At the end of the month, Yang Shu went to the conference room in the central square of the university town as promised.

As soon as I walked into the venue, there were already hundreds of business owners or persons in charge of exchanging recent sales, some future plans, and personnel management and high turnover rates, all of which were related to store operations.

Everyone looked leisurely, and the sparse applause revealed the inconsistency between the inside and the outside, although reluctant, they must have passed the anger with many merchants in advance.

Yang Shu sorted out his thoughts, adjusted his state, and took the stage at the head of the line.

First thanked him, and then introduced himself. After a while, he smiled at the director of the planning department: "Before sharing with you, please ask our director, how much advertising and marketing costs do our shopping malls need in order to attract a consumer to the mall?" ”

I don't know if it's already ventilated, or if I've made some preparations, the director said quite cooperatively: "Online drainage is about 200 yuan, offline is advertising and flyers, and the rest is almost natural drainage, according to the budget during the May Day period, about 10 yuan." ”

Yang Shu nodded "thank you" to the director!

He smiled at one of the merchants and said, "Hello sister, may I ask your surname?" ”

A middle-aged woman in her thirties, who looked good-looking, simple and elegant, with some Buddhist ornaments and beads on her neck and hands, replied: "Don't have your surname Tang." ”

Poplar said: "What do you do in the mall? ”

Sister Tang responded: "Just some cultural toys and accessories." ”

Yang Shu smiled and praised: "No wonder my sister's temperament is so good." ”

Sister Tang just smiled faintly.

Yang Shu cut to the chase: "Sister Tang, may I ask our merchants, how much advertising and marketing costs do you need in your store?" ”

Sister Tang suddenly stood up and said with a smile: "The head office basically does it online, and I do some membership marketing offline, such as text messages, emails, etc., and occasionally send out flyers outside the school in other ways." Most schools also don't let us go on campus to advertise. ”

Yang Shu smiled and asked, "Sister Tang, do you estimate how many people will flow in the center of the entire venue during the May Day period?" How many people will there be in your store? ”

Sister Tang thought for a moment and replied: "This year is the first year in the university town, and it's hard to say how much. According to the previous estimate given by the mall, there are about 10,000 people, my store...... It's okay to have 500 people. ”

Yang Shu did not respond in time, but after thanking him, he immediately asked five store leaders in a row.

The offline costs that the five people said were either higher than what the director said, or they basically didn't do it, and they basically didn't do anything online. The estimated flow of people is also similar to that of the previous sister.

Poplar pondered for a moment, picked it lightly, and half-jokingly said, "Huh! It's worth spending 2,000 yuan/day on just such a little crowd? Have you been brainwashed by Mr. Hua? "It's like sarcasm, it's like a joke.

Everyone was stunned, and they really couldn't imagine that the little brother in front of them would dare to speak out. It seems that this is the unwritten rule, looking at each other, and the sarcastic complexion of the poplar tree is a little unnatural.

Yang Shu's face was straight, regardless of taking out the PPT that had been prepared, giving two sets of plans, and flickering: "The first set of plans is 3,000 yuan/day in the traditional shopping mall and 1,000 yuan/day outside the shopping mall." The other plan is the upcoming "University City Network New Power College Friendship Competition", which is divided into three days, and all the contestants have reached 1,000 people, and the audience can reach 10,000 people at any time of the day. According to the traditional advertising and marketing costs, it takes hundreds of yuan per person to attract them, and the cumulative number of people in this event can reach 100,000. We don't want 10 yuan, we don't want 1 yuan, we don't even want 1 cent. Each booth is only 4,000 yuan/day, and one price for indoor and outdoor. Do you choose the first option? Or is the second option better? ”

Mr. Hua sat alone in the last position, his face changed, and he said secretly: "Dare to raise the price!" This old fritter. I forgot that the teenager in front of me was just a 16-year-old who had just entered college.

The people in charge of the business also exchanged their heads and whispered, and most of them shook their heads. Looking at the immature appearance of the poplar, his eyes were full of disbelief.

