Your Name. After going through the test screening of professionals, it has also experienced online marketing, including: character setting, background setting, poster, trailer and music promotion. The background setting should be the most attractive, because the publicity mentions that there will be a lot of well-known places in the movie, which seems to be able to attract some attention.

In this way, it simply went through two weeks of publicity and fermentation - "Your Name. There was no grinding, and soon, it was officially launched in major movie theaters in Japan to meet the audience. At the same time, Rococo, like most audiences, entered the cinema and listened to the audience's feedback for the first time, at the nearest distance. Of course! It would have been better if Mori had not been sitting next to her.

The two came to the cinema, and the hottest thing in the cinema at this time should still be "Frozen". Because since "Frozen" landed in Japan, it has always been the weekly box office champion on the Japanese side. Moreover, this girl has won the box office weekly champion for thirteen consecutive weeks, and the current box office in Japan is 219 million US dollars (equivalent to 1.365 billion yuan), which is a box office monster. But let's be honest, if it weren't for Your Name. can't catch up with the production time, otherwise, Rococo, who likes to make trouble, really wants to make "Your Name." and the monster "Frozen" were broadcast at the same time to see who could do whom. Is "Frozen" awesome? is still more awesome after her optimization of "Makoto Shinkai".

This is probably the most regrettable place for Rococo, because there is still a week to go, and "Frozen" is about to start booking DVDs, that is to say, the box office growth of "Frozen" is finally about to reach a bottleneck, and just at this time, she came out to take over, how to say this, I always feel that she is cowardly, afraid of "Frozen", so she deliberately avoided the other party's feeling. But in fact, she is not worthy of "Frozen" at all, especially on the battlefield of the Japanese. After all, maybe the stupid Japanese imperialists will help her swipe tickets out of the belief that "Japanese anime movies are the best anime movies in the world", and who can guarantee that this will not happen. So at this moment, Rococo can only say, it's a pity, if these two works can be PK on the same stage before, then maybe, not only is it not killing each other, but it is a win-win situation in the competition. After all, no one can guarantee that someone will think, "The "Frozen" you said is really that good?" Also, what you said about "Your Name. >> Is it really that good? ".

Suddenly thinking of this, Rococo felt that after reading it, he should be able to write this and post it on the Internet, just say "Your name. It's better than Frozen! In marketing, this trick is called 'borrowing the east wind'.

Just think about it, "Frozen" is good enough, if many people say "Your Name." is better than "Frozen", and "Your Name." "To what extent, it suddenly becomes more attractive and appetizing. Plus two weeks ago, industry insiders responded to the question of "Your Name. ", I feel that this propaganda strategy ...... Looks like I could try it out.

But to be honest, before coming to Japan, Rococo really didn't pay close attention to it, and it turned out that "Frozen" was a 2013 work. And Japan is the same, it can have been released earlier, but in order to protect the movies that have been released at home (such as: "Doraemon 2014 Theatrical Version" and "Forever 0") from the impact (because "Frozen" has already received a super box office around the world before entering Japan, reaching $1 billion, and also won the Oscar for Best Animated Feature Film in March this year), the release time of "Frozen" was forcibly postponed. So how to say it, "Your Name. Now. If it's out of wanting to do something, it's not the best time, but if it's about making money, maybe it's okay, after all, the "Frozen" craze has slowly faded. In addition to its magical song "let-it-go", it still fills people's minds like a magic sound.

Mori Zhang Kenyuan seemed to care about "Frozen" when he saw Rococo, although he hadn't watched "Frozen", he still wanted to say to Rococo: "Your name. is no worse than Frozen. ”

I haven't seen him for more than a year, and to be honest, Mori Zhang Kenyuan seems to have changed in the eyes of Rococo. used to be the rich second generation, naïve, and hangerlangdang, but now, the first impression in front is still the rich second generation, but it has become rich and handsome - the object of countless women's longing, the second naïve has weakened a little, and the later hangerlangdang has completely become responsible and has his own stable career. Now, Kenhara Morihara is running Moriaki Animation Production Company very seriously and hard, and he himself has begun to devote himself to creation. You can never imagine that a rich second generation is richer than you and works harder than you. But! If Sen Zhang Jianyuan still wanted to continue to fight her idea, she would still refuse without hesitation. After all, it is impossible for 'same-sex' to have true love, and 'same-sex' can only pick up soap, and Rococo said that she doesn't like to pick up soap.

Your Name. The total length of the film is 116 minutes, which is 9 minutes longer than the original book, and it can be said that this is Rococo's response to "Your Name. and her own understanding of the themes that this anime film wants to express. In the past, many people criticized that Makoto Shinkai always had a bad rhythm, thin characters, and many sudden Qiong Yao plots, but in fact, it was the first time Luo Coco himself watched "Your Name". I also feel the same way. For example, the male protagonist and the female protagonist suddenly like each other.,Inexplicably I saw the female protagonist crying in the mirror.,Inexplicably, I saw that the male protagonist seemed to be interested in the female protagonist.。

In fact, to be reasonable, there is no problem for the male protagonist and the female protagonist to like each other. But you also have to make it a little easier to understand (here you have to use 'easy to understand') to foreshadow, because many viewers really don't want to bring their brains to watch, if you want him to watch without a head, he will make you hungry. For example, the average man and woman, if the relationship wants to heat up, it must go through a series of small stories, these small stories Rococo thinks, even if you can't tell them all, at least you have to seriously portray one or two, but Makoto Shinkai's approach is, a few slides, ppt, and then, the male and female protagonists like it. It's no wonder that many people give Makoto Shinkai a two-point evaluation, because Makoto Shinkai doesn't even tell the story well, he will only show the audience the slides, and then say to the audience, they just like it so much, anyway, you can make up for it yourself.

In Makoto Shinkai's original work, the storytelling is low, and because the story is low, the character's personality has also been criticized for not being deep enough, and it feels like it's forgotten after watching it. Let's be honest. The first time I watched Rococo, in fact, the senses were not very strong, and it was only when the hero and heroine suddenly found that 'the other party doesn't know themselves' and 'the other party doesn't exist', the timeline was different and the mystery was solved step by step, and finally the answer was reached, and Rococo suddenly felt very shocked by this kind of setting. And the exchange of bodies at the beginning, how to say, can only be regarded as this setting is actually quite emotional.

But now it can be said that "Your Name. is no longer the "Your Name" of later generations. ". Rococo not only optimizes the emotional line of the hero and heroine, but also the family line between the heroine and her father, etc., all of which have been added, integrated and adjusted to a certain extent. Why did the heroine escape in the end? How did the heroine convince her father? Please say it in a pretending sentence!

Seriously, just to solve this problem, just for this shocking sentence, Rococo can be said to have meditated with Liu Feiyan, thinking about it for countless nights, during which he also asked Liu Rongrong's opinion and asked Liu Rongrong: Rongrong, if your mother doesn't believe you, how can you persuade your mother to believe you?

Because of the dozens of improvements, Rococo is of course also confident that today's "Your Name. is definitely better than Frozen. She's going to win with "Your Name. >> Gods in Japan! Well, after sealing the gods, I will go back and create my own street fighting anime. I feel that after becoming a god, even if the anime is scummy, it will not be unattended. It's like a great god who writes, if the reader doesn't see the name of "Coke Poisoning", he throws it away after reading the first three chapters. Damn it! What the hell is this writing. (To be continued.) )