giants also took action.

On Monday, Huayi Film and its various film and television production companies, including Zhang Guoli's National Changsheng TV Production Company, held a press conference in the imperial capital, which was broadcast on major live broadcast platforms.

At the press conference, Wang Zhonglei, the boss of Huayi Film, announced that he had reached an exclusive strategic cooperation agreement with Chinese Online and LeTV Video website, forming a virtuous circle in the output of scripts and film and television works.

The content of the signed cooperation agreement is exactly the same as that announced by Tencent Pictures.

On Tuesday, Guangguang Media also held a press conference, announcing at the press conference that it had reached an exclusive strategic cooperation agreement with novel websites such as Tower Reading, Kanshu.com, and Chalang, as well as iQiyi Video and PPS, and the press conference was broadcast live on iQiyi.

The agreement signed by the cooperation also involves the content of script delivery and film and television drama output.

On Wednesday, China Film Group held a press conference and announced at the press conference that it had reached an exclusive strategic cooperation agreement with Iron Blood, Grinding Iron, Jinjiang Original and CCTV.

On Thursday, Ali Group was not to be outdone, and its subsidiary Ali Pictures held a grand press conference, at which it announced that Ali Literature would be the original drama website, and that it would reach a strategic cooperation agreement with Youku Video and Tudou Video.

On Friday, Baidu also held a press conference, announcing the establishment of Baidu Pictures with Baidu Literature's Panda Reading and Zongheng Novel Network as the core, and jointly focusing on video and Xunlei video to create an integrated system of film and television creation.

On Saturday, Hairun Film and Television, Noon Sunshine, Huanrui Media and other well-known film and television drama production companies in the industry collectively held a press conference to announce that they had reached a cooperation agreement with Jinjiang Original, Red Sleeve Tianxiang, Banyan Tree and other literary websites, and at the same time attended by the production directors of Zhejiang Satellite TV, Dragon TV, Susu Satellite TV, Hu Nan Satellite TV and other David TV stations, except for the starting point Chinese website under the Reading Literature Group, which did not participate, other novel websites under the Reading Group all attended.

On Sunday, Tencent Pictures issued another statement, once again emphasizing inclusiveness and inclusiveness, although China Literature Group and Tencent Group are inextricably linked, China Literature Group has enough resources and is large enough, and hopes that people with lofty ideals in the Chinese entertainment market will participate......

Just when the entire Chinese entertainment market was making frequent moves, Tang Nian also aimed at a new work.

A work that he has long promised to star in with a girl, a work that can be regarded as a love work for two people.