When everyone was talking to each other, Yang Shu continued to instigate: "In fact, everyone has invested in business. So it doesn't matter how much you spend? The important thing is to spend so much money, whether you can earn it back is what everyone should consider, and everyone must understand such a simple truth much better than me. Otherwise, I wouldn't be renting in a shopping mall, but just choose a random roadside stall. ”

There was still no one to answer first, each with different expressions.

Yang Shu looked at the crowd with different expressions, and broke out a burst of fierce news: "No matter how many merchants are willing to participate in the end, the exhibition funds we receive, except for the cost of competition activities and exhibitions, will be used for the prize money of the competition and the cash prize of the audience." ”

At this time, there was a lot of interest. However, there are also some people who don't like the poplar way and ask: "How do we know how much it costs?" ”

Yang Shu said seriously, "Yes, your worries are very necessary. Otherwise, all the events and exhibitions will be built in the central square, and all the money will not have to be given to us. You send someone to take care of the money, the central square takes care of the accounts, and we are only responsible for the activities! All fund accounts are open and transparent. ”

Everyone was stunned and a little moved, which completely exceeded their expectations.

Yang Shu aggravated his emotions and instigated: "If you are not willing to participate, in fact, it is not for you to save double the price of the exhibition, but to lose 10,000 times the number of consumers." An extra 3,000 yuan can buy 100,000 consumers. And this money is not for me, but for the competition, for consumers, and for your customers! It is beneficial to all three parties and achieves a win-win situation. What else is there to hesitate about? ”

Then he pointed with his hand: "In my opinion, most of the people here have already nodded their heads, and we have decided so!" ”

Most of the people referred to by Poplar were actually several groups of the same local chamber of commerce, and they seemed to be a little moved, and their eyes were soft and gave Poplar a response.

Yang Shu took advantage of the fire to rob and flickered very sincerely: "Big brothers and sisters, bosses. I'm just a student, and I don't want to make money by hosting this event, I just want to do something meaningful. You're right. To put it simply, I want to be the best in the school, and I have a good resume and endorsement on the road of work in the future. To go deeper, in order to do something worthwhile and worthy of being remembered by the university. I hope to work with you, so that I can study and exercise well, and get the help and guidance of every noble person. ”

Several people in charge who were named by Poplar before echoed and agreed: "Okay! Since it is jointly organized by 12 schools and organized by Golden Gate University, it will definitely not be far behind. You're a young man with energy and ideas. And I have done three successful experiences, and we believe that you can do it well. Stand up! ”

Several other people chimed in and agreed: Come on, we Yawan people support you. Apparently a few people are fellow villagers of the same place.

After someone said yes, other local groups also nodded frequently. Praise poplar is young and promising, capable and courageous, and will definitely be able to do great things in the future.

After greeting Yang Shu, he agreed to give a detailed plan and send it to everyone's mailbox the next day.

After going back, Poplar was extremely cunning and made two sets of plans overnight. One set is a three-day competition, only the finals will be held, and the exhibition fee is 10,000 2. The other set is a seven-day competition event, with three days of finals plus the first four days of semi-finals, and the cost is 20,000 yuan.

Subsequently, Yang Shu took the plan and went to some FMCG brands in the mall and supermarket.

……

In the end, Yang Shu went to Golden Gate University.

Under the joint application of the three major associations, the Crazy Gamers finally received the support of the Entrepreneurship Department, E-commerce Major, and School of Economics and Management of Golden Gate University.

The first "University Town Network New Power College Friendship Competition" carnival

Organizer: Jointly organized by Golden Gate University and University Town Central Plaza

Organizers: "New S Players" Association, "Self-Hi Players" Association, and "Self-Media Players" Associations of 12 colleges and universities in the university town

Co-organizers: Merchants of two major shopping malls

Sponsors: Varies......

Contest Time:

Registration is open from April 5th to April 15th

Preliminary Round: April 16-April 26 (held by various universities)

The semi-finals will be held from April 27 to May 1

The final will be held on May 2-3

Venue: Central Plaza of University City

Contest content:

"Top 10 Network Anchors in College Town" friendly competition

"Self-Traveling Player" New S Competitive Game Tournament

"Self-media Player" Network Promotion Competition

"Self-Friendly Player" Computer Assembly Contest

Prizes:

The first prize is 50,000 yuan;

the second prize is 20,000 yuan;

The third prize is 10,000 yuan;

Numerous encouragement awards;

"Top Ten Network Anchors" (4-10) 5,000 yuan;

Every day, 5,000 yuan, 2,000 yuan, and 1,000 yuan cash prizes will be drawn online and on-site.

