Morning. Pen | fun | pavilion www. ｂｉｑｕｇｅ。 ｉｎｆｏ

The "The Voice" team officially joined the company.

As soon as Yan Tianfei left, Zhang Ye also took root in his new office, put away his things, familiarized himself with the environment, and immediately began to continue to refine the plan he had written over the weekend, but while writing, he was also thinking crankily in his head.

Money!

Not enough money!

As we all know, a documentary doesn't cost much money, and the conventional model of documentaries is not like those variety shows, which don't require a lot of money to publicize, nor do they need huge franchise fees to invite big-name stars to help, and they don't even have the position of host, not to mention some stage production fees, special effects production, and other money that can't be beaten, there is nothing here in the documentary, the conventional configuration they need is probably the director, cameraman, reporter and editor, the equipment is in the station, and the personnel are paid in the station. So where to spend money? You just give an ordinary three-episode documentary 510 million, and during the filming of the team, they live in a five-star hotel every day and eat abalone and lobster every day, and they can't spend it! Channel 14 usually produces its own documentaries, and it can be done for 108,000 yuan, even if you buy the broadcast rights of ready-made documentaries shot by others with your partners, you don't need 1 million.

So a million is really a lot!

Zhang Ye knew that Yan Tianfei was still interesting enough, and he gave Zhang Ye a lot of face.

But the problem now is that what Zhang Ye wants to shoot is not an ordinary documentary, not the kind of documentary that ends with the first and second episodes as they understand, and not the kind of documentary that follows the team around the capital and records for a few days, one million is really not enough!

No way. Gotta figure it out!

Zhang Ye can't write anymore, if he doesn't have money, it's pointless to plan and write. He's got to get the money done first!

Turning out the phone book, Zhang Ye thought about it and could only find Wu Zeqing's nephew Wu Mo, the boss he knew who could take out so much money and trusted him more. Oh, Lao Wu's eldest sister is also one, but the nature of the fat sister's company is not suitable for this kind of endorsement title advertisement. What Zhang Ye wants to do is the old trick of "The Voice". Not having enough money for production? Then first rely on your own signboard to attract title sponsors, pull funds, and then use this pre-recorded naming fee to make up for the gap in production funds!

The phone came in - it was turned off.

Hey?

Shutdown?

Zhang Ye attaches great importance to this matter. was also in a hurry to implement it, so he directly called the brain gold group, "Hey, I'm Zhang Ye." Are you Mr. Wu here? ”

The operator over there was a girl. "Ah, Zhang Ye?"

Zhang Ye said: "I have something urgent to find Mr. Wu, his mobile phone is not turned on, and he is in a meeting?" ”

The operator hurriedly said: "You wait a minute, I'll find a person in charge to tell you." ”

The phone was transferred, and after a while, a middle-aged woman's voice appeared over there, "Is it Teacher Zhang?" I'm Lao Li. We've seen that Mr. Wu went abroad on a business trip. I just left in the morning, and now I guess I'm on the plane, are you in a hurry? Why don't you tell me first? "The outside world has everything to think of Zhang Ye, but the friendship between the top and bottom of the brain gold company and Zhang Ye is very close, Zhang Ye is the long-term advertising spokesperson of their company, and a brainwashing advertisement that saved the whole company, can the friendship be bad?

Zhang Ye said: "It's Sister Li, it's really a bit urgent, I may be preparing to open another show recently, cough cough, it's a large-scale documentary, and now the position of the title sponsor is still vacant, I have been friends with Mr. Wu for a long time, and I have cooperated too many times, so naturally the first thing that comes to mind is your company's brain gold products, but I don't know if you have any plans to invest in the title again in the near future, if so, we can talk about it." ”

Sister Li sighed, "This is really not, not long after the end of "The Voice", the influence of the title is still there, the company's efficiency is also rising, and there is a new breakthrough, our company has no new products for the time being, so Mr. Wu said at the meeting before, in addition to the long-term quantitative TV advertising that has been bought a long time ago, I am not ready to invest money in publicity in a short time, because now that the publicity is saturated, there is no point in investing again. ”

Zhang Ye was very regretful, "Oh, that's it." ”

Sister Li immediately said: "But I can't do this kind of thing, otherwise you should contact our Mr. Wu, if you speak, Mr. Wu should ......."

Zhang Ye interrupted: "Don't worry, my project is not necessarily, forget it, when I didn't say it, what is it, Sister Li, don't tell Mr. Wu about this." ”

Sister Li said, "That's okay." ”

hung up the line, Zhang Ye smiled helplessly, yes, I should have thought that Brain Gold would not invest in advertising in the short term, the title of "The Voice" made their brand famous again in the country, and the exposure rate has reached a point where it is impossible to rise for the time being, how can it be possible to vote for the title? figured this out, so Zhang Ye didn't let Sister Li tell Wu Mo, why? Because Zhang Ye knows that with his friendship with Wu Mo, as long as he speaks, Wu Mo will definitely not refuse, let alone a documentary, Zhang Ye is making a "How Dog-is Made", Wu Mo dares to buy the naming rights, because what people are rushing is not a show, not an advertisement, but friendship. So the more he knew that this was the case, the more unlikely it would be for Zhang Ye to open this mouth with Wu Mo, which would make it seem that he was ignorant, and friendship was not used like this!

Wu Mo doesn't count on it, who else?

Many companies have gone through it in their minds, Zhang Ye vetoed it, and he sighed a little, your sister, if you do a variety show, let alone the 18 million naming fee, Zhang Ye is tens of millions of dollars, and there will definitely be many big companies that don't blink their eyes, with the golden sign of "The Voice", it will not be a dream to invest him for 100 million to win the exclusive naming right, in the field of variety TV, Zhang Ye's name is worth so much money!

But this is no longer the case!

Where has he been transferred now?

It's a documentary channel! What he wants to make is a documentary about grandma not loving and uncle not loving! Even if Zhang Ye's signboard is placed there, it is impossible to change the perception of the people of the whole country about documentaries! Who would invest in such a cheating product in the eyes of the public? Who would have their brains in the water to buy the naming rights of a documentary! If there is really a stupid forced buy, I am afraid that the entire industry will laugh for a year or two, right?

Forget it, don't look for it!

It's useless to find anyone to invest in, even if you ask one by one, there will be no company to buy the naming rights of the documentary, not to mention that the naming fee is not a small amount, at least about 10 million, Zhang Ye has nothing to do about it, what can he do? Does he want him to tell those people that he will invest 10 million in buddies, and as long as the documentary that buddies want to do is filmed, there is no need for publicity, no warm-up, no hype, no stars, and even the broadcast time of prime time, it can sweep the whole country, and the ratings will even sweep variety shows?

Alas.

Who believes it!? (To be continued.) )