Those who fund one yuan by crowdfunding will receive the right to use SUVs worth 200,000 yuan for one year.

……

The seven-day carnival in the central square of the university town participated in the activities and sharing through the online official account and the offline school posters and exhibition boards. In addition, by having their respective schools recruit volunteers, they have been publicized on various online media on the school's official website, and they have gradually become well-known.

"You know what? It is said that in this qualifier of the new power of the Internet, there is a mixed-race beauty named Ruth who broadcasts how to wear clothes backwards. That figure, it's just ......."

"Yes, yes! Later, she simply broadcast the expansion exercise in the gym, and after wearing the gym clothes, it was even more uneven, which made people's blood gush. ”

"What's that! On that day, I saw a pair of dog male and female anchors in "Little Bird Yiren" and "Tree Big Wind" showing love to each other, and then they really broadcast KISS together. That look, that affectionate, and don't want anyone to live. ”

"I didn't know that the school was cheating on my girlfriend behind my back and was secretly photographed. It's been a lot of noise lately. ”

"Are there any seeds? Hey hey ......"

"I heard that at the scene of the computer assembly competition, after the film academy lost the competition, they directly smashed the computer of the main committee."

"That's right. It's so terrifying that tens of thousands of dollars of computers were smashed directly. I don't know if I want to lose money in the end. ”

"yes. I don't know what's going on in this competition, but a few days ago, I saw hundreds of people around the two schools, and it seemed to be a group fight. If it weren't for the timely coordination of the Public Security Bureau, the consequences would have been unimaginable. ”

It is said that more than a dozen classmates have been hospitalized, and their hands, feet, and heads are bandaged after being discharged. I don't know what they grew up eating, they don't work hard in the dormitory, and they often see them at the school gate, and they seem to have a big fight. ”

"And ......"

From registration to preliminaries, there has been breaking the news and hype. Network anchors, beautiful anchors and handsome guy anchors show their love for each other, and the two get along and broadcast live KISS. The beautiful anchor has big breasts, buttocks, and hot dancing to fiddle with sexy style.

The contestants of the online promotion competition are sarcastic to each other. A post with a different name and similar content "Which university is seeking proof?" "What a girlfriend! XX college couple was betrayed and cheated on by their best friend. ", "A pair of dog men and women are revealed by their roommates' flesh! (The names of the twelve universities in XX have appeared) frantically forwarded, found a few indecent pictures on the Internet, broke the news of indecent pictures of men and women in a college in a college town, and attached indecent videos.

The new S game competition, each school has different degrees of internal carrying in the internal preliminaries, the on-site fight is broken to the end, the main committee refuses to pay for the medical expenses, and the players in the competition are stitched with needles and bandages to smash the field.

At the preliminaries of the computer assembly competition, there were players from their respective schools who lost the game and smashed the computers with tens of thousands of yuan. After the follow-up, the player said that he was only angry for the injured team in the new S Game Arena.

……

Although the revelations are endless, under the strong encouragement of the three major associations of major universities, the number of participants in the preliminaries of the four major competitions has reached 5,000. In just a few days, the "First University Town Network New Power University Friendship Competition" has almost become a well-known topic for passers-by. The prize money is set at several times more than the previous competition, and the prize of an SUV is very bright.

In particular, the unknown between online anchors and online promotion is too great, and it is completely competitive with popularity. The preliminaries of online anchors and online promotions are subject to online voting, which makes players work hard to forward. Through the referral of the contestants and the promotion of the dating platform, taking advantage of the high prize money of this competition, the dormitories, restaurants, websites, and various online and offline propaganda and media channels of major colleges and universities, almost everyone in the university town knows and everyone knows about it.

Crazy players have four successful experience in actual combat, although the lineup is much larger, fortunately, after subdividing by school, the preliminaries of the four major competitions are proceeding in an orderly manner......